HARTNELL COMMUNITY COLLEGE DISTRICT
Advancement Council
Minutes
2/20/14, 12:00pm – 2:00pm
Building E, Room 112
MEMBERS
Name
Tony Anderson
Debra Kaczmar
Paul Chen
Representing
Counselor, Co-chair (Faculty cochair, 2-year
Executive Director of
Advancement (Co-chair,
permanent))
VP of Academic Affairs
Dean of Student Affairs or
Academic Affairs
VP of Administrative Services
Dean of Education Services, South
County
Grant Account Manager
Director Community Collaborative
& Articulation (Classified
Manager)
(Faculty)
(Faculty)
Administrative Assistant II
(Classified CSEA)
Computer/Telephone Technician
(CSEA President)
Dean of Nursing & Allied Health
Computer/Telephone Technician
Student- TBD
Student- TBD
Students
Students
Jackie Cruz
Alfred Munoz
Renata Funke
Sharon Alheit
Molly Lewis
Yvonne Carreon
Stephen Otero
Present
Absent












Others
Name
Matt Coombs
Loyanne Flinn
Esmeralda Montenegro-Owen
Title or Representing
VP Information and Technology
Resources
Director of Development
Director of Communications
CALL TO ORDER
Present
Absent



Jackie Cruz
Meeting called to order at 12:10p.m.
1
Hartnell College Mission Statement
Hartnell College provides the leadership and resources to ensure that all students shall have equal access to a quality education and the opportunity
to pursue and achieve their goals. We are responsive to the learning needs of our community and dedicated to a diverse educational and cultural
campus environment that prepares our students for productive participation in a changing world.
ACTION ITEMS
Approval of Meeting Minutes
Approval of Minutes of the Advancement Council for January 15, 2014
MSC (Debra Kaczmar / Yvonne Carreon) Minutes of the Advancement Council from January 15, 2014 were unanimously
approved.
Approval of Meeting Agenda
Approval of Agenda of the Advancement Council for February 20, 2014
MSC (Al Muñoz / Molly Lewis) Agenda of the Advancement Council for February 20, 2014 were unanimously approved.
INFORMATION/DISCUSSION/PRESENTATIONS
Update on grant opportunities – Career Pathway Trust Grant
Jackie Cruz reported on a grant proposal that is due March 28 th for the California Department of Education, California
Career Pathways Trust. It is a regional proposal including Monterey and San Benito County educational partners, and
Gavilan, Monterey Peninsula and Hartell Colleges. The pathways being considered include Ag Tech (Diesel, Auto, Food
Safety, Pest Control Application, and Horticultural Technician); Health (CNA, LVN, RN, Respiratory Care Practitioner, EMT
and Physician Assistant); Engineering (Aviation Technology at Gavilan); Construction and Sustainable Design; Public
Service Pathway (Education, Early Childhood Education, Administration of Justice); and Hospitality/Tourism (Monterey
Peninsula College). All pathways must demonstrate incorporation of STEM. We are also considering incorporation of
sustainability and entrepreneurship in all pathways. A meeting with partners is planned for Monday, February 24 from
10am-3pm in B208 and Advancement Council members are invited. We are applying to the $15M category. The grant
term is four academic years and funding covers three years.
Program Review Update
Jackie Cruz reported that the suggestions from the last Advancement Council meeting have been incorporated into the
program review documents. Regarding the Office of Institutional Advancement request for an alumni engagement
position, Jackie reviewed the justification. With 40,000 alumni in our database and 6,000 of those identified as likely
make a strong connection to the college, this position is critical. Additionally, this position is expected to raise enough
revenue to seed fund a planned giving officer position, which is also critically needed. Tony Anderson asked for
information to compare our operations and staffing to other similar offices at other colleges and universities to help the
council understand the need. Jackie offered to bring back to the council some comparison information.
Additionally, the funding request includes making the Philanthropy Officer a college position with the college paying the
benefits. Al Munoz reminded the group that one of the biggest challenges with additional position funding is
consideration of the 50% rule. If the college can increase FTE in future years thereby increasing the instructional side of
the equation, that will increase the opportunity on the non-instructional side. Al should be able to report soon on future
FTE outlook. Al reminded council members that this year managers have been asked to curtail non-instructional spending
to make sure we finish 2013-14 on the right side of the 50% rule.
President’s Task Force Funding Plan alignment with Strategic Plan
2
Hartnell College Mission Statement
Hartnell College provides the leadership and resources to ensure that all students shall have equal access to a quality education and the opportunity
to pursue and achieve their goals. We are responsive to the learning needs of our community and dedicated to a diverse educational and cultural
campus environment that prepares our students for productive participation in a changing world.
The council members briefly reviewed three documents that are proposed to help correlate the Office of Advancement
Funding Plan 2012-17 with the college’s updated strategic priorities/and performance indicators. The documents are a
pdf of the funding plan projects, the latest draft of the strategic plan, and a matrix for correlating them. The plan is to
spend time at the next meeting completing the matrix, which will require council members to be familiar with the
information. Council members agreed that working on the matrix as a group, as opposed to via an online survey, was
best because it would allow for discussion.
OTHER ITEMS/BRIEF ANNOUNCEMENTS
There was discussion about filling the vacancies on the council.
There was discussion about staff, faculty, adjunct and student leadership awards. Some examples were presented.
NEXT MEETING(S)
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Wednesday, March 20, 2014 in Building E, Room 112
Wednesday, April 17, 2014 in Building E, Room 112
Wednesday, May 15, 2014 in Building E, Room 112
ADJOURNMENT
Jackie Cruz
Meeting adjourned at 1:20pm
3
Hartnell College Mission Statement
Hartnell College provides the leadership and resources to ensure that all students shall have equal access to a quality education and the opportunity
to pursue and achieve their goals. We are responsive to the learning needs of our community and dedicated to a diverse educational and cultural
campus environment that prepares our students for productive participation in a changing world.