Prepared for: Queen’s University
Jan. 2008
Survey on Privacy
INDEX
 Research Outline
P3
 Summary
P5
6. Information Sharing by Government and
Private Companies
1 Attitude towards Government’s Sharing of Citizen’s
 Research Results
1. Knowledge of Surveillance Technology & Privacy Laws
1 Knowledge of Surveillance Technology
P12
P13
P16
P18
Privacy Invasion
P20
1 Things Done to Protect Personal Information
P21
2 Personal Experiences of Breach of Privacy
P23
3. Media Coverage of Privacy & National Security Issues P25
1 Attitude towards Media Coverage of Privacy
P26
2 Where Media Attention is Most Prevalent
P28
P30
P60
P63
Cameras
Officials
4 Attitude towards Business Creating Profiles of Customers P40
P42
1 Extent of Say What Happens to Personal Information
P43
2 Extent of Say What Happens to Personal Info Collected
P69
P72
P75
P76
P78
3 Respect of Privacy Given by Airport and Customs
Officials
P86
4 Acceptability of Airport Officials Giving Extra Security
Checks to Visible Minorities
Information
P68
9. Airport Surveillance & Collection of Traveller
P34
5. Extent of Say in What Happens to Personal
P66
2 Attitude towards Employers Electronic Surveillance of
Share Travelers' Personal Information
P36
P64
1 Attitude towards Community and In-Store Surveillance
2 Respect of Privacy Given by Airport and Customs
3 Who Should Say How Personal Info is Used on Websites P38
Survey On Privacy
8. Community and Employer Surveillance
1 Attitude towards Government’s Right to Collect and
2 Attitude toward Providing Personal Information on
by Private and Government Organizations
Security
2 Attitude towards National ID Cards
P33
1 Level of Trust that Government / Private Companies
Websites
7. Laws Aimed at National Security and Surveillance
Information
4. Level of Trust in Organizations Gathering Personal
Will Protect Citizen / Customer Personal Info
3 Attitude towards Employer’s Sharing of Employees’
Employees
3 Attitude towards Media Attention Given to Different
Information
P57
1 Attitude towards Laws Aimed at Protecting National
2. Privacy Protection & Personal Experiences of
Social Groups’ Privacy of Personal Information
P54
2 Attitude towards Private Companies’ Sharing of
Personal Info to Third Parties
3 Knowledge and Effectiveness of Laws to Protect
Personal Information in Private Companies
Personal Info to Third Parties
Customer Personal Info to Third Parties
2 Knowledge and Effectiveness of Laws to Protect
Personal Information in Government Departments
P53
P88
10. Demographics
［Appendix］
P45
Questionnaire
2
Research Outline
 Research Aim
:
Research the attitude of Japanese people for personal information and use the
outcome in future studies.

Research Targets
:
MACROMILL monitors
Men and women aged 18 or over (high school students are excluded)
 Research Area
:
Nationwide (Japan)

Research Method
:
Internet research

Research Period
:
December 21, 2007 (Friday) – December 23, 2007 (Sunday)

Valid Responses
:
516

Research Agency
:
MACROMILL, INC.
<Sample Collecting>
1.
Screening survey was conducted among MACROMILL monitors those aged 18 or over, except high school students.
2.
Emails requesting to participate in this survey were sent to those who had agreed to participate in the survey which contains questions related to
racial issues. (*Those who participated in the pre survey with small sample size were excluded.)
3.
The survey was closed when the number of valid responses reached 516 ― 43 per each “age x gender” segment.
Survey On Privacy
3
Summary
Summary
1
*Base: All respondents
Knowledge of Surveillance Technology & Privacy Laws
• Percentages of respondents who know about “biometric authentication,” “CCTV,” and “GPS” (“very knowledgeable” + “somewhat
knowledgeable”*) are 29%, 25%, and 24%, respectively. Percentages of respondents who know about “RFID tag” and “data mining of
personal information” are only 16% and 5%, respectively.
•
In general, men than women, and older age groups than younger age groups tend to be more knowledgeable. (However, there are many people between
the ages of 35-54 who know about “GPS.”)
• Respondents who know about laws to protect personal information in government departments and private companies (“very
knowledgeable” + “somewhat knowledgeable”*) are 26% and 29% , respectively. Of those who are knowledgeable, 60% think it is
effective (“very effective” + “somewhat effective” ; based on “very or somewhat knowledgeable” respondents).
•
•
More men (35-36%) than women are knowledgeable. 17% of women know about laws in government and 22% know about laws in private companies.
In the age group of 65 or over, 41% are knowledgeable about both government and private companies.
*Base: Asked only of those very/somewhat knowledgeable
Knowledge
n=
2
Very
knowledgeable
Government agencies
(516) 0.6 25.4
Private companies
(516) 0.6
28.5
Somewhat
knowledgeable
26.0%
29.1%
Effectiveness
(%)
n=
Government agencies
(134) 11.2
Private companies
(150) 8.0
Very
effective
49.3
52.0
Somewhat
effective
(%)
60.4%
60.0%
Privacy Protection & Personal Experiences of Privacy Invasion
• “Read personal information protection policy on websites of private companies when purchasing products” is the highest response as
an action to protect personal information (64%), followed by “refused to provide information to the company, because I thought it was
not necessary” (44%).
•
•
Compared to women, more men “read personal information protection policy when submitting personal information on governmental websites” (men 33%,
women 21%).
Many respondents between the ages of 25-34 “refused to provide information to private companies because I thought it was not necessary” (59%).
• “Have an experience that personal information was sold/bought between commercial enterprises” is the highest response of
experience of invasion of privacy (12%).
•
Many men and respondents between the ages of 25-34 and 35-44 tend to “have an experience that personal information was sold/bought between
commercial enterprises” (16%, 17%, and 19%, respectively).
Survey On Privacy
5
Summary
3
*Base: All respondents
Media Coverage of Privacy & National Security Issues
• Rate of contact media coverage about risks of the safety of personal information is 32% in “many” (“very many” + “somewhat many”*).
•
•
Percentage of “many” is higher in men than in women. (Men 40%, Women 25%)
Percentages of “many” between the ages of 25-34 and age 35-44 are high (38% and 41%, respectively), while the percentage between the ages of 45-54 is
low (23%).
• 48% answered that the media is “paying equal attention” to the issues about both terrorism and invasion of the citizens’ privacy by the
government.
• In terms of the media attention about invasion of consumers’ privacy by private companies and terrorism, also 46% answered that the
media is “paying equal attention” to both issues.
•
•
More men than women feel that the media is “paying more attention to terrorism” than to issues about the government and private companies.
In terms of age groups, many respondents between the ages of 25-34 “feel that the media is paying more attention to terrorism.”
• People who are thought to be attracting media attention (“high attention” + “somewhat high attention”) are “famous people” (84%), “highlevel government officials” (79%), and “high income group” (72%).
•
4
Responses of the age 18-24 for “high-level government officials” and “high income group” are relatively low (65% and 61%, respectively).
Level of Trust in Organizations Gathering Personal Information
• 32% answered that the trust level for private companies is high (“very high” + “reasonably high”*), but high trust level for the government
remained only at 13%.
•
•
Relatively fewer women (9%) exhibited high trust level towards the government (17% in men).
Respondents aged 65 or over showed higher trust level than age 64 and lower, and 29% exhibited high trust level towards the government and 45% exhibited
high trust level towards the private companies.
• 83% are worried (“very worried” + “somewhat worried”*) about providing personal information online.
•
Relatively fewer respondents between the ages of 18-24 are worried (74%).
• In regards to who should have the greatest ability to control the right to decide on using
personal information online, the opinion is divided into 32% in “companies that run
websites” and 31% in “users of websites.” 12% answered “the government.”
•
•
“Users of websites” is the highest response among age 34 and lower and “companies that run
websites” among age 35 or over.
Responses for “the government” is relatively high among respondents aged 65 or over (20%).
• In terms of creating customer data file, 60% answered that it is acceptable
(“very acceptable” + “somewhat acceptable”*).
•
•
While 65% of men answered it is acceptable, 54% of women answered it is acceptable.
Those who answered it is acceptable is 65% between the ages of 25-34 and 67% aged 65 or over.
Survey On Privacy
(Reference: Frequency of using service programs that
award points or rewards and acceptability of creating
customer data file)
#Memberships
n=
Very acceptable
Accept- Somewhat acceptable
ance Not very acceptable
Not acceptable at all
(14)
(293)
(151)
(38)
%, 1+
programs
79%
86%
72%
58%
Avg. #
programs
10.8
7.0
6.9
7.2
6
Summary
5
*Base: All respondents
Extent of Say in What Happens to Personal Information
• In terms of one’s own personal information, 27% answered that they “have complete right to decide” and 36% “have a lot of right to
decide.”
•
More men than women, and more older age groups than younger age groups answered that they “have complete right to decide.” (men 30%, women 24%,
aged 18-24 20%, and age 65 or over 37%)
Taro went to a drugstore to purchase a film that was for sale. At the store Taro was informed
that he must fill in an application to make a member's card to receive the discount. The
application form required him to provide personal information such as his address,
occupation, and marriage status, and he filled it in to get the privilege of the special price.
Complete right
A lot of right
n=
(516)
•
•
Complete right
(%)
11.0
29.3
Complete right
•
•
32.6
64.5%
42% of respondents aged 65 or over answered “he used a complete right to
decide.”
Suppose that the government is building a database to be used for searching terrorism
activities as a part of measures on national security. The government is asking all citizens,
including Yuka to submit paperwork with detailed descriptions of themselves. This
paperwork requires information such as employment status, criminal behaviors, and history
of her own and her family's overseas travels in the past 5 years. Yuka filled it in but decided
not to fill in the travel section.
Complete right
n=
45.0%
More men answered that “he used a complete right to decide.” (men 21%,
women 14%)
27% of respondents aged 55 or over answered “he used a complete right to
decide.”
Survey On Privacy
•
(%)
27.3
32.0
A lot of right
n=
17.6
(%)
(516)
Suppose that the government is building a database to be used for searching terrorism
activities as a part of measures on national security. All personal information retained by the
government are integrated with all types of commercial data including banking records, credit
card statements, and passengers list. Even Kenta, who is an ordinary citizen, must provide
fingerprints, photographs, and an iris scan. Kenta submitted all the information as requested.
A lot of right
n=
40.3%
More men answered “he used a complete right to decide.”
(men 14%, women 9%)
High percentage of respondents answered “he used a complete + a lot of right
to decide”*: 47% aged 55-64 and 49% aged 65 or over.
(516)
At a busy and large department store, Hanako made her payment in cash and did not
provide personal information to the cashier. The cashier asked Hanako for her zip code but
she refused to answer and still was able to purchase the product.
(516)
•
A lot of right
(%)
8.7
26.2
34.9%
Low percentage of respondents answered “he used a complete + a lot of
right to decide”*: 28% aged 35-44 and 27% aged 45-54.
7
Summary
6
Information Sharing by Government and Private Companies
Government sharing personal information of the citizens with the third parties
•
•
Sharing with other government agencies and foreign governments -> more than 44% and 42% for “appropriate if the person concerned is suspected of
crime.”
Sharing with private companies -> the highest response is “appropriate only when the government has obtained a clear consent form the person
concerned” (32%).
•
•
More men than women answered “the government should not share information under any circumstances” regarding sharing information with foreign
governments and private companies.
More respondents aged 34 or under answered “appropriate if the person concerned is suspected of crime” compared to age 35 or over.
n=
(%)
3.5
44.2
Other government agencies
(516)
Foreign governments
(516) 1.0
Private companies
(516) 1.4 24.0
27.3
42.1
21.9
31.6
11.4
19.4
26.7
15.7
It is the rights of the government under any circumstances
It is appropriate if the person concerned is suspected of crime
It is appropriate only when the government has obtained a clear consent from the person concerned.
16.3
The government should not provide information of the citizens under any circumstances.
Not sure
13.6
Private company sharing personal information of customers with the third parties
•
•
Sharing with governments and foreign governments ⇒ the highest response is “appropriate if the person concerned is suspected of crime” (39% and
34%, respectively)
Sharing with other private companies -> the highest response is “a company should not provide information of their customers under any
circumstances” (34%).
•
Younger age groups tend to answer “appropriate to share with the government if the customer concerned is suspected of crime.”
n=
(%)
Government
(516) 1.0
38.8
Foreign governments
(516) 0.6
Other private companies
(516) 0.6 21.3
24.2
33.7
22.9
23.4
28.5
31.4
12.6
14.3
33.5
13.2
It is the rights of the company under any circumstances
It is appropriate if the customer concerned is suspected of crime
It is appropriate only when the company has obtained a clear consent from the customer concerned.
A company should not provide information of their customers under any circumstances.
Not sure
Private company sharing personal information of the employees with the third parties
•
•
Sharing with the government -> the highest response is “appropriate if the employee concerned is suspected of crime” (38%).
Sharing with private companies -> 41% answered “appropriate only when the company has obtained clear consent from the employee.”
•
In regards to sharing with the government, more men than women, and younger generation than older generation answered “appropriate if suspected of
crime.”
n=
(%)
3.5
Government
(516)
Private companies
(516) 2.7
Survey On Privacy
37.8
25.8
35.1
40.9
15.1
22.3
8.5
It is the rights of the company under any circumstances.
It is appropriate if the employees concerned is suspected of crime.
It is appropriate only when the company has obtained clear consent from the employees.
8.3
It is not appropriate under any circumstances.
Not sure
8
Summary
7
*Base: All respondents
Laws Aimed at National Security and Surveillance
• 64% answered that laws that aimed at protecting national security would invade the privacy of individuals (“highly invade + somewhat
invade”*).
•
•
More men than women think it would invade privacy (men 70%, women 57%).
77% of respondents aged 65 or over think it would invade privacy, while 52% of age 18-24 would think so.
• 56% agree to the idea of national ID card system (“strongly agree” + “somewhat agree”*).
• 37% think that the government’s measure to prevent disclosure of personal information (associated with national ID card) is effective
(“very effective” + “somewhat effective”*).
•
•
Many people (69%) aged 65 or over agreed, and many people (52%) also think the measure to prevent disclosure of personal information is effective.
The only age group with less than 50% agreement rate is aged 45-54 (47%).
Strongly agree
n=
(516) 5.4
8
Very effective
Somewhat agree
(%)
50.8
56.2%
Somewhat effective
n=
(516)
(%)
3.5
33.9
37.4%
Community and Employer Surveillance
• In terms of local surveillance cameras and in-store surveillance cameras, 84% and 88% , respectively think they are effective (“very
effective” + “somewhat effective”*).
•
Many respondents aged 65 or over think both types of surveillance cameras are “very effective,” and they especially think in-store surveillance
cameras are effective (47%).
• In terms of private company’s monitoring their employees using surveillance cameras, 61% think “it is allowed only when the company
has obtained informed consent from the employees.” On the contrary, only 10% think “it is not allowed under any circumstances.”
•
Many respondents aged 18-24 think “it is allowed only when it is for the purpose of evaluating the employees” (23%).
• In terms of the company’s reading email correspondences that employees sent/received using company computers, 50% think “it is
allowed only when the company has obtained informed consent from the employees,” and 23% think “it is not allowed under any
circumstances.”
•
Not many respondents aged 34 or younger think “it is not allowed under any circumstances” (16% aged 18-24, 14% aged 25-34).
Survey On Privacy
9
Summary
9
*Base: All respondents
Airport Surveillance & Collection of Traveler Information
• Should the government have the rights to gather personal information of Japanese travelers?
-> 51% answered “yes.” Of those, 41% answered “but only with the travelers’ clear consent.”
• Should the government be able to share personal information of travelers with foreign governments?
-> 47% answered “yes.” Of those, 39% answered “but only with the travelers’ clear consent.”
•
•
Less than 50% of women answered “yes” to both gathering and sharing (47% for gathering and 42% for sharing).
Not many respondents aged 45-54 answered “yes” to gathering (43%).
Saori was traveling abroad. She was asked to open and show all her baggage at
the airport. She could not board the airplane unless accepting this inspection.
Completely respected
n=
(516)
•
Very respected
Muhammad was traveling abroad. Muhammad was treated differently from other
passengers for racial reasons and became a subject of detailed questioning about marriage
status, family structure, occupation, purpose of the trip, past political activities, and
friends/acquaintances. Then, customs officers searched Muhammad's baggage and
conducted a body check. Nothing was found and Muhammad was allowed to travel freely.
(%)
8.3
2.5
Completely respected
10.9%
(%)
7.0
(516) 1.0
16% aged 55-64 answered “completely + very respected”*.
Wang was traveling abroad.
He had to go through an inspection by a metal detector before boarding the
airplane even when other passengers were not going through this inspection.
•
7.9%
Not many respondents aged 55-64 answered “completely + very respected”*
(5%).
Kana was traveling abroad. After showing her passport she was immediately
allowed to board the airplane.
Completely respected
Completely respected
n=
Very respected
n=
Very respected
Very respected
n=
(%)
(%)
(516)
(516) 1.010.1 11.0%
•
18.6
40.3
58.9%
Not many respondents aged 35-44 answered “completely + very respected”*
(44%).
• In terms of how much the privacy of travelers is respected by airport employees and customs officials, only 1% answered “completely
respected” and 10% answered “very respected.”
•
Relatively many respondents aged 25-34 and age 65 or over think “completely + very respected”* (15% and 16%, respectively).
• 45% think it is acceptable that airport employees conduct strict inspections of racial/ethnic minorities (“very acceptable” + “somewhat
acceptable”*).
•
While not many respondents aged 45-54 think it is acceptable (34%), many respondents aged 65 or over think it is acceptable (55%).
Survey On Privacy
10
Research Results
1
Knowledge of Surveillance Technology
& Privacy Laws
1 Knowledge of Surveillance Technology
81% is “knowledgeable” (Top2Box) about “Internet.”
29%, 25%, and 24% is “knowledgeable” about “biometric authentication,” “CCTV,” and “GPS.”
Only 5% is “knowledgeable” about “data mining of personal information.”
*It is necessary to note that all respondents of this survey are Internet users.
Q1. What are your levels of knowledge with the following items?
Very
knowledgeable
Somewhat
knowledgeable
Not very
knowledgeable
Not at all
knowledgeable
Don't know/
not sure
n=
Internet
(516)
Top2Box
(%)
11.4
69.6
18.0
81.0
1.0
Biometric authentication that recognize
individuals using faces or other physical
characteristics
(516)
1.6
Surveillance cameras (CCTV) that record
public areas
(516)
1.9
Global Positioning System (GPS) in a car
(516) 3.5
Wireless IC (RFID) card attached to
products
(516)
Data mining of personal information
(516)
1.7
4.1
1.2
27.3
40.1
23.3
24.2
41.7
20.2
26.4
31.6
14.0
22.9
36.4
32.8
21.9
30.2
34.1
17.6
27.9
6.8
28.9
6.8
25.2
23.6
15.7
5.2
*<Top2Box> Base: All respondents, “Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
13
1 Knowledge of Surveillance Technology
•
•
•
More men than women selected Top2Box*, and while 42% of men know about “GPS,” only 6% of women know about it.
In terms of age, 19% of respondents aged 18-24 know about “biometric authentication” and 11% know about “CCTV,” each of which are
10 points and 15 points lower than overall points.
High percentage of respondents with 10 million yen/year or higher income know about “biometric authentication” (46%), “GPS” (41%),
and “RFID tag” (34%).
Q1. What are your levels of knowledge with
the following items?
100
(%)
80
81.0
(% Top2Box)
60
28.9
40
25.2
23.6
15.7
20
5.2
0
Internet
Biometric
Surveillance
Global
authentication cameras (CCTV)
Positioning
that recognize that record public System (GPS) in
individuals using
areas
a car
faces or other
physical
characteristics
Only w hen n>=30
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Male
Female
18-24
25-34
35-44
Age
45-54
55-64
65+
Less than 1 million yen
1-2 million yen
2-3 million yen
3-4 million yen
4-5 million yen
5-6 million yen
Income
6-7 million yen
7-8 million yen
8-10 million yen
More than 10 million yen
Not sure
Don't want to answer
Gender
n=
(516)
(258)
(258)
(86)
(86)
(86)
(86)
(86)
(86)
(24)
(16)
(44)
(48)
(50)
(46)
(31)
(41)
(56)
(44)
(45)
(71)
81.0
89.1
72.9
81.4
80.2
83.7
77.9
81.4
81.4
91.7
68.8
79.5
77.1
78.0
80.4
90.3
87.8
83.9
88.6
73.3
76.1
28.9
32.6
25.2
18.6
26.7
23.3
26.7
38.4
39.5
16.7
12.5
31.8
16.7
28.0
28.3
32.3
24.4
30.4
45.5
33.3
31.0
25.2
32.6
17.8
10.5
18.6
16.3
25.6
32.6
47.7
25.0
6.3
22.7
16.7
36.0
21.7
32.3
22.0
33.9
25.0
26.7
22.5
23.6
41.5
5.8
14.0
27.9
30.2
29.1
17.4
23.3
16.7
12.5
13.6
22.9
32.0
21.7
22.6
12.2
33.9
40.9
22.2
19.7
Wireless IC
(RFID) card
attached to
products
15.7
23.6
7.8
9.3
11.6
11.6
16.3
19.8
25.6
12.5
6.3
6.8
14.6
18.0
13.0
16.1
9.8
16.1
34.1
17.8
15.5
Data mining of
personal
information
5.2
8.5
1.9
5.8
7.0
4.7
8.1
1.2
4.7
0.0
6.3
2.3
2.1
6.0
4.3
9.7
0.0
10.7
9.1
4.4
5.6
*<Top2Box> Base: All respondents, “Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
(For reference when n<30)
14
1 Knowledge of Surveillance Technology
•
•
Based on occupation, many retired respondents selected Top2Box*: “CCTV” (47%) and “biometric authentication” (44%). Many selfemployed respondents know about “CCTV” (36%), and many full time employees (34%) and self-employed respondents (36%) know about
“GPS.”
In terms of education level, generally more college graduates selected Top2Box compared to high school graduates and graduates of
vocational schools or junior colleges.
Q1. What are your levels of knowledge with the following items?
100
(%)
80
81.0
(% Top2Box)
60
28.9
40
25.2
23.6
15.7
20
5.2
0
Internet
Biometric
Surveillance
Global
authentication cameras (CCTV)
Positioning
that recognize that record public System (GPS) in
individuals using
areas
a car
faces or other
physical
characteristics
Only w hen n>=30
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Employed full time
Employed part time
Unemployed
Student
Job
Housewife
Retired
Self-employed
Not sure/no answer
Graduated from an elementary/
a middle / junior high school
Graduated from a high school
Graduated from a national college
EducaGraduated from a vocational school/junior college
tion
Started a college but did not graduate
Graduated from a college
Graduated from a graduate school
Not sure/don't want to answer
Wireless IC
(RFID) card
attached to
products
Data mining of
personal
information
n=
(516)
(180)
(53)
(28)
(52)
(106)
(34)
(53)
(10)
81.0
85.6
77.4
85.7
82.7
65.1
94.1
86.8
90.0
28.9
30.0
22.6
35.7
23.1
26.4
44.1
30.2
20.0
25.2
21.7
24.5
42.9
15.4
19.8
47.1
35.8
20.0
23.6
33.9
7.5
35.7
17.3
6.6
26.5
35.8
30.0
15.7
16.7
20.8
28.6
9.6
7.5
23.5
18.9
10.0
5.2
7.8
1.9
3.6
7.7
0.0
8.8
3.8
20.0
(14)
42.9
21.4
21.4
14.3
21.4
7.1
(154)
(11)
(115)
(18)
(177)
(17)
(10)
76.6
100.0
79.1
77.8
87.0
94.1
80.0
22.7
18.2
28.7
22.2
35.6
35.3
30.0
22.7
36.4
20.0
33.3
27.7
47.1
20.0
18.8
36.4
10.4
33.3
32.8
47.1
30.0
11.0
27.3
10.4
5.6
21.5
23.5
30.0
4.5
18.2
2.6
5.6
6.2
11.8
0.0
*<Top2Box> Base: All respondents, “Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
(For reference when n<30)
15
2 Knowledge and Effectiveness of Laws to Protect Personal Information in Government Departments
26% is “knowledgeable” (Top2Box*1) about laws. Of those who are “knowledgeable,” 60% think laws are “effective”
(Top2Box*2).
•
•
•
While 35% of men are “knowledgeable,” only 17% of women are “knowledgeable.”
Older age groups tend to be more “knowledgeable,” and 41% of respondents aged 65 or over is knowledgeable.
Many respondents with an annual income of more than 8 and less than 10 million yen and more than 10 million yen are “knowledgeable”
(36% and 39%).
Q3. What is your level of knowledge with Japan's laws regarding protection of personal information by government agencies and private companies?
Q4. How effective are laws in protecting your personal information retained by government agencies or private companies?
[Government agencies]
Very
know ledgeable
Somew hat
know ledgeable
Not very
know ledgeable
Not at all
know ledgeable
Don't know /
not sure
n=
Total
Gender
Age
Income
Male
(258) 1.2
Female
(258)
25.4
52.9
33.7
17.1
17.4
(86) 1.2
25-34
(86)
35-44
(86) 1.2 19.8
45-54
(86)
55-64
(86) 1.2
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16) 6.3
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
24.4
Don't want to answer
(71) 1.4
22.5
23.3
46.5
17.4
58.1
25.6
40.7
2.0
11.1
48.9
11.4
50.0
22.1
7.0
24.4
(21) 4.8
4.7
17.4
(15) 6.7
2.3
20.9
(18) 5.6
1.2
25.6
(22)
10.5 3.5
26.7
(23)
10.5 3.5
40.7
(35)
20.8
(5)
6.3
6.3
(1)
4.5
18.2
(8)
18.8
4.2
22.9
(11)
22.0
2.0
30.0
(15)
17.4
4.3
19.6
(9)
32.3
(10)
24.4
(10)
35.7
(20)
2.3
38.6
(17)
2.2
24.4
(11)
23.9
(17)
18.6
20.8
68.8
18.8
52.3
22.9
25.0
54.2
28.0
19.6
46.0
58.7
32.3
24.4
51.6
2.3
16.1
48.8
35.7
19.5
48.2
36.4
54.9
7.3
16.1
59.1
46.7
49.3
(44)
58.3
18.2
11.2
(90)
45.3
20.8
(134)
17.1
59.3
26.7
12.7
8.5
*1 <Top2Box> Base: All respondents,
“Very knowledgeable” + “Somewhat knowledgeable”
Not effective
at all
*2
Not sure
Top2Box
(%)
26.0
34.9
23.3
Not very
effective
n=
3.7
5.0
54.7
25.6
Somew hat
effective
10.1 2.3
19.8
53.5
Very
effective
24.8
52.7
53.1
18-24
Survey On Privacy
*1
Top2Box
(%)
(516) 0.6
*Base: Asked only of those
very/somewhat knowledgeable
[Government agencies]
35.1
33.3
13.3
44.4
54.5
11.1
31.8
26.1
11.4
43.5
68.6
20.0
63.6
52.2
20.0
80.0
20.0
100.0
50.0
27.3
13.3
33.3
45.5
50.0
20.0
60.0
15.0
11.8
6.7
44.4
10.0
70.0
36.4
17.6
54.5
52.9
60.0
35.0
64.7
80.0
11.1
40.0
50.0
37.5
54.5
13.3
44.4
20.0
11.8
12.5
66.7
11.1
44.4
4.3
100.0
27.3
53.3
4.5
80.0
37.5
60.0
52.4
33.3
38.9
60.4
61.4
47.6
46.7
26.1
6.7
38.6
47.6
9.1
4.5
65.0
5.9
9.1
35.3
76.5
36.4
64.7
*2 <Top2Box> Base: those very/somewhat knowledgeable,
“Very effective” + “Somewhat effective”
(For reference when n<30)
16
2 Knowledge and Effectiveness of Laws to Protect Personal Information in Government Departments
•
Based on occupation, many retired and self-employed respondents are “knowledgeable” (41% and 42%, respectively).
