Research@Smith FALL 2010 • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • NO VOL 11 2 • • • • • • • • • • • • • • • • • • • • • • • • •••••••••••••••• •••••• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • 2 Corporate Governance Aligning pay with performance 4 Operations Saving millions for satellite providers 6 Finance Predicting merger success S mith School faculty pursue world-class, gamechanging research. But we are also aware that there is a wealth of knowledge and insight close at hand—in the heads of business practitioners, who have front-line experience with the kinds of urgent, complex issues we Dean’s column Research@Smith VOL NO 11 2 most want to address. We are committed to engaging with the corporate community in a variety of ways for the mutual benefit of both companies and our students and faculty. Interactions between Smith students, faculty and business professionals enriches Smith’s curriculum and classroom activities, and ensures that the school’s educational and research focus is always relevant. That is why I am excited to announce the launch of our Research@Smith summarizes research conducted by the faculty of the Robert H. Smith School of Business at the University of Maryland. new Corporate Partners Program, to provide a venue for productive exchange and collaboration between the corporate world and the Smith School. Through it, we give companies access to world-renowned researchers Dean and talented future employees. Corporate partners have G. Anandalingam opportunities to participate in professional development, sponsored research and events, employee recruitment ASSOCIATE DEAN OF FACULTY & Research and other individualized strategic investments, with the Michael Ball goal of bringing industry into full partnership with the Editor Rebecca Winner Smith School. The Corporate Partners program is a great way to Contributing Writers connect with the entire Smith School community and Carrie Handwerker complement any existing relationships you may already Jessica Bauer have with faculty or centers. Tim Dennis, our director of corporate relations, will work with you to develop a Design customized action plan to match your company’s needs Lori Newman and interests to the extraordinary faculty and resources available at Smith. Research@Smith is published three times a year by the Robert H. Smith School of Business, I hope you will connect directly with me or with Tim, University of Maryland; 3570 Van Munching Hall, tdennis@rhsmith.umd.edu, to learn more about how we College Park, MD 20742. www.rhsmith.umd.edu can work together. We’d like to put Research@Smith directly into the hands of academics, executives, policy makers, and others who are interested in learning about the latest research conducted by Smith School faculty. To G. “Anand” Anandalingam request a copy of this publication or make an address Dean, Robert H. Smith School of Business correction, contact Rebecca Winner via e-mail, University of Maryland editor@rhsmith.umd.edu, or phone, 301.405.9465. Visit the Smith Research Network: www.rhsmith.umd.edu/smithresearch Research@Smith FALL 2010 VOL NO 11 2 Text-Based Analysis of Mergers and Acquisitions page 2 Research by Gerard Hoberg and Gordon Phillips A new vocabulary-based measurement of firm similarity shows which mergers are most likely to succeed. The Cleansing Power of Equity page 4 Research by Leigh Anenson A long-standing equitable doctrine called “clean hands” can help boards better align pay with performance. Multi-Period Routing in Satellite Networks page 6 Research by Raghu Raghavan A new mathematical method can save millions for satellite service providers. Center for Social Value Creation page 8 Teaching students to create value for themselves, their companies and the world. Leadership and Creativity New Smith Faculty page 10 Featured Researchers ThoughtLeadership@Smith Speaker Series CEO@Smith Speaker Series page 11 CEO Profile: Rocky Cintron, CEO of Force 3 page 12 Text-based analysis of mergers and A new vocabulary-based measurement of firm similarity shows which mergers are most likely to succeed. acquisitions S ome mergers work better than others, and the question of why has been the subject of intense and so we know the degree of relatedness as well as the direction,” says Hoberg. interest to researchers. Are similar firms better merger candidates? Gerard Hoberg, assistant professor With this data, Hoberg and Phillips analyzed how of finance, and Gordon Phillips, Bank of America similarity and competition affect mergers. Existing Professor of Finance, recently developed much studies of merger pairs measure similarity by asking richer data to understand firm relatedness and more if both firms reside within the standard industrial accurately predict merger success or failure. classification (SIC) codes used in company filings to the SEC. Hoberg and Phillips find that most merger Financial research has historically focused on the pairs are far more similar than other methods of numbers in company filings—the accounting classification would suggest. Even merger pairs with statements. But the words which compose the vast different SIC codes generally had a high degree of bulk of those documents have been virtually ignored. similarity with each other. Hoberg and Phillips used Web-crawling techniques to examine the vocabulary in the filings of all publicly One of the benefits of the model is its ability to show traded companies over a 10-year period—more than the similarity between firms not in the same industry. 