Health Promotion Conference 2015 Tailoring health literate communication to

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Tailoring health literate communication to
older adults with limited health literacy.
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Development and pilot-testing of a training for
health care professionals.
M.S. Kaper, MSc; S.A. Reijneveld, MD PhD, A.F. de Winter, PhD
University Medical Centre Groningen (UMCG).
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In collaboration with: J. Sixsmith, PhD and P. Doyle, MSc.
National University of Ireland, Galway.
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
www.irohla.eu
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Outline
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• Introduction
– Introduction to health literacy
– Reducing the gap in health literacy skills
• Study aim & research questions
• Study design
• Key findings
• Conclusion
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Introduction to
health literacy
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Definition of health literacy:
• To access, understand, appraise and communicate information
• To engage with the demands of health contexts
• To promote and maintain good health*.
• Functional – Interactive – Critical Health literacy**.
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*Source: Kwan, B. et al. (2006). **Nutbeam, D. (2006)
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Reducing the gap
in health literacy skills…
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Actual health literacy skills
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Demanded health literacy skills
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… By tailored communication of professionals
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Study aim &
research questions
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Aim
The development of a theory informed training on health literate
communication adapted to the context of European health
professionals.
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Research questions
1. What are the core competencies of the training?
2. What are the needs and perceptions of professionals?
3. How to tailor the training to the context of professionals?
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Study design
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1. Orientation
Focus group 1:
Explore needs and perceptions
Identify core competencies.
2. Development
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Develop draft outline of the training
Focus group 2:
Opinions training outline & tailoring
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3. Testing & evaluation
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Training development and pilot-testing
Focus group 3:
Evaluation & future improvements
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Key findings
1. Core competencies of the training
2. Needs and perceptions of health professionals
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3. Tailoring the training to the context of professionals
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Key findings
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1. Core competencies of the training
• Knowledge and awareness on health literacy and tailored
communication strategies
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• Ability to facilitate tailored communication to decrease HL
problems and develop HL skills.
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• Ability to sustain communication skills to mitigate HL problems
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Key findings
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2. Needs & perceptions of professionals
Current experiences of professionals:
• Recognized problems related to health literacy
• Used cues indicating low health literacy
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Needs and perceptions on training:
• Training in multidisciplinary teams
• Practice communication strategies
• Training on critical situations and evidence informed
interventions
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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3. Tailoring to the health context.
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Key findings
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• Mixed views on e-learning vs. face-to-face
• Relevant training content:
communication skills and personal feedback
• Positive on blended learning and role play
• Sustaining of acquired skills
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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3. The training program
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1. Increase knowledge and awareness on health literacy (2 hours):
• Definition, impact, recognition of limited health literacy
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2: Teach tailored communication strategies (6 hours):
• Reduce health literacy problems:
Information gathering, clear communication, teach back
• Facilitate development of health literacy skills:
Relationship, shared decision making and self-management
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3: Sustaining communication strategies (2 hours):
• Reflection on applying strategies in practice
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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Conclusion
The literature study and the health professionals contributed to:
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The systematic development of a modular
training in health literate communication tailored
to the European health care context.
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
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University Medical Centre Groningen (UMCG)
– Dr. A.F. de Winter & Mrs. M.S. Kaper, MSc.
National University of Ireland Galway
– Dr. J. Sixsmith & Mrs. P. Doyle
The Regional Agency for Health (ARS of the Marche region)
– Mrs. C. Giammarchi
Italian National Research Centre on Ageing (INRCA):
– Mrs. R. Bevilacqua
Hanze University of Applied Sciences (HUAS)
– Dr. W. Paans & Dr. H.J.J.M. Veenker
Dutch Institute for Healthcare Improvement (CBO)
– J. Jansen
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IROHLA PARTNERS
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
www.irohla.eu
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Thank you for your attention.
Questions?
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
www.irohla.eu
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We can tailor communication to
people with low health literacy and
mitigate health literacy related
problems…
IROHLA is co-ordinated by the University Medical Center Groningen and has received funding from the
European Union’s Seventh Framework Programme (FP7/2007-2013) under grant agreement n°305831
www.irohla.eu
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