AACSB International’s 2013 Accreditation Standards: Implications for Faculty and Deans Morgan P. Miles1 School of Management University of Tasmania Launceston TAS 7250 Australia Morgan.miles@utas.edu.au Kirk Heriot and Linda U. Hadley Turner College of Business Columbus State University Columbus, GA 31907 Heriot_kirk@columbusstate.edu Geralyn McClure Franklin Nelson Rusche College of Business Stephen F. Austin State University Nacogdoches, TX 75962 franklingm@sfasu.edu Mary F. Hazeldine Department of Marketing & Logistics Georgia Southern University Statesboro, Georgia 30460-8154 hazeldine@georgiasouthern.edu 1 Contact Author 1 Abstract Higher education, particularly collegiate management and business education, has undergone significant changes since AACSB International’s last major revision of accreditation standards in 2003. These changes include incorporating the impact of global financial crises, increasing globalization, integrating new teaching technologies, and the emergence of large for-profit competitors. Recently, AACSB’s Blue Ribbon Committee on Accreditation Quality (BRC) developed a new set of standards to address the role of collegiate business schools in the turbulent environment of the 21st Century. Adopted by AACSB accredited members on April 8, 2013, the new standards place emphasis on (1) innovation, (2) impact, and (3) engagement, while retaining the 2003 standards’ focus on (4) quality, (5) assurance of learning (AOL), and (6) accreditation processes (Bisoux, 2013). Given the prominence of AACSB in management education policy and practice, this paper presents a discussion of how these “new” standards differ from the previous accreditation standards and implications for business faculty and deans. The study is concluded by offering suggestions for future research on the new standards. Keywords: AACSB, Business Accreditation, Management Education, Collegiate Business Education 2 Introduction “A management agenda dominated exclusively by managerial self-interest and the pursuit of profit will gradually lead to an impoverished and dehumanized view of management.” Birnik and Billsberry (2008: 995) AACSB International: The Association to Advance Collegiate Schools of Business was founded in 1916 and first adopted accreditation standards in 1919. Through the years, these standards have been modified to emphasize quality and continuous improvement in changing collegiate business education environments. Since 1991, AACSB has made substantial changes to the standards three times, again in 2003, and most recently in 2013. In April 2013, AACSB’s accredited members voted to modify the business standards after more than a year of discussions.2 Prior to the adoption of the mission-oriented standards in 1991, AACSB membership consisted mostly of larger, research-oriented business schools. The 1991 change in the standards provided an opportunity for many schools with a predominantly teaching emphasis to pursue AACSB accreditation as long as teaching was a fundamental part of the school’s mission (AACSB International, 2003). Most of the recent research about AACSB accreditation has explored topics about the standards and the effects of the changes including: (1) perceptions of business school deans about the 1991 standards revision (Mayes, Heide, and Smith, 1993); (2) changes in faculty workloads (Henninger, 1998); (3) the relative emphasis placed on teaching, research, and service (McKenna, Cotton, and Van Auken, 1995); (4) the cost of initial accreditation (Heriot, Austin, and Franklin, 2009); and (5) the impact that changes in standards may have on business faculty (Miles, Hazeldine, and Munilla, 2004). AACSB’s accounting standards were also modified by a vote of the accredited accounting program representatives on April 8, 2013. 2 3 All successful organizations must deal with change as an inevitable reality of the dynamic world in which they operate. Business educators were alarmed at the study by Porter and McKibbin (1988) that questioned the relevance of business education. Their three-year study offered advice about, but not limited to, strategic planning in business education, faculty preparation, and curriculum. In fact, much of the impetus for the development of 1991 standards was the criticism Porter and McKibbin directed at business programs in leading universities and colleges across the United States.3 Purpose The adoption of the 2013 accreditation standards was a major strategic decision and represents a shift in the strategy of AACSB International. Now that the organization has formulated a new strategy as represented by the 2013 standards, it is incumbent on those that will be affected by these new standards to prepare for the change. As AACSB International begins the process of implementing its new standards, the faculty who teach in these programs and the deans who lead them must consider the implications. These changes will also have a long-term effect on management and business education over the next decade. Thus, the purpose of this essay is to consider the implications of the 2013 AACSB Accreditation Standards. The purpose of the present study is two-fold: What are the implications of the 2013 AACSB Accreditation Standards for (1) business faculty; and (2) business deans? Prior Research The literature on AACSB accreditation can be organized into two broad categories: (1) what