50,000 filings—through the Securities and Exchange The authors cite a merger between Antheon, a firm Commission’s Electronic Data Gathering, Analysis, and that produces military intelligence technologies, and Retrieval system (EDGAR). General Dynamics, which is a traditional military firm that makes ships and tanks. Past ways of measuring Hoberg and Phillips represent this information in a similarity would have labeled this merger pair as 3-D format that looks like a globe. Every product dissimilar because their SIC codes are different. But developed by every firm that filed 10Ks through the similarity that drove this successful merger was EDGAR is represented at a point on that globe—with the fact that both firms work with the military. congested clusters at points where many products 2 exist, and empty places where no products exist. This It is new products that generate the profits in such geometric representation of the product space allows mergers. What is the new product here? “Probably researchers to measure the degree to which firms are classified,” says Hoberg. “But I can guess that if you related in a much more precise manner. “What we had access to real-time intelligence and you could link have that other metrics for relatedness don’t, is that it into the technology aboard military equipment, the we know where every firm is in a well defined space, military could have a much better, quicker response FALL 2010 : VOLUME 11 : NUMBER 2 Research by and Gordon Phillips Gerard Hoberg (right) to crises. Now General Dynamics can sell the Most merger pairs are far more similar than military a more integrated product that would have other methods of classification would suggest. more value.” Hoberg and Phillips found that firms were more likely Even merger pairs with different SIC codes generally had a high degree of similarity with to merge with partners whose language describing each other. their assets was similar. These mergers were more flows and new products that will benefit firms and likely to result in increased stock returns, longer-term their shareholders.” gains in cash flow and higher growth in their product descriptions—evidence of new products Hoberg and Phillips re-draw their Variable Industry being offered. Classification sphere every year. That enables them to see the product space evolving as companies merge Mergers were most successful, and resulted in and new products are created. improved profit margins, when a firm merged with a target that was similar to itself, but different enough “Product Market Synergies and Competition in from its rivals to differentiate its product offerings. Mergers and Acquisitions: A Text Based Analysis” Firms with a higher potential for unique products, as is forthcoming from the Review of Financial Studies. captured by patents, copyrights and trademarks, are For more information about this research, contact more likely to be involved in acquisitions. ghoberg@rhsmith.umd.edu or gphillips@rhsmith.umd.edu. Phillips sums up the research, saying, “Managers frequently cite synergies for a motivation for mergers. However existing research has not been able to find existence or benefits of synergies. Our research shows that many related mergers do produce increased cash RESEARCH@SMITH 3 The cleansing power of A long-standing equitable doctrine called “clean hands” can help boards better align pay with performance. W hen AIG executives received their annual equity politically and economically powerful. The equitable bonuses even after the struggling firm took defense of “clean hands” protected courts from those $700 million in federal bailout funds, a storm of seeking to profit by their own wrong-doing. Conduct public criticism erupted. AIG justified its decision did not have to be illegal for courts to consider the to pay the bonuses by claiming it was contractually defense. Behavior that did not conform to minimum obliged to do so. ethical standards in business would suffice. New research from Leigh Anenson, associate Anenson’s research demonstrates the continuing value professor of business law, with co-author Donald of equity and ethics in corporate law and governance. Mayer, University of Denver, says that corporate Where the hunt for bonuses encourages excessive boards already have the tools they need to stop such risk-taking, the doctrine of “clean hands” empowers payments. Under a long-standing equitable doctrine boards to take defensive and remedial action. known as “clean hands,” directors can refuse to “Corporate boards often consider financial equity as a reward an executive who asks for contractually agreed means of raising capital for the good of the firm. But compensation after risking the company’s future for in the ongoing financial crisis, raising legal equity may present personal gain. In assessing the efficacy of the be their best strategy,” says Anenson. “clean hands” defense in the executive pay context, their research integrates and extends research in the If directors think in terms of “clean hands” rather fields of business, ethics and law. than contractual compliance, they could withhold excessive