Q3. What is your level of knowledge with Japan's laws regarding protection of personal information by government agencies and private companies?
Q4. How effective are laws in protecting your personal information retained by government agencies or private companies?
*Base: Asked only of those very/somewhat knowledgeable
[Government agencies]
Very
know ledgeable
Somew hat
know ledgeable
[Government agencies]
Not very
know ledgeable
Not at all
know ledgeable
Don't know /
not sure
n=
Total
Employed full time
*1
(%)
(516) 0.6
25.4
52.9
(180) 0.6
24.4
53.9
Employed part time
(53)
13.2
Unemployed
(28)
3.6
Student
(52)
1.9
(45)
3.8
13.2
(7)
10.7 3.6
35.7
(10) 10.0
3.8
32.7
(17) 5.9
1.9
17.0
(18)
5.6
17.0
32.1
50.0
30.8
25.0
15.6
44.2
19.2
Not very
effective
Not effective
at all
Not sure
Top2Box
(%)
(134)
3.7
Somew hat
effective
n=
26.0
17.4
66.0
*2
Very
effective
Top2Box
11.2
13.3
49.3
35.1
44.4
40.0
28.6
42.9
4.5
2.2
28.6
70.0
57.8
71.4
20.0
41.2
60.4
80.0
52.9
47.1
Job
Housewife
(106)
17.0
50.9
30.2
Retired
(34)
41.2
50.0
5.92.9
41.2
(14)
Self-employed
(53)
41.5
49.1
9.4
41.5
(22)
Not sure/no answer
(10) 10.0
10.0
10.0
(1)
Graduated from an elementary/
a middle / junior high school
(14)
7.1
28.6
(4)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
tion
Started a college but did not
graduate
Graduated from a college
70.0
28.6
(154) 0.6
18.8
54.5
55.7
16.7
(177) 1.1
(10)
53.9
21.7
(18)
Not sure/don't want to answer
28.6
36.4
(115)
(17)
35.7
23.4
(11)
Graduated from a graduate
school
10.0
4.3
27.8
52.5
47.1
20.0
9.1
18.3
55.6
27.7
3.2
14.7
35.3
60.0
4.0
17.6
10.0
10.0
*1 <Top2Box> Base: All respondents,
“Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
24.0
66.7
(4)
21.7
(25)
16.7
(3)
13.6
(8)
20.0
(2)
77.8
28.6
27.3
36.4
71.4
22.7
40.9
100.0
25.0
100.0
50.0
51.4
25.0
37.8
50.0
33.3
28.0
33.3
51.0
59.5
72.0
33.3
35.3
37.5
50.0
2.7
50.0
52.0
25.0
75.0
50.0
20.0
(51) 7.8
47.1
22.2
71.4
(37) 8.1
36.4
28.8
11.1
33.3
5.9
37.5
50.0
58.8
62.5
-
*2 <Top2Box> Base: those very/somewhat knowledgeable,
“Very effective” + “Somewhat effective”
(For reference when n<30)
17
3 Knowledge and Effectiveness of Laws to Protect Personal Information in Private Companies
29% of respondents is “knowledgeable” (Top2Box*1) about laws. Of those who are “knowledgeable,” 60% think that
laws are “effective” (Top2Box*2).
•
•
•
36% of men are “knowledgeable” while only 22% of women are “knowledgeable.”
Many respondents aged 65 or over are “knowledgeable” (41%).
Many respondents with an annual income of 6-7 million yen and more than 10 million yen are “knowledgeable” (39%).
Q3. What is your level of knowledge with Japan's laws regarding protection of personal information by government agencies and private companies?
Q4. How effective are laws in protecting your personal information retained by government agencies or private companies?
*Base: Asked only of those
[Private companies]
Very
know ledgeable
Somew hat
know ledgeable
Not very
know ledgeable
Not at all
know ledgeable
Gender
Age
Income
*1
Don't know /
not sure
n=
Total
Male
(258) 0.8
Female
(258) 0.4
28.5
51.4
35.3
21.7
50.0
22.1
52.3
25-34
(86)
27.9
35-44
(86) 1.2
24.4
45-54
(86) 1.2
25.6
55-64
(86) 1.2
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16) 6.3
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50) 2.0
26.0
50.0
5-6 million yen
(46) 2.2
26.1
50.0
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
Don't want to answer
(71) 1.4
30.2
54.7
46.5
25.0
54.2
27.3
45.5
58.3
38.7
10.5
(19)
10.5
3.5
27.9
(24) 4.2
45.8
41.7
8.3
50.0
2.3
25.6
(22) 4.5
45.5
40.9
9.1
50.0
1.2
26.7
(23) 4.3
8.7
60.9
11.6 2.3
31.4
(27)
10.5 2.3
40.7
(35)
25.0
(6)
6.3
6.3
(1)
22.7
4.5
27.3
(12)
4.2
25.0
(12)
28.0
(14)
28.3
(13)
12.5
22.0
17.4
51.2
32.1
51.8
38.6
26.8
(57)
22.1
18.8
45.2
34.1
24.4
22.1
20.8
68.8
25.0
4.3
7.0
20.9
40.7
54.5
51.1
47.9
4.3
49.5
5.3
35.5
8.6
56.1
33.3
52.6
14.8
5.3
30.4
44.4
3.7
68.6
22.9
33.3
(12) 8.3
34.1
(14) 7.1
16.1
32.1
(18) 5.6
4.5 2.3
38.6
(17) 5.9
2.2
24.4
(11)
25.0
(20) 10.0
50.0
53.8
14.3
66.7
16.7
41.7
71.4
7.7
53.8
8.3
75.0
57.1
27.8
70.6
35.0
66.7
8.3
42.9
61.1
45.5
8.3
14.3
38.5
50.0
51.9
50.0
50.0
21.4
63.2
100.0
66.7
25.0
55.9
77.1
50.0
100.0
16.7
60.0
66.7
31.6
37.0
16.7
38.7
28.2
34.7
8.6
16.1
8.5
52.0
56.5
12.2 2.4
22.2
15.5
(%)
(93) 6.5
*1 <Top2Box> Base: All respondents,
“Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
n=
Top2Box
36.0
22.1
51.2
Not sure
9.3 1.9
15.1
50.0
Not effective
at all
(150) 8.0
18.6
53.5
Not very
effective
29.1
23.6
(86)
Somew hat
effective
3.1
16.5
52.7
18-24
*2
Very
effective
Top2Box
(%)
(516) 0.6
very/somewhat knowledgeable
[Private companies]
17.6
5.6
66.7
5.9
76.5
54.5
45.5
55.0
45.0
*2 <Top2Box> Base: those very/somewhat knowledgeable,
“Very effective” + “Somewhat effective”
(For reference when n<30)
18
3 Knowledge and Effectiveness of Laws to Protect Personal Information in Private Companies
•
Based on occupations, many retired and self-employed respondents are “knowledgeable” (38% and 43%, respectively).
Q3. What is your level of knowledge with Japan's laws regarding protection of personal information by government agencies and private companies?
Q4. How effective are laws in protecting your personal information retained by government agencies or private companies?
*Base: Asked only of those very/somewhat knowledgeable
[Private companies]
Somew hat
know ledgeable
Very
know ledgeable
[Private companies]
Not very
know ledgeable
Not at all
know ledgeable
Don't know /
not sure
Employed full time
(516) 0.6
(180) 1.1
Employed part time
(53)
Unemployed
(28)
Student
(52)
51.4
28.5
50.6
30.0
56.6
22.6
Not sure
Not effective
at all
Top2Box
(%)
n=
3.1
29.1
(150) 8.0
52.0
34.7
5.3
60.0
13.9
4.4
31.1
(56) 7.1
53.6
33.9
5.4
60.7
17.0
3.8
22.6
(12) 8.3
10.7 3.6
32.1
(9)
3.8
28.8
(15)
1.9
17.9
(19)
38.2
(13)
43.4
(23)
10.0
30.0
(3)
7.1
28.6
(4)
17.3
50.0
28.8
Not very
effective
Somew hat
effective
16.5
53.6
28.6
3.6
*2
Very
effective
Top2Box
(%)
n=
Total
*1
8.3
41.7
41.7
6.7
33.3
46.7
13.3
77.8
22.2
77.8
50.0
60.0
Job
Housewife
(106)
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
30.0
Graduated from an elementary/
a middle / junior high school
(14)
28.6
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(177) 1.1
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
(32)
22.2
(4)
13.0 2.8
32.8
(58)
17.6
47.1
(8)
30.0
(3)
22.2
51.4
35.3
47.1
30.0
27.8
3.5
50.0
10.0
10.0
*1 <Top2Box> Base: All respondents,
“Very knowledgeable” + “Somewhat knowledgeable”
Survey On Privacy
13.0
47.8
26.1
31.6
57.9
62.5
37.5
6.9
36.2
55.2
37.5
50.0
25.0
25.0
50.0
65.8
33.3
46.9
15.6
33.3
2.6
66.7
33.3
25.0
75.0
25.0
50.0
25.0
39.1
66.7
33.3
66.7
1.7
69.2
30.8
69.2
13.0
73.7
26.3
63.2
10.5
(38) 7.9
(3)
20.0
55.6
24.7
27.3
72.7
48.7
31.6
3.2
17.5
54.5
22.2
(18)
28.6
35.7
27.8
(115)
20.0
40.0
18.2
9.1
5.7
50.9
43.4
24.7
8.8
52.9
38.2
(154)
(11)
29.2
50.9
17.9
12.5
25.0
66.7
56.9
62.5
33.3
*2 <Top2Box> Base: those very/somewhat knowledgeable,
“Very effective” + “Somewhat effective”
(For reference when n<30)
19
2
Privacy Protection &
Personal Experiences of Privacy Invasion
1 Things Done to Protect Personal Information
The highest response is “read policy on protection of personal information on a website of a private company” (64%),
followed by “refused to provide information to companies” (44%).
•
•
•
Many men “read policy on protection of personal information on a website of a government agency” (33%).
Many respondents aged 25-34 “refused to provide information to a private company” (59%).
Many respondents with an annual income of 8-10 million yen and more than 10 million yen “refused to provide information to a company”
(52% and 64%).
Q7. Have you done the
following in order to protect
your personal information?
100
(%)
80
(% Yes)
64.1
60
44.0
40
27.3
16.3
20
15.7
10.1
8.5
6.4
4.5
1.9
0
Read policy on Refused to
Read policy on Requested a
Deliberately
Refused to
Asked a
Requested a
protection of
provide your
protection of
company to
provided a
provide your
company
company not to
personal info
info to
personal info
remove your
false info
info to
thinking of
sell your name
on a website
companies,
on a website info from a list about yourself government
dealing with and address to
when
thinking it was
when
that was used
to a retail
agencies,
about their
other
purchasing
not necessary
purchasing
for marketing
company
thinking it was
policy on
companies
products from
products from
purposes
not necessary
gathering
a private
a government
consumer info
company
agency
Only w hen n>=30
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Male
Gender
Female
18-24
25-34
35-44
Age
45-54
55-64
65+
Less than 1 million yen
1-2 million yen
2-3 million yen
3-4 million yen
4-5 million yen
5-6 million yen
Income
6-7 million yen
7-8 million yen
8-10 million yen
More than 10 million yen
Not sure
Don't want to answer
Survey On Privacy
n=
(516)
(258)
(258)
(86)
(86)
(86)
(86)
(86)
(86)
(24)
(16)
(44)
(48)
(50)
(46)
(31)
(41)
(56)
(44)
(45)
(71)
64.1
65.5
62.8
58.1
66.3
65.1
60.5
65.1
69.8
62.5
56.3
61.4
75.0
62.0
56.5
74.2
63.4
60.7
70.5
64.4
62.0
44.0
45.7
42.2
36.0
59.3
44.2
44.2
44.2
36.0
37.5
18.8
38.6
43.8
38.0
28.3
38.7
48.8
51.8
63.6
40.0
53.5
27.3
33.3
21.3
19.8
24.4
26.7
23.3
31.4
38.4
20.8
18.8
27.3
37.5
26.0
23.9
25.8
31.7
26.8
31.8
24.4
25.4
16.3
18.2
14.3
8.1
23.3
22.1
14.0
17.4
12.8
16.7
6.3
9.1
12.5
12.0
15.2
19.4
19.5
26.8
20.5
8.9
19.7
15.7
17.8
13.6
20.9
19.8
23.3
10.5
12.8
7.0
8.3
6.3
13.6
20.8
14.0
4.3
16.1
22.0
21.4
15.9
22.2
14.1
10.1
13.6
6.6
5.8
17.4
12.8
5.8
12.8
5.8
4.2
0.0
11.4
12.5
10.0
6.5
16.1
14.6
7.1
9.1
6.7
14.1
8.5
10.1
7.0
5.8
8.1
10.5
8.1
10.5
8.1
12.5
6.3
4.5
10.4
10.0
6.5
9.7
17.1
10.7
9.1
4.4
4.2
6.4
7.0
5.8
5.8
5.8
12.8
3.5
7.0
3.5
8.3
0.0
2.3
8.3
2.0
4.3
6.5
4.9
3.6
13.6
13.3
7.0
Asked a
Deliberately
company what
provided a
kind of
false info
personal info about yourself
besides
to a
payment info
government
was included
agency
in the
consumer info
they retain
4.5
7.0
1.9
3.5
3.5
8.1
5.8
4.7
1.2
8.3
0.0
4.5
0.0
2.0
2.2
6.5
7.3
8.9
11.4
0.0
2.8
(For reference when n<30)
1.9
1.9
1.9
1.2
3.5
3.5
0.0
2.3
1.2
4.2
0.0
2.3
0.0
4.0
0.0
0.0
2.4
3.6
2.3
2.2
1.4
21
1 Things Done to Protect Personal Information
•
Many retired and self-employed respondents “read policy on protection of personal information on a website of a government agency”
(41% and 40%, respectively). Also, many self-employed respondents “refused to provide information to a company” (55%).
Q7. Have you done the following in order to protect your personal information?
100
(%)
80
(% Yes)
64.1
60
44.0
40
27.3
16.3
20
15.7
10.1
8.5
6.4
4.5
1.9
0
Read policy on Refused to
Read policy on Requested a
Deliberately
Refused to
Asked a
Requested a
protection of
provide your
protection of
company to
provided a
provide your
company
company not to
personal info
info to
personal info
remove your
false info
info to
thinking of
sell your name
on a website
companies,
on a website info from a list about yourself government
dealing with and address to
when
thinking it was
when
that was used
to a retail
agencies,
about their
other
purchasing
not necessary
purchasing
for marketing
company
thinking it was
policy on
companies
products from
products from
purposes
not necessary
gathering
a private
a government
consumer info
company
agency
Only w hen n>=30
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Employed full time
Employed part time
Unemployed
Student
Job
Housewife
Retired
Self-employed
Not sure/no answer
Graduated from an elementary/
a middle / junior high school
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educaschool/junior college
tion
Started a college but did not
graduate
Graduated from a college
Graduated from a graduate
school
Not sure/don't want to answer
Survey On Privacy
Asked a
Deliberately
company what
provided a
kind of
false info
personal info about yourself
besides
to a
payment info
government
was included
agency
in the
consumer info
they retain
n=
(516)
(180)
(53)
(28)
(52)
(106)
(34)
(53)
(10)
64.1
59.4
64.2
78.6
57.7
64.2
70.6
71.7
80.0
44.0
49.4
39.6
28.6
38.5
38.7
44.1
54.7
40.0
27.3
21.7
24.5
53.6
19.2
21.7
41.2
39.6
60.0
16.3
17.2
13.2
10.7
11.5
17.0
11.8
24.5
20.0
15.7
17.8
9.4
10.7
25.0
9.4
11.8
18.9
40.0
10.1
13.9
7.5
3.6
5.8
5.7
8.8
17.0
10.0
8.5
12.2
7.5
10.7
5.8
6.6
5.9
5.7
0.0
6.4
6.7
11.3
3.6
9.6
3.8
2.9
7.5
0.0
4.5
6.7
3.8
7.1
5.8
0.9
2.9
3.8
0.0
1.9
2.8
0.0
0.0
1.9
0.9
0.0
3.8
10.0
(14)
64.3
28.6
35.7
14.3
7.1
14.3
14.3
7.1
0.0
0.0
(154)
59.7
39.0
27.3
14.3
10.4
8.4
4.5
4.5
3.9
1.3
(11)
63.6
45.5
36.4
9.1
9.1
9.1
18.2
9.1
9.1
0.0
(115)
66.1
44.3
25.2
16.5
13.0
6.1
9.6
6.1
2.6
0.9
(18)
66.7
33.3
33.3
22.2
16.7
11.1
0.0
0.0
0.0
0.0
(177)
65.0
49.2
26.6
19.8
20.3
14.1
10.7
8.5
6.8
4.0
(17)
70.6
52.9
29.4
5.9
17.6
0.0
11.8
0.0
5.9
0.0
(10)
80.0
50.0
30.0
0.0
60.0
20.0
10.0
20.0
0.0
0.0
(For reference when n<30)
22
2 Personal Experiences of Breach of Privacy
12% answered “personal information was sold/bought between commercial enterprises.”
•
•
16% of men experienced that “personal information was sold/bought between commercial enterprises” while 9% of women have this
experience.
Many respondents aged 25-44 experienced that “personal information was sold/bought between commercial enterprises” (17-19%).
Q8. Have you personally experienced the following for sure?
40
(%)
(% Yes)
30
20
12.4
7.6
10
3.1
2.3
2.1
Became a victim
of credit card
fraud
Your personal
information was
put under
surveillance by
your employer
Became a victim
of identity theft
3.1
3.9
2.3
1.2
3.5
3.5
3.5
3.5
3.5
4.2
0.0
4.5
4.2
10.0
0.0
0.0
4.9
1.8
6.8
0.0
0.0
2.3
3.5
1.2
2.3
1.2
3.5
2.3
4.7
0.0
4.2
0.0
2.3
4.2
2.0
6.5
3.2
0.0
3.6
0.0
0.0
1.4
2.1
2.7
1.6
1.2
1.2
3.5
2.3
2.3
2.3
4.2
0.0
2.3
4.2
4.0
0.0
3.2
0.0
3.6
4.5
0.0
0.0
0.6
0.2
0.0
0
Only w hen n>=30
Your personal
information was
sold/bought
between
commercial
enterprises
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Stopped and
searched at a
border control
such as in an
airport
Your personal
Stopped at an
Stopped at an
information was
airport and
airport resulting
put under
unable to enter a in not being able
surveillance by a
country
to board an
government
airplane
agency
n=
Total
Male
Gender
Female
18-24
25-34
35-44
Age
45-54
55-64
65+
Less than 1 million yen
1-2 million yen
2-3 million yen
3-4 million yen
4-5 million yen
5-6 million yen
Income
6-7 million yen
7-8 million yen
8-10 million yen
More than 10 million yen
Not sure
Don't want to answer
Survey On Privacy
(516)
(258)
(258)
(86)
(86)
(86)
(86)
(86)
(86)
(24)
(16)
(44)
(48)
(50)
(46)
(31)
(41)
(56)
(44)
(45)
(71)
12.4
15.5
9.3
5.8
17.4
18.6
12.8
11.6
8.1
4.2
0.0
6.8
10.4
10.0
13.0
9.7
12.2
19.6
15.9
13.3
16.9
7.6
8.5
6.6
2.3
4.7
10.5
10.5
8.1
9.3
4.2
0.0
9.1
6.3
6.0
8.7
9.7
7.3
7.1
11.4
4.4
9.9
0.6
0.8
0.4
0.0
1.2
0.0
0.0
2.3
0.0
0.0
0.0
0.0
0.0
2.0
0.0
0.0
2.4
0.0
2.3
0.0
0.0
0.2
0.0
0.4
1.2
0.0
0.0
0.0
0.0
0.0
4.2
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
(For reference when n<30)
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
23
2 Personal Experiences of Breach of Privacy
•
•
Many self-employed respondents experienced that “personal information was sold/bought between commercial enterprises” (23%).
While not many high school graduates experienced that “personal information was sold/bought between commercial enterprises” (6%),
many college graduates have this experience (18%).
Q8. Have you personally experienced the following for sure?
40
(%)
(% Yes)
30
20
12.4
7.6
10
Only w hen n>=30
3.1
2.3
2.1
Became a victim
of credit card
fraud
Your personal
information was
put under
surveillance by
your employer
Became a victim
of identity theft
0.6
0.2
0.0
0
Your personal
information was
sold/bought
between
commercial
enterprises
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Stopped and
searched at a
border control
such as in an
airport
Your personal
Stopped at an
Stopped at an
information was
airport and
airport resulting
put under
unable to enter a in not being able
surveillance by a
country
to board an
government
airplane
agency
n=
Total
Employed full time
Employed part time
Unemployed
Student
Job
Housewife
Retired
Self-employed
Not sure/no answer
Graduated from an elementary/
a middle / junior high school
Graduated from a high school
Graduated from a national college
Educa- Graduated from a vocational
tion
school/junior college
Started a college but did not graduate
Graduated from a college
Graduated from a graduate school
Not sure/don't want to answer
Survey On Privacy
(516)
(180)
(53)
(28)
(52)
(106)
(34)
(53)
(10)
12.4
16.1
7.5
10.7
7.7
9.4
2.9
22.6
10.0
7.6
8.9
3.8
14.3
3.8
4.7
11.8
9.4
10.0
3.1
3.9
0.0
0.0
1.9
3.8
5.9
3.8
0.0
2.3
3.9
0.0
3.6
0.0
1.9
2.9
1.9
0.0
2.1
3.3
0.0
0.0
0.0
2.8
2.9
1.9
0.0
0.6
1.1
0.0
0.0
0.0
0.9
0.0
0.0
0.0
0.2
0.0
0.0
0.0
1.9
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
(14)
21.4
7.1
0.0
7.1
14.3
0.0
0.0
0.0
(154)
(11)
5.8
0.0
5.8
9.1
1.9
0.0
2.6
9.1
0.6
0.0
0.0
0.0
0.6
0.0
0.0
0.0
(115)
13.0
7.8
2.6
0.9
1.7
0.0
0.0
0.0
(18)
(177)
(17)
(10)
5.6
18.1
11.8
20.0
5.6
7.9
17.6
10.0
5.6
4.5
5.9
0.0
0.0
2.8
0.0
0.0
0.0
3.4
0.0
0.0
0.0
1.7
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
0.0
(For reference when n<30)
24
3
Media Coverage of Privacy &
National Security Issues
1 Attitude towards Media Coverage of Privacy
32% answered “many” (Top2Box*).
•
•
•
Many men selected Top2Box (40%), while 25% of women selected them.
38% of respondents aged 25-34 selected Top2Box, and many aged 35-44 selected them(41%).
Many respondents with an annual income of 7-8 million yen selected Top2Box (46%).
Q13. How much have you heard or seen news reports on safety risks of
your own personal information on the mass media (TV, radio, newspaper,
magazine, online information, advertisements)?
A lot
Some
Not much
Not at all
Not sure
Top2Box
n=
Total
Gender
Age
Income
(516)
(%)
30.6
1.7
Male
(258)
Female
(258) 0.8
2.7
18-24
(86) 1.2
25-34
(86)
2.3
35-44
(86)
2.3
45-54
(86)
55-64
(86) 1.2
65+
(86)
Less than 1 million yen
(24) 4.2
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50) 4.0
5-6 million yen
(46)
6-7 million yen
(31)
7-8 million yen
(41) 4.9
8-10 million yen
(56)
More than 10 million yen
(44) 4.5
Not sure
(45)
Don't want to answer
(71) 1.4
51.9
36.8
9.3
50.4
24.4
53.5
11.6
30.2
53.5
36.0
38.4
44.2
59.3
26.7
55.8
29.1
3.5
45.3
31.4
3.5 4.7
38.4
8.1
7.0
40.7
5.8
23.3
9.3
7.0
27.9
62.5
36.0
46.0
19.6
41.9
41.5
6.5
43.9
30.4
62.5
29.5
50.0
31.1
6.8
53.3
50.7
32.6
4.2
45.8
4.4
14.1
37.5
9.1
18.2
2.1 2.1
33.3
10.0
47.8
38.7
4.7
12.5
15.9
33.3
22.5
9.3
11.6
50.0
56.8
3.2
25.2
50.0
37.5
23.9
39.5
9.7
17.4
41.7
18.2
32.4
5.8
53.5
23.3
6.4
7.0 3.1
4.0
40.0
8.7
23.9
9.7
41.9
7.3 2.4
46.3
7.1
30.4
9.1
34.1
11.1
31.1
11.3
23.9
*<Top2Box> Base: All respondents, “A lot” + “Some”
Survey On Privacy
(For reference when n<30)
26
1 Attitude towards Media Coverage of Privacy
•
Not many housewives selected Top2Box* (22%).
Q13. How much have you heard or seen news reports on safety risks of your own personal information on the mass media (TV, radio, newspaper, magazine, online
information, advertisements)?