is the value of accreditation, and (2) AACSB standards and implications. Research into the 3 The American Assembly of Collegiate Schools of Business (AACSB), now AACSB International, was a major sponsor of the study 4 first category is exemplified by several studies. In considering the value of accreditation, Trapnell (2007) argues that accreditation by AACSB is an effective way to provide external validation of the quality of a business program. Durand and McGuire (2005) noted that accreditation provides legitimization for the business school and offers students and other stakeholders external validation that the business school is managerially relevant and conforming to a sound and globally-accepted business curriculum. Interestingly, while value is conceptualized as the differences between benefits and costs (see Kotler and Keller, 2012) until Heriot, et.al (2009) conducted a study related to accreditation which evaluated the cost of accreditation for 10 college business programs seeking initial accreditation from AACSB International, no studies related to the cost of business accreditation had been published. Research focused on the AACSB accreditation standards seems to have followed a general pattern over the past 25 years. Initial research makes the case that a change in the standards is needed. Subsequent research offers advice on how to implement the change, evaluates perceptions of those affected by the change, and assesses how well it was actually being done, or eventually criticizes the standards for some reason or another. Clearly, the study by Porter and McKibbin (1988) represented the starting point for the evolution of the standards. Their study was funded by AACSB. Yet, it was highly critical of business programs in the United States. It was this criticism, as well as changes in the external business environment, that led to the adoption of the 1991 standards, which marked the first philosophical change in the accreditation standards since the initial standards were adopted in 1919. Among the first studies to consider the 1991 AACSB standards was a study by Mayes, et al. (1993). They conducted a survey of business school deans to assess their perceptions of the 1991 AACSB accreditation standards. Their research classified schools as Category I, II, or III. 5 Category I schools are doctoral degree granting schools with accredited undergraduate and graduate degree programs. Category II schools consists of accredited schools without doctoral programs, and Category III schools are non-accredited schools. These categories were based upon Porter and McKibbin’s (1988) classification. While the categories did not distinguish between accredited and non-accredited programs with and without masters programs, they were useful as a basis of comparison. The 1991 standards were also the subject of further research. Cotton, McKenna, Van Auken, and Yeider (1993) asked deans of accredited and non-accredited collegiate schools of business to offer their perspectives on the impact of the then new (1991) AACSB accreditation standards upon the mix of teaching, research, and service. They concluded that neither accredited schools nor schools seeking accreditation “saw no mandate for change in the new AACSB accreditation standards” (McKenna, et al., p. 10, 1995). On the other hand, deans from non-accredited schools that did not anticipate seeking accreditation believed they would have to change if they were to meet the new standards. A series of additional studies followed those of Mayes et al. (1993) and Cotton et al. (1995). Many of these studies criticized the adoption of mission-linked standards. Jantzen and Yunker (2000) were especially critical of the 1991 standards. Among their primary objections was the contention that teaching effectiveness is much harder to evaluate than research productivity. They also asserted that students needed scholars in the classroom who had demonstrated their expertise through their research. In response to external criticism of business education, AACSB International modified the standards again in 2003 to better fit the global perspective. The primary change in these 6 standards was the adoption of faculty sufficiency models to include participating (primary) and supporting (secondary) faculty and faculty qualifications models to include academically qualified, professionally qualified, or other (nonqualified) with corresponding proportions of the faculty mandated to be participating and academically qualified. Another major change in these standards was the requirement that business programs adopt learning goals and measure the direct progress of the learning associated with those goals (Thompson, 2004). This change represented an evolution in the emphasis on becoming more accountable to external stakeholders. The 2003 standards encouraged additional to research on the impact of the 2003 AACSB accreditation standards. Some of these research studies were interpretative and/or prescriptive, while other research that offered scathing criticism of the new standards and how they negatively affected members or might negatively affect members. Among the earliest interpretive types of research was a study by Miles et al. (2004). At the time of their study, the 2003 standards were quite new, and it is likely that only a few “pilot” programs had been evaluated based upon