bonuses, severance packages and other “Our analysis suggests that the use of the ‘clean payments. Boards could also seek to rescind payments hands’ doctrine to check compensation abuses is a that have already been made. This doctrine gives legitimate and effective role for courts in the reform directors the right to question out-sized pay and use process,” says Anenson. “Ultimately, it fortifies the courts rather than the typical situation of directors legal arsenal of the board in combating excessive being questioned in court by shareholders. executive pay, to provide greater protection to the company and guarantee fairness to shareholders The application of unclean hands in cases of excessive and other stakeholders.” compensation, Anenson says, supplements and supports federal legislation regulating executive 4 Centuries ago in England, the idea of equity arose compensation in public companies. The Dodd- to prevent abuse of the law and legal process by the Frank Wall Street Reform and Consumer Protection FALL 2010 : VOLUME 11 : NUMBER 2 Research by Leigh Anenson Act of 2010 mandates compensation committee Corporate boards often consider financial equity independence, shareholder “say on pay,” and as a means of raising capital for the good of the compensation clawbacks. Ensuring that independent directors negotiate executive employment contracts and giving shareholders a nonbinding vote on their firm. But in the ongoing financial crisis, raising legal equity may be their best strategy. corporation’s executive pay plan generally occurs ex Like shareholder advisory votes on pay, many ante to the contract, Anenson comments, whereas companies have clawback policies, some of which are unclean hands operates to protect shareholders more stringent than federal law. Anenson remarks ex post. on the risk that the statutory standard may become a “moral minimum.” If that occurs, she says, “unclean Compensation clawbacks already exist under limited hands would be available to fill the gap.” According circumstances in the Sarbanes-Oxley Act and the to Anenson, one of the advantages of the “clean Troubled Asset Relief Program. The new requirement hands” doctrine is that it relies on the expertise of the that public companies adopt a policy to recover Board, rather than regulators. “The beauty of judge- excess incentive-based compensation paid to made law like equity is that it can operate regardless executive officers is restricted to situations where the of political will and without the need for a one-size- company must prepare an accounting restatement for fits-all regulatory policy.” material noncompliance with any financial reporting requirement under the securities laws. Recovery is “‘Clean Hands’ and the CEO: Equity as an Antidote mandated regardless of whether the restatement for Excessive Compensation,” is forthcoming as the resulted from the misconduct by the company or its lead article in the University of Pennsylvania Journal employees. Recoupment under unclean hands would of Business Law. The paper was recognized as the be available without a restatement, Anenson says, but Distinguished Paper at the 2010 Annual Conference only where fraud or other unethical conduct involving of the Pacific Southwest Academy of Legal Studies excessive risk-taking was detrimental to the company. in Business. RESEARCH@SMITH 5 Award- inning W Multi-period routing in satellite New method can save millions for satellite service providers. networks S atellite services generate close to $96 billion each Here is the problem: satellites in geosynchronous year for the telecommunications industry, driven by orbit are fixed at a certain location in space, always satellite communications providers that operate large remaining over one spot on the earth. A satellite fleets of satellites providing a multitude of services to will have multiple antennae (or beams) to transmit government agencies and large customers like cable and/or receive telecommunications signals. These television companies and television networks located beams can communicate with certain regions of the all around the globe. Satellites are able to reach even earth that are visible from the satellite’s location; the most remote locations, allowing communication this allows high-definition video, for example, to without the need for significant infrastructure be transmitted from North America to Europe. Up- investment on the ground. They relay information beams (toward the satellite) and down-beams (from from location to location for their customers via the satellite toward a specific satellite dish on earth) satellites in geosynchronous orbit at different must be carefully scheduled because not all satellites longitudes. However, the satellites themselves cost are capable of carrying the same types of signals, hundreds of millions of dollars and have a relatively and because there is a limit to the amount of traffic short lifespan, so companies are under constant that can be sent and received. If a satellite is close to pressure to generate as much revenue as possible by capacity, there may be no choice but to re-route a using them to the utmost capacity. customer’s information to another satellite. In their article “Multi-Period Traffic Routing in Satellite That causes a problem for customers. “If you re-route, Networks,” S. Raghavan, professor