A lot
Some
Not much
Not at all
Not sure
Top2Box
n=
Total
Employed full time
(516)
(%)
1.7
30.6
(180) 1.1
51.9
33.9
Employed part time
(53)
Unemployed
(28)
35.7
Student
(52)
36.5
9.3
51.7
32.1
7.8
54.7
53.8
32.4
5.6
35.0
11.3
1.9
46.4
6.4
32.1
10.7
7.1
35.7
1.9
7.7
36.5
6.6
21.7
Job
Housewife
1.9
Retired
(34) 5.9
Self-employed
(53) 3.8
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Education
(106)
19.8
55.7
29.4
(154) 0.6
Graduated from a college
(177) 3.4
Not sure/don't want to answer
(10)
13.2
40.0
25.3
53.9
36.2
35.3
10.0
10.0
26.0
63.6
7.0
5.9
30.0
10.0
27.8
44.4
6.8 4.0
58.8
40.0
8.4
11.1
49.7
34.0
50.0
18.2
11.3
44.4
35.3
14.3
8.4
18.2
44.4
5.7
28.6
57.1
27.0
2.9
10.0
14.3
63.6
(18)
(17)
47.2
42.9
(11)
Graduated from a graduate
school
11.8
40.0
14.3
(115) 0.9
50.0
30.2
10.0
Graduated from a national
college
Graduated from a vocational
school/junior college
Started a college but did not
graduate
16.0
39.5
35.3
20.0
*<Top2Box> Base: All respondents, “A lot” + “Some”
Survey On Privacy
(For reference when n<30)
27
2 Where Media Attention is Most Prevalent
In the comparison between media attention to terrorism and invasion of privacy by the government or private
companies, nearly 50% of respondents (48% in terrorism vs. the government and 46% in terrorism vs. private
companies) answered that media is “paying equal attention to both issues.”
•
•
More men than women answered “paying more attention to terrorism.”
Based on age, many respondents aged 25-34, and based on income, many respondents with an annual income of more than 10 million
yen think the media is “paying more attention to terrorism.”
Q14. Q15. Please select one statement from the following that is closest to your opinion on the mass media.
[Government]
[Private companies]
The mass media is paying more attention to terrorism.
The mass media is paying more attention to terrorism.
The mass media is paying more attention to invasion of privacy of the
citizens by the government.
The mass media is paying equal attention to both issues.
The mass media is paying more attention to invasion of privacy of consumers.
The mass media is paying equal attention to both issues.
Not sure
Not sure
n=
Total
Gender
Age
Income
(%)
21.7
(516)
Male
(258)
Female
(258)
17.4
18-24
(86)
17.4
25-34
(86)
11.6
26.0
10.9
47.7
12.8
35-44
(86)
45-54
(86)
55-64
(86)
23.3
11.6
65+
(86)
22.1
14.0
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
24.0
12.0
5-6 million yen
(46)
23.9
10.9
6-7 million yen
(31)
22.6
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
Don't want to answer
(71)
Survey On Privacy
17.4
10.5
20.9
6.3
40.9
13.3
12.7
6.5
14.3
14.6
41.1
9.1
12.5
38.6
48.9
53.5
24.4
23.9
6.7
8.5
25.0
47.7
16.7
42.0
19.6
19.4
9.7
19.5
12.2
16.0
32.6
28.3
61.3
9.7
53.7
23.2
19.7
15.9
60.4
18.0
20.0
11.6
33.3
43.8
10.4
38.6
11.6
46.5
13.6
17.9
11.4
16.3
51.2
25.0
12.5
19.6
64.5
53.7
33.3
24.0
26.1
50.0
23.3
12.5
12.8
27.9
17.4
22.7
20.0
39.1
7.3
32.1
18.8
44.0
6.5
24.4
13.3
54.2
16.3
18.8
13.6
29.1
40.7
43.0
18.6
25.0
14.3
22.1
44.2
14.0
8.3
25.0
47.7
23.3
19.8
12.8
18.2
44.2
14.0
17.4
7.0
54.5
10.4
15.1
23.3
18.6
43.8
45.9
20.9
15.1
51.2
11.4
16.7
12.8
58.1
41.7
25.0
22.1
30.2
52.3
25.0
20.5
12.8
19.8
41.9
8.1
8.3
20.9
38.4
18.0
22.9
15.9
49.2
12.8
(%)
17.8
18.4
47.3
12.4
29.1
9.9
48.3
14.6
48.2
22.7
10.7
31.8
46.7
49.3
(For reference when n<30)
6.8
26.7
22.5
28
2 Where Media Attention is Most Prevalent
•
•
Many retired respondents think the media is “paying equal attention to both issues” (62% in terrorism vs. the government and 56% in
terrorism vs. private companies).
Also, many housewives and retired respondents think that the media is “paying more attention to invasion of privacy by private
companies” (26% and 24%, respectively).
Q14. Q15. Please select one statement from the following that is closest to your opinion on the mass media.
[Government]
[Private companies]
The mass media is paying more attention to terrorism.
The mass media is paying more attention to terrorism.
The mass media is paying more attention to invasion of privacy of the
citizens by the government.
The mass media is paying equal attention to both issues.
The mass media is paying more attention to invasion of privacy of consumers.
The mass media is paying equal attention to both issues.
Not sure
Not sure
n=
Total
(%)
21.7
(516)
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
11.6
26.7
48.3
8.9
15.1
43.9
11.3
10.7
44.2
19.2
45.9
14.4
13.2
53.6
15.4
18.0
24.4
22.6
10.7
21.2
17.8
20.6
50.9
25.0
(%)
18.4
43.9
18.9
17.2
41.5
25.0
13.5
18.2
26.4
14.3
50.0
15.4
10.7
44.2
26.9
Job
Housewife
(106)
17.0
15.1
23.5
Retired
(34)
Self-employed
(53)
18.9
Not sure/no answer
(10)
20.0
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
(154)
(18)
8.8
15.1
27.3
55.7
16.7
50.0
28.8
(17)
29.4
Not sure/don't want to answer
(10)
Survey On Privacy
45.5
10.4
(177)
21.4
11.3
45.8
17.6
14.9
19.5
19.1
8.7
30.0
10.0
35.7
45.5
10.0
20.1
54.5
9.1
52.2
27.8
29.4
11.8
20.0
28.6
17.4
26.6
17.0
50.0
27.3
16.7
2.9
49.1
10.0
21.4
9.1
18.9
55.9
17.0
14.3
14.1
41.2
50.0
17.0
18.2
22.2
46.2
23.5
20.0
28.6
48.1
25.5
17.6
30.0
9.1
14.8
20.0
17.0
28.6
11.7
Graduated from a graduate
school
Graduated from a college
7.1
9.4
5.9
49.1
50.0
18.8
11.1
17.9
61.8
35.7
(11)
(115)
50.0
21.7
38.9
15.3
16.7
44.6
23.5
13.6
35.3
50.0
(For reference when n<30)
11.8
30.0
29
3 Attitude towards Media Attention Given to Different Social Groups’ Privacy of Personal Information
“Famous people,” “high-level government officials,” and “high income group” are associated with high level of media
attention (total of “high”*: 84%, 79%, and 72%, respectively).
Q16. Regarding mass media coverage on privacy of personal information, what do you think are the attention levels of the mass media on the following groups?
Low
attention
Somewhat
low attention
Somewhat
high attention
High
attention
Don't know/
not sure
Total of
"High"
n=
(%)
Famous people
(516)
High-level government officials
(516)
High income group
(516) 3.3
Middle income group
(516)
Racial or ethnic minorities
(516)
25.6
Immigrants
(516)
25.6
Low income group
(516)
People in the same group as you
(516)
Homeless people
(516)
3.3
2.9
21.3
8.1
1.7
63.0
20.9
12.8
57.9
33.1
14.9
39.0
36.2
30.0
31.8
18.0
35.9
30.0
24.4
7.4
15.9
32.6
38.6
38.0
4.1
26.9
9.5
84.3
11.2
78.9
11.8
72.1
14.7
17.2
34.1
25.4
6.8
15.9
22.7
15.5
6.6
15.3
22.1
15.9
4.1
16.1
3.5
17.1
15.5
20.0
19.6
*<Total of “High”> Base: All respondents, “High attention” + “Somewhat high attention”
Survey On Privacy
30
3 Attitude towards Media Attention Given to Different Social Groups’ Privacy of Personal Information
•
•
•
Total score of “high”* for groups other than “famous people,” “high-level government officials,” and “high income group” are slightly
higher among men than women.
The score for “low income group” tends to be higher among younger age groups, and “immigrants” among older age groups.
The score for “people in the same group” is high (27%) among respondents with an annual income of more than 8 million yen.
Q16. Regarding mass media coverage on privacy of personal information, what do you think are the attention levels of the mass media on the following groups?
100
(%)
80
84.3
78.9
(% Total of "High")
72.1
60
34.1
40
Only w hen n>=30
25.4
22.7
Racial or
ethnic
minorities
Immigrants
22.1
20.0
19.6
20
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Male
Gender
Female
18-24
25-34
35-44
Age
45-54
55-64
65+
Less than 1 million yen
1-2 million yen
2-3 million yen
3-4 million yen
4-5 million yen
5-6 million yen
Income
6-7 million yen
7-8 million yen
8-10 million yen
More than 10 million yen
Not sure
Don't want to answer
0
Famous
people
n=
(516)
(258)
(258)
(86)
(86)
(86)
(86)
(86)
(86)
(24)
(16)
(44)
(48)
(50)
(46)
(31)
(41)
(56)
(44)
(45)
(71)
84.3
84.5
84.1
74.4
87.2
87.2
84.9
86.0
86.0
87.5
87.5
88.6
93.8
82.0
95.7
83.9
82.9
87.5
84.1
77.8
70.4
High-level
government
officials
78.9
81.0
76.7
65.1
83.7
72.1
79.1
87.2
86.0
66.7
87.5
77.3
83.3
86.0
84.8
80.6
80.5
83.9
75.0
73.3
70.4
High income
Middle
group
income group
72.1
73.3
70.9
60.5
76.7
67.4
80.2
70.9
76.7
70.8
56.3
81.8
77.1
70.0
82.6
77.4
63.4
69.6
75.0
68.9
66.2
34.1
38.8
29.5
31.4
32.6
27.9
38.4
34.9
39.5
41.7
25.0
29.5
54.2
36.0
37.0
32.3
26.8
37.5
25.0
31.1
29.6
25.4
29.1
21.7
29.1
24.4
23.3
23.3
24.4
27.9
25.0
25.0
27.3
29.2
26.0
19.6
29.0
31.7
21.4
22.7
26.7
23.9
22.7
26.4
19.0
12.8
22.1
17.4
24.4
30.2
29.1
25.0
25.0
22.7
29.2
22.0
17.4
19.4
26.8
19.6
25.0
15.6
25.4
Low income People in the
group
same group
as you
22.1
25.2
19.0
38.4
27.9
26.7
15.1
15.1
9.3
20.8
25.0
15.9
22.9
26.0
19.6
25.8
17.1
17.9
18.2
33.3
23.9
Homeless
people
20.0
25.6
14.3
29.1
16.3
23.3
14.0
22.1
15.1
25.0
0.0
15.9
18.8
24.0
19.6
22.6
14.6
26.8
27.3
22.2
14.1
19.6
23.6
15.5
26.7
23.3
17.4
16.3
14.0
19.8
25.0
25.0
15.9
25.0
20.0
15.2
19.4
17.1
16.1
22.7
15.6
22.5
*<Total of “High”> Base: All respondents, “High attention” + “Somewhat high attention”
Survey On Privacy
(For reference when n<30)
31
3 Attitude towards Media Attention Given to Different Social Groups’ Privacy of Personal Information
•
•
Scores for all groups except for “low income group” and “people in the same group” are high among retired respondents.
On the other hand, scores for “low income group,” “people in the same group,” and “homeless people” are high among students.
Q16. Regarding mass media coverage on privacy of personal information, what do you think are the attention levels of the mass media on the following groups?
100
(%)
80
84.3
78.9
(% Total of "High")
72.1
60
Only w hen n>=30
34.1
40
25.4
22.7
Racial or
ethnic
minorities
Immigrants
22.1
20.0
19.6
20
[% difference]
Total +10pt
Total +5pt
Total -5pt
Total -10pt
Total
Employed full time
Employed part time
Unemployed
Student
Job
Housewife
Retired
Self-employed
Not sure/no answer
Graduated from an elementary/
a middle / junior high school
Graduated from a high school
Graduated from a national college
Educa- Graduated from a vocational
tion
school/junior college
Started a college but did not graduate
Graduated from a college
Graduated from a graduate school
Not sure/don't want to answer
0
Famous
people
High-level
government
officials
High income
Middle
group
income group
Low income People in the
group
same group
as you
Homeless
people
n=
(516)
(180)
(53)
(28)
(52)
(106)
(34)
(53)
(10)
84.3
87.2
83.0
78.6
78.8
84.9
97.1
79.2
60.0
78.9
81.1
75.5
78.6
61.5
77.4
94.1
84.9
80.0
72.1
73.9
71.7
60.7
65.4
67.9
88.2
79.2
60.0
34.1
40.0
30.2
21.4
34.6
27.4
50.0
28.3
30.0
25.4
26.1
20.8
25.0
26.9
22.6
38.2
24.5
20.0
22.7
21.1
18.9
35.7
15.4
23.6
35.3
20.8
30.0
22.1
21.1
18.9
25.0
42.3
17.0
11.8
22.6
30.0
20.0
21.1
15.1
17.9
30.8
17.0
14.7
20.8
20.0
19.6
20.0
15.1
14.3
32.7
14.2
26.5
15.1
40.0
(14)
78.6
85.7
42.9
35.7
28.6
35.7
21.4
7.1
35.7
(154)
(11)
86.4
72.7
82.5
72.7
71.4
54.5
33.8
45.5
23.4
27.3
20.1
36.4
18.8
18.2
19.5
18.2
22.1
27.3
(115)
83.5
71.3
73.9
27.0
15.7
20.0
21.7
15.7
13.0
(18)
(177)
(17)
(10)
83.3
85.3
94.1
50.0
72.2
80.2
94.1
70.0
88.9
72.3
88.2
60.0
38.9
36.2
52.9
30.0
22.2
32.2
23.5
50.0
5.6
26.0
23.5
30.0
27.8
24.9
17.6
30.0
22.2
24.3
29.4
0.0
11.1
22.6
5.9
10.0
*<Total of “High”> Base: All respondents, “High attention” + “Somewhat high attention”
Survey On Privacy
(For reference when n<30)
32
4
Level of Trust in Organizations
Gathering Personal Information
1 Level of Trust that Government / Private Companies Will Protect Citizen / Customer Personal Info
Trust level (Top2Box*) towards the government is 13%. On the other hand, trust level towards private companies is
32%, showing higher trust level towards private companies.
•
•
•
More men than women show higher trust level towards both the government and private companies.
Respondents aged 65 or over show high trust levels towards the government (29%) and private companies (45%).
Respondents with an annual income of 2-3 million yen, 7-8 million yen, and 8-10 million yen show high trust level towards private
companies (46%, 42%, and 45%, respectively).
Q5. Regarding the protection of personal information, how much do you trust that the Japanese government is balancing national security and personal rights?
Q6. How much do you trust that companies such as banks, credit card companies, and retail stores protect your personal information?
[Japanese government]
Very
high
[Private companies]
Reasonably
high
Fairly
low
Very
low
Not
sure
n=
Total
Gender
Age
Income
(516)
Very
high
Top2Box
Reasonably
high
Fairly
low
Very
low
Not
sure
Top2Box
(%)
13.4
Male
(258)
Female
(258) 9.3
58.9
17.4
20.0
58.1
20.5
59.7
(86) 11.6
25-34
(86) 10.5
54.7
61.6
35-44
(86) 11.6
58.1
45-54
(86) 10.5
55-64
(86) 7.0
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44) 11.4
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46) 6.5
6-7 million yen
(31)
16.1
7-8 million yen
(41)
14.6
8-10 million yen
(56)
More than 10 million yen
(44) 9.1
Not sure
(45) 11.1
Don't want to answer
(71) 4.2
11.6
17.4
16.3
25.6
26.7
66.3
16.3
60.5
18.6
29.1
18.8
52.3
50.0
18.8
37.5
20.0
56.1
1.2
3.5
11.6
1.2
12.5
6.0
10.9
16.1 3.2
7.3
11.4
27.9
2.0
6.5
44.2
33.3
14.6
2.4
17.9
1.8
9.1 4.5
9.1
24.4
6.7
11.1
21.1
8.5
4.2
4.7
31.4
5.8 5.8
45.3
12.5
29.2
6.3
37.5
9.1 4.5
45.5
8.3 8.3
14.0 2.0
21.7
12.9
31.7
42.9
24.4
27.9
15.1
56.0
39.0
35.4
28.0
21.7
16.1
4.9
41.5
8.9 5.4
44.6
6.82.3
36.4
8.9
26.7
8.5
23.9
54.5
53.5
2.2
9.7
22.0
41.1
44.4
24.4
40.9
61.3
1.4 22.5
32.6
4.7
56.3
54.3
36.4
2.2
31.4
11.6 7.0
47.9
26.0
16.1
12.8
16.7
43.2
29.8
16.3 1.2
43.0
41.7
21.7
5.4
14.3
48.8
37.5
20.0
7.4
19.8
53.5
29.1
29.2
2.1
34.5
11.6
51.2
2.3
32.2
4.7
50.0
23.3
1.2
6.0
14.3
12.4
44.2
31.4
2.3
25.0
16.1
50.4
29.1
13.4
46.5
29.1
18.8
4.5
48.4
32.6
10.5
12.5
22.0
30.8
2.3
10.5
12.5
77.3
66.2
0.8
29.1
16.0
62.5
57.8
9.3
15.1 3.5
26.1
17.9
1.9
7.0
25.0
64.5
17.4
14.0
22.7
58.0
56.5
1.4
11.6
18.8
61.4
(%)
13.4
2.3
7.0
25.0
43.8
25.0
3.9
19.4
18-24
12.5
7.8
20.0
14.1
*<Top2Box> Base: All respondents, “Very high” + “Reasonably high”
Survey On Privacy
(For reference when n<30)
34
1 Level of Trust that Government / Private Companies Will Protect Citizen / Customer Personal Info
•
Many retired respondents show high trust level (Top2Box*) towards private companies (50%). On the other hand, part-timers’ trust levels
towards both the government and private companies remain low (6% and 19%).
Q5. Regarding the protection of personal information, how much do you trust that the Japanese government is balancing national security and personal rights?
Q6. How much do you trust that companies such as banks, credit card companies, and retail stores protect your personal information?
[Private companies]
[Japanese government]
Very
high
Reasonably
high
Fairly
low
Very
low
Not
sure
n=
Total
(516)
Very
high
Top2Box
Reasonably
high
Fairly
low
Very
low
Not
sure
Top2Box
(%)
(%)
13.4
58.9
20.0
65.0
7.8
13.4
1.4
30.8
7.8
11.7
1.7
30.6
24.5
5.7
5.7
21.4
7.1
21.4
Employed full time
(180) 11.7
15.6
Employed part time
(53) 5.7
Unemployed
(28)
Student
(52)
15.4
55.8
15.4
(106)
14.2
56.6
17.9
64.2
21.4
50.0
13.5
48.4
51.1
18.9
56.6
32.1
15.4
1.9
14.2
0.9
46.4
30.8
6.0
32.2
12.2 4.4
32.2
13.4
44.2
18.9
5.7
18.9
14.3
7.1
32.1
9.6
13.5
32.7
Job
Housewife
Retired
(34)
Self-employed
(53) 11.3
Not sure/no answer
(10) 10.0
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
tion
Started a college but did not
graduate
Graduated from a college
(154)
26.5
52.9
34.0
50.0
35.7
18.2
(18)
(177)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
3.8
40.0
21.4
53.2
(11) 9.1
(115)
20.6
50.9
21.4
11.3
18.8
38.9
9.6
9.7
18.3
27.8
63.8
17.6
58.8
50.0
11.3
1.9
18.2
30.0
7.0
16.7
20.0
9.6
17.6
5.9
17.6
20.0
-
37.7
14.3
11.0
58.3
27.8
50.3
58.8
80.0
40.3
9.1
36.4
11.1
15.3
50.0
9.1
13.0 4.3
38.9
35.3
10.0
1.9
54.5
24.3
29.4
50.0
20.0
21.4
39.6
36.4
1.1
5.92.9
22.6
14.3
37.0
22.2
31.1
50.0
50.0
16.7
4.5
37.7
30.0
3.2
8.5
8.5
41.2
35.8
12.2
22.0
51.9
47.1
9.1
62.6
16.7
2.9
21.4
90.9
12.2
26.5
10.0
21.4
30.2
24.3
22.2
4.0
30.5
5.9
35.3
10.0
10.0
*<Top2Box> Base: All respondents, “Very high” + “Reasonably high”
Survey On Privacy
(For reference when n<30)
35
2 Attitude toward Providing Personal Information on Websites
83% is “worried” (Top2Box*).
•
•
The score for Top2Box is low (74%) among respondents aged 18-24.
The score for Top2Box is low (71%) among respondents with an annual income of 8-10 million yen.
Q11. Regarding your privacy, how worried are you about providing your personal information such as name, address, date of birth, and sex on a website?
Very
worried
Somewhat
worried
Not very
worried
Not worried
at all
Not sure
Top2Box
n=
Total
Gender
Age
Income
(%)
(516)
19.0
63.6
14.3
2.7
82.6
Male
(258)
18.2
64.0
(258)
19.8
15.5
1.9
0.4
13.2 0.43.5
82.2
Female
18-24
(86)
19.8
25-34
(86)
23.3
35-44
(86)
24.4
45-54
(86)
55-64
(86)
16.3
65.1
65+
(86)
17.4
61.6
Less than 1 million yen
(24)
16.7
63.2
54.7
12.8
20.9
74.4
65.1
8.1 3.5
88.4
61.6
11.6 2.3
86.0
10.5 2.3
1.2
16.3
2.3
86.0
(16)
2-3 million yen
(44)
15.9
3-4 million yen
(48)
16.7
18.6
50.0
29.2
25.0
56.3
(50)
5-6 million yen
(46)
15.2
69.6
6-7 million yen
(31)
16.1
67.7
7-8 million yen
(41)
8-10 million yen
(56)
21.4
More than 10 million yen
(44)
Not sure
(45)
20.0
Don't want to answer
(71)
21.1
66.7
50.0
88.6
2.1
81.3
84.0
10.9
2.2
2.2
16.1
84.8
12.2
87.8
25.0
70.5
81.3
16.0
65.9
18.2
4.2
16.7
64.0
4-5 million yen
22.0
79.1
11.4
64.6
81.4
2.3
18.8
72.7
20.0
82.9
1.2 3.5
73.3
1-2 million yen
0.4
83.9
3.6
71.4
6.8 4.5
88.6
64.4
13.3
2.2
62.0
7.0 1.4 8.5
84.4
83.1
*<Top2Box> Base: All respondents, “Very worried” + “Somewhat worried”
Survey On Privacy
(For reference when n<30)
36
2 Attitude toward Providing Personal Information on Websites
•
•
The score for Top2Box* is low (69%) among students, while it is high (94%) among retired respondents.
The score for Top2Box is low (75%) among high school graduates.
Q11. Regarding your privacy, how worried are you about providing your personal information such as name, address, date of birth, and sex on a website?
Very
worried
Somewhat
worried
Not very
worried
Not worried
at all
Not sure
Top2Box
n=
(%)
Total
(516)
19.0
Employed full time
(180)
20.6
Employed part time
(53)
Unemployed
(28)
Student
(52)
19.2
(106)
17.9
Retired
(34)
17.6
Self-employed
(53)
18.9
Not sure/no answer
(10)
10.0
Graduated from an elementary/
a middle / junior high school
(14)
7.1
63.6
2.7
0.4
15.6 1.7
62.2
22.6
10.7
14.3
64.2
7.5
71.4
14.3
50.0
25.0
Job
Housewife
Graduated from a high school
Education
(154)
Graduated from a national
college
Graduated from a vocational
school/junior college
Started a college but did not
graduate
(115)
Graduated from a college
(177)
(11)
(18)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
65.1
1.9 3.8
69.2
3.8
76.5
5.9
15.1 1.9 1.9
10.0
78.6
27.3
20.0
22.2
19.2
23.5
20.0
22.1
54.5
55.6
66.7
52.9
70.0
94.1
81.1
85.7
0.6 2.6
18.2
68.7
83.0
90.0
14.3
57.1
86.8
82.1
13.2
62.3
82.8
3.6
80.0
17.5
5.7
82.6
74.7
81.8
8.7 2.6
22.2
88.7
77.8
11.3 2.3
0.6
23.5
85.9
76.5
10.0
90.0
*<Top2Box> Base: All respondents, “Very worried” + “Somewhat worried”
Survey On Privacy
(For reference when n<30)
37
3 Who Should Say How Personal Info is Used on Websites
“Companies that run the website” and “users of the website” are in tight competition (32% and 31%).
•
•
•
Many women answered “not sure” (31%).
Top answer among respondents aged 34 or under is “users of the website” and age 35 or over “companies that run the website.” Many
respondents aged 65 or over selected “the government” (20%).
Many respondents with an annual income of 4-5 million yen selected “the government” (30%).
Q12. Who do you think should have the greatest right to decide how a company uses their website to track personal activities or information?
Government
Companies that
run the website
Users of
the website
Not sure
n=
Total
Gender
Age
Income
Survey On Privacy
(516)
Male
(258)
Female
(258)
(%)
12.2
32.2
14.7
31.2
33.3
9.7
34.5
31.0
18-24
(86)
11.6
25-34
(86)
35-44
(86)
45-54
(86)
10.5
55-64
(86)
8.1
65+
(86)
Less than 1 million yen
(24) 4.2
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48) 4.2
4-5 million yen
(50)
5-6 million yen
(46)
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
8.9
More than 10 million yen
(44)
9.1
Not sure
(45)
8.9
Don't want to answer
(71)
11.3
27.9
24.4
33.7
36.0
23.3
26.7
27.9
32.6
25.6
33.7
23.3
20.8
23.3
54.2
18.8
18.8
15.9
20.8
31.3
31.3
31.8
27.3
47.9
30.0
25.0
29.2
32.0
30.4
12.9
12.2
19.8
33.7
34.9
33.7
10.9
26.7
30.2
19.8
17.4
31.4
37.2
16.3
7.0
24.4
16.0
28.3
35.5
29.3
30.4
36.6
32.1
31.8
19.4
22.0
25.0
38.6
33.3
32.4
22.0
32.3
33.9
26.7
18.8
20.5
31.1
29.6
26.8
(For reference when n<30)
38
3 Who Should Say How Personal Info is Used on Websites
•
Many students selected “users of the website” (37%), while many full-time workers, retired, and self-employed respondents selected
“companies that run the website” (35%, 35%, and 40%, respectively).