them. Miles et al. (2004) offered their observations of specific issues that would influence business faculty. They pointed out that the strategic management, participant, and assessment standards would have a serious impact on a variety of faculty activities including, but not limited to, balancing workload, research productivity expectations, and curriculum management. Another example of the interpretive studies is the work of Weldy, Spake, and Sneath (2008). They bravely tackled the dual challenge of accreditation by both SACS and AACSB. They offered advice on “best practices” in response to what they described as changes that “have had a major impact on colleges and schools of business” (Weldy et al. 2008, p. 20). They summarized those change in the standards as follows: 7 “In an effort to address the challenges faced by colleges and schools of business to meet accreditation standards, many programs are adopting best practices. Some important best practices that should be considered include: focus on the mission, establish objectives for program performance, widespread involvement in the assessment process, use of direct measurement techniques focused on skills and knowledge, and processes for closing the loop by making improvements based on assessment results,” (2008, p. 20). These changes required a shift in processes and data from input criteria to output measures that demonstrate quality and continuous improvement. AACSB also shortened the accreditation cycle from ten- to five-year periods. Other standards did not change but were made more explicit pertaining to what was required to meet the standard by detailing the specific requirements in a “basis-for-judgment” section (Thompson, 2004). The 2003 standards for initial accreditation and reaccreditation adopted by AACSB focused on three distinct areas: the strategic management process, qualifications for faculty members and students, and assurance of learning (AOL) (Weldy et al. 2008, p. 15). Rather than embrace the modification in the standards, many business programs struggled with the process needed to measure learning (Martell, 2007). Nonetheless, she contended that progress was made in efforts to assess learning based upon AOL practices from surveys conducted in both 2004 and 2006. Not all scholars had a positive reaction to the adoption of the 2003 standards. Contrasting with the work of Martell (2007) and Weldy et al. (2008), is the work of Pringle and Michel (2007). The results of their survey of 138 AACSB-accredited business schools led them to conclude that most schools had not adopted very strong assessment of learning programs to meet AACSB’s 2003 standards. They specifically reported the continued use of indirect rather than direct measures of the assessment of learning. Likewise, Walck (2009: 384) suggested that 8 “business school accreditors such as AACSB lag in their commitment to sustainability education.” Lowrie and Willmott (2009) questioned the motivation by AACSB to adopt the 1991 and 2003 standards that focused on schools being guided by their strategic mission. They argued that the change in the standards was followed by incredible growth by AACSB. They note that (Lowrie and Willmott, 2009, p. 411) “The change to a mission-linked architecture was motivated, it is argued, primarily by expansionist, rather than pedagogical, considerations. It coincided with a reduction in the number of US research-based schools unaccredited, the inability of many US-business schools to meet AACSB’s previous standards, the emergence of a rival accreditation agency (Association of Collegiate Business Schools and Programs) formed to target this market, and international competition from other accreditation bodies.” The value proposition of AACSB accreditation has also been hotly debated. For example, Julian and Ofori-Dankwa (2006) examined the usefulness of accreditation by three different accrediting bodies including AACSB and found four common limitations: (1) over formalization resulting in an “accreditocracy,” (2) documentation trumping actual performance, (3) an over-reliance on hard data, experience, and context specific sense making, and (4) the unsustainability of continuous improvement. Ashkanasy (2008) compiled a set of three papers by Romero (2008), Zammuto (2008), and Moskal, Ellis, and Keon (2008) in a subsequent issue to provide evidence as a partial rebuttal to Julian and Ofori-Dankwa’s (2006) contentions. Romero (2008) suggested that AACSB accreditation is not a constraint to innovation but may facilitate better strategy making and innovation in a more globally-competitive environment due to better data, best practice dissemination, and information sharing. 