of management the customer must reposition their dish, which is a science and operations management, and coauthor time-consuming process. It takes five to six hours, and Ioannis Gamvros, PhD ’06, show how a multi-period there are customers for whom that is not acceptable. routing solution could solve a long-standing problem: You can’t have your cable television network offline how to get the maximum capacity and revenue out for five or six hours,” says Raghavan. of satellite service networks working under rigid time and cost constraints. Raghavan was awarded the Because most satellite dishes are owned by the 2010 Management Science Strategic Innovation customer, service contracts for satellite providers Prize by the European Association of Operational impose hefty penalties if the customer’s dish must Research Societies at their annual conference in be repositioned. In the case of a satellite change the Lisbon, Portugal. penalty can be as high as 40 percent of the provider’s fee. In a terrestrial network, rerouting a customer’s 6 FALL 2010 : VOLUME 11 : NUMBER 2 Research by Raghu Raghavan traffic does not incur a significant cost. However, for A multi-period routing solution solves a long- satellite service providers, re-routing carries a serious standing problem: how to maximize capacity cost. These costs (or discounts) can significantly affect the revenue generated by customers and are a critical component of the cost structure in the and revenue in satellite networks working under rigid time and cost constraints. service sector of the satellite industry. As a result Raghavan and Gamvros’s model has been successfully decisions concerning which satellite to use initially tested on real-world instances with up to 30 satellites, to route customers or whether to offer the service 1,500 services requests, and a planning horizon of are extremely important because any deviation five years. In all cases, the model achieved results from the original commitment entails significant that were between 40 percent and 60 percent better financial losses. than the satellite company’s previous approach, representing potential operational cost reduction of In their paper, Raghavan and Gamvros develop an about $200 million. innovative framework to make routing decisions in the present by incorporating information on “Multi-Period Traffic Routing in Satellite Networks” is expected customer demands for many years into the to be published in 2011. For more information about future. Their approach considers routing decisions this research, please contact raghavan@umd.edu. for customers throughout the entire planning horizon simultaneously, called a multi-period routing approach, instead of progressively. To solve this routing problem the co-authors developed an innovative mathematical technique that applies to a wide range of optimization problems with uncertain information, such as demand information. As a result they were able to generate operational plans for satellite service providers with major cost savings. RESEARCH@SMITH 7 Center for social value creation Business schools spend a lot of time teaching students program has been so well-received that this year the how to create value for their companies and their center received proposals for more than 150 projects, associated stakeholders. It is part of the Smith School’s just a dozen of which will be selected. Melissa Carrier, vision to also teach students to create social value for the center’s executive director, and assistant director themselves, their communities and their world. In Juliet Lloyd look for projects that have an achievable fall 2009, the Smith School’s Center for Social Value scope, will provide a meaningful learning experience Creation (CSVC), was launched to help students gain for the students and results in a viable solution for the an educational core competency for exploring and nonprofit. For many students, it’s more than just an solving the business model issues that currently limit opportunity to practice applying business principles organizations in their pursuit of socially responsible in the real world. It is an eye-opening and gratifying corporate culture. experience to see their recommendations put to work, solving real problems for organizations doing good in CSVC is the most student-centric of Smith’s centers the community. and its major offerings complement the student experience with co-curricular programs, elective “This year we will be expanding the CSVC program— coursework and hands-on consulting projects. The essentially franchising it—to other universities around center also helps faculty integrate the concept of the country,” says Carrier. “We have built a program creating social value into curriculum in a strategic with a structured methodology that works and we and methodical way, without removing any of the have seen a lot of interest from other universities. core teachings of their disciplines, offering faculty Our goal is three new universities this year. We’ll also workshops and one-on-one assistance with be developing a knowledge toolkit with all of the course design. deliverables, as well as templates and how-to guides for organizations looking to achieve certain objectives, A point of pride is the center’s Social Venture such as creating a strategic plan or developing Consulting