Q12. Who do you think should have the greatest right to decide how a company uses their website to track personal activities or information?
Government
Companies that
run the website
Users of
the website
Not sure
n=
(%)
Total
(516)
12.2
Employed full time
(180)
12.8
Employed part time
(53)
Unemployed
(28)
Student
(52)
32.2
31.2
35.0
1.9
24.4
32.8
30.2
19.4
35.8
25.0
25.0
15.4
32.1
14.3
26.9
35.7
36.5
21.2
Job
Housewife
Survey On Privacy
11.3
Retired
(34)
Self-employed
(53) 5.7
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Education
(106)
(154)
29.2
27.4
20.6
35.3
20.0
(11)
9.1
(115)
10.4
(18)
11.1
Graduated from a college
(177)
13.0
(17) 5.9
Not sure/don't want to answer
(10)
10.0
26.4
20.0
7.1
12.3
14.7
28.3
28.6
Graduated from a graduate
school
29.4
39.6
Graduated from a national
college
Graduated from a vocational
school/junior college
Started a college but did not
graduate
32.1
60.0
28.6
33.8
35.7
26.0
27.9
45.5
45.5
38.3
22.2
27.8
23.5
33.3
27.7
33.3
35.6
23.7
41.2
40.0
47.1
30.0
5.9
20.0
(For reference when n<30)
39
4 Attitude towards Business Creating Profiles of Customers
60% selected “acceptable” (Top2Box*).
•
•
•
54% of women selected “acceptable.” Many men selected “acceptable” (65%).
65% of respondents aged 25-34 and 67% of those aged 65 or over selected “acceptable.”
Less than half of respondents with an annual income of 6-7 million yen selected “acceptable” (45%).
Q28. Many companies have individual customer data files that includes purchase tendencies, individual characteristics, and credit card history.
How much would you allow a company to notify you about products or services that might interest you using a data file about you?
Somewhat
acceptable
Very
acceptable
Not very
acceptable
Not sure
Not acceptable
at all
Top2Box
(%)
n=
Total
Gender
Age
Income
(516)
2.7
Male
(258) 3.9
Female
(258)
29.3
56.8
(86)
25-34
(86)
35-44
(86) 4.7
50.0
45-54
(86) 1.2
55.8
55-64
(86)
58.1
65+
(86) 4.7
Less than 1 million yen
(24)
62.5
1-2 million yen
(16) 6.3
50.0
2-3 million yen
(44)
3-4 million yen
(48) 4.2
4-5 million yen
(50)
2.0
66.0
5-6 million yen
(46)
2.2
65.2
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44) 4.5
27.9
62.8
2.3
69.6
Not sure
(45)
Don't want to answer
(71) 1.4
42.2
42.3
5.8 2.3
67.4
8.3
62.5
25.0
56.3
36.4
2.3 2.3
59.1
29.2
4.2 4.2
62.5
22.0
10.0
68.0
21.7
6.5 4.3
67.4
6.5
12.2
24.4
65.9
45.2
63.4
17.9 3.6
5.4
73.2
22.7
4.5
70.5
2.3
13.3
44.4
35.2
54.7
58.1
48.4
56.1
65.1
4.7
57.0
24.4
45.2
54.7
3.5
4.7 3.5
29.2
18.8
53.9
11.6 2.3
34.9
58.3
3.6
11.6
27.9
56.8
7.3
7.0
3.5
29.1
62.8
2.3
65.1
5.0
7.0
31.4
51.2
18-24
5.8 2.7
8.9
32.2
52.3
3.5
59.5
26.4
61.2
1.6
7.4 3.9
9.9
11.3
42.2
43.7
*<Top2Box> Base: All respondents, “Very acceptable” + “Somewhat acceptable”
Survey On Privacy
(For reference when n<30)
40
4 Attitude towards Business Creating Profiles of Customers
•
While many retired respondents selected “acceptable” (77%), not many part-timers and self-employed respondents selected “acceptable”
(53%).
Q28. Many companies have individual customer data files that includes purchase tendencies, individual characteristics, and credit card history.
How much would you allow a company to notify you about products or services that might interest you using a data file about you?
Very
acceptable
Somewhat
acceptable
Not very
acceptable
Not acceptable
at all
Not sure
Top2Box
n=
Total
Employed full time
(516)
(%)
2.7
56.8
(180) 3.9
29.3
58.3
Employed part time
(53)
Unemployed
(28)
Student
(52) 5.8
59.5
6.7 2.8
62.2
28.3
52.8
30.2
7.1
7.4 3.9
13.2
3.8
52.8
7.1 3.6
67.9
34.6
3.8 5.8
55.8
31.1
4.7 6.6
57.5
5.9
76.5
60.7
21.4
50.0
Job
Housewife
(106) 0.9
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
56.6
2.9
73.5
52.8
(177)
(17)
Not sure/don't want to answer
(10)
9.4
30.0
14.3
35.7
2.6
21.4
60.4
7.1
57.1
2.3
11.8
63.0
9.1
63.6
30.4
7.8 4.3
57.4
44.4
5.6
50.0
29.9
58.8
40.0
50.0
7.8 3.2
27.3
50.0
7.9 2.8
29.4
40.0
52.8
40.0
21.4
26.0
55.7
1.7
3.8
30.0
63.6
(18)
Graduated from a graduate
school
34.0
40.0
(11)
(115)
17.6
10.0
59.3
70.6
10.0
40.0
*<Top2Box> Base: All respondents, “Very acceptable” + “Somewhat acceptable”
Survey On Privacy
(For reference when n<30)
41
5
Extent of Say in What Happens to
Personal Information
1 Extent of Say What Happens to Personal Information
27% selected “complete right to decide,” and 36% selected “a lot of right to decide.” Top2Box* accounts for 62%.
•
•
•
More men than women selected “complete right to decide” (men 30%, women 24%).
The score for “complete right to decide” increases as the age increases.
Not many respondents with an annual income of 7-8 million yen selected “complete right to decide” (10%).
Q2. How much right to decide do you think you have on the use of your own personal information?
Complete
right
a lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
Gender
Age
Income
(%)
26.7
(516)
Male
(258)
Female
(258)
35.5
29.5
33.7
24.0
37.2
29.7
4.8 3.3
62.2
27.5
7.4 1.9
63.2
4.7
61.2
3.5 4.7
54.7
31.8
18-24
(86)
19.8
34.9
37.2
25-34
(86)
19.8
34.9
36.0
35-44
(86)
45-54
(86)
29.1
55-64
(86)
29.1
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
Don't want to answer
(71)
25.6
37.2
27.9
37.2
23.3
33.7
37.2
37.5
25.0
34.1
36.4
29.2
31.3
24.0
32.6
32.3
62.8
7.0
66.3
4.7
1.2
2.3 3.5
62.8
4.2 4.2
58.3
22.7
6.8
70.5
4.2 6.3
60.4
12.0
70.0
18.0
8.7
2.2
29.5
34.1
31.1
29.6
31.0
58.7
32.3
67.7
41.5
37.5
72.1
68.8
35.5
25.0
24.4
7.0 2.3
6.3
30.4
43.9
54.7
25.0
29.2
46.0
26.1
9.8
22.1
33.3
43.8
8.11.2
3.5
31.4
34.9
20.8
2.3
30.4
1.8
29.5
4.9
53.7
5.4
62.5
6.8
63.6
37.8
2.2
4.4
55.6
28.2
5.6 5.6
60.6
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
43
1 Extent of Say What Happens to Personal Information
•
17% of students and 19% of housewives selected “complete right to decide.” On the other hand, many retired and self-employed
respondents selected “complete right to decide” (41% and 49%, respectively).
Q2. How much right to decide do you think you have on the use of your own personal information?
Complete
right
a lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
(%)
Total
(516)
26.7
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
17.3
(106)
18.9
35.5
24.4
29.7
34.4
26.4
4.8 3.3
28.3
28.3
9.4
37.7
28.6
42.9
14.3
38.5
3.3
58.9
3.83.8
54.7
7.1
71.4
7.1
1.9
38.5
62.2
3.8
55.8
2.8 2.8
57.5
Job
Housewife
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national college
Graduated from a vocational school/
Educa- junior college
tion
Started a college but did not graduate
Graduated from a college
38.7
36.8
41.2
41.2
49.1
28.3
30.0
42.9
26.6
(11)
27.3
36.4
(115)
27.0
35.7
(177)
Graduated from a graduate school
(17)
Not sure/don't want to answer
(10)
20.0
14.3
28.6
26.0
31.1
20.0
3.9
10.0
67.5
5.22.6
62.6
5.6
33.3
7.3
1.7
5.9
23.5
10.0
70.0
63.6
61.1
47.1
40.0
2.6
77.4
57.1
36.4
34.5
23.5
10.0
29.6
11.1
25.4
1.9
14.3
40.9
22.2
82.4
20.8
40.0
(154)
(18)
17.6
20.0
59.9
70.6
60.0
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
44
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<1>
11% selected “used complete right to decide.”
•
•
•
More men than women think he “used complete right to decide” (men 14%, women 9%).
The score for Top2Box* increases as the age increases.
Not many respondents with an annual income of 8-10 million yen selected “used complete right to decide” (4%).
Taro went to a drugstore to purchase a film that was for sale. At the store Taro was informed that he must fill in an application to make a member's card to receive the
discount. The application form required him to provide personal information such as his address, occupation, and marriage status, and he filled it in to get the privilege of
the special price.
Q29. In this case, how much did Taro have the right to decide on the
use of his personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
Gender
Age
Income
(516)
Male
(258)
Female
(258)
(%)
11.0
29.3
13.6
8.5
42.2
28.7
41.5
29.8
18-24
(86)
10.5
25-34
(86)
35-44
(86)
10.5
26.7
45-54
(86)
8.1
30.2
55-64
(86)
11.6
65+
(86)
11.6
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
10.9
6-7 million yen
(31)
9.7
7-8 million yen
(41)
12.2
8-10 million yen
(56) 3.6
More than 10 million yen
(44)
Not sure
(45) 4.4
Don't want to answer
(71)
48.8
43.0
37.2
34.9
41.7
40.9
25.0
18.0
8.5
5.8
34.9
9.3
5.8
36.0
4.7
37.2
30.0
48.8
8.3
41.7
62.5
10.9
39.6
6.0
48.0
3.2
7.3
12.5
45.5
18.2
48.9
36.6
43.2
6.3
8.7
14.6
48.2
33.3
6.8
12.9
39.0
52.2
35.5
39.0
3.6
35.7
4.5
31.8
13.3
18.3
46.5
9.3
8.3
48.4
26.8
38.4
8.3
9.1
28.3
25.8
25.4
4.7
46.0
41.3
18.2
2.3
7.0
45.8
32.1
13.6
38.4
10.5
37.5
25.0
14.6
42.2
15.1
62.5
18.2
4.3
6.6
15.1
33.7
25.0
40.3
15.1
44.2
34.9
16.7
12.0
48.8
22.1
5.4
12.0
43.0
24.4
14.0
12.0
11.3
37.8
33.8
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
45
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<1>
•
Not many part-timers and housewives selected “used complete right to decide” (8% and 7%, respectively), many retired respondents
selected it (24%).
Taro went to a drugstore to purchase a film that was for sale. At the store Taro was informed that he must fill in an application to make a member's card to receive the
discount. The application form required him to provide personal information such as his address, occupation, and marriage status, and he filled it in to get the privilege of
the special price.
Q29. In this case, how much did Taro have the right to decide on the
use of his personal information?
A lot of
right
Complete
right
Some
right
Don't know/
not sure
No right
at all
Top2Box
(%)
n=
11.0
Employed full time
(180)
11.7
Employed part time
(53)
Unemployed
(28) 3.6
Student
(52)
50.0
25.0
40.3
37.2
35.8
10.7
46.4
5.8 5.8
38.5
3.6
39.3
42.9
13.5
5.7
15.1
43.4
28.3
7.5
2.8
12.8
47.2
25.6
5.4
12.0
42.2
29.3
(516)
Total
Job
Housewife
(34)
Self-employed
(53)
Not sure/no answer
(10)
20.0
Graduated from an elementary/
a middle / junior high school
(14)
21.4
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(11)
7.1
42.9
7.1
37.7
36.4
12.3
64.7
5.7
45.3
30.0
50.0
20.0
7.8
11.3
(18)
11.1
27.8
44.4
8.5
31.6
42.9
11.9
29.4
23.5
(177)
(17)
Not sure/don't want to answer
(10)
29.4
30.0
16.5
47.8
20.0
17.6
10.0
5.8
20.0
48.7
27.3
(115)
Graduated from a graduate
school
28.6
21.4
72.7
18.2
38.7
5.9 5.9
18.9
30.2
32.1
13.2
9.1
23.5
41.2
23.5
Retired
8.5
11.3
41.5
32.1
(106) 6.6
4.3
38.9
16.7
20.0
20.0
31.3
5.1
40.1
47.1
40.0
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
46
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<2>
18% selected “used complete right to decide.”
•
•
•
More men than women selected “used complete right to decide” (men 21%, women 14%).
Many respondents aged 55 or over selected “used complete right to decide” (27%).
Many respondents with an annual income of 3-4 million yen selected “used complete right to decide” (29%).
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on national security. All personal information
retained by the government are integrated with all types of commercial data including banking records, credit card statements, and passengers list. Even Kenta, who is an
ordinary citizen, must provide fingerprints, photographs, and an iris scan. Kenta submitted all the information as requested.
Q30. In this case, how much did Kenta have the right to decide on the
use of his personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
Gender
Age
Income
(%)
17.6
(516)
Male
(258)
Female
(258)
27.3
20.9
21.9
29.5
14.3
19.0
25.2
18-24
(86)
10.5
25-34
(86)
35-44
(86)
45-54
(86)
55-64
(86)
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
17.4
6-7 million yen
(31)
16.1
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
15.9
Not sure
(45)
15.6
Don't want to answer
(71)
15.1
29.1
27.9
19.8
26.7
8.3
18.8
19.8
25.0
29.2
25.0
24.0
17.4
61.6
18.6
4.7
57.0
18.2
20.8
16.0
23.9
25.8
29.3
26.7
26.8
16.1
17.1
37.5
31.8
26.0
32.6
32.3
22.0
21.4
13.6
15.6
26.8
43.0
20.8
12.5
18.8
30.0
34.9
8.1
16.7
27.3
43.0
9.3
4.7
50.0
27.3
30.2
17.4
37.5
18.8
20.5
14.1
16.3
30.2
12.5
39.5
29.1
34.9
50.4
9.3
3.5
33.7
45.0
9.3
24.4
22.1
26.7
8.9
36.0
27.9
23.3
3.9
26.4
24.4
15.1
6.6
26.7
24.8
19.8
11.6
26.6
37.5
6.8
47.7
6.3
54.2
4.0
54.0
8.7
34.8
9.7
48.4
29.3
2.4
51.2
28.6
3.6
46.4
4.5
47.7
34.1
33.3
23.9
8.9
42.2
8.5
40.8
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
47
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<2>
•
Many retired respondents selected “used complete right to decide” (47%).
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on national security. All personal information
retained by the government are integrated with all types of commercial data including banking records, credit card statements, and passengers list. Even Kenta, who is an
ordinary citizen, must provide fingerprints, photographs, and an iris scan. Kenta submitted all the information as requested.
Q30. In this case, how much did Kenta have the right to decide on the
use of his personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
(516)
(%)
17.6
27.3
19.4
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
11.5
(106)
12.3
21.9
27.8
11.3
26.4
21.4
26.6
21.1
27.2
17.0
4.4
35.8
21.4
25.0
6.6
9.4
35.7
17.9
25.0
30.8
3.6
7.7
45.0
47.2
37.7
42.9
36.5
Job
Housewife
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(18)
(177)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
26.4
19.8
47.1
15.1
32.4
26.4
10.0
10.0
19.5
20.8
27.3
16.7
26.1
50.0
27.1
19.2
23.5
29.4
23.5
30.0
79.4
41.5
42.9
7.8
27.3
27.8
16.7
20.0
28.6
20.8
26.1
17.6
5.7
42.5
20.0
14.3
18.2
19.8
10.0
14.3
31.2
27.3
11.1
32.1
8.8 2.9
70.0
28.6
13.0
11.3
8.8
20.8
10.0
14.3
(11)
(115)
30.2
45.5
7.0
39.1
5.6
27.8
4.5
46.9
35.3
30.0
50.6
41.2
10.0
30.0
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
48
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<3>
32% selected “used complete right to decide.”
•
•
Not many respondents aged 35-44 and 45-54 selected “used complete right to decide” (24% and 26%, respectively).
Not many respondents with an annual income of more than 8 million yen selected “used complete right to decide” (25%).
At a busy and large department store, Hanako made her payment in cash and did not provide personal information to the cashier. The cashier asked Hanako for her zip
code but she refused to answer and still was able to purchase the product.
Q31. In this case, how much did Hanako have the right to decide on the use of her personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
Gender
Age
Income
(%)
32.0
(516)
32.6
33.7
22.9
Male
(258)
32.9
Female
(258)
30.2
18-24
(86)
31.4
37.2
25-34
(86)
32.6
33.7
35-44
(86)
24.4
45-54
(86)
25.6
55-64
(86)
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
30.4
6-7 million yen
(31)
29.0
7-8 million yen
(41)
8-10 million yen
(56)
25.0
41.1
More than 10 million yen
(44)
25.0
40.9
Not sure
(45)
Don't want to answer
(71)
22.5
32.2
22.1
38.4
41.9
20.8
22.7
22.2
35.5
34.1
22.5
67.4
4.2
8.3
6.8
6.8
68.2
2.1
2.1
70.8
4.0 4.0
68.0
10.9
65.2
6.5
22.6
12.9
19.5
19.6
2.3
28.9
25.4
7.3
8.9
27.3
37.8
33.8
67.4
24.0
17.4
64.0
3.5 7.0
25.0
24.0
34.8
53.5
66.7
37.5
18.2
39.6
39.0
4.7
66.3
10.5 2.3
37.5
45.5
44.0
7.0
11.6
25.0
31.3
68.6
22.1
37.5
18.8
2.3
19.8
25.6
29.2
62.4
7.0
5.8 4.7
19.8
66.7
7.0
9.3
31.4
64.5
7.4
23.3
30.2
36.0
5.4
7.0 3.9
23.3
29.1
18.8
7.2
73.2
5.4
66.1
4.5
65.9
4.4 6.7
8.5
64.5
9.9
60.0
56.3
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
49
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<3>
•
Many retired respondents selected “used complete right to decide” (53%).
At a busy and large department store, Hanako made her payment in cash and did not provide personal information to the cashier. The cashier asked Hanako for her zip
code but she refused to answer and still was able to purchase the product.
Q31. In this case, how much did Hanako have the right to decide on the use of her personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Total
(516)
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
(%)
32.0
32.6
27.8
22.9
33.3
22.6
27.2
37.7
39.3
11.3
28.6
5.7
14.3
42.3
5.4
8.9 2.8
22.6
14.3
26.9
7.2
21.2
3.6
64.5
61.1
60.4
53.6
1.9
7.7
69.2
3.8
10.4
64.2
Job
Housewife
(106)
34.0
30.2
52.9
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
50.0
Graduated from an elementary/
a middle / junior high school
(14)
50.0
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(18)
(177)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
26.5
35.8
17.6
35.8
32.5
(11)
(115)
21.7
15.1
20.0
7.1
36.4
10.0
26.1
47.1
23.5
20.0
20.0
71.7
57.1
5.8
61.7
63.6
6.1
22.2
37.9
40.0
9.7
79.4
70.0
36.4
38.9
31.6
20.0
22.7
33.9
33.3
5.7
28.6
27.3
26.1
7.5
14.3
29.2
2.9
7.8
5.6
60.0
72.2
21.5
6.2 2.8
69.5
17.6
11.8
70.6
10.0
10.0
60.0
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
50
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<4>
9% selected “used complete right to decide.”
•
•
•
More men than women selected “used complete right to decide” (men 11% and women 6%).
Not many respondents aged 35-44 and 45-54 selected Top2Box* (28% and 27%, respectively).
Not many respondents with an annual income of 5-6 million yen and 7-8 million yen selected “used complete right to decide” (4% and 5%).
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on national security. The government is asking all
citizens, including Yuka to submit paperwork with detailed descriptions of themselves. This paperwork requires information such as employment status, criminal behaviors,
and history of her own and her family's overseas travels in the past 5 years. Yuka filled it in but decided not to fill in the travel section.
Q32. In this case, how much did Yuka have the authority to make
decisions on the use of her personal information?
Complete
right
A lot of
right
Some
right
No right
at all
Don't know/
not sure
Top2Box
n=
Gender
Age
Income
(%)
(516)
8.7
Male
(258)
11.2
Female
(258) 6.2
Total
18-24
(86)
8.1
25-34
(86)
9.3
35-44
(86)
8.1
45-54
(86)
7.0
55-64
(86)
26.2
48.8
29.1
48.1
23.3
49.6
26.7
52.3
19.8
52.3
(86)
Less than 1 million yen
(24) 4.2
1-2 million yen
(16)
2-3 million yen
(44)
13.6
3-4 million yen
(48)
12.5
4-5 million yen
(50)
5-6 million yen
(46) 4.3
6-7 million yen
(31)
7-8 million yen
(41) 4.9
8-10 million yen
(56)
More than 10 million yen
(44) 6.8
Not sure
(45)
Don't want to answer
(71) 4.2
27.9
11.6
26.7
7.0 3.5
40.7
10.5
8.3
31.3
56.3
34.1
36.4
31.3
20.0
26.1
47.8
22.6
36.6
28.6
31.3
24.4
43.7
9.1
47.7
4.2 4.2
43.8
4.0 8.0
40.0
13.0
30.4
8.7
45.2
9.7
3.2
41.9
46.3
9.8 2.4
41.5
50.0
20.5
23.9
16.7
12.5
6.8
48.0
40.7
12.5
47.9
20.0
19.4
2.2
38.4
10.5
5.8
62.5
8.9
34.9
3.5 7.0
48.8
43.0
12.5
29.5
10.5
9.3
32.6
65+
40.3
13.2
9.3
29.1
8.1
34.9
7.0 4.7
9.3
51.2
19.8
8.9
7.8
45.3
29.1
11.6
7.4
5.4
7.1
37.5
56.8
9.1
6.8
27.3
57.8
8.9
6.7
26.7
7.0
21.1
28.2
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
51
2 Extent of Say What Happens to Personal Info Collected by
Private and Government Organizations<4>
•
Not many part-timers selected “used complete right to decide” (4%). On the other hand, many retired respondents selected it (18%).
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on national security. The government is asking all
citizens, including Yuka to submit paperwork with detailed descriptions of themselves. This paperwork requires information such as employment status, criminal behaviors,
and history of her own and her family's overseas travels in the past 5 years. Yuka filled it in but decided not to fill in the travel section.
Q32. In this case, how much did Yuka have the authority to make
decisions on the use of her personal information?
A lot of
right
Complete
right
No right
at all
Some
right
Don't know/
not sure
Top2Box
(%)
n=
Total
Employed full time
(516)
8.7
(180)
9.4
Employed part time
(53) 3.8
Unemployed
(28)
10.7
Student
(52)
7.7
7.1
7.1
42.9
32.1
11.5
5.8
50.0
25.0
11.3
13.2
50.9
20.8
5.0
7.8
48.3
29.4
8.9
7.4
48.8
26.2
34.9
38.9
24.5
42.9
32.7
Job
Housewife
(106) 6.6
Retired
(34)
Self-employed
(53)
9.4
Not sure/no answer
(10)
10.0
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(11)
(18)
(177)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
14.3
5.7
39.6
10.0
16.7
50.0
51.4
29.4
47.1
17.6
80.0
20.0
35.7
11.7
39.0
27.3
9.6
53.0
27.8
10.0
52.9
72.7
23.5
23.5
8.4
40.9
18.2
8.5
5.9
35.7
28.6
27.9
9.1
10.0
60.0
10.0
11.0
9.4
45.3
30.2
21.4
(115) 4.3
41.2
35.3
17.6
25.5
16.0
5.7
52.8
18.9
9.6
27.8
5.6
27.8
5.1 5.6
37.9
11.8
41.2
10.0
10.0
*<Top2Box> Base: All respondents, “Complete right” + “a lot of right”
Survey On Privacy
(For reference when n<30)
52
6
Information Sharing by Government and
Private Companies
1 Attitude towards Government’s Sharing of Citizen’s Personal Info to Third Parties
“Appropriate if the person concerned is suspected of crime” is the highest response in regards to sharing information
with other government agencies and foreign governments (44% and 42%, respectively).
“Appropriate only when the government has obtained a clear consent from the person concerned” is the highest
response in regards to sharing with private companies (32%).
Q18. How appropriate is a government agency's sharing of the personal information of the citizens with other government agencies, foreign governments, or a third party
such as private companies?
It is the rights of the government under any circumstances
It is appropriate if the person concerned is suspected of crime
It is appropriate only when the government has obtained a clear consent from the person concerned.
The government should not provide information of the citizens under any circumstances.
Not sure
n=
(%)
Other government agencies
(516)
Foreign governments
(516)
1.0
Private companies
(516)
1.4
Survey On Privacy
3.5
44.2
27.3
42.1
24.0
11.4
21.9
31.6
19.4
26.7
13.6
15.7
16.3
(For reference when n<30)
54
1 Attitude towards Government’s Sharing of Citizen’s Personal Info to Third Parties
•
•
•
Many men selected “the government should not provide information under any circumstances” in regards to sharing information with foreign
governments and private companies (25% and 31%, respectively).
In regards to sharing information with other government agencies and foreign governments, more than half of respondents aged 18-24 and 25-34 think
“it is appropriate if the person concerned is suspected of crime (54% and 58% in regards to sharing information with other government agencies, and
50% and 56% in regards to sharing information with foreign governments).
