Career Cluster: Marketing, Sales & Service
CTE Program: Sport, Recreation & Entertainment Marketing
Career Cluster Pathway: Professional Sales & Marketing
Educational Agency: Orange County Public Schools 2014-2015
16 CORE CURRICULUM CREDITS
8 ADDITIONAL CREDITS
OTHER REQUIRED
ENGLISH
MATH
SCIENCE
SOCIAL
COURSES
CAREER AND TECHNICAL
1 COMPLETE ONLINE
EDUCATION COURSES
4 credits
4 credits
3 credits,
STUDIES
RECOMMENDED
COURSE
(Algebra 1 &
Geometry
required)
2 equally
rigorous,
2 with lab
3 credits
FINE OR PRACTICAL
ARTS
(1 credit)
Major Area of
Interest:
Marketing
PHYSICAL
EDUCATION
(1 credit)
ELECTIVES
(ALIGNED WITH
COMMUNITY COLLEGE
& STATE UNIVERSITY
SYSTEM PROGRAMS)
POSTSECONDARY
HIGH SCHOOL
Career Cluster of interest identified by students enrolled in mandatory middle school career education course that includes interest assessment through
CHOICES and ePersonal Education Planner through FACTS.org.
9
English I
Algebra I
(required)
10
English II
Algebra II
11
English III
12
English IV
Geometry
(required)
Calculus or
Trig
Physical
Science
Biology
(required)
Chemistry
Physics
Global Studies or
World Geography
PE
World History
Fine or Practical
Arts Elective
CCC or Introduction to
Information Technology
Sports Marketing
Essentials
American History
American
Govt/Economics
Foreign Language
Foreign Language
Sports Marketing Applications
Internship or OJT
Sports Marketing Management
Dual enrollment courses may be used to satisfy high school graduation or Bright Futures Gold Seal Vocational Scholars course requirements
- see the Articulation Coordinating Committee's Dual Enrollment Equivalency List and the Bright Futures Comprehensive Course Table.
Secondary career and technical education programs may lead to industry recognized certificates, occupational opportunities or postsecondary education
options. Based on the Career Cluster of interest and identified career and technical education program, the following postsecondary options are available.
TECHNICAL CENTER PROGRAM(S)
Mid FL Tech
Marketing, Merchandising,
& Parts Operations
VALENCIA COLLEGE PROGRAM(S)
Business Administration Technical Certificates
A.S. in Business Administration
UNIVERSITY PROGRAM(S)
University of Central Florida
B.A.S. -Supervision & Administration Track
Valencia College Transfer Agreements
Private
Statewide
A.S. to B.S. Business Administration
CREDIT
CAREER
CLICK LINKS BELOW TO VIEW SAMPLE JOB TITLES
Entertainers and Performers, Sports and Related Workers, All
Other
SOC Code: 27-2099
Marketing Managers – SOC Code: 11-2021
Marketing Manager - SOC Code: 11-2021
First Line Manager of Retail Sales Workers – SOC Code: 41-1011
Property, Real Estate, & Community Association Managers –
SOC Code: 11-9141
Marketing Managers – SOC Code: 11-2021
Career & Technical Education Advanced Standing Opportunities (Articulation or Dual Enrollment Credits)
High School to Technical Center (PSAV)
Industry Certifications
Career & Technical Student
Associations
Internship/ Work Experience
Recommendations
High School to College Credit Cert. or Degree
PSV to A.S./A.A.S
Articulation by Joint Assessment
MAR 2011 Principles of Marketing (3 college credits)
A.S. to B.A.S. at UCF
MICRO069 – MOS bundle
BPA, Skills USA
Internship/Work Experience Recommendations are made by the CTE Teacher and/or the school’s Career Specialist
Orange  Osceola  Valencia Career Pathways Consortium
Postsecondary Career Pathway Programs
rograms
High School Articulation by Joint Assessment to Valencia College
Valencia College – Business Administration A.S. Degree – Marketing Specialization
FOUNDATION COURSES
ENC 1101 Freshman Composition I
SPC 1608 Fundamentals of Speech
GEB 1011 Introduction to Business
INTERMEDIATE COURSES
MARKETING SPECIALIZATION COURSES
CGS 2100C Computer Fundamentals and Applications
MAR 2011 Principles of Marketing
MAN 2021 Principles of Management
MKA 2021 Principles of Selling
PSY 2012 General Psychology
MKA 2511 Advertising
ACG 2021C Principles of Financial Accounting
CGS 2510C Spreadsheet Applications for
Business
MTB 1103 Business Mathematics
BUL 2241 Business Law 1
Humanities HUM Prefix (Gordon Rule Writing)
See Gen ED Requirements
Academic Advising
with Career
Program Advisor
OST 1335 Business Communications
BUL 2242 Business Law II
Electives
Internship(s) and/or Business Electives
Specializations are also available in:







Human Resources Management
International Business
Management
Finance
Property & Casualty Insurance Management
Real Estate Management
Small Business Management
Shorter term Technical Certificates are available in:







Business Management (24 credits)
Business Operations (18 credits)
Business Specialist (12 credits)
Accounting Specialist (12 credits)
Customer Service Management (24 credits)
Customer Service Operations (18 credits)
Customer Service Specialist (12 credits)






Human Resources Management (24 credits)
Human Resources Operations (18 credits)
Human Resources Specialist (12 credits)
Property and Casualty Ins. Mgmt. Operations (18 credits)
Property and Casualty Ins. Mgmt. Specialist (12 credits)
Real Estate Specialist (12 credits)
See website http://valenciacollege.edu/asdegrees/ for more information.
Orange County Career & Technical
Education including CTE Dual Enrollment:
https://www.ocps.net/cs/workforce/Pages/default.aspx
Osceola District Schools
Career & Technical Education:
http://www.cte.osceola.k12.fl.us
Valencia College including
articulation by joint assessment:
http://valenciacollege.edu/careerpathways