Program, through which the center puts a board.” MBA and undergraduate students to work on solving 8 business problems for nonprofit organizations. Each The Smith School’s proximity to Washington, D.C., student team devotes 60 to 80 hours over three has allowed CSVC to engage in some interesting months to their assigned project, working under the partnerships with federal agencies as well as local and guidance and supervision of a faculty champion. The national nonprofits. Last spring the center teamed up FALL 2010 : VOLUME 11 : NUMBER 2 with the U.S. Agency for International Development While the center’s main focus is on students, (USAID) for the Global Challenge, a first-of-its-kind knowledge creation is also a key objective for CSVC. competition that challenged teams of MBA and other The center supports research through grants to graduate students to develop business solutions that faculty, encouraging them to explore issues that supported international development. Teams were impact the world’s most urgent social problems. tasked with devising a new public-private alliance to Smith faculty are currently working on studies related allow a private enterprise to promote tourism while to the management of humanitarian relief, microloans contributing to international development initiatives and peer-to-peer lending, financing patterns in in southeast Asia. Eight finalist teams were selected developing economies, and public incentives for from 65 registered teams across 32 universities. The green innovation. competition offered students cash prizes, but also the opportunity to connect with leading experts in the The center is also committed to helping corporations international development and business communities. meet their organizational objectives in the area of A second Global Challenge is being planned for 2011. corporate social responsibility and social innovation, and in connecting with students who align with their Some students find their interaction with the center organization’s culture and values. Individuals and so inspiring that they go on to pursue a career in organizations interested in partnering with the center the nonprofit sector, or in one of many companies may contact Carrier for more information, that place social responsibility among their core mcarrier@rhsmith.umd.edu. values. Students can learn about creating social change through market-based approaches, explore career options and network with socially responsible corporations at the center’s annual Social Enterprise Symposium, which last year drew about 600 students from across the University of Maryland campus. The symposium is partly organized by the Terp Changemakers, a student group that is part of the Ashoka UChangemaker Campus initiative and supported by CSVC. 9 RESEARCH@SMITH FALL 2010 : VOLUME 11 : NUMBER 2 9 How to Lead Your Team to Top Creativity Employees who had more autonomy felt empowered by their managers and were Smith School Welcomes New Faculty more motivated in their work. But that Employee creativity can help organizations was not enough to encourage creativity. The Smith School is honored to welcome weather storms, survive downturns, Managers then needed to communicate the following new faculty this fall. out-innovate their competition and take the importance of creativity to the advantage of unexpected opportunities. So organization and identify areas that require Department of Management it’s in a manager’s best interest to help his creative solutions. and Organization “You have to channel people,” says Rajshree Agarwal, Chaired Professor in Kathryn Bartol, Robert H. Smith Professor Bartol. “It’s not enough just to empower Entrepreneurship and Strategy, received of Management and Organization, says people and let them go; you have to urge her Ph.D. from the State University of that the way you lead your team may be creativity and set the direction.” New York, Buffalo. in your organization. Bartol, who has Managers must also help team members Department of Accounting been studying the effects of empowering understand the creative process. That leadership for years, studied both involves identifying the problem the Michael Kimbrough, associate managers and professional-level employees organization needs to address, gathering professor of accounting, received his PhD (such as software developers and new data to fully understand the problem, from Indiana University in Bloomington. product developers) at a large information and generating possible solutions. Giving Nick Seybert, assistant professor of technology company in China. Bartol sufficient time and attention to each stop accounting, received his PhD from found that an empowering leadership style of the process is an important step to Cornell University. had a strong influence on the factors that uncovering all possible solutions before encourage employee creativity. choosing the one that works best in any Jim Staihar, assistant professor of particular organization. accounting, received his PhD from the or her team be creative. the key to fostering a creative environment University of Michigan. Empowering leadership involves highlighting the significance of the work How can you encourage creativity in employees do, letting team members your team? and Information Systems participate in decision making, conveying