NZQA registered unit standard
27387 version 1
Page 1 of 6
Title
Produce a video news story package for posting on an internet
website
Level
5
Purpose
Credits
5
This unit standard is intended for people studying journalism in
an off-job situation.
People credited with this unit standard are able to: recognise
visual news stories suitable for posting on an internet website;
plan the production of a video news story package for posting
on an internet website; use audio and video recorders to gather
and transfer audio and visual material for editing; set up and
conduct interviews for a video news story package for posting
on an internet website; obtain other digital audio and visual
material for a news story package for posting on an internet
website; and write the script for a video news story package for
posting on an internet website, record a voice-over for a video
news story for posting on an internet website, and assemble
material into a video news story package for posting on an
internet website, in accordance with the publishable standard.
Classification
Journalism > Journalism Skills
Available grade
Achieved
Entry information
Recommended skills
and knowledge
Unit 27218, Gather and record information and plan news
stories for publication and broadcast; and Unit 27219, Write a
variety of news stories for publication and broadcast.
Explanatory notes
1
All evidence requirements must be in accordance with the minimum standards for
professional journalism, found in the current editions of: Pay Television Code of
Broadcasting Practice (Wellington: New Zealand Broadcasting Standards Authority,
2008) available at http://www.bsa.govt.nz/pay-tv-code/, and the Free-to-Air Television
Code of Broadcasting Practice (Wellington: New Zealand Broadcasting Standards
Authority, 2009) available at http://www.bsa.govt.nz/free-to-air-tv-code/.
Competenz
SSB Code 101571
 New Zealand Qualifications Authority 2016
NZQA registered unit standard
2
27387 version 1
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Industry texts include but are not limited to:
 Shook, Fred and John Larson, John DeTarsio, Television Field Production and
Reporting (Boston: Allyn & Bacon, 5th edition, 2009);
 Tully, Jim (ed), Intro: A Beginner's Guide to Professional News Journalism
(Wellington: New Zealand Journalists Training Organisation, 4th edition, 2008).
Relevant text:
Briggs, Mark, Journalism Next: A Practical Guide to Digital Reporting and Publishing
(Washington: CQ Press, A division of SAGE, 2010), www.CQPress.com.
3
Assessment
Evidence is required for the production of one video news story which includes three
interviews for publication on an internet website. The story will meet the publishable
standard for posting on an internet website.
4
Definitions
audio in a radio news item refers to recorded sound in the form of an interview,
background sound, sound effects and/or music;
actuality refers to video footage of scenes and action related to a news story;
breaking stories refer to stories that describe how news stories develop as more facts
and comment become available;
graphic refers to an illustration, photograph, line drawing, table, graph, cartoon,
general artwork, video;
house style refers to the conventions used when writing text for the internet;
minimum standards for professional journalism refers to the conventions under which
the media operate and may include but are not limited to – stories of publishable
standard, meet agreed deadlines and length and are legally, ethically and culturally
sound;
interview bite refers to a short clip taken from an interview and used to support a
news story item;
news cycle refers to the period in which a news outlet gathers news;
news round may refer to general news reporting or relate to a sector of special
interest in the community within which a news organisation will expect journalists to
find news;
news story refers to a timely and succinct account of unfolding events of public
interest;
a newsworthy person refers to anyone whose status, knowledge, activities,
statements, or involvement in a news event means they are topical;
newsworthiness refers to events of sufficient interest or importance to the public to
warrant reporting in the media;
notes refer to material recorded through shorthand, longhand and voice recorder, in
accordance with minimum standards for professional journalism. In the compiling of
the information for the required stories the notes must display evidence of a steady
progression of shorthand use, to the minimum requirement of 80wpm;
overlay (also known as a reader voiceover) is the use of images over a voiced script;
permalink refers to the internet name that is associated with a posted story;
post refers to a news item package that may include headline, tags, text, still images
and video;
plan refers to the main purpose of the proposed story and contains the who, why,
what, where, and when elements and the requirements relating to the gathering and
developing of the information necessary to meet the requirements of the structure of
the news story;
Competenz
SSB Code 101571
 New Zealand Qualifications Authority 2016
NZQA registered unit standard
27387 version 1
Page 3 of 6
publishable standard refers to the standard required by news media outlets for them
to consider publishing the material. It will meet standards described in the industry
texts and may include but is not limited to – news cycles; news rounds; breaking
news; newsworthy person; newsworthiness; notes; platforms; reliability, validity and
usefulness; news values; introductions (impact, succinctness); structure (appropriate
for story type and platform; arranged logically); grammar; spelling; punctuation;
house style; word selection (jargon and clichés avoided); attribution (mix of direct and
indirect quotes including paraphrasing); understanding (issues in context, key
questions answered); editorial requirements; balance; fairness; language used in
news media publications and broadcasting;
reliability, validity and usefulness when referring to a news source mean that the
bona fides of the person, organisation or reference are established as a credible,
knowledgeable, accurate, and authoritative source;
storyboard refers to a visual lay out of events as they are to be seen on the internet
programme;
tag refers to a key word listed in an internet post that is designed to be found by
search engines;
talent refers to news subjects who are filmed for a new item.
