Contents Higher Ed Severe funding cutbacks. Strained resources. Increased competition. Escalating tuition and fees. This is the new reality for most higher education institutions. In fact, the cost of tuition and fees in the United States has risen 439 percent in the last 25 years, according to “Measuring Up 2008,” from the National Center for Public Policy and Higher Education. Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Higher education institutions also face a fundamentally changed student body. Seventythree percent of college students today are “non-traditional” students (such as working adults returning to the classroom to help advance their careers.) There is also a new generation of “traditional” learners who are anything but traditional. These next-generation students have come of age with the Internet and they expect campus life to mirror their digital lives. These students want: •• Access to rich media anytime, anywhere, and on any device •• To be able to time-shift, access social networking •• To be able to easily tag, rate, and share video Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 1 > Print Section Preparing Today’s Students for Tomorrow’s World Preparing Today’s Students for Tomorrow’s World < •• Enable anytime, anywhere access •• Expand class time beyond classroom walls so busy students can access instruction 24 hours a day •• Support peer collaboration with an increased emphasis on learning and working in teams •• Provide multimodal instruction to help students become more engaged and more responsible for their learning Because of this changing landscape, higher education needs new and innovative approaches that can help address the economic, social, and technical challenges of the 21st century. Colleges and universities must adapt to support advanced technology. These institutions must: Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed Technology-enhanced collaboration is an excellent way to engage students and expand learning opportunities. Cisco Collaboration provides the advanced solutions needed to provide a foundation for next-generation learning. Cisco’s networkpowered collaboration enables team-based, mediarich, 24-hour learning within and outside campus boundaries. Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Cisco Collaboration solutions can have a positive impact on a wide variety of activities between both internal and external audiences. Everything from fundraising to recruiting, planning, scheduling, and events can be improved across a range of people and departments. For example: •• Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. •• Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 2 > Print Section the campus community beyond the brick and mortar campus, and keep faculty, students, and staff informed in the event of emergencies. Create a Collaborative Learning Environment Preparing Today’s Students for Tomorrow’s World < •• Students can instantly collaborate with classmates on projects, regardless of location. They can also interact with instructors for guidance and feedback and communicate with family and friends in real time. Faculty can work more effectively with other faculty to develop and refine course content. They can easily collaborate with other institutions on research, communicate with students, parents, and administration, and stay better informed in the event of emergencies. •• Parents and community can get near-real-time access to information on student progress, be better informed about campus events and issues, and get instant notification about emergencies. With Cisco Collaboration, higher education institutions can also: •• Reduce travel-related costs for meetings and training by enabling faculty and staff to meet and collaborate over the network •• Increase revenue-generating opportunities by expanding educational and entertainment offerings •• Improve communication and collaboration among faculty, administrators, students, and staff both on and off campus •• Reduce operational costs by enabling administrative and operational efficiencies •• Improve school safety and security with network-powered solutions that deliver the right information, at the right time, to the right people—quickly, simply, and effectively Administration and staff can accelerate communications between departments, expand Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed Cisco Collaboration provides a full suite of conferencing capabilities, which includes Cisco WebEx Meeting Center, Event Center, Training Center, and Support Center. These best-in-class conferencing solutions can be flexibly used to address the collaborative needs of your entire organization, making it possible for users to deliver: •• Innovative education. The Cisco WebEx Collaboration Cloud enables distance learning curriculum, access to specialty teachers, student communities, and virtual study teams, so universities can create new and novel ways to educate beyond the current curriculum and geographic boundaries. •• Student recruitment and retention. As expectations rise, universities need to attract and retain the best students and teachers with more connected, media-rich learning experiences. WebEx is proven, cutting-edge technology that enables real-time, secure collaboration among students and faculty. Preparing Today’s Students for Tomorrow’s World Create a Collaborative Learning Environment Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 3 > Print Section Communicate and Collaborate Instantly with Rich Conferencing Communicate and Collaborate Instantly with Rich Conferencing < •• Research collaboration. Learning institutions need to stay at the front of the curve in gathering, analyzing, and disseminating research data as they collaborate with institutions worldwide. WebEx allows universities to reach out internationally to easily collaborate with partnering universities and other stakeholders. Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. Cisco WebEx Connect provides core collaboration services such as presence, instant messaging, shared workspaces, and voice, video, and web meetings. Cisco WebEx Connect streamlines faculty, staff, and student communications and collaboration, and provides a platform for students to experience continuous, collaborative learning. Many institutions experience rapid ROI within a few months of deployment. Cisco on Cisco: Using its own WebEx collaboration tools, standard audio-video conferencing, and Cisco TelePresence conferencing, Cisco has virtually eliminated travel for internal meetings, reducing it by 99 percent. Cisco has also reduced training-related travel by 98 percent. As a result, travel expenses are down by more than half—from approximately US$750 million per year to approximately $350 million per year. Increased productivity from senior and executive management and other experts is valued at $42 million. Minnesota State Colleges and Universities (MNSCU) uses Cisco WebEx conferencing to collaborate across its 53 campuses, which are located throughout the state. Users can: •• Engage in impromptu conversations using instant messaging •• Instantly launch WebEx meetings from instant messaging sessions > Continued Contents Higher Ed Preparing Today’s Students for Tomorrow’s World Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn < 4 > Print Section •• Manage projects and team activities with integrated calendaring •• Share content and collaborate on projects with shared team spaces that provide a centralized location for shared documents and discussion threads Thanks to WebEx, MNSCU has reduced travel-related costs by as much as 90 percent for meetings, training, and tech support. MNSCU has also streamlined statewide operations, expedited technical problem resolution, and increased access to a higher level of learning quality. UCI Extension is the continuing education arm of the University of California at Irvine, and as such, it offers thousands of courses and programs to local, corporate, regional, and global constituencies. Using Cisco WebEx Training Center, UCI introduced a collaborative online classroom that has allowed the university to overcome geographical boundaries and deliver training to a larger number of corporate clients. •• Instructors can serve more students regardless of their location •• Interactive features such as chat, polling, and screen-sharing provide the same learning model as in-person training •• New capabilities such as recording of courses and a searchable online training library give busy corporate students anytime access to more than 2000 course recordings Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed High call volumes can result in busy signals and dropped calls. Callers who don’t get through become frustrated with long wait times or the inability to reach a live person. This can lead to complaints and missed opportunities because student prospects and angry parents may go elsewhere. Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Cisco customer care products can help you proactively connect people with the information, expertise, and support they need, when and where they need it. These advanced products provide intelligent routing and call treatment, so you can transform customer care from simple phone transactions to rich interactions that can be customized to meet the needs of faculty, staff, students, and parents using voice, web, email, and video. With Cisco Customer Care, higher education institutions can: •• Increase responsiveness while decreasing costs by enabling service agents to be more efficient and productive and by utilizing voice self-service functionality •• Virtualize knowledgeable staff and contact center applications to make sure constituents are connected to the right person regardless of where that person is located Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 5 > Print Section Consistently Deliver on Customer Expectations Preparing Today’s Students for Tomorrow’s World < Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. •• Provide personalized 24 hour services for faculty, staff, students, and parents •• Utilize automated speech recognition and text-to-speech capabilities to respond to constituents in new and innovative ways The University of North Carolina at Charlotte uses Cisco customer care solutions to provide a better contact center experience for faculty, staff, students, and parents, and to prepare for 7000 new students and 150 new faculty members, which it expects to add by 2012. The university already receives approximately 