Profiling Your Region Module Two Session Overview • Review key elements of SET • Define economic development; examine your related activities • Examine approaches to defining a region • Explore regional demographic features A BRIEF SET REVIEW Purpose of SET Help rural communities/counties to work together as a regional team in developing and implementing an economic development blueprint that builds on the current and emerging economic strengths of their region Core Training Modules The Basics The SET Program: An Introduction Profiling Your Region Gearing Up Building a Strong Regional Team Developing Your Vision and Goals Resources & Strategies Focusing on Regional Comparative Advantage Moving Into Action Planning for Success Exploring Strategies for Enhancing the Regional Economy Discovering Assets & Barriers Measuring for Success Producing a High Quality Plan: The Essential Components EvidenceBased Aligned with Vision & Goals Practical Team’s Regional Plan Focused on Regional Economic Development Broadly Supported DEFINING ECONOMIC DEVELOPMENT: PROCEED WITH C.A.R.E. Elements of Economic Development Economy • System for meeting the needs and wants of people in a particular geographic area Development • Improvement in the well-being of residents in a particular geographic area Economic Development • An expansion of the economic base through efficient allocation and use of available resources GOAL: An improved quality of life for people in the region Source: Barta, et al., 2010 The C.A.R.E. Model Creation Attraction • Encourage the formation of new businesses in the region • Recruit industries or businesses to the region C.A.R.E. Retention Expansion • Maintain or strengthen existing firms in the region • Encourage the growth of existing firms in the region Group Activity • Review economic development plans of counties/cities in your region • Categorize activities using the C.A.R.E. model • Identify common activities, major differences • Examine the balance between activities in each component of the C.A.R.E. model DEFINING A REGION: DIFFERENT APPROACHES What is a Region? • Geographical area of similar characteristics: Similar within Different from other places • Area with unique identity and meaning Regions Can be Defined Using Different Lenses SET Focuses on Economic Regions • SET begins with a group of geographically linked counties that want to work and think regionally. • SET’s main focus is connecting counties that are economically linked through economic clusters. County Plans: Any Regional Possibilities? • Any focused on regional economic development activities? Which ones? • Can the region compete at the multi-state, national, and/or international levels? EXPLORING THE DEMOGRAPHIC FEATURES OF YOUR REGION Major Demographic Characteristics Category Key Variables of Interest Population Population Size Gender Race & Ethnic Composition Age Structure Components of Population Change Population Projections Household & Housing Number of Households Persons Per Household Type of Households Housing Tenure Education & Income Educational Attainment Geographic Mobility by Education Median Household Income Persons in Poverty Health Mortality – Length of Life Morbidity – How Healthy People Feel For more data, go to: http://quickfacts.census.gov/qfd/index.html Data Analysis Options • Cross-sectional – look at data at one point in time • Comparative – examine data in your county relative to other counties • Longitudinal – focus on changes in the data over time What to Look for • Conditions the data describe • Direction of change • Intensity of change • Comparison of counties in the region • Overall picture the data paint Your Turn – Dig In! Final Reflections • Key takeaways from this module? • Most helpful information? Least helpful? • Homework to be completed prior to the next SET meeting? • Additional participants needed for next SET session? Who will contact? • Other items?