Outcomes and evidence requirements
Outcome 1
Recognise visual news stories suitable for posting on an internet website.
Evidence requirements
1.1
A selection of visual news stories is analysed in terms of their suitability for
posting on an internet website.
Range
evidence is required for ten news stories;
may include but is not limited to – newsworthiness; timeliness;
topicality; personalities; human interest; unusual, political, and
social events.
Outcome 2
Plan the production of a video news story package for posting on an internet website.
Evidence requirements
2.1
The plan includes identified news, news angles, and visuals that meet editorial
criteria for the programme.
2.2
The plan includes research which supports the production of a video news
story, and provides information to organise and conduct interviews.
2.3
Liaison with internet website administrator identifies details for production of a
video news story.
Range
Competenz
SSB Code 101571
may include but is not limited to – story angle, treatment, duration,
footage, resources, placement.
 New Zealand Qualifications Authority 2016
NZQA registered unit standard
2.4
27387 version 1
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Story is outlined or storyboarded to ensure it meets the publishable standard for
internet publication before shooting is commenced.
Outcome 3
Use audio and video recorders to gather and transfer audio and visual material for editing.
Evidence requirements
3.1
Camera, audio recorder, and ancillary equipment are operated in accordance
with instruction manuals.
3.2
Digital audio and visual material is transferred to editing equipment for
processing.
Outcome 4
Set up and conduct interviews for a video news story package for posting on an internet
website.
Range
interviews will be conducted either in a studio or at the story location;
evidence is required for three interviews.
Evidence requirements
4.1
Talent and crew are directed to produce interview video footage for the video
news story package.
4.2
Microphone and interviewee placement ensures a high sound quality is
achieved.
4.3
Interviews are conducted in accordance with the industry texts.
Outcome 5
Obtain other digital audio and visual material for a news story package for posting on an
internet website.
Evidence requirements
5.1
Other digital audio and visual material is recorded that assists with conveying
the story.
5.2
Files or other digital audio, visual, and graphics material selected assists with
conveying the story.
Outcome 6
Write the script for a video news story package for posting on an internet website in
accordance with the publishable standard.
Competenz
SSB Code 101571
 New Zealand Qualifications Authority 2016
NZQA registered unit standard
27387 version 1
Page 5 of 6
Evidence requirements
6.1
Video material is viewed and selected to construct a visual narrative.
Range
may include but is not limited to – interview bites, overlay, file
footage, graphics.
6.2
Optimum use is made of visuals and actuality to engage the viewers and tell the
story.
6.3
Language, structure, and content meet editorial, style, and audience
requirements for the internet website.
6.4
News story is impartial, balanced, and fair.
Range
absence of journalist's opinion, opinion and controversial content
clearly attributed, balance of viewpoints canvassed within time
constraints, significance of news made clear without editorial
opinion.
Outcome 7
Record a voice-over for a video news story for posting on an internet website in
accordance with the publishable standard.
Evidence requirements
7.1
Delivery is clear, authoritative, and in a style suitable to the news story package
and internet website audience.
Range
7.2
articulation, projection, modulation, pace, intonation, target
audience.
Recording of audio and visual meets quality requirements for broadcast quality
sound and visuals.
Outcome 8
Assemble material into a video news story package for posting on an internet website in
accordance with the publishable standard.
Evidence requirements
8.1
Video story package is assembled using appropriate computer software to meet
the internet website’s standard criteria.
8.2
Package is posted to internet website with supporting material.
Range
Competenz
SSB Code 101571
may include but is not limited to – headline, explanatory text story,
still images, hyperlinks, permalink, tags.
 New Zealand Qualifications Authority 2016
NZQA registered unit standard
8.3
27387 version 1
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Assembled story package meets production and editorial requirements for the
internet website.
Range
story line, balance, legal considerations, copyright, creative
commons, accuracy, grammar, pronunciation, tone.
Planned review date
31 December 2016
Status information and last date for assessment for superseded versions
Process
Version Date
Last Date for Assessment
Registration
1
21 July 2011
N/A
Consent and Moderation Requirements (CMR) reference
0002
This CMR can be accessed at http://www.nzqa.govt.nz/framework/search/index.do.
Please note
Providers must be granted consent to assess against standards (accredited) by NZQA,
before they can report credits from assessment against unit standards or deliver courses
of study leading to that assessment.
Industry Training Organisations must be granted consent to assess against standards by
NZQA before they can register credits from assessment against unit standards.
Providers and Industry Training Organisations, which have been granted consent and
which are assessing against unit standards must engage with the moderation system that
applies to those standards.
Requirements for consent to assess and an outline of the moderation system that applies
to this standard are outlined in the Consent and Moderation Requirements (CMRs). The
CMR also includes useful information about special requirements for organisations wishing
to develop education and training programmes, such as minimum qualifications for tutors
and assessors, and special resource requirements.
Comments on this unit standard
Please contact Competenz info@competenz.org.nz if you wish to suggest changes to the
content of this unit standard.
Competenz
SSB Code 101571
 New Zealand Qualifications Authority 2016