confidence in their performance, and Department of Decision, Operations 1. Make it clear that you are looking for removing bureaucratic constraints that new ideas. “You’d think this would be Peng Huang, assistant professor of might keep employees from succeeding. obvious, but it doesn’t have an impact information systems, received his PhD unless you actually TELL people you from Georgia Institute of Technology. want them to be creative,” says Bartol. Radu Lazar, Tyser Teaching Fellow, 2. Give your team autonomy with direction. Empower your employees, received his PhD from University of Minnesota. but make sure they’re addressing the issues you really care about. Inbal Yahav, visiting assistant professor of operations research, received her PhD 3. Don’t evaluate ideas too quickly. At from the University of Maryland. the beginning of the creative process, let people spend time gathering data, Catherine Anderson, visiting assistant exploring options and generating ideas professor of information systems, received without judging their usefulness. Some her PhD from the University of Maryland. ideas will work and some won’t, but you want to mine all possibilities before you hone in on a solution. Top Creativity 10 The Smith School’s Executive MBA program is ranked #22 in the world by the Wall Street Journal. Learn more at: www.rhsmith.umd.edu/emba FALL 2010 : VOLUME 11 : NUMBER 2 Featured Researchers ThoughtLeadership@Smith Speaker Series Leigh Anenson, associate professor of Discover big ideas for thoughtful leaders at the ThoughtLeadership@Smith Speaker business law, received her JD from the Series. Each presentation by a member of our world-class faculty begins and ends University of Akron School of Law. Her with networking opportunities. Events will be held from 8 a.m. to 10 a.m. at Smith’s research involves rethinking the role of convenient local campuses in Washington, D.C., and Baltimore, Md. For more ancient equity in contemporary court information or to register, visit www.rhsmith.umd.edu/thoughtleadership. practice in the United States. She is formulating an overarching theory, based Washington, D.C. Baltimore, Md. the case law on the role of these defenses September 24 Avoiding the Winner’s Curse October 8 Leadership and Creativity in modern business litigation. Hank Lucas, Kay Bartol, Robert H. Smith Professor of Smith Professor of Information Systems Management and Organization upon a critical historical analysis of equity jurisprudence, to confront the confusion in Gerard Hoberg, assistant professor of finance, received his PhD from Yale University. His research interests include topics in corporate finance, industrial organization, and empirical asset pricing. His recent work in IPOs examines the October 15 Shared Leadership in Teams competitive industries. Raghu Raghavan, associate professor of management science, received his Leadership, Innovation and Change Resources and co-director of the Center November 19 The New Science of X-Treme Supply Chain Management for Leadership, Innovation and Change Sandy Boyson, research professor and Paul Tesluk, Tyser Professor of Organizational Behavior and Human sources of underwriting profits, insider trading patterns, and performance in and co-director of the Center for co-director of the Supply Chain December 17 Cybersescurity and Risk Management Management Center Larry Gordon, Ernst & Young Alumni December 10 Optimizing Service Productivity Professor of Managerial Accounting Roland Rust, David Bruce Smith Chair in Marketing and Distinguished PhD in operations research from the University Professor Massachusetts Institute of Technology. His research primarily focuses on network CEO@Smith Speaker Series design, data mining and auctions. The unifying feature to these various research areas is the network and combinatorial CEOs are a great resource for our students—full of hard-won wisdom and invaluable optimization techniques he applies to these practical insights about their industry. Through the CEO@Smith Speaker Series, we problems. Raghavan’s research is supported give students, faculty, administrators, alumni, and local residents an opportunity to by the National Science Foundation and interact with CEOs and senior executives on the critical issues facing their businesses the National Security Agency. and industries. Please join us for this year’s CEO@Smith Speaker Series. Events are free and open to Gordon Phillips, Bank of America the public; registration is not required. All events take place at 5:30 p.m. in Frank Professor, received his MA and PhD from Auditorium, Van Munching Hall, at the University of Maryland-College Park. Harvard University. His areas of research include corporate finance and how Sept. 14, 2010 Feb. 22, 2011 Mayo Shattuck, Constellation Energy Pradman Kaul, Hughes Network Systems contracting in futures and forward oil Oct. 4, 2010 March 2, 2011 markets. His work in corporate finance John Veihmeyer, KPMG Gail McGovern, American Red Cross capital structure, Chapter 11 bankruptcy, Nov. 3, 2010 April 12, 2011 how leverage buyouts and other forms Walt Havenstein, SAIC David Rubenstein, The Carlyle Group Nov. 30, 2010 April 15, 2011 Dick Cass, The Baltimore Ravens Kevin Plank, CEO Under Armour financial decisions impact firms’ strategic decisions, mergers and acquisitions, and includes studies