In regards to sharing information with other government agencies and foreign governments, more than half of respondents with an annual income of 6-7
million yen and 7-8 million yen think “it is appropriate if the person concerned is suspected of crime (55% and 51% in regards to sharing information
with other government agencies, and 52% and 54% in regards to sharing information with foreign governments).
Q18. How appropriate is a
government agency's sharing of
the personal information of the
citizens with other government
agencies, foreign governments,
or a third party such as private
companies?
Total
Gender
Age
Income
[Other government agencies]
n=
(516)
Male
(258)
Female
[Private companies]
(258)
(%)
3.5
4.7
2.3
44.2
27.3
43.8
(86)
25-34
(86)
35-44
(86)
45-54
(86) 1.2
39.5
55-64
(86)
31.4
65+
(86) 5.8
Less than 1 million yen
(24)
1-2 million yen
(16) 6.3
2-3 million yen
(44)
3-4 million yen
(48) 6.3
4-5 million yen
(50)
5-6 million yen
(46) 2.2
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56) 5.4
More than 10 million yen
(44) 9.1
Not sure
(45) 2.2
Don't want to answer
(71) 1.4
9.3
4.7
33.7
45.8
20.8
24.0
41.3
32.1
31.7
33.9
52.3
35.2
22.2
22.5
1.2
42.2
21.3
1.2
14.1
50.0
1.2
33.7
23.3
30.2
25.6
8.3 12.5
25.0
15.9
45.5
14.0
34.0
9.8
17.9
10.7
9.1
11.1 8.9
26.8
26.0
1.8
53.7
17.1
35.7
21.4
45.5
2.2
48.9
33.8
22.2
15.5
22.5
1.2 24.8
30.6
2.3
30.2
27.9
17.4
1.2 20.9
29.1
11.4
18.2
14.6
10.4
16.0
13.0
19.4
6.5
19.5
9.8
12.5
15.9
13.6
17.8
26.8
8.9
29.5
4.4
14.6
16.0
32.6
10.9
38.7
9.7
26.8
41.1
9.8
26.8
40.9
12.5
20.5
26.7
31.0
18.2
32.0
34.1
28.9
18.8
25.0
29.0
2.3 25.0
33.3
22.7
23.9
1.8 17.9
15.1
12.5
30.0
22.6
14.1
20.8
27.3
2.4 26.8
12.8
24.4
37.5
32.6
17.4
36.0
43.8
22.0
14.0
20.9
31.4
8.3
22.9
17.4
25.6
26.7
18.8
2.3
21.3
16.3
36.0
37.5
6.3
11.2
22.1
32.6
2.3 22.1
16.3
31.4
30.2
23.3
25.0
26.7
33.7
30.2
33.3
28.6
20.5
32.6
18.6
23.9
22.6
4.5
1.4
23.9
1.6 23.3
2.3 17.4
24.0
51.6
31.6
9.3
15.1
6.3
33.3
39.1
12.9 6.5
4.9
25.0
41.7
(%)
1.4 24.0
18.6
19.8
45.8
12.5 8.3
14.0
25.6
16.3
39.5
15.1
17.4
20.9
36.0
21.3
9.3
20.9
37.2
10.1
14.0
24.4
55.8
3.5
15.7
24.8
43.8
25.0 4.5
55.6
22.5
13.0 10.9
25.8
51.2
2.4
41.9
18.8
16.0
32.6
54.8
0.8
19.4
20.8
9.1
25.0
42.0
21.9
12.8
8.3
27.3
47.9
42.1
11.6 11.6
50.0
47.7
4.0
16.3
18.6
24.4
25.0
17.4
17.4
32.6
(%)
1.0
8.1 9.3
8.1
25.6
46.5
4.2
14.0
24.4
36.0
8.9
18.2
23.3 4.7
58.1
4.7
13.6
13.6
25.6
53.5
4.7
11.4
29.1
44.6
18-24
Survey On Privacy
[Foreign governments]
It is the rights of the government under any circumstances
It is appropriate if the person concerned is suspected of crime
It is appropriate only when the government has obtained a clear consent from the person concerned.
The government should not provide information of the citizens under any circumstances.
Not sure
26.7
26.8
(For reference when n<30)
11.4
13.3
28.2
55
1 Attitude towards Government’s Sharing of Citizen’s Personal Info to Third Parties
•
In regards to sharing information with other government agencies and foreign governments, many students think “it is appropriate if the
person concerned is suspected of crime (62% and 60% in regards to sharing information with other government agencies and foreign
governments, and 37% in regards to sharing information with private companies).
Q18. How appropriate is a government agency's sharing of the personal information of the citizens with other government agencies, foreign governments, or a third party
such as private companies?
[Foreign governments]
[Other government agencies]
[Private companies]
It is the rights of the government under any circumstances
It is appropriate if the person concerned is suspected of crime
It is appropriate only when the government has obtained a clear consent from the person concerned.
The government should not provide information of the citizens under any circumstances.
Not sure
n=
Total
Employed full time
3.5
(180)
3.9
Employed part time
(53) 1.9
Unemployed
(28)
Student
(52) 7.7
44.2
27.3
47.2
26.1
32.1
30.2
Self-employed
(53) 1.9 26.4
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
28.6
41.6
(17) 5.9
Not sure/don't want to answer
(10)
26.4
30.0
14.3
20.0
10.0
9.1
14.9
0.6
9.6
15.7
11.1
16.7
13.6 10.2
23.5
40.0
0.9
41.5
11.8
5.9
10.0
10.0
25.0
24.5
32.1
17.0
30.0
20.0
10.0
15.6
36.4
45.2
17.5
17.4
22.2
18.1
23.2
58.8
17.6
50.0
34.0
42.9
3.8
21.4
36.5
32.1
17.0
20.0
1.9
16.7
12.4
43.4
40.0
35.7
10.0
29.6
27.8
10.0
10.0
23.4
35.3
40.0
18.2
9.1 9.1
23.5
33.3
32.8
29.4
5.9
42.9
31.2
1.1 22.6
17.3
13.2
63.6
22.2
14.3
25.5
32.4
30.0
27.8
5.9 11.8
11.5
41.2
25.3
0.9
21.4
20.8
26.4
13.9
17.0
30.8
5.9 14.7
16.3
26.7
30.2
18.2
17.4
26.7
33.3
7.1 7.1 7.1
27.3
26.1
27.8
30.0
17.0
42.9
22.7
18.9
21.7
8.8
40.0
31.6
1.7 24.4
23.6
34.0
43.5
38.3
5.8 11.5
23.5
7.1 14.3
(%)
1.4 24.0
10.7
9.4
29.4
33.3
1.1
20.8
21.2
36.4
18.2
12.8
26.4
59.6
35.7
15.7
20.0
10.7
38.2
35.7
23.2
58.8
0.9
13.2
30.0
50.0
20.8
1.9
19.4
22.8
53.6
11.8 5.9
29.6
49.7
3.4
21.7
36.4
43.5
9.6
21.9
32.1
17.0
10.7 7.1
28.6
22.2
Graduated from a graduate
school
Survey On Privacy
21.4
45.5
(18)
42.8
26.5
40.0
(115) 1.7
1.7
2.8
32.1
20.0
(11)
(177)
29.2
47.1
(154) 5.8
11.1 11.7
17.3 3.8
44.3
(34) 8.8
42.1
28.6
61.5
Retired
1.0
18.9
53.6
(106) 1.9
13.6
11.4
Job
Housewife
(%)
(%)
(516)
31.6
17.6
40.0
(For reference when n<30)
18.3
16.7
11.9
17.6
10.0
56
2 Attitude towards Private Companies’ Sharing of Customer Personal Info to Third Parties
In regards to sharing information with the government and foreign governments, “it is appropriate if the customer
concerned is suspected of crime” is the highest response (39% and 34%, respectively).
In regards to sharing information with other private companies, “a company should not provide information of their
customers under any circumstances” is the highest response (34%).
Q19. How appropriate is a company' sharing/selling personal information of the customers with/to the government, foreign governments, or a third party such as private
companies?
It is the rights of the company under any circumstances
It is appropriate if the customer concerned is suspected of crime
It is appropriate only when the company has obtained a clear consent from the customer concerned.
A company should not provide information of their customers under any circumstances.
Not sure
n=
(%)
1.0
Government
(516)
Foreign governments
(516)
0.6
Other private companies
(516)
0.6
Survey On Privacy
38.8
24.2
33.7
21.3
22.9
31.4
23.4
28.5
33.5
12.6
14.3
13.2
57
2 Attitude towards Private Companies’ Sharing of Customer Personal Info to Third Parties
•
•
•
In regards to sharing information with the government, the score for “it is appropriate if the customer concerned is suspected of crime”
tends to be higher among younger age groups.
In regards to sharing information with other private companies, many respondents aged 18-24 selected “it is appropriate if the customer
concerned is suspected of crime” (31%).
Many respondents with an annual income of 8-10 million yen selected “it is appropriate only when the company has obtained a clear
consent from the customer concerned” (sharing with the government and foreign governments 34% / sharing with other private
companies 46%).
[Foreign governments]
[Other private companies]
[Government]
Q19. How appropriate is a
It is the rights of the company under any circumstances
company' sharing/selling personal
It is appropriate if the customer concerned is suspected of crime
information of the customers with/to
It is appropriate only when the company has obtained a clear consent from the customer concerned.
the government, foreign
A company should not provide information of their customers under any circumstances.
governments, or a third party such
Not sure
as private companies?
(%)
n=
(%)
Total
Gender
Male
Female
Age
Income
(516) 1.0
38.8
24.2
(258) 1.6
36.8
27.9
(258) 0.4
18-24
(86) 1.2
25-34
(86) 1.2
40.7
(86) 1.2
45-54
(86)
55-64
(86)
65+
(86) 1.2
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
43.2
3-4 million yen
(48)
43.8
4-5 million yen
(50) 2.0
38.0
5-6 million yen
(46)
41.3
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56) 1.8
More than 10 million yen
(44)
38.6
Not sure
(45)
40.0
Don't want to answer
(71)
Survey On Privacy
1.2
22.1
25.6
33.7
27.9
12.5
20.0
21.7
31.0
10.5
27.3
1.2
38.4
1.2
1.2
28.0
26.1
37.5
29.5
22.7
26.7
19.7
34.1
31.3
12.0
32.0
1.8
9.1
21.1
1.4
27.9
33.7
41.9
12.5
34.0
19.6
32.6
22.6
24.4
30.4
33.9
34.1
29.5
26.8
20.8
22.0
16.9
28.2
31.4
26.7
33.3
25.0
22.7
12.5
18.8
23.9
6.5
25.8
25.8
11.4
11.1
26.8
22.0
19.5
10.5
11.6
29.2
25.0
18.8
34.1
44.0
18.2
10.9
41.9
31.7
6.5
9.8
23.2
45.5
27.3
22.2
31.0
16.7
10.0
39.1
46.4
2.2 24.4
13.6
22.9
39.0
1.8 19.6
1.4 11.3
16.3
39.6
26.1
25.0
16.3
29.1
29.5
24.0
7.3
31.4
37.5
10.9
12.5
9.3
44.2
12.0
21.4
15.1
29.1
43.0
30.2
20.8
18.2
24.4
32.6
14.0
8.1
31.4
38.4
1.2 19.8
13.2
35.7
29.1
23.3
13.6
(%)
33.5
27.9
31.4
14.6
29.0
31.1
0.8 21.7
1.218.6
34.1
15.6
34.9
16.3
18.8
31.8
33.3
0.4 20.9
1.2 20.9
25.0
31.3
20.5
31.4
17.4
12.8
25.0
12.5
8.1
15.1
25.6
15.1
0.6 21.3
16.3
22.1
22.1
42.2
11.1
19.8
27.9
34.1
7.3
19.4
27.9
41.9
6.5
8.9
24.4
37.0
10.9
19.5
23.2
33.3
9.3
24.0
19.8
12.5
25.8
31.7
33.7
25.6
14.3
32.9
19.0
33.7
29.1
28.5
26.7
41.9
13.6
16.7
33.9
25.4
36.8
4.2
20.8
22.9
30.6
0.8
18.8
25.8
22.2
0.4
11.6
20.8
27.1
33.7
16.3
31.3
15.9
0.6
7.0
15.1
26.7
8.3
41.5
2.8
23.3
34.9
38.7
32.1
15.1
16.3
27.9
50.0
3.2
18.2
24.4
24.4
37.5
7.0
15.1
29.1
38.4
33.7
20.2
16.3
46.5
12.6
26.7
20.5
52.3
35-44
23.4
8.9
9.1
42.2
33.8
(For reference when n<30)
8.9
22.5
58
2 Attitude towards Private Companies’ Sharing of Customer Personal Info to Third Parties
•
•
Many students selected “it is appropriate if the customer concerned is suspected of crime,” and they showed especially high response
rate (64%) towards sharing information with the government (sharing with foreign government 50% / sharing with other private companies
39%).
Many part-timers and self-employed respondents selected “a company should not provide information of their customers under any
circumstances” (34% and 36% for sharing with the government / 38% and 40% for sharing with foreign government / 42% both for sharing
with other private companies).
Q19. How appropriate is a company'
sharing/selling personal information
[Foreign governments]
[Government]
of the customers with/to the
It is the rights of the company under any circumstances
government, foreign governments,
It is appropriate if the customer concerned is suspected of crime
or a third party such as private
It is appropriate only when the company has obtained a clear consent from the customer concerned.
companies?
A company should not provide information of their customers under any circumstances.
[Other private companies]
Not sure
n=
Total
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
Job
Housewife
20.8
Graduated from an elementary/
a middle / junior high school
(14)
2.9
(154) 1.3
(115) 0.9
(18)
(177) 1.1
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
63.6
10.0
41.7
20.0
22.2
13.0
21.7
35.3
1.3
9.6
0.6
29.4
5.9
29.4
10.0
30.0
35.3
20.8
28.6
20.9
16.7
27.1
24.3
22.2
20.0
16.5
40.0
53.6
26.4
10.0
50.0
27.9
10.0
28.6
33.1
15.6
54.5
27.8
22.2
35.6
9.1
30.4
15.7
27.8
16.7
36.2
58.8
30.0
2.9
17.0
57.1
0.6 18.1
10.0
23.6
41.5
30.0
0.9 25.2
9.6
41.2
36.4
11.8
21.2
31.1
28.3
0.6 22.7
5.9
10.7
41.2
10.0
11.3
30.8
33.3
11.9
23.5
21.4
14.7
10.0
41.5
38.5
22.2
31.1
41.2
14.3
13.2
28.3
28.3
1.9 17.0
18.2
33.5
36.1
7.1 7.1
15.6
18.2
1.1 24.4
13.2
10.0
27.9
31.4
18.9
5.9
50.0
20.1
(%)
0.6 21.3
11.5
22.6
39.6
63.6
38.9
17.9
50.0
35.1
16.7
13.5
23.5
30.0
38.3
17.6
30.0
10.0
7.1
23.1
17.0
15.7
24.9
10.0
22.6
15.1
50.0
20.8
35.3
11.1
37.7
50.0
18.2
27.8
29.9
1.9
14.3
27.2
17.9
14.3 7.1
22.1
18.2
17.0
25.0
15.1
28.5
27.8
38.7
35.7
22.1
22.9
30.2
2.9
50.0
41.6
50.0
32.8
29.4
35.7
41.2
1.1
9.6 9.6
35.8
30.0
34.5
9.4
22.6
29.4
33.3
33.7
7.1
16.0
28.3
(11)
0.6
13.2
15.4
35.3
14.3
12.6
35.7
19.8
20.8
14.3
34.0
28.6
41.5
(10) 10.0
20.6
63.5
(106)
Not sure/no answer
23.4
27.2
1.9
(53)
Survey On Privacy
41.1
28.6
Self-employed
Graduated from a college
24.2
32.1
(34)
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
38.8
1.7
Retired
Graduated from a high school
(%)
(%)
(516) 1.0
9.6
23.5
50.0
(For reference when n<30)
5.9
10.0
59
3 Attitude towards Employer’s Sharing of Employees’ Personal Info to Third Parties
In regards to sharing information with the government, 38% selected “it is appropriate if the employees concerned is
suspected of crime.”
In regards to sharing information with other private companies, 41% selected “it is appropriate only when the company
has obtained a clear consent from the employees.”
Q22. To what extend do you think it is appropriate for a company to share employees' personal information with the government, or a third party such as private
companies?
It is the rights of the company under any circumstances.
It is appropriate if the employees concerned is suspected of crime.
It is appropriate only when the company has obtained clear consent from the employees.
It is not appropriate under any circumstances.
Not sure
n=
Government
(516) 3.5
Private companies
(516)
Survey On Privacy
(%)
37.8
2.7
25.8
35.1
40.9
15.1
22.3
8.5
8.3
60
3 Attitude towards Employer’s Sharing of Employees’ Personal Info to Third Parties
•
•
•
In regards to sharing information with the government, the highest response among women is “it is appropriate if the employee
concerned is suspected of crime” (42%), while the highest response among men is “it is appropriate if the company has obtained clear
consent form the employees” (40%).
Based on age, the score for “it is appropriate if the employee concerned is suspected of crime” in regards to sharing information with the
government tends to be higher among younger age groups. In regards to sharing information with private companies, 28% of
respondents aged 35-44 and 29% aged 45-64 selected “it is not appropriate under any circumstances.”
50% of respondents with an annual income of more than 10 million yen selected “it is appropriate if the employee concerned is suspected
of crime” in regards to sharing information with the government.
Q22. To what extend do you think it is
appropriate for a company to share
employees' personal information with the
government, or a third party such as
private companies?
[Private companies]
[Government]
It is the rights of the company under any circumstances.
It is appropriate if the employees concerned is suspected of crime.
It is appropriate only when the company has obtained clear consent from the employees.
It is not appropriate under any circumstances.
Not sure
n=
Total
Gender
Male
Female
Age
Income
Survey On Privacy
(%)
(%)
(516)
3.5
(258)
3.9
(258)
3.1
18-24
(86)
3.5
25-34
(86) 5.8
35-44
(86) 1.2
45-54
(86) 1.2
55-64
(86) 5.8
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
3.5
37.8
35.1
33.7
39.9
41.9
37.2
40.7
30.2
31.4
32.6
31.4
45.8
2-3 million yen
(44)
3-4 million yen
(48) 8.3
4-5 million yen
(50)
4.0
40.0
5-6 million yen
(46)
4.3
39.1
6-7 million yen
(31)
4.5
3.2
2.4
7-8 million yen
(41)
8-10 million yen
(56) 5.4
More than 10 million yen
(44)
Not sure
(45) 4.4
Don't want to answer
(71) 1.4
22.9
41.7
33.9
9.3
5.8
6.5
36.6
34.1
6.8
33.3
4.9
7.1
9.1
17.8
15.5
16.9
2.2
29.5
2.2
31.1
1.4 12.7
7.0
16.7
8.3
12.5
17.4
35.5
34.1
7.1
15.9
37.8
9.1
26.7
19.7
4.0
6.5
4.9
25.0
43.2
4.2
3.2
24.4
42.9
46.5
13.6
20.0
32.3
34.1
3.6 21.4
7.0
19.8
22.9
41.3
29.0
2.3
8.1
44.0
30.4
2.4
8.1
15.9
47.9
30.0
4.3
27.9
29.1
43.8
34.1
18.8
10.5
29.1
18.8
31.8
2.0
3.2
17.1
19.6
6.3
34.9
48.8
25.0
4.2
33.7
50.0
4.5
9.3
14.0
40.7
23.3
10.9
14.0
44.2
27.9
5.8
19.8
43.0
22.1
25.0
10.0
38.8
27.9
8.3
24.8
31.4
8.3
12.5
22.3
43.0
27.9
2.3 22.1
13.6
40.9
23.6
8.1
16.1
33.9
33.8
1.2
10.9
41.9
42.2
32.4
1.2
8.1
14.0
39.1
50.0
8.1
22.9
32.0
39.0
17.4
13.6
25.8
3.5
18.6
6.3
25.0
35.5
9.3
12.5
43.8
43.2
2.7
2.3
16.3
33.3
2.7
7.0 8.1
23.3
40.7
2.7
10.9
8.1
33.7
37.5
6.2
14.0
34.9
39.5
8.5
16.3
30.2
46.5
38.4
15.1
2.2
19.7
(For reference when n<30)
61
3 Attitude towards Employer’s Sharing of Employees’ Personal Info to Third Parties
•
Many retired and self-employed respondents and students selected “it is appropriate only when the company has obtained clear consent
from the employees” (53%, 43%, and 40% for sharing information with the government / 59%, 51%, and 50% for sharing information with
private companies).
Q22. To what extend do you think it is
appropriate for a company to share
employees' personal information with the
government, or a third party such as
private companies?
[Government]
[Private companies]
It is the rights of the company under any circumstances.
It is appropriate if the employees concerned is suspected of crime.
It is appropriate only when the company has obtained clear consent from the employees.
It is not appropriate under any circumstances.
Not sure
n=
Total
Employed full time
(516)
(180)
(%)
37.8
3.5
35.1
42.2
2.8
Employed part time
(53) 7.5
Unemployed
(28)
3.6
Student
(52)
3.8
(106)
3.8
Retired
(34)
2.9
Self-employed
(53) 1.9
Not sure/no answer
(10)
30.0
Graduated from an elementary/
a middle / junior high school
(14) 7.1
14.3
30.0
28.3
34.0
8.5
2.7
17.2
7.8
2.2
9.4
7.5
20.8
46.4
48.1
42.9
3.6
3.6
40.4
3.8
3.8
Job
Housewife
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(17)
Not sure/don't want to answer
(10)
22.6
40.0
21.4
39.6
20.0
21.4
30.5
9.1
39.1
36.5
12.2
52.9
50.0
7.8
16.7
37.9
15.3
23.5
20.0
11.8
20.0
7.3
11.8
10.0
34.4
39.6
35.7
6.7
18.9
10.0
28.6
40.3
22.7
39.1
11.1
9.1
17.4
66.7
23.7
24.9
47.1
30.0
7.8
22.2
41.2
29.4
20.0
8.4
54.5
33.0
5.9
5.9
11.3
40.0
36.4
2.6
13.2
24.5
50.0
26.0
5.8
17.6
20.0
14.3
3.6
11.5
50.9
30.0
7.5
21.4
58.8
1.911.3
2.8
25.0
28.3
40.6
17.6
2.6
8.3
50.0
24.5
2.8
22.3
35.7
30.8
9.1
55.6
36.2
31.7
1.9
7.1
16.9
40.9
17.0
10.0
35.7
25.8
3.6
5.9
11.3
54.5
27.8
3.4
12.3
11.8
43.4
36.4
(18)
14.2
52.9
20.8
(115) 4.3
(177)
29.2
26.5
3.9
(11)
Graduated from a graduate
school
Survey On Privacy
40.6
(%)
15.1
7.3
5.9
30.0
11.8
20.0
(For reference when n<30)
62
7
Laws Aimed at National Security
and Surveillance
1 Attitude towards Laws Aimed at Protecting National Security
64% selected “invade” (Top2Box*).
•
•
•
70% of men selected “invade,” while 57% of women selected it.
Many respondents aged 65 or over selected “invade”(77%), but not many respondents aged 18-25 selected it (52%).
Not many respondents with an annual income of 2-3 million yen selected “invade” (57%).
Q17. The Japanese government has enacted laws intended to protect national security.
How much do you think these laws would invade personal privacy?
Highly
invade
Somewhat
invade
Not invade
very much
Not invade
at all
Not sure
Top2Box
n=
Total
Gender
Age
Income
(516)
(%)
7.0
Male
(258)
10.5
Female
(258)
3.5
18-24
(86)
25-34
(86) 4.7
35-44
(86)
45-54
(86)
55-64
(86)
65+
(86)
7.0
Less than 1 million yen
(24)
8.3
1-2 million yen
(16)
2-3 million yen
(44) 6.8
3-4 million yen
(48)
10.4
4-5 million yen
(50)
10.0
5-6 million yen
(46)
10.9
6-7 million yen
(31)
7-8 million yen
(41)
9.8
8-10 million yen
(56)
8.9
More than 10 million yen
(44) 4.5
Not sure
(45) 4.4
Don't want to answer
(71) 4.2
2.3
56.6
20.9
0.8
59.7
20.5
53.5
21.3
50.0
1.2
27.9
10.5
25.6
46.5
7.0
70.2
18.6
52.3
61.6
15.1
12.8
55.8
1.2
50.0
18.8
20.0
17.4
67.7
2.2
61.0
19.5
57.1
25.0
17.4
13.3
11.3
5.4
3.6
11.4
20.0
26.8
67.7
7.3
2.4
72.0
63.0
9.7
27.3
62.2
60.4
8.0
22.6
56.8
56.8
16.7
62.0
57.7
56.3
11.4
22.9
52.2
76.7
25.0
31.8
50.0
66.3
11.6 1.2 10.5
25.0
50.0
67.4
14.0
25.0
56.3
57.0
18.6
19.8
69.8
41.7
57.0
1.2 11.6
27.9
60.5
10.5
63.6
20.5
1.2
57.0
14.7
0.4 8.9
70.7
66.1
61.4
66.7
62.0
*<Top2Box> Base: All respondents, “Highly invade” + “Somewhat invade”
Survey On Privacy
(For reference when n<30)
64
1 Attitude towards Laws Aimed at Protecting National Security
•
•
Many self-employed respondents selected “highly invade” (21%).
59% of high school graduates and 61% of vocational school and junior college graduates selected “invade,” while 71% of college
graduates selected it.
Q17. The Japanese government has enacted laws intended to protect national security. How much do you think these laws would invade personal privacy?
