Sensation & Perception Sensation – transduction of mechanical energy into neural energy (bottom-up) Vision Transduction in the retina cornea – pupil (iris controls opening) – lens – retina (rods & cones) – bipolar cells – ganglion cells – optic nerve fovea – point of central focus (highest concentration of cones) Blind spot Lateral geniculate nucleus (LGN) – region in thalamus for vision Hubel & Wiesel – feature detectors Theories of color vision Young-Helmholtz trichromatic theory – blue, red, green detectors Opponent-process theory – afterimages (red/green, yellow/blue, black/white) Hearing Amplitude (height – loudness), frequency (pitch) Pinna – auditory canal – eardrum (tympanic membrane) – ossicles – oval window – cochlea (transduction) Cochlea – hairs connect to organ of Corti – then to auditory nerve Place theory – hairs react to certain frequencies in a certain place Frequency theory – hairs fire at different rates to match frequency Conduction hearing loss vs. sensorineural hearing loss Touch Gate-control theory of pain Endorphins Chemical senses: taste, smell Taste buds on papillae (sweet, salty, sour, bitter) Receptors in nose – directly to olfactory bulb – limbic system – bypasses thalamus Vestibular (balance – semicircular canals) & kinesthetic (body position, orientation) Perception – analysis and interpretation of sensation (top-down) Absolute threshold – minimal stimulus for detection 50% of the time subliminal – below absolute Difference threshold (JND) Weber’s law – difference vary in proportion to intensity of stimulus Theories of perception Signal detection theory (depends on state of perceiver) Perceptual set (approach to perceptual task – influenced by schemata) Rules of visual perception Figure-ground Gestalt rules proximity continuity similarity closure Constancies size shape brightness Depth perception visual cliff – crawlers have perception of depth Binocular cues (both eyes) binocular (or retinal) disparity convergence Monocular cues (can perceive as well with one eye as with two) Linear perspective Texture gradient Relative size Shadowing Interposition Illusions Muller-Lyer (lines with arrows) – culture affects perception phi phenomenon (blinking lights appear to travel) stroboscopic movement (flip books, cartoons)