9 Thus, one should not be surprised that the 2003 standards have now been replaced by another new set of standards adopted in April 2013. AACSB’s accredited members voted to revise the accreditation standards as a strategic response to the dramatic changes in the business school environment that have resulted from a very turbulent external environment that included (1) the impact of Wall Street’s meltdown, the global financial crises, and changing economic conditions; (2) increasing globalization; (3) new teaching technologies; (4) competitive threats from AMBA, EQUIS, and other accrediting bodies; and (5) critical assessments of the impact of accreditation on shaping strategy and process in business schools (see Julian and Ofori-Dankwa, 2006; Ashkanasy, 2008; Romero, 2008; Zammuto,2008; Moskal, Ellis, and Keon, 2008). The purpose of the newest standards, much as in the reasoning for the 1991 and 2003 standard revisions, was to enhance a “professional school model” and provide accredited institutions a positional advantage in this hyper-competitive global market for higher education (see Slone and LaCava, 1993). The 2013 Accreditation Standards The 2013 standards are classified into four major categories: (1) strategic management and innovation, (2) students, faculty, and staff participants, (3) learning and teaching, and (4) academic and professional engagement (Biz Ed, 2013; AACSB, 2013). While all standards impact faculty, the strategic management and innovation standards may have the most direct impact on the work life of faculty by setting the mission and desired academic outcomes and by defining both the expectations and indicators of intellectual contributions (IC). Faculty recruitment, promotion, and tenure decisions will tend to be significantly influenced by the mission and IC expectations. 10 The second category of standards dealing with participants will also impact faculty. Participant standards will ultimately drive work load expectations in teaching, scholarship, and engagement. For example, the teaching load and IC expectations of faculty for an undergraduate only program will differ significantly from a program offering doctoral degrees. Likewise, faculty will be directly confronted with the level of academic preparation of the students admitted. The third category of standards pertaining to teaching and learning places much of the responsibility of developing curricula and learning goals to effectively accomplish these goals directly on faculty. Likewise, assurance of learning and teaching effectiveness standards will continue to require faculty to “close the loop” in the teaching - > learning - > doing process, thereby forcing innovation and continuous improvement of teaching to ensure that the learning objectives are achieved. Significantly, while the 2013 curricula content standards are largely consistent with the 2003 standards for undergraduate and MBA programs, an important addition is the explicit discussion of doctoral learning expectations incorporated into the standards pertaining to curricula content. The fourth category of standards pertains to engagement with the business program’s stakeholders, including initiatives like service learning in which students work in the community to help the less fortunate; executive education, in which the resources of the business program are used to enhance the managerial skills of a region; and academic engagement through work with professional associations, editorships, review board memberships, and engaged scholarship focused ICs. This level of academic and professional engagement coupled with the faculty member’s academic credentials will be used as an indicator of faculty currency and relevancy. 11 Faculty who were academically qualified under the 2003 standards appear to have more flexibility in demonstrating the value of their ICs through other measures of impact such as citations; doctoral qualified faculty who were not considered academically qualified under the 2003 standards will have the opportunity to use professional engagement to demonstrate currency and relevancy. Non-doctoral faculty who were classified as professionally qualified will have the opportunity to demonstrate currency and relevancy through either (1) professional engagement as in the 2003 standards or (2) scholarship. Faculty will be classified under the 2013 standards into four categories based upon (1) academic credentials, (2) professional experience, (3) sustained academic engagement as evidenced by scholarship and academic leadership, and (4) sustained professional engagement. These faculty categories include (1) scholarly academics, (2) practice academics, (3) scholarly practitioners, and (4) instructional practitioners. Of course, the “other” or “non-qualified category serves as a fifth category. Scholarly academics must comprise a minimum of 40 percent of the instructional faculty, while the proportion of scholarly academics, practice academics, and scholarly practitioners, must exceed 60 percent of the teaching faculty. Scholarly academics, practice academics, scholarly practitioners, and instructional practitioners must make up at least 90 percent of the faculty. Table 1 illustrates the differences in the nature and scope of the 2003 AACSB standards and the new 2013 AACSB Standards. A careful reading of Table 1 clarifies that, while changes are numerous, the core foundations of mission-driven academic quality, scholarly contributions, and outcome assessments remain consistent with the 2003 standards. TABLE 1 ABOUT HERE 12 The 2013 standards are evolutionary with respect to the 2003 standards, maintaining an emphasis on strategic management, participants, and learning, while incorporating innovation, impact, and engagement as critical to the mission of contemporary business schools. For faculty members, the new standards will shape the curriculum, pedagogy, assurance of learning, research expectations, and how research impact is measured. In addition, as the standards become adopted and better understood through the