Proceedings of 9th Asian Business Research Conference 20-21 December, 2013, BIAM Foundation, Dhaka, Bangladesh ISBN: 978-1-922069-39-9 Recognizing Traditional Sustainability Accounting in Bangladesh Mahmood Hasan Khan, Amzad Hossain and Dora Marinova On the basis of secondary data and personal observation the paper interprets beliefs and practices of the rural people of Bangladesh in the framework of sustainability accounting. It addresses the research question as to how to understand diverse facets of sustainability accounting. The paper emphasizes sustainability accounting in terms of carbon neutral living pursuing simple life in coherence with nature, self-reliant and non-consumerist lifestyle, and sustainability education as provided by the perennial spiritualistic culture of Bangladesh. The country had enjoyed emissions neutral sustainability prior to the emergence of the emissions intensive Green Revolution in the 1970s. The Green Revolution has changed the sustainability framework of rural living, for the Revolution is inherently characterized by destructiveness to nature, consumerism, and corruption. The paper argues that the Green Revolution has not only broken the socioeconomic and ecological makeup of Bangladesh’s traditional self-reliant society, but it has also caused injury to the country’s governance system. The objectives of the paper are: (a) to investigate the cultural beliefs and practices that make people sustain the tradition of sustainability account keeping; and (b) to investigate whether the traditional accounting precepts and practices in Bangladesh for sustainability upkeep can be a solution to the emissions problem, even globally. The paper concludes that indigenous spiritual education as mentored by the Baul-philosophers of Bangladesh can inspire people to upkeep sustainability accounting, and that spirituality intensive sustainability education can be a prototype of global sustainability accounting for achieving carbon neutrality. Keywords: Baul-philosophers, consumerism, corruption, Green Revolution, lifestyle, spirituality. _____________________________________________________________________________________ Mahmood Hasan Khan, Curtin University Sustainability Policy (CUSP) Institute, Curtin University, Australia. Amzad Hossain, Curtin University Sustainability Policy (CUSP) Institute, Curtin University, Australia. Dora Marinova, Curtin University Sustainability Policy (CUSP) Institute, Curtin University, Australia.