of private equity issuance, of high debt influence a firms’ and rivals’ investment decisions. If you would like to participate as a speaker in CEO@Smith, contact Tim Dennis, tdennis@rhsmith.umd.edu. RESEARCH@SMITH 11 Rocky Cintron is president and CEO of Force 3, which delivers, supports and maintains IT products and implementation services—such as unified communications, security and data center—for federal agencies and their partners. It is recognized as one of the fastest growing federal IT solutions providers in the mid-Atlantic region and is one of Cisco’s top five federal Cisco Gold Partners in America. ExecUTIVE profile: Rocky Cintron Rocky Cintron, CEO and president of Cintron worked with Hugh Force 3, started the company in 1991 Courtney, the Smith School’s vice with a deep respect for the mission dean of programs, and Jeff Kudisch, and vision of the military and the Distinguished Tyser Teaching Fellow Department of Defense. Cintron’s in management and organization, father served in the Army and Cintron, to design a classroom program that a self-described “Army brat,” was born would bring together a group of in Fort Meade, Md., with the National Force 3 executives for an intensive not people will follow you depends Security Administration right in his three-day custom learning experience. on your leadership style and the backyard—almost literally. “They put a lot of upfront effort into relationships you have,” says Cintron. our curriculum—they asked the right “I have a passion for the Department questions and took the time to really The class members have formed of Defense,” says Cintron. “Supporting learn about us as a company and our strong bonds with one another, and them is a noble effort, which you needs. There was a great connection that has brought some surprising realize when you see them out there and really good communication,” and very welcome side effects. “The risking their lives.” says Cintron. back office staff does not ordinarily work with sales and marketing, so Because of his personal background, The group read “Good to Great” they might not have gotten to know Cintron had an understanding of by Jim Collins and had classes and each other, otherwise,” says Cintron. the unique challenges that come strategy discussions led by Kudisch “But now when there’s an issue, they with serving the military-industrial and other Smith faculty. “Many have a better relationship. They see sector that many other contractors people told me it was the best class each other as partners in solving the struggle to achieve. “There are things they’d ever taken,” says Cintron. problem. It’s not just ‘me and my you cannot talk about in support of “They talked about Force 3’s vision, department.’ It’s about the entire mission, so there is a very small about getting the right people onto organization, and how we can have group of people who can help these the bus and making sure that the right an impact.” clients solve their issues, often for people were in the right seats.” The group will begin planning Smith’s initiatives that have national impact,” says Cintron. When Force 3 brought back the third year of leadership development Smith School for a second year with Force 3 this fall. Because of that, Force 3 has a key of training, part of the three-day ongoing challenge—attracting and program included a walking tour For more information about the Smith retaining talent, and mentoring of the battlefields of Gettysburg, in School’s custom options for executive the next crop of leaders. Cintron cooperation with the Gettysburg education, please contact Greg recognized that Force 3 had some Foundation. It was a powerful Hanifee, ghanifee@rhsmith.umd.edu. high-potential leaders who needed experience. “People came away from to develop their leadership skills for it with the realization that whether or maximum effectiveness in their roles. 12 FALL 2010 : VOLUME 11 : NUMBER 2 University of Maryland The University of Maryland, College Park, is one of the nation’s top 20 public research universities. In 2007, the University of Maryland received approximately $407 million in sponsored research and outreach activities. The university is located on a 1,250-acre suburban campus, eight miles outside Washington, D.C., and 35 miles from Baltimore. Robert H. Smith School of Business The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and part-time MBA, executive MBA, MS, PhD, and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia. More information about the Robert H. Smith School of Business can be found at www.rhsmith.umd.edu. Nonprofit Org. U.S. Postage PAID Permit No. 1 Baltimore, MD 3570 Van Munching Hall University of Maryland College Park, MD 20742-1815 Address Service Requested In this issue • Aligning pay with performance • Saving millions for satellite providers • Predicting merger success • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • No Time to Read? Download this issue’s featured research articles in audio format directly to your iPod or other mobile device, and listen to it at your convenience. These audio and video clips can also be accessed via the Web. To subscribe to Smith Podcasts or learn more visit www.rhsmith.umd.edu/podcast. • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •••••••••••••••••••• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •