Item 2.B-November 7, 2014
ADMINISTRATIVE FACULTY POSITION DESCRIPTION QUESTIONNAIRE
To expedite and facilitate the PDQ review process, please send the PDQ and Org Chart electronically to
marshag@unr.edu for discussion and for initial review before routing PDQ for approval signatures.
Questions - call UNR Faculty HR at 682-6114
INSTRUCTIONS: See http://www.unr.edu/hr/compensation-and-evaluation for complete instructions.
Incumbent(s) Name (if applicable): Marianne Tooker (76074Position #(s): 10748, 11228;
10748), Shawn Sariti (76925-11228); Vacant (77791-17477)
17477(V); New
Current Title: Specialist, Media Production-TLT (76074);
Current Range: 2
Specialist, Media Production-KC-TLT (77791); Specialist,
Digital Multimedia Production-LIBR (76925)
Department: Teaching and Learning Technology and
College/Division: University Libraries /
University Libraries
Office of Provost
Account #(s): 1101-109-0201; 1200-108-0204; 1311-108-0046
Action Proposed: (check all that apply)
( ) New position: Proposed Range:
Proposed Title:
(X) Title Change, Proposed Title: Specialist, Multimedia Production
( ) Proposed Reassignment from Range
to Range
( ) Revised PDQ only (no change in range or title)
JCC (Current
( ) Line of Progression (show titles below)
or new HR
Range:
assigned):
I certify that the statements in this description are accurate and complete to the best of my knowledge.
____________________________________________________________
Employee’s Signature
__________________
Date
I/we have reviewed the statements in this form and they accurately reflect the job assignments.
____________________________________________________________
__________________
Immediate Supervisor’s Signature Mark Gandolfo, Dir, Digital Media Tchnlgy
Date
____________________________________________________________
__________________
Kathlin Ray, Dean, Univ. Libraries / Kevin Carman, Exec Vice Pres & Provost
Date
Director/Chair/Dean
Approved for Salary Placement Committee review
____________________________________________________________
__________________
Pres / Vice Pres / Vice Prov Signature Stacy Burton, Vice Provost, Faculty Affairs Date
Action Approved by the Provost/President (Completed by Faculty HR):
67632 Range:
2
Pos #(s): 10748, 11228;
JCC:
EEO: 3J
Eff: 11/1/2014
17477(V); New
Approved Title: Specialist, Multimedia Production
Employee signs on “final” stamped approved PDQ and sends to HR for personnel file.
Employee Signature:_______________________________________________ __________________
Date
Printed Name: ____________________________________________________
Rev: 10/1/2012
Position Description – Specialist, Multimedia Production
Page 2
1. Summary Statement: State the major function(s) of the position and its role in the
university. Attach an organizational chart with positions, ranges, and names for the division
which reflects the position in it as well as those supervised in the department. (This section is
used for advertisement of the position.)
The Specialist, Multimedia Production, provides creative input, development, and support regarding
the design and production of film, video, graphic, digital, multimedia, interactive media, and
photographic projects that support the goals of the University. The position serves as a consultant,
trainer, and advisor for campus clients seeking to utilize instructional technology, such as interactive
digital media, digital imaging, and digital video technology for research, instructional, and outreach
applications. The Specialist acts as a production manager and advisor and therefore must be fluent
with the theory and practice of new media applications. These positions report to the Director, Digital
Media Technology.
Specific duties may be assigned as follows:
Dynamic Media Lab – Guide and assist students, faculty, and staff in the development and
distribution of multimedia projects produced in the Dynamic Media Lab
Interactive Digital Media – Work with students, faculty, and staff to determine the appropriate
utilization of interactive digital media, including the design and production of graphics and animations
Event Media Technology – Assist campus entities in the planning, design, and support of live media
elements used as part of University events
Additional Digital Media Projects – Consult with and assist students, faculty, and staff with the
development of multimedia projects, with an emphasis on video
2. List the major responsibilities, including percentage of time devoted to each. Provide
enough detail to enable a person outside the department to understand the job (percentage
first with heading and then bulleted information).
40% - Digital Media Projects
 Develop, plan, and produce a variety of research, instructional, outreach, and promitional
dynamic media projects utilizing a vareity of digital media technolgoies, tecniques, and
elements (film, audio, video, graphics, animation, etc.)
