Sarah W. Cassidy
34 North Front Street Apartment 3R, Philadelphia, PA 19106
(405) 473-2283
SarahWCassidy@gmail.com
www.linkedin.com/in/sarahwcassidy
WORK EXPERIENCE
Temple University, Philadelphia, PA
March 2015 - Current
Assistant Director of Annual Campaigns
 Raised $290,000 cash dollars and acquired 2,900 donors in 9 months, an increase of $15,000 and almost 1000
donors compared to the previous Fiscal Year.
 Manage the overall direction of Temple University’s call center operations and fundraising efforts.
 Utilize data analytics to implement new strategies for more accurate fiscal year planning and goal satisfaction.
 Improve efficiency and productivity in nightly calling assignments.
 Publish annual reports regarding the status of the Telefund program’s profits and donors acquirement across all
schools, colleges and units.
 Creation and maintenance of scripts and public relations material for the Telefund Program.
 Use of analytics to assess the current status of the program while continually implement/testing new strategies in
order to meet fundraising goals.
 In the process of implementing a new platform for the Telefund program, moving it in-house, which is projected
to save the Annual Fund’s upwards of $300,000 annually.
 Direct the call the operations/strategy of the Telefund call center including the center’s manager and 65 callers.
This includes day to day management as well as long term goals, strategies and assisting with individual career
goals.
 Pulls a scrub all data for solicitation efforts.
 Use of Excel and SQL to manipulate data for departmental utilization.
 Monitor and update constituent data on and ongoing basis through mass loads and analytics.
 Design and review mail, email and online solicitations efforts.
 Act as The Annual Fund liaison to directors of development in order to coordinate fundraising efforts across all
departments.
 Appointment, training, and management of two part-time work study eligible students.
Temple University, Philadelphia, PA
July 2013- March 2015
Gift and Records Clerk V
• Process various donations in the Banner database system in coordination with the School’s Director of
Development in order to confirm donor information and donation allocations.
• Brainstorm and implement work flow improvements to increase efficiency, and fully understand and utilize the
capabilities of the Gift Accounting Department.
• Request, generate, and update multiple reports for data on several fundraising initiatives.
• Assist in the development of the University's gift, financial and development systems, policies and procedures.
• Create, organize and maintain confidential files and records associated with the fundraising activities of Temple
University.
Lenox Advisors, New York, NY
June 2012- May 2013
Team Support Coordinator
• Generated a broad range of queries and reports to support our client services team’s goals.
• Designed and implemented the department's updated branding and marketing strategies.
• Drafted and cataloged communications between clients and internal teams.
• Prepared materials for internal and external presentations utilizing advanced skills in Microsoft Word, Excel and
PowerPoint.
• Assisted in event coordination, planning and representation.
WGBH Educational Foundation, Boston, MA
June 2007- October 2011
Fundraising Project Coordinator II
• Managed on-air tele-fundraising center, amounting to over $40 million annually. Responsibilities included, but
were not limited, to staff scheduling, live television fundraising event set-up and breakdown, communicating with
department heads in order to fulfill fundraising objectives, assist in the development of fundraising initiatives.
• Demonstrated and delivered strategies to in-house and outside call center fundraisers.
• Developed and managed televised fundraising strategies, and implemented new campaigns associated with
quarterly goals.
• Produced and maintained revenue reports for 10 of the largest Public Broadcasting Stations, amounting to over
300 million dollars annually. Generated and analyzed by campaign for department fundraising assessment.
• Created and supervised the internal volunteer program, enabling volunteers to assist the department in an array
of administrative duties.
• Assisted leadership, major and annual giving fundraising strategies.
• Managed and developed new processes for the in-house pledge and gift acknowledgments programs consisting
of over 500,000 letters per year.
• Organized and maintained the department's calendar with major projects, trainings and deadlines.
TECHNICAL PROFICIENCIES
Advanced skill levels in Banner, Microsoft Office (Excel, Word, Powerpoint, Outlook), Quickpay, KIMBIA, Convio,
SalesForce, Pro-Track, Fetch, Crystal Reports, SQL Developer, Appworks, Banner, Wordpress and QuickBooks.
EDUCATION
Clark University, Worcester, MA
Bachelor of Arts in International Development and Minor in Asian Studies
University of East Anglia, Norwich, England
Awarded Spring 2007
Fall Study Abroad