8000 calls per week at the beginning of each semester regarding financial aid, account status and class registration. With advanced capabilities such as skills-based routing, the university’s contact centers, which include the IT help desk, financial aid, graduate admissions, student accounts, and registrar’s office, increased answer rates from 82 to over 93 percent while handling 25 percent more calls as the fall 2008 semester began. The university also reduced the average wait time for undergraduate admissions by 40 percent, providing the best-ever service to callers. > Continued Contents Higher Ed < Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations > Print Section Brandeis University replaced its call menu system, which frustrated users who had to wait to reach a live person, with a Cisco customer care solution. Now callers reach a live person right away. All calls are answered by the first available agent. When the contact center experiences heavy volume, even the director of financial aid can log in to take calls. Preparing Today’s Students for Tomorrow’s World 6 “Answering more calls with a live person has increased caller satisfaction and callers are generally calmer because they have a shorter wait.”—John Turner, director of networks and systems, Brandeis University By merging its previously separate faculty help desk, student help desk, and library services into one virtual contact center, callers also enjoy faster service. Each contact center is staffed at different hours, so callers can reach a live person any time from 8 a.m. to 2 a.m. It has allowed Brandeis to provide more and better service. Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed Preparing Today’s Students for Tomorrow’s World Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn < 7 > Print Section Empower Communities with Web 2.0 for Education •• Publish and share content quickly and easily •• Communicate and collaborate more effectively Today’s students are accustomed to a range of social networking technologies. Increasingly, faculty members, administrators, and researchers are collaborating with these technologies as well. You can enable social-driven collaboration inside and outside of your higher education institution with Cisco Enterprise Collaboration Platform (ECP.) It allows virtual teams and communities to: •• Synchronize activities to accelerate projects and streamline processes •• Quickly share ideas through blogs and wikis •• Schedule meetings and enable instant messaging, voice, and video communication •• Manage and share documents •• Take advantage of micro-blogging, content rating, and tagging to work more efficiently Cisco ECP gives teams and knowledge workers a quick, highly secure way to create, share, and scale content and expertise within your organization. Built as an open, standards-based platform, Cisco ECP integrates vital communications and collaboration tools with everyday applications into a single interface that’s easy to use and customize. It’s personal. It’s efficient. It’s everywhere! Twenty hours of new content is uploaded to YouTube every minute. The typical employee now watches 4.6 hours of enterprise video each month, according to a 2009 report from IDC. It’s not a matter of if video will make its way into your organization, but when. If you’d like to share ideas and expertise with user-generated video content, the Cisco Show and Share social video system can help you do it. Users can create content with the touch of a single button, quickly edit videos with a network-based video editor, tag videos with keywords to facilitate search functionality, and viewers can easily rate content and add comments to add value. Now, video can be everywhere. With Cisco ECP, faculty, staff, and students can create virtual communities of interest both inside and outside their institutions and students can create virtual study groups and project teams, using ECP to: Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed IP communications—putting separate voice, video, and data networks onto a single IP network— can provide immediate reductions in the cost of communications. According to a 2008 survey by industry analyst, Chadwick Martin Bailey, with converged communications: •• Preparing Today’s Students for Tomorrow’s World Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move 8 > Print Section Don’t Just Call. Connect, Communicate, and Collaborate. Create a Collaborative Learning Environment < 36 percent of organizations surveyed save 11−25 percent monthly from cell phone and long distance avoidance with mobile unified communications. •• 64 percent of organizations reduced annual travel costs by up to 25 percent through technology-enhanced collaboration. •• And 19 percent of organizations report a 26−50 percent reduction in monthly telecom charges as a result of upgrading to next-generation technology in their contact centers. The Collaboration Effect More importantly, when you put voice on your data network, you lay a foundation for powerful new unified communications capabilities, which can give individuals up to 2 hours of more productive work every day. Start small. Cost-effectively deploy unified communications where you need it most. You’ll reduce costs, improve worker productivity, and