REGISTRATION/APPLICATION
Please mail your registration form and payment to the following
address:
Attn: Professor Gwanhoo Lee, Director, CITGE
American University, Kogod School of Business
4400 Massachusetts Avenue NW
Washington, DC, 20016-8044
The registration form may also be sent electronically to:
glee@american.edu
If you have questions or need more information about the program,
contact Professor Lee at glee@american.edu or (202) 885-1991.
For additional information on upcoming CITGE events and sponsors,
please visit our website:
kogod.american.edu/citge
Announcing the 2012 CITGE
Executive Program for IT Leaders
Making Business Impact via Big Data, Web 2.0, and Beyond
INVITATION AND OVERVIEW
KEY BENEFITS
Join us for this executive program designed to provide IT leaders and business
executives with an extraordinary learning experience on current, critical IT
management topics. Participants will be introduced to the latest theories and best
practices for XaaS (Anything as a Service), Web 2.0-enabled customer engagement,
Big Data, managing team knowledge, and many more. Through presentations and
case discussions of real business problems in a stimulating learning environment,
this program gives IT and business leaders valuable tools and insights to put
innovative ideas into action.
In this program, you will learn to:
WHO SHOULD ATTEND
PROGRAM LOCATION
Program events will be held in the new state-of-the-art facilities at Kogod or other
high quality facilities on the American University campus in Washington, DC.
This program is designed for IT executive management teams (CIO/ CTO level and
their direct reports), and for business unit executive sponsors of the IT team
(including CFOs and SBU heads). For maximum benefit, multiple attendees per
organization are encouraged to attend. The participants of the past programs include
senior managers and executives from such organizations as Aera Energy, American
Red Cross, Amtrak, Architect of the Capitol , Brookings Institute, CACI, Capital One,
Cisco Systems, Computech, Constellation New Energy, CSC, Deloitte Consulting,
Federal Aviation Administration, Fannie Mae, Federal Reserve Board, Freddie Mac,
General Motors, IBM, IRS, Howard Hughes Medical Institute, Marriott International,
Pfizer, SAS Software, SAP, US Department of Health and Human Services, US
Department of Homeland Security, US Peace Corps, and World Bank.
PROGRAM FACULTY
The program will be taught by faculty from American University’s Kogod School of
Business and the Center’s research fellows, including Bill DeLone, Erran Carmel, J.
Alberto Espinosa, Gwanhoo Lee, Richard Schroth, Peter Keen, Michael Carleton,
Mary Culnan, and Frank Armour. In addition, other leading scholars and experts in
IT management will teach the program. Past external speakers included Steve
Cooper (former CIO of the Department of Homeland Security), Aileen Morse (World
Bank), Ralph Szygenda (former CIO of General Motors), Susan Zankman (SVP,
Marriott), Dr. Jeanne Ross (MIT), Dr. George Westerman (MIT), and Stephanie
Woerner (MIT).
Effectively communicate with peer business unit executives.
Evaluate and manage your organization’s information assets and capabilities
Understand benefits and risks associated with IT-enabled change.
Forecast future trends of technologies and understand their strategic implications
Understand how IT can significantly impact business
Network with peer professionals from both the private and public sectors
Integrate theory and practice in IT management
PROGRAM FEES
$5,000 for up to 3 attendees from your organization for the entire 2012 program
(four sessions) or, $1,500 for each session for up to 3 attendees from your
organization
PROPOSED 2012 EVENTS & TOPICS
March 9th
(Friday)
XaaS (Anything as a Service) and Cloud Computing
Dr. Gwanhoo Lee (AU) and external speakers
May 18th
(Friday)
A Successful Model for Web 2.0 Customer Engagement
Dr. William DeLone (AU), Murray Scott, National University of
Ireland, Regina Connolly, DCU Business School, Ireland
September 21st Managing Team Knowledge: Conceptual Framework and
Measurement
(Friday)
Dr. J. Alberto Espinosa and Dr. Mark Clark (AU)
November 16th Big Data: Impact and Challenges
Mr. Michael Carleton and Dr. Erran Carmel (AU)
(Friday)
(Note) Dates and topics are subject to change.
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