process of reaffirmation and accreditation reviews over a three-year transition period (AACSB, 2013), it will become more apparent how teaching, research, and engagement are valued in faculty evaluations and in tenure and promotion decisions as a trickle-down effect of the new accreditation standards. The implications for business school faculty and deans of the 2013 standards can be best understood by examining the core values and guiding principles that underlie the eligibility criteria for the accreditation process and the four major categories of standards: (1) strategic management and innovation, (2) participants, (3) learning and teaching, and (4) academic and professional engagement. One very significant addition to the 2013 standards is the explicit inclusion of AACSB’s core values as eligibility criteria for accreditation, formalizing and making very explicit AACSB’s expectations for (1) transparent and ethical behavior by the students, faculty, and administrators; (2) a collegial environment; and (3) an institutional commitment towards corporate social responsibility issues. The impact of these values being made explicit on faculty and deans is illustrated in Table 2. TABLE 2 ABOUT HERE Table 3 provides a summary of the implications of each of the 15 standards on faculty and deans. The purpose here is not to develop an exhaustive list of implications but to highlight 13 some of the more critical implications that may have implications for faculty and deans. An analysis of the 2003 and 2013 standards suggests that there may be more changes for deans than academically active and engaged faculty. For example, deans will face additional resources acquisition burdens arising from Standard 1 pertaining to financial support of the mission; while academically active and engaged faculty will enjoy additional alternative indicators of evidence of their IC impact including citation counts, and editorial initiatives. The 2013 standards appear to be more flexible for faculty, while requiring the deans and university administrators to be ever more accountable. TABLE 3 ABOUT HERE Discussion The implications of the 2013 AACSB business accreditation standards for faculty are critical and arguably very positive for engaged and active scholars. For example, active and engaged scholarly faculty will benefit from a consistent application of the three core values explicitly discussed in the 2013 standards that include (1) ethics as an expectation, (2) the requirement for collegiality, and (3) a commitment to social responsibility. While these values are hallmarks of quality business schools, the values have not been made explicit expectations by AACSB. Likewise, active and engaged scholarly faculty will appreciate the ability to use additional indicators of the impact of their career’s intellectual contributions including citations, editorships, professional leadership positions, and other measures of professional esteem. All faculty should benefit from the enhanced level of resources mandated by AACSB in terms of faculty support and professional staffing. In addition, the expectations of AACSB that 14 the mission is shaped by all stakeholders should allow faculty with divergent perspectives on the role of the business school to have their opinion at least acknowledged. The implications of the 2013 AACSB accreditation standards for deans are potentially less positive. While deans have often been on the “firing line” between resource demanding faculty and even more cost driven administrators, the new standards codify one of the deans’ major duties - that of ensuring that the faculty have resources adequate to support the school’s mission. During times of shrinking state budgets, and increasing competition for donations, business school deans will be driven by the new standards to typically acquire more external financial support. In addition, deans will become increasingly responsible for organizational characteristics that, at least in some cases, may be out of their direct control. For example, while deans can shape culture in a business school, they often face institutional constraints such as faculty and/or professional staff unions, university repositioning strategies, or even the economic context in which the university operates that all shape the level of collegiality in a university and its schools. Likewise, external factors such as culture will impact what is considered ethical in the globally more interdependent business schools. Obviously, all of the implications of the new standards on faculty and dean are not yet known. The evolving context of the global economy, changes in technology, and changes in regulations will all impact how the standards applied. Future research fruitfully might address some of the following issues: How do the new standards impact schools seeking initial accreditation? Will the new standards impact research schools and teaching schools in differently? 