free up funds to invest in other areas. To Switch or not to Switch If you haven’t switched to unified communications because you think it is cheaper to maintain a fully depreciated TDM infrastructure, think again. The vast majority of public sector organizations realize net savings of US$595 per user within five years, according to a Salire Partners UC TCO analysis of public and private organizations. Even if your aging telephony equipment is not fully depreciated, you’ll still be better off switching, because you’ll save on communications infrastructure costs, while creating a platform that enables future productivity and collaboration enhancements. You can obtain up to 2 hours of more productive work from employees every day, by extending unified communications across your organization.—Chadwick Martin Bailey Expand Opportunities to Collaborate and Learn Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. 9 > Print Section Western Technical College in El Paso, Texas knows that students and employers have many choices, so every interaction becomes part of their decisionmaking process. When the college relocated its main campus and more than doubled its square footage, it used its existing Cisco data network to support Cisco Unified Communications. As a result, the college: Preparing Today’s Students for Tomorrow’s World < •• Reduced telephony cabling costs by 50 percent •• Cut operator call-handling load by 50 percent through direct dialing capability •• Enhanced customer service through improved call handling, which helped increase freshman class enrollment by 12 percent because prospective students are no longer asked to hang up and direct-dial numbers at the main campus “The education market is extremely competitive. Cisco Unified Communications significantly improved our competitive position by enhancing customer service and internal communications between our two sites.”—Jose Perez, IT Director, Western Technical College Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. Brandeis University uses network-powered unified communications to replace its public address system, saving hundreds of thousands of dollars on a public address system. Brandeis also uses unified communications to: •• Enhance emergency communications: campus-wide public address and emergency announcements are sent to built-in speakers on Cisco Unified IP Phones in every office, public area, and dorm room •• Provide attractive communications services for students •• Ensure that teachers have the resources they need for rich-media lectures •• Decrease the amount of time spent on payroll: The university IT group wrote a time-clock application for Cisco Unified IP Phones that has reduced the time managers spend calculating their employees’ hours from one full day to one hour “Cisco Unified Communications is more than a telephone system. It’s a complete communications platform that also supports rich-media, conferencing, video, and more. It supports our current needs and gives us flexibility to add new capabilities in the future.”—John turner, director of networks and systems, Brandeis University > Continued Contents Higher Ed You can communicate securely and effectively inside your institution and with partners outside your institution using Cisco messaging solutions. Users can view real-time presence information and connect with contacts through email, instant messaging, and voicemail. The power of presence allows individuals to see who’s available at a glance. Create a Collaborative Learning Environment The ability to efficiently access and deliver messages anywhere on any device using email, instant messaging, and voicemail provides proven productivity gains. According to a 2008 survey by research firm, Chadwick Martin Bailey, you can: •• Save up to 20 minutes per user daily by making it possible for people to reach colleagues on the first try with advanced messaging clients, instant messaging, and presence •• Save up to 40 additional minutes per user daily by making it possible for people to escalate instant messaging into phone calls and web conferences Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 10 > Print Section Reduce Communication Delays Preparing Today’s Students for Tomorrow’s World < •• During a recent hostage situation, students, faculty, and staff cross-campus were quickly alerted to the situation through IP phones and speakers, legacy paging systems, computer desktops, SMS text messaging, and email. Campus security sent one message, one time and the notification was out there to everyone. Cisco on Cisco: In a pilot, Cisco extended messaging capabilities to 3000 of its own field sales users. Mobile workers enjoy capabilities such as single number reach, instant messaging, presence, video, click-to-call, and impromptu web conferencing. These capabilities all work together to provide an additional 65 minutes of mobile worker productivity every day. Cisco expects that this additional productivity will provide a projected annual value of US$87.5 million for Cisco. And these savings can be used to fund other productivity-building, cost-cutting projects. http://www.cisco.com/web/about/ciscoitatwork/ unified_comm/Unified_Comm_Benefits.html Save up to 20 minutes per user daily through more efficient message management (e.g. being able to manage all emails, voicemails and faxes from a single inbox) The University of Louisville leverages Cisco’s advanced unified messaging capabilities and Singlewire’s Informacast emergency notification system to improve campus safety and security. Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed Extending collaborative capabilities to mobile devices keeps everyone productive even when they’re on the move. With Cisco mobile applications, you can connect, communicate and collaborate using smartphones. Mobile staff, faculty and students can: •• Use multimedia collaboration tools such as voice, video, and instant messaging to participate in WebEx meetings—from their smartphones •• Access unified communications capabilities— from their smartphones •• Automatically move active calls between WiFi and the cellular network—from their Nokia smartphones and BlackBerry phones Preparing Today’s Students for Tomorrow’s World Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 11 > Print Section Keep Faculty and Staff Productive Even When They’re On-the-Move Create a Collaborative Learning Environment < Brandeis University is always looking for new ways to connect students and faculty. That’s why they equip each incoming student with a Cisco Unified IP Phone, which they keep until they graduate. The phones give students access to robust unified communications capabilities, which enhances communications and collaboration with faculty, staff, and other students. Students have even developed new applications for these phones, such as an application that allows students to program their own wake up calls. These and other advanced capabilities can have a big impact on your mobile workforce, making it possible for you to: •• Increase worker productivity •• Improve responsiveness to constituents •• Control costs by making mobile devices extensions of the network •• Enable people to connect, communicate and collaborate using their smartphones Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. > Continued Contents Higher Ed From classroom learning to collaborative research to meeting with colleagues around the world, the Cisco TelePresence solution dramatically improves an institution’s ability to collaborate effective. By enabling people to meet, share documentation, and make decisions in real-time, unencumbered by geography, Cisco TelePresence conferencing reduces the need for frequent travel and all of its associated costs. Create a Collaborative Learning Environment Communicate and Collaborate Instantly with Rich Conferencing Consistently Deliver on Customer Expectations Empower Communities with Web 2.0 for Education Don’t Just Call. Connect, Communicate, and Collaborate. Reduce Communication Delays Keep Faculty and Staff Productive Even When They’re On-the-Move Expand Opportunities to Collaborate and Learn 12 > Print Section Expand Opportunities to Collaborate and Learn Preparing Today’s Students for Tomorrow’s World < Madison Area Technical College (MATC) in Wisconsin has enhanced its popular distance learning program with Cisco TelePresence, making it possible for MATC to efficiently deliver quality instruction regardless of classroom geography. MATC utilizes a variety of Cisco TelePresence systems across its two Madison and four Regional Wisconsin campuses. Off-campus students have a “live” classroom experience over the network and MATC is able to better compete with other Higher Ed institutions because it can share professors simultaneously between campuses. MATC has maintained a healthy enrollment growth even during the downturn because they are the only college that delivers curriculum via TelePresence. TelePresence is also a “green” technology, which saves the college money by reducing travel, even as the number of student-faculty interactions increases. Cisco Public Sector Collaboration Brochure | © 2010 Cisco Systems, Inc. All rights reserved. “TelePresence is a cool collaboration tool. Plus it expands our educational opportunities. There are people out there who would love to get an MATC education, but they just haven’t been able to reach us. Now they can.”—Roger Price, VP of Infrastructure Services, Madison Area Technical College Duke University has ambitious plans for Cisco TelePresence conferencing. In fact, TelePresence is the cornerstone of Duke’s globalization efforts. Duke is currently working with Cisco on the planning, design, and implementation of a TelePresence Lecture Hall that can accommodate 120 people. The custom facility, which is the first of its kind, will eventually reach 11 other countries and will provide unique learning experiences and unprecedented access to renowned scholars around the world. Duke even uses TelePresence for its weekly meetings with Cisco, eliminating costly and time-intensive trips between California and North Carolina. Cisco on Cisco: Cisco uses Cisco TelePresence conferencing to reduce travel and related costs and accelerate decision-making for globally dispersed teams. Over 330,000 Cisco TelePresence meetings have been held within Cisco. Participants avoided travel for 63,240 of these meetings, which saved Cisco US$253 million and eliminated 136,598 million cubic meters of carbon emissions; the equivalent to taking 31,124 cars off the road.