Highly
invade
Somewhat
invade
Not invade
very much
Not invade
at all
Not sure
Top2Box
n=
Total
(516)
(%)
7.0
56.6
Employed full time
(180) 6.7
53.3
Employed part time
(53) 5.7
54.7
Unemployed
(28)
Student
(52)
1.9
(106)
1.9
20.9
24.4
0.8
14.7
63.6
1.1
14.4
60.0
18.9
20.8
78.6
3.6
60.4
10.7
57.7
26.9
7.1
13.5
82.1
59.6
Job
Housewife
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
10.0
Graduated from an elementary/
a middle / junior high school
(14)
7.1
Graduated from a high school
Education
53.8
14.7
(115)
Graduated from a college
(177)
(11)
(18)
20.8
35.7
21.4
(10)
10.0
82.4
9.4
26.0
0.6
53.9
20.9
61.1
11.1
61.6
35.3
15.3 1.7
42.9
14.3
81.8
18.3
60.9
16.7
72.2
12.4
5.9
10.0
59.1
18.2
52.9
60.0
73.6
80.0
35.7
72.7
9.0
55.7
20.0
55.2
11.1
Not sure/don't want to answer
15.1 1.9
70.0
7.0
(17) 5.9
21.7
17.6
52.8
9.1
Graduated from a graduate
school
0.9
67.6
(154) 3.9
Graduated from a national
college
Graduated from a vocational
school/junior college
Started a college but did not
graduate
21.7
20.0
70.6
41.2
70.0
*<Top2Box> Base: All respondents, “Highly invade” + “Somewhat invade”
Survey On Privacy
(For reference when n<30)
65
2 Attitude towards National ID Cards
56% selected “agree” (Top2Box*1).
37% think that the measures to protect personal information from disclosure (associated with implementing a national
ID card system) is “effective” (Top2Box*2).
•
•
69% of respondents aged 65 or over selected “agree,” and many selected “effective” (52%).
68% of respondents with an annual income of 7-8 million yen selected “agree,” and many selected “effective” (49%).
Q9. How much do you agree or disagree to the system that requires all citizens to carry government-issued ID cards at all times and that requires you to show it whenever asked by police or
security officers?
Q10. In order to implement a national ID card system, the government needs to build a database that contains the personal information of all citizens, and this information might include
address, sex, race (ethnicity), and tax payment records. How effective do you think the government's measures are to protect such information from disclosure?
Strongly
agree
Somew hat
disagree
Somew hat
agree
Top2Box
Gender
Age
Income
Female
(258)
3.9
18-24
(86)
3.5
25-34
(86) 5.8
35-44
(86) 4.7
45-54
(86)
55-64
(86) 2.3
65+
(86)
Less than 1 million yen
(24) 4.2
1-2 million yen
(16) 6.3
2-3 million yen
(44) 2.3
3-4 million yen
(48) 2.1
4-5 million yen
(50)
5-6 million yen
(46) 10.9
45.7
6-7 million yen
(31) 6.5
54.8
7-8 million yen
(41) 4.9
8-10 million yen
(56) 7.1
More than 10 million yen
(44) 2.3
Not sure
(45)
Don't want to answer
(71) 4.2
3.5
Somew hat
effective
Not very
effective
Not effective
at all
24.4
58.1
15.1
55.8
12.8
25.0
16.7
33.3
62.5
50.0
14.0
22.7
52.3
31.0
27.9
40.7
53.5
3.5
29.1
38.4
3.5
9.3
46.5
2.3
8.1
51.2
2.3
68.6
4.7
20.8
37.5
4.2
62.5
6.3
54.5
6.8
8.3 4.2
64.6
2.1
22.0
14.0
64.0
6.0
56.5
4.3
15.2
8.7
34.1
Top2Box
9.8 4.9
68.3
2.4
10.7
1.8
9.1
13.6
62.5
54.5
2.3
11.1 6.7
53.3
2.2
14.1
39.4
1.4 14.1
14.0 2.0
31.7
41.1
3.6
37.5
6.3
10.4 6.3
16.1
35.7
34.1
26.7
43.8
48.0
37.0
41.9
48.8
7.1
11.4
13.3
16.9
36.4
17.1 2.4
13.6
51.1
46.5
8.7
50.0
12.9
12.5
38.6
30.2
52.3
15.2
29.0
46.3
32.6
9.12.3
39.1
38.7
31.4
9.3
16.7
36.0
32.6
43.0
34.9
52.3
42.0
35.7
9.3 7.0
18.8
39.6
39.1
8.1
16.7
25.0
37.4
8.1
14.0
12.8
29.2
41.7
17.1
*1 <Top2Box> Base: All respondents, “Strongly agree” + “Somewhat agree”
12.8
31.4
29.5
3.2
15.5
19.8
47.7
43.8
13.6
19.8
44.2
33.3
4.3
10.5 7.0
43.0
32.6
61.3
10.1
39.5
27.9
8.9
18.2
40.7
38.4
6.5
14.1
38.4
33.7
32.3
28.9
53.3
3.5
22.9
25.0
55.4
55.8
11.4 6.8
19.6
63.4
7.0
12.5
27.3
52.3
4.7
11.6 4.7
25.0
56.3
61.6
15.1
25.6
48.8
7.0 7.0
10.5
33.7
43.0
1.9
18.6
24.4
48.8
39.5
54.3
12.8
24.4
50.0
33.9
3.5
5.0
2.7
10.5
*2
Not sure
(%)
56.2
58.1
9.7
25.6
50.4
35.2
15.5
23.6
51.2
(258) 7.0
6.6
12.6
24.6
50.8
(516) 5.4
Male
Survey On Privacy
Very
effective
(%)
n=
Total
*1
Not sure
Strongly
disagree
21.1
6.7
44.6
36.4
28.9
15.5
*2 <Top2Box> Base: All respondents, “Very effective” + “Somewhat effective”
(For reference when n<30)
66
2 Attitude towards National ID Cards
•
Not many part-timers selected “agree” (36%) and “effective” (26%). Also, not many self-employed respondents selected “effective” (25%).
Q9. How much do you agree or disagree to the system that requires all citizens to carry government-issued ID cards at all times and that requires you to show it whenever
asked by police or security officers?
Q10. In order to implement a national ID card system, the government needs to build a database that contains the personal information of all citizens, and this information
might include address, sex, race (ethnicity), and tax payment records. How effective do you think the government's measures are to protect such information from
disclosure?
Strongly
agree
Somew hat
agree
Somew hat
disagree
Strongly
disagree
Top2Box
n=
Total
Employed full time
*2
Very
effective
Somew hat
effective
Not very
effective
Not effective
at all
Not sure
50.8
3.3
Employed part time
(53) 5.7
Unemployed
(28)
Student
(52) 3.8
24.6
54.4
23.3
30.2
30.2
21.4
12.6
6.6
56.2
3.5
33.9
39.5
12.8
6.1
57.8
3.9
32.2
41.7
35.8
3.8 22.6
17.0
50.0
17.0
21.4
55.8
7.1
28.8
7.7 3.8
Top2Box
(%)
(%)
(516) 5.4
(180)
*1
Not sure
71.4
10.7
59.6
3.8
14.1
37.4
7.2
36.1
15.0
37.7
17.0
39.3
35.7
40.4
8.9
40.4
18.9
26.4
7.1 7.1
50.0
9.6 5.8
44.2
14.2
42.5
Job
Housewife
(106) 5.7
Retired
(34) 8.8
Self-employed
(53) 3.8
Not sure/no answer
(10) 10.0
Graduated from an elementary/
a middle / junior high school
(14) 7.1
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154) 5.8
(11)
54.7
67.6
(18)
(177) 6.2
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10) 10.0
32.1
40.0
5.9
76.5
5.9
18.9 1.9
47.2
1.9 22.6
10.0
10.0
10.0
7.1
50.0
8.4
57.1
9.1
54.5
9.6
60.0
40.0
42.9
21.4
51.3
21.4
25.3
54.5
9.1
36.4
54.8
21.7
50.0
27.8
48.0
15.8
17.6
20.0
8.7
16.7
26.0
64.7
30.0
0.9
7.5 7.5
2.9 14.7
43.4
(115) 5.2
60.4
24.5
30.0
5.6
50.0
4.0
54.2
17.6
10.0
35.8
47.1
40.0
32.4
38.3
24.5
21.4
35.1
11.0
21.4
11.0
63.6
31.3
38.9
31.6
10.4 10.4
27.8
41.8
64.7
30.0
16.9
17.6
30.0
42.9
36.4
44.3
27.8
10.0
3.8
10.0
21.4
36.4
4.0
52.9
50.0
35.7
4.5
11.8 2.9
24.5
40.0
21.4
3.5
7.5
47.2
64.7
*1 <Top2Box> Base: All respondents,
“Strongly agree” + “Somewhat agree”
Survey On Privacy
41.5
34.8
5.6
27.8
5.6
35.6
17.6
30.0
64.7
10.0
*2 <Top2Box> Base: All respondents,
“Very effective” + “Somewhat effective”
(For reference when n<30)
67
8
Community and Employer Surveillance
1 Attitude towards Community and In-Store Surveillance Cameras
84% think local surveillance cameras are “effective” (Top2Box*), and 88% think in-store surveillance cameras are “effective.”
The score for “very effective” is 24% in local surveillance camera, while it is high (34%) for in-store surveillance camera.
Q20. Some local communities and companies in Japan have installed surveillance cameras in public spaces in order to prevent crimes and aid prosecution of criminals.
How effective do you think local or in-store surveillance cameras are in reducing the number of crimes?
Very effective
Somewhat effective
Not very effective
Not effective at all
Not sure
n=
Local surveillance camera (outdoor
cameras installed in public spaces)
(516)
Top2Box
(%)
24.2
60.1
10.5
3.7
84.3
3.7
88.4
1.6
In-store surveillance camera
(516)
33.5
54.8
7.6
0.4
*<Top2Box> Base: All respondents, “Very effective” + “Somewhat effective”
Survey On Privacy
(For reference when n<30)
69
1 Attitude towards Community and In-Store Surveillance Cameras
•
•
•
In regards to in-store surveillance cameras, more men than women think they are “very effective” (men 40% and women 28%).
Compared to respondents aged 64 or under, more respondents aged 65 or over selected “very effective,” and 33% selected local
surveillance cameras and 47% selected in-store surveillance cameras.
Many respondents with an annual income of 7-8 million yen selected Top2Box* (local surveillance cameras 98% and in-store surveillance
cameras 100%).
Q20. Some local communities and companies in Japan have installed surveillance cameras in public spaces in order to prevent crimes and aid prosecution of criminals.
How effective do you think local or in-store surveillance cameras are in reducing the number of crimes?
[Local surveillance camera]
Very
effective
Somewhat
effective
[In-store surveillance camera]
Not very
effective
Not effective
at all
Not sure
n=
Total
Gender
Age
Income
(516)
Male
(258)
Female
(258)
25.6
60.5
(86)
23.3
35-44
(86)
24.4
45-54
(86)
55-64
(86)
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
(31)
7-8 million yen
(41)
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
Don't want to answer
(71)
58.1
62.0
16.3
(86)
6-7 million yen
60.1
22.9
25-34
(46)
Very
effective
Somewhat
effective
Not very
effective
Not effective
at all
Not sure
(%)
24.2
18-24
5-6 million yen
Top2Box
84.3
14.0 3.5
1.2
7.0 4.7
1.2
8.1 3.5
1.2
11.6 2.3
81.4
9.31.22.3
4.2
87.2
62.8
27.9
59.3
20.9
65.1
32.6
12.5
54.7
62.5
16.7 4.2
31.3
50.0
22.7
12.5
64.6
40.0
46.0
26.1
56.5
16.1
74.2
34.1
63.4
21.4
64.3
25.0
13.3
23.9
63.6
64.4
52.1
6.3
9.1
63.6
20.8
(%)
10.5 3.7
1.6
11.2 3.5
1.6
9.7 3.9
1.6
12.8 4.7 5.8
58.1
9.9
33.5
83.7
84.9
76.7
87.2
86.0
75.0
54.8
39.5
60.9
25.6
58.1
34.9
37.2
46.5
20.8
37.5
50.0
85.4
35.4
56.3
10.0 2.0
2.0
15.2 2.2
86.0
3.2 6.5
90.3
85.7
88.6
77.8
11.3
76.1
87.2
5.83.5
90.7
8.12.3
2.3 2.3
1.2
89.5
4.2
70.8
25.0
59.1
6.8 4.5
84.9
8.1 4.7
47.7
50.0
34.1
10.7 3.6
11.6 3.5
53.5
86.4
97.6
88.4
62.8
2.3
2.3
10.4 4.2
2.4
7.0 3.9
0.8
9.31.2 5.8
57.0
26.7
46.0
6.3 6.3
42.0
41.3
82.6
88.4
50.0
30.2
81.3
7.6 3.7
0.4
8.1 3.5
48.8
27.5
87.2
20.0 2.2
2.8
Top2Box
45.7
22.6
71.0
43.9
35.7
55.4
20.0
31.0
61.4
62.2
94.2
87.5
93.2
4.24.2
91.7
10.02.0
88.0
10.9 2.2
87.0
6.5
93.5
100.0
5.43.6
91.1
6.8 4.5
88.6
15.6 2.2
52.1
83.7
4.52.3
56.1
27.3
88.4
4.2 1.411.3
82.2
83.1
*<Top2Box> Base: All respondents, “Very effective” + “Somewhat effective”
Survey On Privacy
(For reference when n<30)
70
1 Attitude towards Community and In-Store Surveillance Cameras
•
In regards to both local surveillance cameras and in-store surveillance cameras, not many students selected “very effective” (15% and
23%, respectively), and scores for Top2Box* are also low (71% and 79%, respectively).
Q20. Some local communities and companies in Japan have installed surveillance cameras in public spaces in order to prevent crimes and aid prosecution of criminals.
How effective do you think local or in-store surveillance cameras are in reducing the number of crimes?
[Local surveillance camera]
Very
effective
Somewhat
effective
[In-store surveillance camera]
Not very
effective
Not effective
at all
Not sure
n=
Total
24.2
60.1
Employed full time
(180)
22.8
63.3
Employed part time
(53)
24.5
Unemployed
(28)
Student
(52)
10.5 3.7
1.6
10.0 3.3
0.6
66.0
32.1
15.4
3.8 5.7
50.0
14.3
55.8
19.2 3.8
Job
(106)
Retired
(34)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(11)
26.4
(177)
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
59.4
35.3
22.6
52.9
56.6
20.0
Somewhat
effective
Not very
effective
Not effective
at all
Not sure
24.0
11.8
55.0
90.6
5.7
26.4
50.0
23.1
10.0
90.0
7.1 7.1 7.1
78.6
55.8
40.0
7.0 5.2
87.8
36.5
72.2
5.6 5.6
88.9
62.7
13.0 2.3
1.1
83.6
5.9 5.9
88.2
10.0
70.0
57.4
30.0
10.0
10.0
16.7
2.9
97.1
11.3
5.7
83.0
10.0
90.0
7.1
92.9
86.4
54.5
53.9
4.3 5.2
90.4
22.2
57.1
8.5 2.3
82.4
40.0
91.5
8.4 4.5
0.6
9.1
61.1
30.0
78.8
51.3
17.6
92.5
13.5
5.8
1.9
2.8 4.7
0.9
42.9
32.2
88.3
85.7
50.0
50.0
36.4
9.1
47.2
88.4
10.7 3.6
55.9
35.8
90.9
11.7 1.34.5
57.5
41.2
79.2
7.5
35.7
34.0
88.2
7.6 3.7
0.4
8.3 3.3
66.0
82.1
85.8
76.5
40.0
33.3
35.1
30.4
20.9
86.1
7.5 4.7
1.9
11.8
72.7
16.7
54.8
82.5
58.4
18.2
33.5
71.2
15.1
42.9
3.6
Top2Box
(%)
84.3
5.8
70.0
35.7
(115)
(18)
Very
effective
(%)
(516)
Housewife
Top2Box
90.9
77.8
89.3
100.0
10.0
10.0
10.0
70.0
*<Top2Box> Base: All respondents, “Very effective” + “Somewhat effective”
Survey On Privacy
(For reference when n<30)
71
2 Attitude towards Employers Electronic Surveillance of Employees
61% selected that monitoring cameras are “allowed only when the company has obtained informed consent of the employees.”
50% selected that reading emails is “allowed only when the company has obtained informed consent of the employees.”
Q21. To what extent do you think a company should be allowed to monitor employees with surveillance cameras or read e-mail correspondence that employees
sent/received on company computers?
It is the rights of the company under any circumstances.
It is allowed only if it is for the purpose of evaluating the employee.
It is allowed only when the company has obtained informed-consent
(consent based on sufficient knowledge) of the employees.
It is not allowed under any circumstances.
Not sure
n=
(%)
Monitor employees using surveillance cameras
(516)
9.3
The company reads e-mail correspondence that the
employees sent/received on company computers.
(516)
10.1
Survey On Privacy
13.8
10.3
61.2
50.4
10.3
23.3
5.4
6.0
72
2 Attitude towards Employers Electronic Surveillance of Employees
•
•
More men think that reading emails is “allowed” (total of “allowed” is 73% in men and 68% in women).
Many respondents aged 35 or over think that reading emails is “not allowed under any circumstances” (28% aged 35-54 and 65 or over,
and 26% aged 55-64), but not many respondents aged 18-34 think so (16% aged 18-24 and 14% aged 25-34).
Q21. To what extent do you think a company should be allowed to monitor employees with surveillance cameras or read e-mail correspondence that employees
sent/received on company computers?
[The company reads e-mail correspondence that the
employees sent/received on company computers.]
[Monitor employees using surveillance cameras]
It is the rights of the company under any circumstances.
It is allowed only if it is for the purpose of evaluating the employee.
It is allowed only when the company has obtained informed-consent of the employees.
It is not allowed under any circumstances.
Not sure
n=
Total
Gender
Age
Income
(%)
(%)
9.3
13.8
61.2
Male
(258) 10.5
12.4
62.4
Female
(258) 8.1
15.1
60.1
18-24
(86)
9.3
25-34
(86)
11.6
35-44
(86)
11.6
45-54
(86) 7.0
55-64
(86) 8.1
8.1
65+
(86) 8.1
9.3
Less than 1 million yen
(24) 4.2
20.8
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48) 8.3
4-5 million yen
(50)
12.0
5-6 million yen
(46)
10.9
15.2
6-7 million yen
(31)
9.7
19.4
7-8 million yen
(41)
12.2
8-10 million yen
(56)
8.9
More than 10 million yen
(44)
9.1
Not sure
(45) 6.7
Don't want to answer
Survey On Privacy
(516)
9.7 5.0
10.9
23.3
15.1
67.4
16.3
9.1
13.6
10.5
18.8
9.1 4.5
2.1 2.1
10.4
10.9
12.9
9.7
4.9
2.4
10.7 5.4
9.8
58.9
63.6
4.5 9.1
11.4
11.1 4.4
8.9 4.4
19.7
11.3
5.6
9.9
22.9
2.2
22.6
29.3
55.4
2.4
14.3
54.5
15.9
60.0
40.8
4.2
8.0
26.1
48.8
9.1
4.5
22.0
61.3
8.9
4.2
6.3
22.7
50.0
9.8
17.9
29.2
50.0
6.5
8.1
31.3
52.0
10.9
4.7
27.9
52.3
8.0
5.8
25.6
37.5
4.7
7.0
27.9
31.3
12.5
17.4
14.0
38.4
18.8
5.8
27.9
52.3
13.6
54.3
66.7
60.5
20.8
12.5
4.7
7.4
16.3
44.2
12.8
8.3
6.8
22.1
51.2
12.8
6.0
24.4
55.8
7.0
10.0
65.9
52.1
10.5
6.0 8.0
2.2
50.0
10.5
4.7 10.5
66.0
14.6
13.6
4.2
6.3 6.3
58.1
11.1
3.5
7.0
12.5
68.8
16.1
5.8
15.1
63.6
8.0
9.9
10.5
10.5
15.1
23.3
50.8
10.5
14.0
62.5
10.1
10.5
8.1
57.0
58.3
6.3
13.2
7.0
50.4
2.3 3.5
9.3
60.5
10.3
11.6
60.5
65.1
5.8
10.1
5.8 4.7
57.0
10.5
18.8
(71) 7.0
10.3 5.4
20.0
29.6
3.6
9.1
6.7
14.1
(For reference when n<30)
73
2 Attitude towards Employers Electronic Surveillance of Employees
•
Many part-timers think that reading emails is “not allowed under any circumstances” (42%).
Q21. To what extent do you think a company should be allowed to monitor employees with surveillance cameras or read e-mail correspondence that employees
sent/received on company computers?
[The company reads e-mail correspondence that the
employees sent/received on company computers.]
[Monitor employees using surveillance cameras]
It is the rights of the company under any circumstances.
It is allowed only if it is for the purpose of evaluating the employee.
It is allowed only when the company has obtained informed-consent of the employees.
It is not allowed under any circumstances.
Not sure
n=
Total
(516)
(%)
9.3
Employed full time
(180) 10.0
Employed part time
(53) 7.5
Unemployed
(28)
Student
(52)
(%)
13.8
61.2
10.3 5.4
10.1
10.3
50.4
11.1
63.9
11.7 3.3
11.1
7.8
53.3
11.3
58.5
14.3
9.6
17.0
14.3
64.3
23.1
55.8
5.7
3.63.6
5.8 5.8
5.7
9.4
23.3
24.4
35.8
10.7
3.3
41.5
25.0
11.5
6.0
7.5
57.1
7.7
3.6
3.6
55.8
17.3
7.7
Job
Housewife
16.0
Retired
(34)
8.8
Self-employed
(53)
11.3
Not sure/no answer
(10) 10.0
Graduated from an elementary/
a middle / junior high school
(14) 7.1 7.1
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
Survey On Privacy
(106) 6.6
11.8
14.9
(11)
9.1
18.2
(115)
9.6
13.9
(18)
11.1
11.1
(17)
Not sure/don't want to answer
(10) 10.0
5.7
50.0
20.0
42.9
21.4
58.4
21.4
13.6
59.1
9.6
72.2
17.6
20.0
12.3
53.8
17.6
11.8
13.2
10.0
3.2
7.8
18.2
5.6
11.1
8.5 5.6
11.3
10.0
10.0
18.9
30.0
10.0
21.4
46.1
9.6
14.3
26.0
23.5
61.1
7.8
27.8
50.3
21.5
70.6
20.0
4.5
27.3
52.2
10.2
2.9
11.3
54.5
17.6
10.0
47.2
50.0
12.3
7.5
29.4
50.0
11.0
7.0
19.8
38.2
9.4
7.1 7.1
58.8
50.0
6.6
9.1
66.1
23.5
9.4
10.0
63.6
12.4
7.5
5.92.9
60.4
10.0
9.7
(177) 7.3
11.3
70.6
13.2
(154)
Graduated from a graduate
school
58.5
40.0
6.8
11.8
20.0
10.0
(For reference when n<30)
74
9
Airport Surveillance &
Collection of Traveler Information
1 Attitude towards Government’s Right to Collect and Share Travelers' Personal Information
51% selected “yes” (Top2Box*) for the right to gather information and 47% for the right to share information.
•
•
•
Based on gender, men’s score for Top2Box is higher in both gathering and sharing.
In regards to gathering, many respondents aged 25-34 selected Top2Box (58%). In regards to sharing, many respondents aged 65 or over
selected Top2Box (57%).
Not many respondents with an annual income of 5-6 million yen selected Top2Box in both gathering and sharing (39% and 35%,
respectively).
Q24. Do you think the Japanese
government should have the right to
gather the personal information of
domestic/international Japanese
travelers on airplanes?
Q25. Do you think the Japanese
government should be able to share
the personal information of travelers
with foreign governments?
[Gathering the personal info of travelers]
[Sharing the personal info of travelers ]
Yes, the government should have the right under any
circumstances
Yes, but only if there is a clear consent from the traveler
concerned
No, except when the traveler concerned is suspected of a
crime
No, the government should not have such right under any
circumstances
Not sure
Top2Box
n=
Total
Gender
Age
Income
Yes, the governments should be able to share such
information under any circumstances
Yes but only when there is a clear consent from the traveler
concerned
No, except when the traveler concerned is suspected of a
crime
No, such information should not be shared under any
circumstances
Not sure
Top2Box
(%)
(516)
9.9
Male
(258)
11.6
Female
(258) 8.1
41.1
34.3
43.8
38.4
3.7
32.9
3.5
35.7
18-24
(86) 8.1
25-34
(86)
11.6
35-44
(86)
9.3
45-54
(86) 5.8
55-64
(86)
12.8
65+
(86)
11.6
43.0
Less than 1 million yen
(24)
12.5
41.7
1-2 million yen
(16)
12.5
2-3 million yen
(44) 6.8
54.5
3-4 million yen
(48) 8.3
50.0
4-5 million yen
(50)
12.0
5-6 million yen
(46)
8.7
6-7 million yen
(31)
9.7
7-8 million yen
(41)
17.1
8-10 million yen
(56)
16.1
More than 10 million yen
(44)
11.4
Not sure
(45)
2.2
Don't want to answer
(71) 5.6
45.3
26.7
46.5
38.4
39.5
37.2
41.9
36.0
8.3
43.8
22.7
31.3
53.5
10.5
11.6
47.7
10.5
11.6
43.0
5.8 10.5
48.8
8.1
5.8 5.8
54.7
9.3
16.7
54.2
8.3
2.1
39.0
40.9
58.3
64.0
8.7 6.5
39.1
9.7
12.5
9.1
52.3
11.4
4.4 11.1
40.0
2.2
5.6
16.9
42.3
1.4
41.9
31.8
52.1
36.0
37.5
62.5
11.4 4.5
52.3
2.12.1
68.8
2.0 6.0
56.0
4.3 6.5
34.8
54.8
6.5
38.7
43.9
4.9 7.3
43.9
10.7
50.0
9.1
45.5
8.9
35.6
37.5
37.5
34.1
42.3
57.0
16.7
6.3
54.3
33.3
46.5
8.1 5.8
27.1
44.0
31.7
44.2
5.8 7.0
31.3
40.9
32.3
7.0
2.3
43.8
34.8
48.2
50.0
12.8
2.3
45.8
16.7
6.5
44.2
9.3
29.1
29.2
12.0
12.8
40.7
47.7
11.4
42.2
1.2
46.5
38.4
52.3
11.2
1.2
43.0
47.3
3.1
39.5
31.4
18.8
56.1
16.1
2.3
44.4
48.4
41.9
40.7
7.0
3.9
43.4
33.7
9.1
3.5
36.8
39.5
12.2
9.8
1.8
36.4
35.2
8.3
12.0
34.1
33.9
61.4
40.1
41.9
4.7
56.3
6.8
38.6
35.3
1.2
41.9
36.6
7.0
9.3
24.0
38.7
37.8
46.5
58.1
9.1
45.7
32.1
10.5
43.8
52.0
30.4
55.4
10.5
33.7
20.8
8.1
2.3
3.5
34.9
8.7
16.3
3.5
29.1
51.0
14.0
3.9
(%)
11.0
1.8
45.5
48.9
32.4
6.7
4.2
19.7
43.7
*<Top2Box> Base: All respondents, Total of “Yes”
Survey On Privacy
(For reference when n<30)
76
1 Attitude towards Government’s Right to Collect and Share Travelers' Personal Information
•
65% of retired respondents selected Top2Box* in both gathering and sharing.
Q24. Do you think the Japanese government should have the right to gather the personal information of domestic/international Japanese travelers on airplanes?
Q25. Do you think the Japanese government should be able to share the personal information of travelers with foreign governments?
[Sharing the personal info of travelers ]
[Gathering the personal info of travelers]
Yes, the government should have the right under any
circumstances
Yes, but only if there is a clear consent from the traveler
concerned
No, except when the traveler concerned is suspected of a
crime
No, the government should not have such right under any
circumstances
Not sure
Top2Box
n=
Total
(516)
(180)
13.9
Employed part time
(53)
3.8
Unemployed
(28)
Student
(52)
41.1
34.3
37.2
35.6
47.2
2.2
34.0
50.0
11.5
3.7
3.8
44.2
8.5
(34)
14.7
Self-employed
(53)
3.8
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14) 7.1
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
20.0
21.4
15.6
44.4
Not sure/don't want to answer
(10)
50.9
47.2
7.5
8.8
64.7
2.9
13.2
28.6
3.9
36.4
35.7
27.8
38.4
35.3
9.1
1.7
5.6
2.8
29.4
40.0
10.0
43.4
38.6
28.8
41.5
40.0
14.3
35.7
45.5
9.1
36.4
49.6
7.8
40.0
50.0
11.1
5.9
10.0
64.7
40.0
6.2
20.6
27.8
43.4
8.8 5.9
64.7
29.4
9.4
43.4
10.0
40.0
28.6
38.3
36.4
41.8
50.0
9.1
45.5
0.9 11.3
47.8
16.7
38.9
2.8
47.1
30.0
21.4
4.5 7.1
9.1
40.0
46.4
49.1
44.4
41.2
50.0
9.4
11.3
9.4
14.3
38.3
17.6
47.8
40.4
50.0
9.1
48.0
8.9
11.5
2.8
37.7
11.7
10.7
36.8
61.8
57.1
16.7
47.3
3.6
48.1
9.1
13.0
3.8
9.1
50.0
37.7
7.1
2.2
43.4
42.9
5.7
3.5
41.1
35.8
60.0
28.6
40.1
35.6
7.5
3.8 12.3
10.0
14.3
39.5
40.0
11.3
11.5
2.9
29.9
45.5
29.4
12.2
55.8
11.3
41.6
8.5
51.1
13.5
30.0
28.6
(18) 5.6
(17)
32.1
40.0
45.2
(177)
11.1
3.6
23.5
39.6
(115) 4.3
Graduated from a graduate
school
8.7
50.0
1.9
36.8
50.0
(11)
51.0
3.6
28.8
38.7
Retired
Graduated from a high school
(%)
11.0
46.4
Job
(106)
Top2Box
(%)
9.9
Employed full time
Housewife
Yes, the governments should be able to share such
information under any circumstances
Yes but only when there is a clear consent from the traveler
concerned
No, except when the traveler concerned is suspected of a
crime
No, such information should not be shared under any
circumstances
Not sure
7.9
5.9
10.0
10.0
47.5
47.1
50.0
*<Top2Box> Base: All respondents, Total of “Yes”
Survey On Privacy
(For reference when n<30)
77
2 Respect of Privacy Given by Airport and Customs Officials<1>
Only 11% selected “respected” (Top2Box*).
•
•
50% of respondents aged 45-54 selected “not respected at all.”
Not many respondents with an annual income of 3-4 million yen and 7-8 million yen selected “not respected at all” (27% and 29%,
respectively).
Saori was traveling abroad. She was asked to open and show all her baggage at the airport.
She could not board the airplane unless accepting this inspection.
Q33. In this case, how much was Saori's privacy respected by the airport and the customs officer?
Very
respected
Completely
respected
Somewhat
respected
Don't know/
not sure
Not respected
at all
(%)
n=
Total
Gender
Age
Income
(516)
Male
(258)
Female
(258)
2.58.3
2.7 10.1
18-24
(86)
2.3 6.6
2.3 7.0
25-34
(86)
1.2 7.0
35-44
(86) 3.54.7
45-54
(86) 3.5 7.0
55-64
(86)
2.3 14.0
65+
(86)
2.3 10.5
Less than 1 million yen
(24) 4.2
1-2 million yen
(16)
2-3 million yen
(44) 4.5
3-4 million yen
(48) 4.2
4-5 million yen
(50)
48.8
36.0
43.0
44.2
32.6
50.0
30.2
34.9
40.7
39.5
40.7
(41)
(56) 5.4
More than 10 million yen
(44)
Not sure
(45) 4.4
Don't want to answer
(71)
29.3
56.1
2.8 7.0
39.3
39.3
36.4
11.4
43.2
48.9
37.8
38.0
8.1
16.3
7.0
12.8
4.2
12.5
2.1
46.5
15.9
18.8
6.0
3.2
48.4
35.5
10.7
10.5
6.5
43.5
43.5
9.8
8.1
9.3
12.0
46.0
36.0
8.1
8.1
27.1
52.1
14.6
8.9
9.3
4.5
43.2
36.4
11.4
12.8
4.7
12.5
31.3
10.9
5.8
20.8
45.8
43.8
8-10 million yen
10.1
39.9
29.2
7-8 million yen
4.3
43.0
39.9
41.1
12.5
6-7 million yen
7.2
41.5
40.5
51.2
4.0
2.0
(46) 4.3
2.2
12.9
(31)
5-6 million yen
Top2Box
6.5
12.9
4.9
9.8
5.4
16.1
9.1
11.4
8.9
4.4
5.6
9.9
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
78
2 Respect of Privacy Given by Airport and Customs Officials<1>
•
•
Many retired respondents selected “not respected at all” (47%).
Compared to vocational school/junior college graduates and college graduates, not as many high school graduates selected “not
respected at all” (34%).
Saori was traveling abroad. She was asked to open and show all her baggage at the airport.
She could not board the airplane unless accepting this inspection.
Q33. In this case, how much was Saori's privacy respected by the airport and the customs officer?
Completely
respected
Somewhat
respected
Very
respected
Don't know/
not sure
Not respected
at all
Top2Box
(%)
n=
Total
Employed full time
(516)
2.5 8.3
(180)
3.3 6.7
(53) 5.7
Unemployed
(28) 3.6 7.1
Student
(52)
Job
Housewife
(106)
2.8
Retired
(34)
2.9 14.7
35.3
Self-employed
(53)
1.9 13.2
39.6
Not sure/no answer
(10)
20.0
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
(154)
(11)
2.65.2
(18)
11.1
(177)
1.7
Graduated from a graduate
school
(17) 5.9
Not sure/don't want to answer
(10)
10.0
8.7
40.0
4.0
16.9
7.8
6.8
17.6
29.4
40.0
-
11.1
48.6
52.9
15.1
18.2
36.4
50.0
40.7
11.8
8.4
43.5
40.0
11.5
7.1
42.9
45.5
38.9
5.1
10.0
34.4
40.3
9.1
(115)
5.7
70.0
2.614.3
5.7
17.6
39.6
21.4
10.0
11.3
47.1
28.6
9.1
14.2
40.6
10.9
10.7
7.7
42.3
34.0
7.1
14.3
32.1
38.5
8.5
7.5
43.4
42.9
1.9 9.6
3.3
40.6
46.1
43.4
Employed part time
7.2
41.5
40.5
10.0
10.0
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
79
2 Respect of Privacy Given by Airport and Customs Officials<2>
11% selected “respected” (Top2Box*).
•
•
50% of respondents aged 65 or over selected “not respected at all.”
Many respondents with an annual income of 4-5 million yen and 5-6 million yen selected “not respected at all” (60% and 57%,
respectively).
Wang was traveling abroad.
He had to go through an inspection by a metal detector before boarding the airplane even when other passengers were not going through this inspection.
Q34. In this case, how much was Wang's privacy respected by the airport and the customs officer?
Completely
respected
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
Top2Box
n=
Total
Gender
Age
Income
(%)
(516) 1.0 10.1
Male
(258) 0.4 12.0
Female
(258)
35.5
45.3
39.9
1.6 8.1
47.7
18-24
(86) 1.2 11.6
25-34
(86)
35-44
(86) 3.5 9.3
45-54
(86) 1.2 10.5
55-64
(86)
29.1
65+
(86)
8.1
Less than 1 million yen
(24)
8.3
1-2 million yen
(16) 6.3
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46) 4.3
6-7 million yen
(31)
9.7
45.2
7-8 million yen
(41)
12.2
39.0
8-10 million yen
(56)
More than 10 million yen
(44)
Not sure
(45)
Don't want to answer
(71)
40.7
2.2 4.4
1.4 15.5
9.7
12.8
4.7
39.5
50.0
29.2
41.7
25.0
12.8
8.1
11.6
7.0
11.6
8.1
8.1
20.8
8.3
62.5
29.5
6.3
50.0
9.1
52.1
20.0
33.3
60.0
32.6
56.5
34.1
42.2
44.6
14.0
6.5
4.3
32.4
4.9
12.2
3.6
16.1
11.4
44.4
35.2
8.3
6.0
9.7
43.9
45.5
6.3
11.4
6.3
45.2
35.7
9.3
10.5
45.3
33.7
12.4
10.5
45.3
36.0
11.0
11.6
44.2
40.7
11.4
1.8 14.3
9.1
4.7
47.7
32.6
11.6
2.1 6.3
2.0 12.0
43.0
31.0
9.3
8.1
6.7
15.5
9.1
6.7
16.9
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
80
2 Respect of Privacy Given by Airport and Customs Officials<2>
•
•
More than half of part-timers and retired respondents selected “not respected at all” (55% and 56%, respectively).
58% of vocational school/junior collage graduates selected “not respected at all.”
Wang was traveling abroad.
He had to go through an inspection by a metal detector before boarding the airplane even when other passengers were not going through this inspection.
Q34. In this case, how much was Wang's privacy respected by the airport and the customs officer?
Completely
respected
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
Top2Box
n=
Total
Employed full time
(%)
(516) 1.0 10.1
(180) 1.1 10.6
Employed part time
(53)
Unemployed
(28)
Student
(52) 1.9
Job
Housewife
(106)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a college
20.8
28.6
36.5
43.4
35.3
35.8
7.1
(154) 1.3 15.6
(115)
5.2
Graduated from a graduate
school
(17)
Not sure/don't want to answer
(10)
11.3
9.4
15.1
10.0
20.0
-
45.5
9.6
33.3
45.8
17.6
52.9
10.0
29.4
40.0
16.9
-
58.3
40.7
5.9
7.5
9.1
55.6
30.0
15.4
38.3
25.2
0.6 8.5
9.6
42.9
35.7
(18) 5.6
(177)
50.0
54.5
1.7
-
2.9
50.0
(11)
14.3
41.5
20.0
11.7
11.3
55.9
15.1
11.0
13.2
38.5
35.8
20.0
4.4
54.7
13.5
1.9 7.5
8.1
47.2
57.1
(34) 5.9
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
45.3
36.7
11.3
Retired
Graduated from a high school
35.5
20.0
7.0
5.6
5.6
4.5
9.0
17.6
30.0
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
81
2 Respect of Privacy Given by Airport and Customs Officials<3>
8% selected “respected” (Top2Box*). More than half selected “not respected at all” (53%).
•
•
61% and 59% of respondents aged 25-34 and 45-54 selected “not respected at all.”
65% and 68% of respondents with an annual income of 5-6 million yen and 6-7 million yen selected “not respected at all.”
Muhammad was traveling abroad. Muhammad was treated differently from other passengers for racial reasons and became a subject of detailed questioning about
marriage status, family structure, occupation, purpose of the trip, past political activities, and friends/acquaintances. Then, customs officers searched Muhammad's
baggage and conducted a body check. Nothing was found and Muhammad was allowed to travel freely.
Q35. In this case, how much was Muhammad's privacy respected by the airport and the customs officer?
Completely
respected
n=
Total
Gender
Age
Income
Male
Female
(516)
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
Top2Box
(%)
1.0
7.0
31.0
(258) 0.49.7
(258)
4.3
53.1
32.9
52.7
29.1
1.6
8.1
53.5
26.7
18-24
(86)
25-34
(86) 2.3
35-44
(86) 2.3
45-54
(86) 1.2 10.5
55-64
(86) 4.7
65+
(86)
Less than 1 million yen
(24) 4.2
1-2 million yen
(16) 6.3
2-3 million yen
(44)
3-4 million yen
(48) 2.1 4.2
4-5 million yen
(50) 2.0 8.0
5-6 million yen
(46) 6.5
6-7 million yen
(31) 3.2 6.5
7-8 million yen
(41)
8-10 million yen
(56) 1.8 12.5
More than 10 million yen
(44) 6.8
Not sure
(45)
Don't want to answer
(71) 1.4 4.2
4.7
7.9
4.3
11.6
58.1
24.4
60.5
5.8
36.0
44.2
22.1
39.5
8.1
37.2
25.0
50.0
50.0
31.8
50.0
45.8
41.7
36.0
44.0
65.2
19.4
41.5
4.5
21.4
57.1
31.8
54.5
35.6
57.8
53.5
4.7
8.1
6.3
6.3
13.6
6.3
10.0
10.0
8.7
6.5
3.2
43.9
8.1
11.6
4.2
6.3
67.7
9.8
28.2
4.7
16.7
37.5
19.6
7.0
9.3
54.2
13.6
8.1
8.1
7.0
46.5
5.8
7.0
11.6
59.3
7.9
10.1
4.9
9.7
9.8
7.1
14.3
6.8
6.8
6.7
12.7
5.6
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
82
2 Respect of Privacy Given by Airport and Customs Officials<3>
•
•
Many part-timers selected “not respected at all” (59%).
Compared to vocational school/junior college graduates and college graduates, not as many high school graduates selected “not
respected at all” (41%).
Muhammad was traveling abroad. Muhammad was treated differently from other passengers for racial reasons and became a subject of detailed questioning about
marriage status, family structure, occupation, purpose of the trip, past political activities, and friends/acquaintances. Then, customs officers searched Muhammad's
baggage and conducted a body check. Nothing was found and Muhammad was allowed to travel freely.
Q35. In this case, how much was Muhammad's privacy respected by the airport and the customs officer?
Completely
respected
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
Top2Box
n=
Total
Employed full time
(%)
(516) 1.07.0
(180)
31.0
1.7 8.3
Employed part time
(53) 3.8
Unemployed
(28)
Student
(52)
53.1
33.3
51.1
30.2
10.7
7.9
5.6
58.5
25.0
13.5
7.5
53.6
28.8
10.7
50.0
7.7
7.9
10.0
3.8
10.7
13.5
Job
Housewife
(106) 1.9 2.8
Retired
(34)
Self-employed
(53) 5.7
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
27.4
53.8
8.8
41.2
7.1
35.7
40.9
45.5
(18)
26.6
7.0
10.0
10.0
6.2
29.4
60.0
13.0
4.3
-
61.6
52.9
-
-
77.8
17.6
10.0
10.4
57.4
22.2
5.7
7.1
54.5
31.3
(177) 0.65.1
(10)
10.0
35.7
35.7
2.6
(115)
1.7
Not sure/don't want to answer
7.5
60.0
21.4
4.7
8.8
56.6
30.0
(11)
(17)
50.0
30.2
(154) 0.6 12.3
Graduated from a graduate
school
14.2
5.6
17.6
10.0
20.0
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
83
2 Respect of Privacy Given by Airport and Customs Officials<3>
59% selected “respected” (Top2Box*).
•
•
Respondents aged 35-44 are the only group in which less than half of the respondents selected Top2Box (44%).
Based on income, an annual income of more than 10 million yen is the only group in which less than half of the respondents selected
Top2Box (46%).
Kana was traveling abroad. After showing her passport she was immediately allowed to board the airplane.
Q36. In this case, how much was Kana's privacy respected by the airport and the customs officer?
Completely
respected
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
n=
Total
Gender
Age
Income
Top2Box
(%)
(516)
18.6
40.3
32.4
Male
(258)
19.0
40.3
31.8
Female
(258)
18.2
40.3
32.9
18-24
(86)
25-34
(86)
35-44
(86)
45-54
(86)
17.4
55-64
(86)
17.4
65+
(86)
Less than 1 million yen
(24)
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48)
4-5 million yen
(50)
5-6 million yen
(46)
6-7 million yen
(31)
7-8 million yen
(41)
8-10 million yen
(56)
10.7
More than 10 million yen
(44)
11.4
Not sure
(45)
8.9
Don't want to answer
(71)
15.1
44.2
19.8
11.6
36.0
32.6
38.4
38.4
25.0
31.3
31.3
22.7
37.5
28.0
77.9
8.3
62.5
34.1
70.5
2.1 4.2
6.0
60.4
6.5
41.5
28.6
34.1
3.6
45.5
31.1
46.7
31.0
2.2
29.6
62.5
4.5 4.5
6.5
32.3
50.0
29.6
61.6
1.2 3.5
2.0
26.1
58.1
22.0
55.8
3.5
6.3
33.3
41.3
9.7
44.2
4.2
20.5
46.0
19.6
10.5
3.5 4.7
31.3
47.7
22.9
54.7
17.4
45.8
18.0
59.3
3.5 5.8
7.0
47.7
58.5
4.7 4.7
34.9
30.2
16.7
59.3
6.6
36.0
44.2
58.9
4.7 4.3
1.9
31.4
34.9
5.4
3.3
64.0
60.9
67.7
2.4
56.1
7.1
60.7
4.5 4.5
45.5
11.1
40.0
4.2 5.6
60.6
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
84
2 Respect of Privacy Given by Airport and Customs Officials<3>
•
•
Many retired respondents selected “completely respected” (44%), and 91% selected Top2Box*.
Not many college graduates selected Top2Box (53%).
Kana was traveling abroad. After showing her passport she was immediately allowed to board the airplane.
Q36. In this case, how much was Kana's privacy respected by the airport and the customs officer?
Completely
respected
Very
respected
Somewhat
respected
Not respected
at all
Don't know/
not sure
n=
Total
(516)
Employed full time
(180)
Employed part time
(53)
Unemployed
(28)
Student
(52)
Top2Box
(%)
18.6
40.3
15.6
32.4
33.9
13.2
40.0
47.2
58.9
5.6 5.0
49.4
5.7
60.4
3.6 3.6
64.3
34.0
25.0
39.3
15.4
5.4
3.3
28.6
46.2
28.8
3.8 5.8
61.5
Job
Housewife
(106)
17.9
(34)
Self-employed
(53)
18.9
Not sure/no answer
(10)
20.0
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
19.5
(11)
18.2
(18)
20.0
(177)
18.1
(17)
17.6
Not sure/don't want to answer
(10)
30.2
30.0
21.4
20.0
7.1
26.6
45.5
18.2
45.2
30.4
44.4
8.8
91.2
3.8 5.7
60.4
10.0
40.0
42.9
3.2
9.1
3.9
9.1
7.0
2.6
44.4
35.0
39.0
41.2
40.0
62.3
28.6
46.8
11.1
Graduated from a graduate
school
Graduated from a college
41.5
14.8
7.5
47.1
42.9
(154)
(115)
30.2
44.1
Retired
Graduated from a high school
44.3
35.3
20.0
30.0
66.2
63.6
60.0
55.6
3.4
4.5
53.1
5.9
58.8
10.0
60.0
*<Top2Box> Base: All respondents, “Completely respected” + “Very respected”
Survey On Privacy
(For reference when n<30)
85
3 Respect of Privacy Given by Airport and Customs Officials
11% selected “respect” (Top2Box*).
•
•
•
12% of men and 6% of women selected “no respect at all.”
More than 10% of respondents aged 45-54 and 55-64 selected “no respect at all” (11% and 13%, respectively).
Not many respondents with an annual income of 6-7 million yen selected Top2Box (3%).
Q23. How much do airport staff and customs officers respect
your privacy when using airports for domestic/international
flights?
Complete respect
A lot of respect
Some respect
No respect at all
Don't know/not sure (I have used airplanes for domestic/international flights)
Not applicable (I have never used airplane for domestic/international flights)
(%)
n=
(516) 1.2 10.1
45.7
8.9
25.4
8.7
11.2
Male
(258) 1.6 10.5
43.4
12.0
23.6
8.9
12.0
Female
(258) 0.8 9.7
8.5
10.5
Total
Gender
Age
Income
Top2Box
27.1
5.8
48.1
(86) 2.37.0
25-34
(86)
35-44
(86) 2.37.0
45-54
(86) 1.2 7.0
55-64
(86)
65+
(86) 1.2 15.1
Less than 1 million yen
(24) 4.2
1-2 million yen
(16) 6.3
2-3 million yen
(44) 2.3
3-4 million yen
(48) 2.1 8.3
56.3
4.2
4-5 million yen
(50) 4.0 8.0
52.0
10.0
5-6 million yen
(46) 6.5
6-7 million yen
(31) 3.2
7-8 million yen
(41)
8-10 million yen
(56) 1.8 14.3
More than 10 million yen
(44)
Not sure
(45) 6.7
Don't want to answer
(71) 1.4 7.0
33.7
10.5
27.9
12.8
39.5
9.3
25.6
8.1
52.3
38.4
33.8
8.5
2.3
11.4
24.4
39.4
18.2
10.4
6.0
12.0
6.5
6.5
9.7
23.2
14.3
6.7
6.3
26.1
24.4
16.3
4.2
8.3
29.0
52.3
46.7
9.3
20.0
9.8
39.3
18.2
8.1
4.7
20.8
4.3
9.7
41.5
17.1
9.3
10.5
18.2
9.1
56.5
48.4
4.7
25.0
31.3
52.3
15.9
15.1
16.7
37.5
6.3
31.3
4.7
9.3
18.6
9.3
51.2
12.5
29.2
9.3
22.1
9.3
48.8
15.1
18.6
24.4
3.5
44.2
18-24
3.2
7.3
17.1
7.1
16.1
4.5
13.6
15.6
18.2
6.7
9.9
8.5
*<Top2Box> Base: All respondents, “Complete respect” + “A lot of respect”
Survey On Privacy
(For reference when n<30)
86
3 Respect of Privacy Given by Airport and Customs Officials
•
Many retired respondents selected Top2Box* (24%), and 0% selected “no respect at all.”
Q23. How much do airport staff and customs officers respect
your privacy when using airports for domestic/international
flights?
n=
Total
Employed full time
Complete respect
A lot of respect
Some respect
No respect at all
Don't know/not sure (I have used airplanes for domestic/international flights)
Not applicable (I have never used airplane for domestic/international flights)
(516) 1.210.1
45.7
(180) 2.2 8.9
47.2
Employed part time
(53) 5.7
Unemployed
(28)
Student
(52)
Job
Housewife
(34)
Self-employed
(53)
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
17.9
22.8
7.5
28.6
46.2
7.5
20.0
5.2
29.2
23.5
7.5
10.0
35.7
13.2
2.9
15.1
40.0
40.9
7.7
5.7
18.9
5.7
17.9
20.6
28.6
8.4
11.1
25.5
17.0
21.4
7.8
17.3
52.9
30.0
11.2
14.3
26.9
1.9
41.5
8.7
3.8
32.1
48.1
5.7
1.9
(%)
35.8
7.1
23.5
(154)
25.4
11.1
47.2
5.8
1.9
(106)
13.2
Retired
8.9
Top2Box
-
14.3
21.4
13.6
11.0
2.6
(11)
72.7
(115)
11.3
(18)
11.1
51.3
(17)
Not sure/don't want to answer
(10)
11.1
46.3
17.6
10.0
10.4
38.9
(177) 1.19.6
Graduated from a graduate
school
9.1
18.2
20.9
10.0
10.7
20.0
6.1
38.9
6.2
17.6
40.0
11.3
11.1
26.0
64.7
20.0
-
10.7
17.6
10.0
*<Top2Box> Base: All respondents, “Complete respect” + “A lot of respect”
Survey On Privacy
(For reference when n<30)
87
4 Acceptability of Airport Officials Giving Extra Security Checks to Visible Minorities
45% selected “acceptable” (Top2Box*).
•
•
Many respondents aged 65 or over selected “acceptable” (55%), while not many respondents aged 45-54 selected it (34%).
Not many respondents with an annual income of 5-6 million yen and 6-7 million yen selected “acceptable” (33% and 39%).
Q26. How acceptable is it for airport staff to conduct especially
strict inspections of racial or ethnic minorities?
Very
acceptable
Somewhat
acceptable
Not very
acceptable
Not acceptable
at all
Not sure
n=
Total
Gender
Age
Income
Top2Box
(%)
(516) 4.7
Male
(258) 6.6
Female
(258)
39.9
38.4
41.5
2.7
18-24
(86) 5.8
25-34
(86) 5.8
35-44
(86) 3.5
45-54
(86) 3.5
55-64
(86) 1.2
65+
(86)
8.1
Less than 1 million yen
(24)
8.3
1-2 million yen
(16)
2-3 million yen
(44)
3-4 million yen
(48) 6.3
4-5 million yen
(50)
5-6 million yen
(46) 4.3
6-7 million yen
(31) 6.5
7-8 million yen
(41)
8-10 million yen
(56) 3.6
39.3
8.1
38.8
10.9
39.9
39.5
36.0
5.8
46.5
29.2
29.5
39.6
41.7
40.0
28.3
(45) 4.4
Don't want to answer
(71)
2.8
4.2
42.0
50.0
54.8
31.8
33.9
40.8
28.2
31.3
56.8
48.0
2.2
32.6
3.2
38.7
10.7
4.4
8.5
37.5
45.8
13.6
42.2
4.5
4.9 7.3
8.9
38.6
40.0
54.7
8.3
3.2
31.7
42.9
5.8
8.0 2.0
15.2
32.3
45.3
8.3
9.1
33.7
4.7
6.3
54.5
48.8
39.5
8.1
8.3
56.1
(44)
11.6
62.5
8.0
Not sure
45.3
7.0
11.6
45.8
2.3
More than 10 million yen
10.5
11.6
27.9
45.0
44.2
7.0
38.4
44.6
10.5
10.5
51.2
44.2
31.3
9.1
2.3
33.7
43.0
30.2
5.4
5.4
41.9
43.0
7.9
19.7
46.4
6.8
8.9
56.1
40.9
44.4
43.7
*<Top2Box> Base: All respondents, “Complete respect” + “A lot of respect”
Survey On Privacy
(For reference when n<30)
88
4 Acceptability of Airport Officials Giving Extra Security Checks to Visible Minorities
•
Many housewives and retired respondents selected “acceptable” (55% and 56%, respectively). On the other hand, not many part-timers
selected “acceptable” (36%).
Q26. How acceptable is it for airport staff to conduct especially
strict inspections of racial or ethnic minorities?
Very
acceptable
Somewhat
acceptable
Not very
acceptable
Not acceptable
at all
Not sure
n=
Total
Employed full time
Top2Box
(%)
(516) 4.7
39.9
(180) 4.4
39.3
36.1
Employed part time
(53) 5.7
30.2
Unemployed
(28)
35.7
Student
(52) 5.8
3.6
8.1
42.8
7.2
52.8
7.9
44.6
9.4
40.6
3.8 7.5
42.9
14.3
40.4
46.2
35.8
3.6
39.3
3.8 3.8
46.2
10.4
54.7
Job
Housewife
(106)
2.8
11.8
Retired
(34)
Self-employed
(53) 3.8
Not sure/no answer
(10)
Graduated from an elementary/
a middle / junior high school
(14)
Graduated from a high school
Graduated from a national
college
Graduated from a vocational
Educa- school/junior college
Started a college but did not
tion
graduate
Graduated from a college
51.9
44.1
(11)
(10)
39.6
10.0
50.0
35.7
5.2 4.5
54.5
34.8
38.9
23.5
40.0
13.0
11.1
37.9
11.3
41.2
40.0
44.8
45.5
2.6
38.9
40.1
29.4
7.5
21.4
45.5
46.1
(177) 3.4
Not sure/don't want to answer
7.1
27.3
(18) 5.6
55.9
20.0
35.7
38.3
18.2
8.8 2.9
17.0
20.0
28.6
(115) 3.5
(17)
35.8
50.0
7.1
6.6
32.4
35.8
(154) 6.5
Graduated from a graduate
school
28.3
10.0
5.6
49.6
44.4
7.3
43.5
5.9
29.4
10.0
40.0
*<Top2Box> Base: All respondents, “Complete respect” + “A lot of respect”
Survey On Privacy
(For reference when n<30)
89
10
Demographics
Demographics n=516
Gender
Age
Area
18-19
1.7%
60+
20.7%
Female
50.0%
55-59
12.6%
Education (Q43)
Survey On Privacy
Kinki
15.3%
30-34
9.9%
40-44
7.4%
Graduated from
an elementary
school or a
middle
school/junior
Graduated from
high school
a high school
2.7%
29.8%
Self-employed
10.3%
Retired
6.6%
Avg. 45
Type of Job (Q45)
Not sure
1.0%
Employed full
time
34.9%
Housew ife
20.5%
Graduated from
a national
collage
2.1%
Student
10.1%
Kanto
39.9%
Chubu
18.2%
35-39
9.3%
Not sure/
no answ er
1.9%
Not sure/don't
w ant to answ er
1.9%
Started a
collage but did
not graduate
3.5%
Chugoku
6.8%
Occupation (Q44)
Graduated from
a vocational
school/junior
college
22.3%
Tohoku
4.5%
25-29
6.8%
Male
50.0%
45-49
10.7%
Graduated from
a collage
34.3%
Kyushu
8.7%
Shikoku
2.5%
20-24
14.9%
50-54
6.0%
Graduated from
a graduate
school
3.3%
Hokkaido
4.1%
Work/physical
labor that does
not require
specialized skills
6.3%
Other
11.5%
Professional/
executive
24.1%
Technology/tech
nical w ork
23.1%
Sales/clerical
33.9%
Employed part
time
10.3%
Unemployed
5.4%
91
Demographics n=516
Household Income (Q46)
Language Used at Home (Q47)
Less than 1
million yen
4.7%
1-2 million yen
3.1%
Don't w ant to
answ er
13.8%
Not sure
8.7%
Mandarin
0.2%
Ethnic Group (Q48)
Spanish
Other
0.2%
0.0%
2-3 million yen
8.5%
North American
Indian/Inuit
0.0%
Don't know /don't
w ant to answ er
2.3%
Caucasian/
White
1.2%
Black/African
0.0%
3-4 million yen
9.3%
More than 10
million yen
8.5%
Other
1.0%
Mixed
0.0%
4-5 million yen
9.7%
8-10 million yen
10.9%
5-6 million yen
8.9%
Asian/Pacific
Islander
95.5%
Japanese
99.6%
7-8 million yen 6-7 million yen
7.9%
6.0%
#Memberships (Q27)
Not sure
12.8%
11+
9.9%
6-10
21.9%
Survey On Privacy
# Times Travelled by Air (Q37)
None
10.1%
1-2
10.7%
3-5
34.7%
6-10
4.5%
11+
1.9%
Not sure
1.9%
3-5
11.4%
1-2
27.5%
None
52.7%
92
Demographics n=516
Purchase over Internet in Past Year (Q38)
Don't know /
not sure
0.6%
Contacted Government in Past Year (Q39)
80
(%)
No
9.7%
60.9
60
40
21.3
19.6
20
3.1
0
Yes
89.7%
I had contact via
e-mail, Internet,
or other
electronic means
Computer Use Past 6 Months(Q40)
100
(%)
80
I did not have
any contact
Don't know/
not sure
Internet Use Past 6 Months (Q41)
98.4
98.3
(% Yes)
100
(% Yes)
(%)
80
52.7
60
40
60
28.7
20
0
0
At home
At work
At public spaces
49.2
40
20
Survey On Privacy
I had contact in
person, on the
phone, or
through a letter
27.1
At home
At work
At public spaces
93
Appendix: Questionnaire
Appendix: Questionnaire
Q1
What are your levels of knowledge with the following items? Please select the most appropriate from "Very knowledgeable,"
"Somewhat knowledgeable," "Not very knowledgeable," and "Not at all knowledgeable."
1
Very
knowledgeable
2
Somewhat
knowledgeable
3
Not very
knowledgeable
4
Not at all
knowledgeable
5
Don't know/
not sure
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
1 Internet
Global Positioning
2
System (GPS) in a car
Wireless IC (RFID) card
3
attached to products
Surveillance cameras
4 (CCTV) that record
public areas
Biometric
authentication that
5 recognize individuals
using faces or other
physical characteristics
Data mining of
6
personal information
Q2
Q3
Q6
How much do you trust that companies such as banks, credit card companies, and retail stores protect your personal
information? Please select one that is closest to your level of trust.
○
○
○
○
○
Q7
1.
2.
3.
4.
5.
Very high level of trust
Reasonably high level of trust
Fairly low level of trust
Very low level of trust
Not sure
Have you done the following in order to protect your personal information? Please select the most appropriate one about
yourself for each item.
1
○
○
○
○
○
○
○
○
○
Have you refused to provide your information to
2
government agencies, thinking it was not necessary?
○
3
How much right to decide do you think you have on the use of your own personal information? Please select one that is
closest to your opinion.
4
○
○
○
○
○
5
1.
2.
3.
4.
5.
Complete right
a lot of right
Some right
No right at all
Don't know/not sure
What is your level of knowledge with Japan's laws regarding protection of personal information by government agencies and
private companies? Please select the most appropriate from each category.
1.
2.
Q4
4
Not at all
knowledgeable
5
Don't know/
not sure
○
○
○
○
○
○
○
○
○
○
Government agencies
Private companies
How effective are laws in protecting your personal information retained by government agencies or private companies?
Please select one that is closest to your opinion for each category.
1.
2.
Q5
3
Not very
knowledgeable
1
Very effective
2
Somewhat
effective
3
Not very effective
4
Not effective at
all
5
Not sure
○
○
○
○
○
○
○
○
○
○
Government agencies
Private companies
Regarding the protection of personal information, how much do you trust that the Japanese government is balancing national
security and personal rights? Please select one that is closest to your level of trust.
○
○
○
○
○
1.
2.
3.
4.
5.
Very high level of trust
Reasonably high level of trust
Fairly low level of trust
Very low level of trust
Not sure
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
Have you deliberately provided a false information
about yourself to a government agency?
○
○
○
○
○
○
○
○
○
Have you read policy on protection of personal
9 information on a website when purchasing products
from the website of a private company?
Have you read policy on protection of personal
10 information on a website when purchasing products
from the website of a government agency?
Q8
3
Don't know/
not sure
○
8
2
Somewhat
knowledgeable
Have you requested a company to remove your
information from a list that was used for marketing
purposes?
Have you requested a company not to sell your name
and address to other companies?
Have you asked a company that you were
considering dealing with as a consumer about their
policy on gathering consumer information?
Have you asked a company what kind of personal
information about yourself besides payment
information was included in the consumer
2
No
Have you deliberately provided a false information
7
about yourself to a retail company?
6
1
Very
knowledgeable
Have you refused to provide your information to
companies, thinking it was not necessary?
1
Yes
Have you personally experienced the following for sure? Please select "Yes," "No," or "Don't know/not sure" for each item.
Please select "No" if you have no such experience or the situation doesn't apply to you.
Stopped and searched at a border control such as in
an airport
Stopped at an airport resulting in not being able to
2
board an airplane
1
3 Stopped at an airport and unable to enter a country
4
Became a victim of identity theft (example: your name
was used by someone else)
5 Became a victim of credit card fraud
Your personal information was put under
surveillance by a government agency
Your personal information was put under
7
surveillance by your employer
Your personal information was sold/bought between
8
commercial enterprises
6
1
Yes
2
No
3
Don't know/
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
95
Appendix: Questionnaire
Q9
How much do you agree or disagree to the system that requires all citizens to carry government-issued ID cards at all times
and that requires you to show it whenever asked by police or security officers? Please select one that is closest to your
○
○
○
○
○
Q10
Strongly agree
Somewhat agree
Somewhat disagree
Strongly disagree
Not sure
1.
2.
3.
4.
5.
1 Low income group
Racial or ethnic
2
minorities
3 Middle income group
4 Famous people
High-level government
5
officials
People in the same
6
group as you
7 Immigrants
8 Homeless people
9 High income group
Very effective
Somewhat effective
Not very effective
Not effective at all
Not sure
Regarding your privacy, how worried are you about providing your personal information such as name, address, date of birth,
and sex on a website? Please select one that is closest to your opinion.
○
○
○
○
○
Q12
1.
2.
3.
4.
5.
Q17
Very worried
Somewhat worried
Not very worried
Not worried at all
Not sure
Who do you think should have the greatest right to decide how a company uses their website to track personal activities or
information?
○
○
○
○
The government
Companies that run the website
Users of the website
Not sure
1.
2.
3.
4.
5.
A lot
Some
Not much
Not at all
Not sure
1.
2.
3.
4.
The mass media is paying more attention to terrorism rather than to invasion of privacy of the citizens by the government.
The mass media is paying more attention to invasion of privacy of the citizens by the government rather than to terrorism.
The mass media is paying equal attention to both issues.
Not sure
1.
2.
3.
4.
The mass media is paying more attention to terrorism than to invasion of privacy of consumers.
The mass media is paying more attention to invasion of privacy of consumers than to terrorism.
The mass media is paying equal attention to both issues.
Not sure
4
High attention
5
Don't know/
not sure
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
How appropriate is a government agency's sharing of the personal information of the citizens with other government
agencies, foreign governments, or a third party such as private companies? Please select one that is closest to your opinion
for each party to share information with.
Other government
agencies
2 Foreign governments
3 Private companies
5
Not sure
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
How appropriate is a company' sharing/selling personal information of the customers with/to the government, foreign
governments, or a third party such as private companies? Please select one that is closest to your opinion for each party to
share information with.
1
2
3
4
It is the rights of It is appropriate It is appropriate
A company
the company
if the customer
only when the
should not
under any
concerned is
company has
provide
circumstances
suspected of obtained a clear information of
crime
consent from
their customers
the customer
under any
concerned.
circumstances.
Please select one statement from the following that is closest to your opinion on the mass media.
○
○
○
○
3
Somewhat high
attention
Highly invade
Somewhat invade
Not invade very much
Not invade at all
Not sure
1
Please select one that is closest to your opinion regarding the mass media.
○
○
○
○
2
Somewhat low
attention
1
2
3
4
It is the rights of It is appropriate It is appropriate The government
the government
if the person
only when the
should not
under any
concerned is government has
provide
circumstances
suspected of obtained a clear information of
crime
consent from
the citizens
the person
under any
concerned.
circumstances.
Q19
Q15
1.
2.
3.
4.
5.
How much have you heard or seen news reports on safety risks of your own personal information on the mass media (TV,
radio, newspaper, magazine, online information, advertisements)? Please select one that describes best your amount of
hearing/seeing such reports.
○
○
○
○
○
Q14
1.
2.
3.
4.
1
Low attention
The Japanese government has enacted laws intended to protect national security. How much do you think these laws would
invade personal privacy? Please select one that is closest to your opinion.
○
○
○
○
○
Q18
Q13
Regarding mass media coverage on privacy of personal information, what do you think are the attention levels of the mass
media on the following groups? Please select from four attention levels from "Low attention" to "High attention." If you are
not sure, please select "Don't know/not sure."
In order to implement a national ID card system, the government needs to build a database that contains the personal
information of all citizens, and this information might include address, sex, race (ethnicity), and tax payment records. How
effective do you think the government's measures are to protect such information from disclosure? Please select one that is
closest to your opinion.
○
○
○
○
○
Q11
1.
2.
3.
4.
5.
Q16
1 Government
2 Foreign government
Other private
3
companies
5
Not sure
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
96
Appendix: Questionnaire
Q20
Some local communities and companies in Japan have installed surveillance cameras in public spaces in order to prevent
crimes and aid prosecution of criminals. How effective do you think local or in-store surveillance cameras are in reducing
the number of crimes? Please select one that is closest to your opinion.
Local surveillance
camera (outdoor
cameras installed in
public spaces)
In-store surveillance
2
camera
1
Q21
1
Very effective
2
Somewhat
effective
3
Not very effective
4
Not effective at
all
5
Not sure
○
○
○
○
○
○
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Q26
○
To what extend do you think it is appropriate for a company to share employees' personal information with the government,
or a third party such as private companies? Please select one that is closest to your opinion for each party to share
1 The government
2 Private companies
1
2
3
4
It is the rights of It is appropriate It is appropriate
It is not
the company if the employees only when the
appropriate
under any
concerned is
company has
under any
circumstances.
suspected of
obtained clear circumstances.
crime.
consent from
the employees.
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○
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5
Not sure
1.
2.
3.
4.
5.
6.
complete respect
a lot of respect
some respect
no respect at all
Don't know/not sure (I have used airplanes for domestic/international flights)
Not applicable (I have never used airplane for domestic/international flights)
Yes, the governments should be able to share such information under any circumstances
Yes but only when there is a clear consent from the traveler concerned
No, except when the traveler concerned is suspected of a crime
No, such information should not be shared under any circumstances
Not sure
1.
2.
3.
4.
5.
Very acceptable
Somewhat acceptable
Not very acceptable
Not acceptable at all
Not sure
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
○
○
How much do airport staff and customs officers respect your privacy when using airports for domestic/international flights?
Please select on that is closest to your opinion.
○
○
○
○
○
○
1.
2.
3.
4.
5.
Some companies offer a customer service that adds points or privileges depending on amount or frequency of purchasing
products or services (for example, mileage program for airplane passengers and shopping points for using credit cards).
How many types of system services are you using to collect privileges and points? If you are not using any system services,
please select 32. "None."
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○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
Yes, the government should have the right under any circumstances
Yes, but only if there is a clear consent from the traveler concerned
No, except when the traveler concerned is suspected of a crime
No, the government should not have such right under any circumstances
Not sure
How acceptable is it for airport staff to conduct especially strict inspections of racial or ethnic minorities? Please select one
that is closest to your opinion.
○
○
○
○
○
Q27
1.
2.
3.
4.
5.
Do you think the Japanese government should be able to share the personal information of travelers with foreign
governments? Please select on that is closest to your opinion.
○
○
○
○
○
To what extent do you think a company should be allowed to monitor employees with surveillance cameras or read e-mail
correspondence that employees sent/received on company computers? Please select one that is closest to your opinion for
each item.
Monitor employees
1 using surveillance
cameras
The company reads email correspondence
2 that the employees
sent/received on
company computers.
Q23
○
5
Not sure
Do you think the Japanese government should have the right to gather the personal information of domestic/international
Japanese travelers on airplanes? Please select one that is closest to your opinion.
○
○
○
○
○
Q25
1
2
3
4
It is the rights of It is allowed only It is allowed only It is not allowed
the company
if it is for the
when the
under any
under any
purpose of
company has
circumstances.
circumstances. evaluating the
obtained
employee.
informedconsent
(consent based
on sufficient
knowledge) of
the employees.
Q22
Q24
Q28
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16.
17.
18.
19.
20.
21.
22.
23.
24.
25.
26.
27.
28.
29.
30.
31.
32.
33.
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
More than 31
None
Not sure
Many companies have individual customer data files that includes purchase tendencies, individual characteristics, and credit
card history. How much would you allow a company to notify you about products or services that might interest you using a
data file about you. Please select one that is closest to your opinion.
○
○
○
○
○
1.
2.
3.
4.
5.
Very acceptable
Somewhat acceptable
Not very acceptable
Not acceptable at all
Not sure
97
Appendix: Questionnaire
Q29
Taro went to a drugstore to purchase a film that was for sale. At the store Taro was informed that he must fill in an
application to make a member's card to receive the discount. The application form required him to provide personal
information such as his address, occupation, and marriage status, and he filled it in to get the privilege of the special price. In
this case, how much did Taro have the right to decide on the use of his personal information?
○
○
○
○
○
Q30
Complete right
A lot of right
Some right
No right at all
Don't know/not sure
Q36
Q37
1.
2.
3.
4.
5.
1.
2.
3.
4.
5.
Complete right
A lot of right
Some right
No right at all
Don't know/not sure
Saori was traveling aboard. She was asked to open and show all her baggage at the airport. She could not board the
airplane unless accepting this inspection. In this case, how much was Saori's privacy respected by the airport and the
○
○
○
○
○
1.
2.
3.
4.
5.
Completely respected
Very respected
Somewhat respected
Not respected at all
Don't know/not sure
Q38
Q34
Wang was traveling abroad. He had to go through an inspection by a metal detector before boarding the airplane even when
other passengers were not going through this inspection. In this case, how much was Wang's privacy respected by the
airport and the customs officer?
○
○
○
○
○
1.
2.
3.
4.
5.
Completely respected
Very respected
Somewhat respected
Not respected at all
Don't know/not sure
1.
2.
3.
4.
5.
Completely respected
Very respected
Somewhat respected
Not respected at all
Don't know/not sure
How many times did you travel on an airplane in the past year? Please combine the number of both domestic and
international trips.
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○
○
○
○
○
○
○
○
○
○
○
○
○
○
Complete right
A lot of right
Some right
No right at all
Don't know/not sure
1.
2.
3.
4.
5.
Kana was traveling abroad. After showing her passport she was immediately allowed to board the airplane. In this case, how
much was Kana's privacy respected by the airport and the customs officer?
○
○
○
○
○
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on
national security. The government is asking all citizens, including Yuka to submit paperwork with detailed descriptions of
themselves. This paperwork requires information such as employment status, criminal behaviors, and history of her own
and her family's overseas travels in the past 5 years. Yuka filled it in but decided not to fill in the travel section. In this case,
how much did Yuka have the authority to make decisions on the use of her personal information?
○
○
○
○
○
Q33
1.
2.
3.
4.
5.
Muhammad was traveling abroad. Muhammad was treated differently from other passengers for racial reasons and became
a subject of detailed questioning about marriage status, family structure, occupation, purpose of the trip, past political
activities, and friends/acquaintances. Then, customs officers searched Muhammad's baggage and conducted a body check.
Nothing was found and Muhammad was allowed to travel freely. In this case, how much was Muhammad's privacy
respected by the airport and the customs officer?
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○
○
○
○
At a busy and large department store, Hanako made her payment in cash and did not provide personal information to the
cashier. The cashier asked Hanako for her zip code but she refused to answer and still was able to purchase the product. In
this case, how much did Hanako have the right to decide on the use of her personal information?
○
○
○
○
○
Q32
Complete right
A lot of right
Some right
No right at all
Don't know/not sure
Suppose that the government is building a database to be used for searching terrorism activities as a part of measures on
national security. All personal information retained by the government are integrated with all types of commercial data
including banking records, credit card statements, and passengers list. Even Kenta, who is an ordinary citizen, must provide
fingerprints, photographs, and an iris scan. Kenta submitted all the information as requested. In this case, how much did
Kenta have the right to decide on the use of his personal information?
○
○
○
○
○
Q31
1.
2.
3.
4.
5.
Q35
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
21.
22.
23.
24.
25.
26.
27.
28.
29.
30.
Once
Twice
Three times
Four times
Five times
Six times
Seven times
Eight times
Nine times
Ten times
11 times
12 times
13 times
14 times
15 times
16 times
17 times
18 times
19 times
20 times
21 times
22 times
23 times
24 times
25 times
26 times
27 times
28 times
29 times
30 times
○
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○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
31.
32.
33.
34.
35.
36.
37.
38.
39.
40.
41.
42.
43.
44.
45.
46.
47.
48.
49.
50.
51.
52.
53.
31 times
32 times
33 times
34 times
35 times
36 times
37 times
38 times
39 times
40 times
41 times
42 times
43 times
44 times
45 times
46 times
47 times
48 times
49 times
50 times
More than 51 times
Zero
Don't know/not sure
Have you purchased products/services on the Internet in the past year?
○
○
○
1.
2.
3.
Yes
No
Don't know/not sure
Completely respected
Very respected
Somewhat respected
Not respected at all
Don't know/not sure
98
Appendix: Questionnaire
Q39
Did you have any contact with local government or government agencies for any reasons in the past year? Please select all
that apply.
□
□
□
□
Q40
1.
2.
3.
4.
2
No
3
Don't know/
not sure
○
○
○
○
○
○
○
○
○
Q45
At home
At work
At public spaces (e.g. library, Internet caf? etc.)
1
Yes
2
No
3
Don't know/
not sure
○
○
○
○
○
○
○
○
○
Q46
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
21.
22.
23.
24.
25.
1900
1901
1902
1903
1904
1905
1906
1907
1908
1909
1910
1911
1912
1913
1914
1915
1916
1917
1918
1919
1920
1921
1922
1923
1924
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
26.
27.
28.
29.
30.
31.
32.
33.
34.
35.
36.
37.
38.
39.
40.
41.
42.
43.
44.
45.
46.
47.
48.
49.
50.
1925
1926
1927
1928
1929
1930
1931
1932
1933
1934
1935
1936
1937
1938
1939
1940
1941
1942
1943
1944
1945
1946
1947
1948
1949
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
51.
52.
53.
54.
55.
56.
57.
58.
59.
60.
61.
62.
63.
64.
65.
66.
67.
68.
69.
70.
71.
72.
73.
74.
75.
1950
1951
1952
1953
1954
1955
1956
1957
1958
1959
1960
1961
1962
1963
1964
1965
1966
1967
1968
1969
1970
1971
1972
1973
1974
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
○
76.
77.
78.
79.
80.
81.
82.
83.
84.
85.
86.
87.
88.
89.
90.
91.
1975
1976
1977
1978
1979
1980
1981
1982
1983
1984
1985
1986
1987
1988
1989
1990
Q47
Q43
○
○
○
○
○
○
○
○
1.
2.
3.
4.
5.
6.
7.
8.
Graduated from an elementary school or a middle school/junior high school
Graduated from a high school
Graduated from a national collage
Graduated from a vocational school/junior college
Started a collage but did not graduate
Graduated from a collage
Graduated from a graduate school
Not sure/don't want to answer
1.
2.
3.
4.
5.
6.
Professional/executive
Sales/clerical
Technology/technical work
Work/physical labor that does not require specialized skills
Other
Not sure
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
Less than ￥1,000,000
From ￥1,000,000 to less
From ￥2,000,000 to less
From ￥3,000,000 to less
From ￥4,000,000 to less
From ￥5,000,000 to less
From ￥6,000,000 to less
From ￥7,000,000 to less
From ￥8,000,000 to less
More than ￥10,000,000
Not sure
Don't want to answer
than
than
than
than
than
than
than
than
￥2,000,000
￥3,000,000
￥4,000,000
￥5,000,000
￥6,000,000
￥7,000,000
￥8,000,000
￥10,000,000
Which language do you use in your home? Please select one language that you use most.
○
○
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○
○
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○
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○
○
○
○
○
○
○
Q48
Please answer your academic background. Please select your highest education level completed. *If you are currently in
school, please select the last school you graduated.
Employed full time
Employed part time
Unemployed
Student
Housewife
Retired
Self-employed
Not sure/no answer
Please select your annual household income from the list below. This is a sum of total before-tax income of all family
members.
○
○
○
○
○
○
○
○
○
○
○
○
In what year were you born? Please select the year you were born.
1.
2.
3.
4.
5.
6.
7.
8.
Please select one that most appropriately describes your current main occupation.
○
○
○
○
○
○
Did you use Internet in the past six months? Please select the most appropriate answer for the following conditions.
1.
2.
3.
Q42
At home
At work
At public spaces (e.g. library, Internet caf? etc.)
1
Yes
Please select your current main occupation.
○
○
○
○
○
○
○
○
I had contact via e-mail, Internet, or other electronic means
I had contact in person, on the phone, or through a letter
I did not have any contact
Don't know/not sure
Did you use a computer in the past six months? Please select the most appropriate answer for the following conditions.
1.
2.
3.
Q41
Q44
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
Afrikaans
Arabic
Mandarin
Cantonese
Danish
Dutch
English
Persian
French
German
Greek
Hebrew
Hindi (or other Indian languages)
Hungarian
Italian
○
○
○
○
○
○
○
○
○
○
○
○
○
○
16.
17.
18.
19.
20.
21.
22.
23.
24.
25.
26.
27.
28.
29.
Japanese
Portuguese
Polish
Panjabi
Russian
Spanish
Tagalong (or other Filipino languages)
Tamil
Thai
Turkish
Urdu
Vietnamese
North Korean/Korean
Other[
]
Please select your race.
○
○
○
○
○
○
○
1.
2.
3.
4.
5.
6.
7.
Asian/Pacific Islander
Black/African
Caucasian/White
North American Indian/Inuit
Mixed
Other[
]
Don't know/don't want to answer
99