THE RIGHTS REVOLUTION, 1960s-1980S Group Leading figure Feminists Betty Friedan Environmentalists Rachel Carson Sierra Club Latinos Cesar Chavez U.F.W.U. (United Farm Workers Union) Homosexuals Harry Hay Mattachine Society Native Americans Clyde Warrior American Indian Movement Major Organization N.O.W. (National Organization of Women) Platform To increase opportunities for women in the workplace and education To reduce harmful chemicals in the environment and bring awareness through the celebration of Earth Day To improve work conditions and obtain civil rights for migrant farm workers To persuade the public that sexual preferences ought not to be persecuted To demand greater tribal selfgovernment and the restoration of economic resources