KALINDA UKANWA ZEIGER Robert H. Smith School of Business Phone: 728-902-9746

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KALINDA UKANWA ZEIGER
Robert H. Smith School of Business
Phone:
University of Maryland
Email:
3330 Van Munching Hall, College Park, MD
20742
728-902-9746
[email protected]
As of August 21, 2014
EDUCATION
University of Maryland
Ph.D. in Marketing
2018 (anticipated)
Stanford University, Stanford, CA
M.B.A. in Business
2001
Stanford University, Stanford, CA
M.S. in Industrial Engineering
1994
Stanford University, Stanford, CA
B.S. in Industrial Engineering
1993
AWARDS
University Fellowship (University of Maryland)
2013-2016
Charles P. Bonini Fellowship
1999-2001
RESEARCH INTERESTS
Empirical modeling with a focus on digital, entertainment, and recreational products and services
PUBLICATIONS
“Robust Identities or Non-Entities?
American Journal of Sociology
Typecasting in the Feature Film Labor Market”
108.5 (22003): 1018-1073
2003
WORKING PAPERS
In development
WORKS-IN-PROGRESS
Programmatic/Real Time Buying
Impact of Publicized Punishment on Consumer Bad-Behavior
SELECTED GRADUATE COURSEWORK
Economics
Marketing
Microeconomic Analysis
Marketing Models
Econometrics I
Consumer Behavior
Econometrics II
Marketing Strategy
TEACHING EXPERIENCE
In development
SPEAKING ENGAGEMENTS
“Applications of Management Science Principals”
Kalinda Ukanwa Zeiger
Page 2
Presented at Dartmouth, Hanover, NH
2005 and 2006
SKILLS
Twelve years of experience in public speaking , presentations, business plan writing, and creative writing at various institutions
RELATED EXPERIENCE
Kaplan, New York, NY
Executive Director
2010-2011
Headed the implementation of an enhanced forecasting process; developed first comprehensive
metrics dashboard
Viacom, New York, NY
Director
2007-2009
Headed the design of a new analytical process to improve operations; led root-cause analysis to
improve processes
Sehkmet Services, New York, NY
Consultant
2003-2007
Researched the feasibility of a new joint venture; did research into potential improvements in
existing processes and operations
TSA, Arlington, VA
Area Program Manager
2002-2003
Headed the development of a capacity simulation model and launched TSA operational equipment
in western region of
the U.S.
Citigroup, New York, NY
Business Analyst/Researcher
1998-2001
Researched and managed proof-of-concept pilots of core certificate technology; developed industry
standards
Walt Disney Corp, Lake Buena Vista, FL
Analyst
Performed statistical analysis and optimization
LANGUAGES
English – native language
MEMBERSHIPS
AMA
INFORMS
1995-1998
studies to perfect operational plans
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