 Consult with faculty, staff, and students to develop concepts, determine location(s) and related
logistics, schedule a production crew, write project treatment and scripts, and develop a
production budget and shooting schedule with an empahsis on video
 Perform location and studio video shoots including setting up lighting, audio/visual recording
systems, and coordination of production crew, talent, and location personnel
 Create appropriate graphics, animations, still images, and other audio/visual elements
 Oversight and performance of nonlinear digital editing activities
 Post-production activities utilizing high-level authrioring programs to include video editing and
audio mixing (utilizing Dreamweaver, Go Live, Director, Flash, Adobe Photoshop, etc.)
 Document and production of major university activities and events for historical archival and
promotional purposes
 Assist faculty, staff, and students with the formatting, optimization, duplication, and distribution
of digital media for a variety of target distribution modes (WebCampus, streaming media,
internet, CD/DVD, print, etc.)
 Collaborate with the production team to determine the highest quality and most effective
production approaches relative to each project
Position Description – Specialist, Multimedia Production
Page 3
40% - Unit Specific Support (for each area assigned)
Dynamic Media Lab
 Assist students, faculty, and staff with the development of multimedia projects created and
produced in the Dynamic Media Lab
 Advise students, faculty, and staff on media production technologies and techniques
 Perform general maintenance and installation of Dynamic Media Lab hardware and software,
work with IT staff when necessary
 Provide training for the use of digital media equipment available for check-out and use through
small group or one-on-one consultations
 Oversee Dynamic Media Lab student workers to ensure lab specific duties are being carried
out
 Plan and teach Dynamic Media Lab user workshops
Interactive Digital Media
 Develop and teach classes and workshops on digital media production
 Provide individualized, project based training designed to fulfill specific research, outreach, or
educational goals
 Develop and produce support materials for grant and funding proposals
 Post and maintain finished web sites on University web servers
Event Media Technology
 In collaboration with the Event Media Technology Coordinator, consult with campus clients to
assess an event’s media technology requirements
 Assist with the day-to-day technology needs for campus events, programs, and presentations
 Set up, break down, run, and troubleshoot technical devices including, but not limited to: video,
sound and lighting systems, projectors, and computers
 Monitor and produce audio/visual media technology elements during events
 Procure, maintain, adjust, and repair related equipment
Additional Digital Media Projects
 As previously established
10% - @One Support and Service
 Support efforts to publicize @One, Dynamic Media Lab, and Digital Media Technology
services and accomplishments
 Provide assistance for reporting and assessment activities
 Assists with the development, creation, and updating of @One Digital Media web pages,
pamphlets, digital displays, and other informational products
10% - Other Duties as Assigned
 Work with Knowledge Center staff to develop policies and procedures for @One and Digital
Media Technology resources and services
 Serve on University and work unit committees and participate in departmental and unit
meetings
 Fulfil other duties as assigned
3. Describe the level of freedom to take action and make decisions with or without
supervision and how the results of the work performed impact the department, division and/or
the university as a whole.
Level of Freedom:
The Media Production Specialist has the authority and responsibility to make decisions that contribute
to the effective utilization of digital media tools, techniques, and end products. With occasional
Position Description – Specialist, Multimedia Production
Page 4
consultation with the Director, the position has the autonomy to determine design elements,
appropriate software, and make creative decisions and recommendations about media projects to
students, faculty, and staff to guide their projects. Positions involved with Events Media Technology
will work in coordination with the Coordinator, Event Media Technology to meet with potential event
clients, determine needs, create action plans, and make decisions as to the best technology and
methods used to implement plans and produce events. The position may be the sole representative
for trouble shooting problems at an event, and thus must make decisions autonomously and quickly.
Impact:
Decisions have a direct impact on the Knowledge Center and the University’s image, while affecting
the perception and credibility of the Multimedia Production and @One units. Poor decisions and
performance negatively impact the ability of students, faculty, and staff to maximize the use of media
and technology and to successfully complete projects and class assignments that depend on these
operations. Decisions leading to excellent service contribute to teaching and learning and promote
student success and retention. Positions involved with Events Media Technology have an impact on
the success and effectiveness of events, including those hosted by the Offices of the President and
the Provost. Thus, they have a direct impact on the University’s image within the Nevada System of
Higher Education, the community, the alumni and donor base, and constituencies within state and
local governments.
4. Describe the knowledge, skills (to include cognitive requirement and verbal and written
communication), and abilities (to include task complexity, problem solving, creativity and
innovation) essential to successful performance of this job (in bullet format).
Knowledge of:
 Video production equipment (studio and field) to include multi-camera or single camera
production, audio, lighting, and editing systems (including dual system sound)
 Complex design, editing, and authoring tools and software programs
 Media and graphic design principles
 Traditional, digital, and advanced photography and digital cinema principles and processes
 Copyright laws and academic fair use guidelines
 Streaming video and other digital video distribution formats
 Media production in an academic setting
 Operations associated with digital media lab environment
 Location scouting, power, acoustics, sightlines, and safety
 Live sound reinforcement
 Issues related to synchronous and asynchronous delivery of educational material
Skills:
 Artistic design
 Management and supervision to include organizing work schedules, assigning and supervising
projects, and providing feedback
 Verbal, written, and interpersonal communication skills including technical communication,
expressive and creative communication, visualization, scripting, grant proposals, and
evaluations
 Proficiency in the use of a personal computer and current software applications including, but
not limed to MAC and Microsoft Office Suite (Word, Access, Excel, PowerPoint, and Outlook)
 Use of digital imaging equipment including cameras, scanners, printers, lighting, and storage
devices
 Proficiency with imaging software (Adobe Photoshop)
 Customer service skills demonstrating a strong commitment to public service
Position Description – Specialist, Multimedia Production
Page 5
Ability to:
 Plan, organize and set priorities which accurately reflect the importance of job responsibilities
and demands
 Learn updated and new software packages
 Address groups of people and lead discussions
 Work effectively in a collaborative environment
 Work in a rapidly evolving environment
 Be committed to providing superior product and customer service
 Keep appraised of current trends and issues in the media production field, though trade
publications and by attending relevant trade shows, workshops, and classes
 Adhere to deadlines
 Work collegially with diverse groups including colleagues, management, and university faculty
and staff
 Communicate complex subjects in an easily understood and compelling manner
 Be flexible in adopting new multimedia projection, post production, and event production
technologies
 Troubleshoot technical issues and field questions associated with a digital media lab
environment
 Evaluate requirements, set-up, and operate event and media production hardware and
software
 Coordinate and collaborate with other technical departments, craft disciplines, and design and
production teams
 Lift 50 pounds above waist level
5. Describe the type of personal contacts encountered in performing the duties of the job.
Explain the nature and purpose of these contacts: i.e., to provide services, to resolve
problems, to negotiate.
Internal
Students, faculty, and staff
Departments, colleges, and
divisions
Advisory workgroups and
committees
Library, @One , TLT, and Digital
Media Production management
and staff
External
Commercial vendors
Public agencies
Professional organizations and
groups
K-12 administration and faculty
Local business, industry, and
community groups
Reason for Contact
To provide service, instruction, consultation, and training in the
development, use, and production of event and multimedia
materials, technologies, and techniques
To develop and produce multimedia material; to provide instruction
and consultation; and to develop content and design for media
display screens
To recommend policies, procedures, processes, and equipment
purchases
To resolve problems, establish unit plans, improve and implement
services, collaborate on group projects, recommend policies and
procedures, and coordinate day-to-day activities
Reason for Contact
To research equipment capabilities and purchases and to
troubleshoot equipment and software problems
To perform design and production services
To present papers and productions
To consult, advise, and train on digital media infrastructure and
projects
To showcase and demonstrate Knowledge Center features and
capabilities; to represent University interests for event related
Position Description – Specialist, Multimedia Production
Page 6
activities; to provide and support media elements related to
events; and, to produce media elements and projects showcasing
the University and environs
6. Indicate the minimum qualifications which are necessary in filling this position should it
become vacant. Please keep in mind the duties/responsibilities of the position rather than the
qualifications of the incumbent.
a.
Minimum educational level, including appropriate field, if any.
Bachelor’s Degree from a regionally accredited institution
b.
Minimum type and amount of work experience, in addition to the above required
education necessary for a person entering this position.
Bachelor’s Degree and two years, or a Master’s Degree and one year, of work
experience in graphic design, media production, or other related field
Preferred Licenses or Certifications: None
c.
Indicate any license or certificate required for this position.
None