Career Cluster: Marketing, Sales & Service
High School CTE Program: Marketing, Merchandising, & Parts Operations
Career Cluster Pathway: Professional Sales & Marketing
Educational Agency: Orange County Public Schools 2014-2015
16 CORE CURRICULUM CREDITS
8 ADDITIONAL CREDITS
OTHER REQUIRED
ENGLISH
MATH
SCIENCE
SOCIAL
COURSES
CAREER AND TECHNICAL
1 COMPLETE
EDUCATION COURSES
4 credits
4 credits
3 credits,
STUDIES
ONLINE COURSE
(Algebra 1 &
Geometry
required)
2 equally
rigorous,
2 with lab
3 credits
FINE OR PRACTICAL
ARTS
(1 credit)
PHYSICAL
EDUCATION
(1 credit)
Major Area of
Interest:
Marketing
RECOMMENDED
ELECTIVES
POSTSECONDARY
HIGH SCHOOL
Career Cluster of interest identified by students enrolled in mandatory middle school career education course that includes interest assessment through
CHOICES and ePersonal Education Planner through FACTS.org.
9
English I
Algebra I
(required)
Physical
Science
Global Studies or
World Geography
PE
10
English II
Algebra II
Biology
(required)
World History
Fine or
Practical Arts
Elective
11
English III
Chemistry
American History
12
English IV
Physics
American
Govt/Economics
Geometry
(required)
Calculus or
Trig
CCC or Introduction to
Information Technology
Retail Essentials, Delivery Operations,
Billing Operations, Warehousing Operations
through Dual Enrollment with Mid FL Tech
Dual enrollment courses may be used to satisfy high school graduation or Bright Futures Gold Seal Vocational Scholars course requirements
- see the Articulation Coordinating Committee's Dual Enrollment Equivalency List and the Bright Futures Comprehensive Course Table.
Secondary career and technical education programs may lead to industry recognized certificates, occupational opportunities or postsecondary education
options. Based on the Career Cluster of interest and identified career and technical education program, the following postsecondary options are available.
TECHNICAL CENTER PROGRAM(S)
VALENCIA COLLEGE PROGRAM(S)
Mid FL Tech
Marketing, Merchandising,
& Parts Operations
Business Administration Technical Certificates
A.S. in Business Administration
UNIVERSITY PROGRAM(S)
University of Central Florida
B.A.S. -Supervision & Administration Track
Valencia College Transfer Agreements
Private
Statewide
A.S. to B.S. Business Administration
CREDIT
CAREER
CLICK ON LINKS BELOW TO VIEW SAMPLE JOB TITLES
Stock Clerks and Order Fillers – SOC Code: 43-5081
Transportation, Storage, and Distribution Manager – SOC
Code: 11-3071
Parts Salesperson - SOC Code: 41-2022
Customer Service Representatives – SOC Code: 43-4051
Marketing Manager - SOC Code: 11-2021
First Line Manager of Retail Sales Workers – SOC Code: 41-1011
Property, Real Estate, & Community Association Managers – SOC
Code: 11-9141
ARTICULATION AND CTE DUAL ENROLLMENT OPPORTUNITIES
High School to Technical Center (PSAV)
High School to College Credit Cert. or Degree
Dual Enrollment
Articulation by Joint Assessment
Mid FL Tech
MAR 2011 Principles of Marketing (3 college credits)
Marketing, Merchandising
& Parts Operations
Industry Certifications
Career & Technical Student
Associations
Internship/ Work Experience
Recommendations
Marketing Manager - SOC Code: 11-2021
PSAV/PSV to AS to BS or BAS
MICRO069 – MOS bundle
BPA, Skills USA
Internship/Work Experience Recommendations are made by the CTE Teacher and/or the school’s Career Specialist
A.S. to B.A.S at UCF
Orange  Osceola  Valencia Career Pathways Consortium
Postsecondary Career Pathway Programs
rograms
High School Articulation by Joint Assessment to Valencia College
Valencia College – Business Administration A.S. Degree – Marketing Specialization
FOUNDATION COURSES
ENC 1101 Freshman Composition I
SPC 1608 Fundamentals of Speech
GEB 1011 Introduction to Business
INTERMEDIATE COURSES
MARKETING SPECIALIZATION COURSES
CGS 2100C Computer Fundamentals and Applications
MAR 2011 Principles of Marketing
MAN 2021 Principles of Management
MKA 2021 Principles of Selling
PSY 2012 General Psychology
MKA 2511 Advertising
ACG 2021C Principles of Financial Accounting
CGS 2510C Spreadsheet Applications for
Business
MTB 1103 Business Mathematics
BUL 2241 Business Law 1
Humanities HUM Prefix (Gordon Rule Writing)
See Gen ED Requirements
Academic Advising
with Career
Program Advisor
OST 1335 Business Communications
BUL 2242 Business Law II
Electives
Internship(s) and/or Business Electives
Specializations are also available in:







Human Resources Management
International Business
Management
Finance
Property & Casualty Insurance Management
Real Estate Management
Small Business Management
Shorter term Technical Certificates are available in:







Business Management (24 credits)
Business Operations (18 credits)
Business Specialist (12 credits)
Accounting Specialist (12 credits)
Customer Service Management (24 credits)
Customer Service Operations (18 credits)
Customer Service Specialist (12 credits)






Human Resources Management (24 credits)
Human Resources Operations (18 credits)
Human Resources Specialist (12 credits)
Property and Casualty Ins. Mgmt. Operations (18 credits)
Property and Casualty Ins. Mgmt. Specialist (12 credits)
Real Estate Specialist (12 credits)
See website http://valenciacollege.edu/asdegrees/ for more information.
Orange County Career & Technical
Education including CTE Dual Enrollment:
https://www.ocps.net/cs/workforce/Pages/default.aspx
Osceola District Schools
Career & Technical Education:
http://www.cte.osceola.k12.fl.us
Valencia College including
articulation by joint assessment:
http://valenciacollege.edu/careerpathways