15 Will the global context impact how the new standards are implemented? How will the new standards impact the doctoral programs? How will U.S. and international business programs be affected by the new standards? Will the 2013 standards be more accepting of the culture, process and practices of international business school and allow AACSB to continue to grow internationally? Conclusions Management and business education have been transformed by the economic, environmental, and social changes that have come about since the turn of the 21st century. Therefore, business faculty and deans must anticipate additional changes in the coming decade. Fortunately, the 2013 business accreditation standards are adaptive enough to allow AACSB to retain its market dominance in both accreditation and policy influence over the next decade. In this essay, the authors did not attempt to develop an exhaustive list of implications, rather the paper focused on issues that may have critical and immediate implications for faculty and deans. Other scholars may choose to consider other implications as the standards are implemented by AACSB members; however, this essay represents a starting point for understanding the new 2013 AACSB accreditation standards. 16 REFERENCES Ashkanasy, N.M. (2008). Introduction: Is Accreditation good for business (schools)? 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Keller (2012). Marketing Management. Upper Saddle River, NJ: Prentice Hall. 18 Levernier, W., Miles, M., & White, J. (1992). Effects of AACSB accreditation on academic salaries. Journal of Education for Business, 68 (1), 55-60. Lowrie, A. & Willmott, H. (2009). Accreditation Sickness in the Consumption of Business Education: The Vacuum in AACSB Standard Setting. Management Learning, 40(4),411-420. Martell, K. (2007). Assessing student learning: Are business schools making the grade. Journal of Education of Business, 82, 189–195. Mayes, B. T., Heide, D., & Smith, E. (1993). Anticipated changes in the business school curriculum: A survey of deans in AACSB accredited and non-accredited schools. Journal of Organizational Change Management, 6(l), 54–63. McKenna, J. E, Cotton, C. C., & Van Auken, S. (1995). Business school emphasis on teaching, research and service to industry: Does where you sit determine where you stand? Journal of Organizational Change Management, 8(2), 3–16. Miles, M., Hazeldine, M. & Munilla, L. (2004). A short note on the 2003 AACSB accreditation standards and its implications for marketing faculty. Journal of Education for Business, 80(1), 29-34. 19 Moskal, P., Ellis, T., & Keon, T. (2008). Summary of Assessment in Higher Education and the Management of Student-Learning Data. Academy of Management Learning & Education.7(2), 269-278. Porter, L. W., & McKibbin, L. (1988). Management education and development: Drift and thrust into the 21st century? Hightstown, NJ: McGraw-Hill. Pringle, C., & Michel, M. (2007). Assessment Practices in AACSB-Accredited Business Schools Journal of Education for Business, 82(4), 202-211 Romero, E.J. (2008). AACSB Accreditation: Addressing faculty concerns. Academy of Management Learning & Education, 7(2), 245-255. Ryan, S. and Guthrie, J. (2009). Collegial Entrepreneurislism: Australian graduate schools of business. Public Management Review, 11(3): 317-344 Slone, R. R., & LaCava, J. (1993). 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AACSB International and the management of its brand: Implications for the future. Journal of Management Development, 28(5), 407-413. Yunker, Penelope J (1998). A survey of business school heads on mission-linked AACSB accreditation standards. Journal of Education for Business, 73, 137-143. Zammuto, R.F. (2008). Accreditation and the globalization of business, Academy of Management Learning & Education, 7(2): 256-268. 21 Table 1 A Comparison of the 2003 and 2013 AACSB Standards Standards Categories of Major Standards Centrality of Mission to Accreditation and Reaffirmation Process Categories of Standards Reporting/Metrics 2003 Standards for Business Accreditation (AACSB 2003) Three Mission is central to the accreditation process; all performance metrics are a function of mission. 1. Strategic Management Standards 2. Participant Standards 3. Assurance of Learning Standards Standard 2 requires Table 2-1, Five-Year Summary of Intellectual Contributions (by academic unit and faculty member) and makes optional Table 2-2, Five-Year Summary of Peer-Reviewed Journals and Number of Publications in Each. Standard 5 calls for a Financial Strategies Table. Standard 9 requires Table 9-1, Summary of Faculty Sufficiency by Discipline and School. It should be noted that the standard requires at least 60 percent of the faculty in each discipline and 75 percent of the faculty in the school overall to be participating faculty members. Standard 10 requires Table 10-1, Summary of Faculty Qualifications, Developmental Activities, and Professional Responsibilities (by academic unit and faculty member) and is supplemented by academic vitae for all faculty and Table 10-2, Calculations Relative to the Deployment of Qualified Faculty. Faculty are classified as (1) academically qualified (AQ), (2) professionally qualified (PQ), or (3) other (O). At least 50 percent of the faculty in each discipline and overall must be AQ, and at least 90 percent of the faculty in each discipline and overall must be AQ and PQ. Standards 16, 18, 19, and 21 required direct measurement of learning goals. Process 1. 2. 3. Mission-driven process Annual reporting requirement initially that was eliminated 5-year accreditation lifespan 22 2013 Standards for Business Accreditation (AACSB 2013) Four Mission and context are central to the accreditation process; all performance metrics are a function of the school’s mission and context. 