1. Describe the five primary revenue models used by E-business firms? 2. What is Business Model? How does it differ from a business plan? 3. What are eight key components of an effective business model? 4. Table 2.2 on page 61 lists five categories of primary revenue models. Using the Internet, find another e-commerce company that fits each category. Explain why the selected company fits the category in which you placed it. Prepare a table to summarize your research. 5. Table 2.3 on pages 67-68 list seven categories of business models. Choose one category and find an additional company that fits that category. Explain why the company you chose fits the category. Prepare a table to summarize your research.