1. Strategic Management and Innovation 2. Participants 3. Learning and Teaching 4. Academic and Professional Engagement Standard 2 requires Table 2-1, Intellectual Contributions (in aggregate to reflect organizational structure). Standard 3 requires a table to show Financial Support for Strategic Initiatives. Standard 8 requires direct measurement of learning goals but also explicitly allows for indirect measures of quality. Standard 15 requires Table 15-1, Faculty Sufficiency and Qualification Summary for the Most Recently Completed Normal Academic Year. Table 15-1 refers to Standard 5 for sufficiency in terms of participating and supporting faculty members. At least 60 percent of the faculty in each discipline, location, delivery mode, or program and 75 percent of the faculty in the school overall must be participating faculty members. Standard 15 outlines the qualification requirements into five categories: (1) scholarly academics (SA), (2) practitioner academics (PA), (3) scholarly practitioners (SP), (4) instructional practitioners (IP), or (5) other (O). SA must comprise at least 40 percent of the faculty, while SA, PA, and SP must cover least 60 percent of the faculty. SA, PA, SP, and IP must make up at least 90 percent of the faculty. Standard 15 also requires Table 15-2, Deployment of Participating and Supporting Faculty by Qualification Status in Support of Degree Programs for the Most Recently Completed Normal Academic Year. 1. Alignment with eligibility criteria required to show congruence with AACSB core values and that the university has the resources and structures to support an AACSB accreditation process 2. Mission-driven process 3. 5-year accreditation lifespan TABLE 2 Three Major Values Explicit in the 2013 AASCB Standards for Business Accreditation and Illustrative Impacts on Faculty and Deans AACSB CORE VALUES The school must encourage and support ethical behavior by students, faculty, administrators, and professional staff. The school maintains a collegiate environment in which students, faculty, administrators, professional staff, and practitioners interact and collaborate in support of learning, scholarship, and community engagement. The school must demonstrate a commitment to address, engage, and respond to current and emerging corporate social responsibility issues (e.g., diversity, sustainable development, environmental sustainability, and globalization…) through its policies, procedures, curricula, research, and/or outreach activities. ILLUSTRATIVE IMPACT ON FACULITY The school has processes and policy(ies) that addresses ethics and that faculty are aware and adhere to these. This value has major impact on faculty. AACSB values a collegial higher education environment that encourages academic freedom and innovation. Collegiality can be defined as a three dimensional construct that consists of: (1) mutual support and trust; (2) equity and politics; and (3) shirking behavior (Miles, Shepherd, Rose, and Dibben 2013). The Miles et al. (2013) Faculty Collegiality Scale provides a psychometrically tested measure of a business schools level of collegiality. This value provides opportunities for faculty by: (1) shaping curriculum to be more inclusive of corporate social responsibility and ethical issues: (2) influencing recruitment and retention; and (3) impacting scholarship through potentially showing preference for research that addresses some aspect of corporate social responsibility. 23 ILLUSTRATIVE IMPACT ON DEANS This codifies the obligations that the dean has as the organizational leader in setting ethical standards and ensuring that standards are transparently and consistently followed. Deans also value a collegial environment that supports academic freedom and innovation but must balance this with the need for academic responsibility. They must consider the impact of strategic and tactical decisions on collegiality including: (1) recruitment; (2) retention; (3) rewards; (4) workloads; and (5) resource allocations. An understanding of corporate social responsibility and its many implications must be incorporated into the strategy and processes of the business school. Implications include: (1) resource use; (2) travel; (3) recruitment and retention; (4) engagement; and (5) access. Table 3 The 2013AASCB Standards for Business Accreditation and Illustrative Impacts on Faculty AACSB STANDARDS FOR BUSINESS ACCREDITION (AACSB 2013) 1-Mission ILLUSTRATIVE IMPACT ON FACULTY Faculty must have input on the development and review of the college’s mission statement. The mission is co-created with students, faculty, alumni, and other stakeholders. The school’s mission must be linked with and congruent to its context within a society, region, and university. The mission must be explicitly linked with the broader society, region, and university. The mission must be supported by required resources that the faculty can access. The mission must be linked to expected outcomes which are typically delivered by the faculty. 2-Intellectual Contributions Faculty will be expected to produce high-quality intellectual contributions (IC) that advance theory, practice, or teaching and are peer validated and disseminated. The schools portfolios of ICs includes: 1. Basic scholarship, 2. Applied or engaged scholarship, 3. Scholarship of teaching and learning. 3-Financial Strategies and Resources Faculty will be impacted by this standard very explicitly. Schools with adequate financial resources will have the funds to support research, teaching and engagement. 4-Student Admission The quality, nature and pedagogy of classes are greatly dependent upon the quality of students admitted. Faculty will be (as in the 2003 standards) classified into participating and supporting faculty members. 1. Participating faculty are engaged in the activities of the school and its governance including scholarship, service, and external engagement. 2. Supporting faculty members’ primary role is teaching. Faculty should understand how teaching and service workloads are assigned, what research expectations are, be systematically and formally reviewed, have formal mentoring programs, and understand resource allocation decisions and plans. Faculty must be supported by an adequate professional staff to achieve the school’s mission. 5-Faculty Sufficiency 6- Faculty Management & Support 7-Staff Sufficiency & Deployment 8-Management of Curricula and Assurance of learning ILLUSTRATIVE IMPACT ON DEANS The department faculty must develop a system to determine and revise learning goals, the curriculum to achieve these learning goals and a control mechanism to provide AOL. 24 The dean must acquire and deploy resources to the faculty that are required to support the mission. Business school governance must explicitly link the mission to faculty performance expectations. Deans will have additional indicators of the impact of their faculty’s IC including: 1. Peer reviewed journal publications, 2. Citation counts, 3. Editorships, 4. Grants, 5. Visiting appointments, and 6. Leadership in academic bodies. Deans will have additional pressures to provide funding to support research, teaching, and engagement initiatives from faculty and provide more specific information to AACSB. This will impact deans as it relates to their university’s own growth strategies and administrator performance expectations. Deans will have some flexibility in staffing classes with supporting faculty, but will largely be required to use fully participating faculty. Deans must ensure transparency and good management practices are followed. This may conflict with how some universities are centralizing staff support as a cost reduction strategy. Deans are responsible to ensure that an AOL system with direct assessment is in place and is effective. 9-Curricula Content The faculty is responsible for the content of the curriculum which must have content in both general skill areas and business management knowledge areas. Deans will have to support faculty initiatives to change the curricula to reflect AACSB standards. GENERAL SKILLS: 1. Written and oral communication 2. Ethics 3. Analytical thinking 4. IT 5. Interpersonal relationships and teamwork 6. Diversity 7. Reflective thinking 8. Ability to apply knowledge UNDER GRAD GENERAL BUSINESS AREA 1. Economics, and the environment and context of business 2. CSR 3. Finance 4. Systems and processes 5. Organizational, consumer and individual behavior 6. IT and quantitative methods 7. Major emphasis knowledge MBA LEVEL KNOWLEDGE 1. Leadership 2. Managing in a global context 3. Creativity 4. Decision making 5. Knowledge management 10-Student-Faculty Interactions 11-Degree Program Level, Structure and Equivalence 12-Teaching Effectiveness 13-Engagement by Students 14-Exectutive Education DOCTORAL LEVEL KNOWLEDGE 1. Advanced research skills 2. Context understanding 3. Teaching prep 4. Deep mastery of specialty area Student access to faculty Faculty will be impacted by “time-to-degree” deadlines and the teaching model used for in class, blended and online classes. Teaching must be systematically evaluated. How does the curriculum actively engage students in the learning process? How is experiential learning used and evaluated? If executive education is part of the mission how are faculty involved and engaged in it. 25 Deans will have to ensure faculty do not become “dis-engaged” from students. Deans will be impacted by their university’s retention, promotion, and graduation policy. Support for developing more effective teaching must be developed. Deans must ensure that during faculty retention, promotion, and tenure decisions that experiential learning is valued. Deans will be responsible to ensure that executive education is of the same quality as traditional education, if it is a significant piece of the funding for the business unit. 15-Faculty Qualification and Engagement Faculty qualifications will be assessed by: 1. Academic credentials 2. Professional experience 3. Sustained academic engagement as evidenced by scholarship and academic leadership 4. Sustained professional engagement. QUALIFIED FACULTY STATUS – how to develop and maintain CURRENCY AND RELEVANCY 1. Scholarly academics – Discipline relevant doctoral credentials and relevant and current and sustained scholarship 2. Scholarly practitioners – Research currency but lack relevant doctoral credentials 3. Practice academic - Discipline relevant doctoral credentials and relevant but currency and relevance is maintained by consulting and professional engagement 4. Instructional practitioners – Hold significant professional experience and maintain currency and relevancy through professional activities. 26 Recruiting must reflect the changing standards.