Don MacLean, IISD Senior Associate
TELECOM 2009 Forum, Geneva, 8 October 2009
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• Global policy frameworks for greening the economy have been under development for four decades
• In the last 5 years work has begun on the role of
ICTs in greening the economy
• Practical linkages between ICTs and sustainable development are beginning to emerge
• However, there is little connection between the sustainable development and ICT policy communities – nationally, regionally or globally
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International Institute for Sustainable
Development
• Founded in 1990 in response to Brundtland Report
• Focused on issues related to the intersection of the economy and the natural environment
– Programs on natural resources, energy, climate change, trade and investment
– Green Economy Initiative (GEI) - major project with UNEP on enabling conditions and Big Ideas for the green economy
• Recently set up a Global Connectivity program on ICTs and sustainable development
– Linkages between ICT and SD policy frameworks and mechanisms
– Project on business case for zero-carbon data centres
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• What are the perspectives of the SD policy community on the policies needed to green the economy and on the role of technologies?
• What are the perspectives of the ICT policy community on these issues?
• Where are there bridges and gaps between the perspectives of the two communities?
• What issues need to be resolved to help maximize the role of ICTs in greening the economy?
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SD perspective: Climate change is one of a number of interrelated challenges in greening the economy
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Source: WWF Living Planet Report 2008

SD perspective: A suite of strategies is needed to achieve long-term sustainability
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Source: WWF Living Planet Report 2008

SD Strategy Suite for Greening the Economy
General strategies:
• Getting prices of all goods and services right – including those provided by the environment
• Supporting green technological innovation
• Incentives and disincentives for businesses and consumers
• Voluntary and mandatory standards
• Public procurement and CSR
• Public education and awareness
• Legislation and regulation
• Binding international agreements
Climate change strategies:
• Mitigation of GHG emissions
• Adaptation to consequences of climate change
• Financial mechanisms to support mitigation and adaptation in developing countries
• Technology transfer to developing countries
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ICT perspective: Initiatives to help green the economy are currently focused on energy use and climate change
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R&
D an d
Des ign
M an uf ac tu rin g
Di str ib uti on
Us e
Di sp os al
Ozone La yer Depl etion
La nd Us e
Toxi ci ty
Gl oba l Wa rmi ng
Global Warming
Toxicity
Land Use
Ozone Layer Depletion
Energy Use
Non-Energy Resource Depletion
Water Use
Biodiversity
ICT Lifecycle Direct Effects
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0
R&
D an d
Des ign
M an uf ac tu rin g
Di str ib uti on
Us e
Di sp os al
Ozone La yer Depl etion
La nd Us e
Toxi ci ty
Gl oba l Wa rmi ng
Global Warming
Toxicity
Land Use
Ozone Layer Depletion
Energy Use
Non-Energy Resource Depletion
Water Use
Biodiversity
ICT Lifecycle Enabling Effects
Source: OECD/DSTI/ICCP, Towards Green ICT Strategies: Assessing Policies and Programmes on ICT and the Environment
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ICT perspective: Potential ICT contributions to reducing GHG emissions in industry, energy, transportation and buildings
Source: Smart 2020 , a report by The Climate Group on behalf of the Global eSustainability Initiative
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The Role of ICTs in Greening the Economy:
A Conceptual Bridge
Impact Information available
Direct effects
Indirect effects
Systemic effects small significant very big
Source: ETNO & WWF, 2007, “Saving the Climate @ the Speed of Light” easy to measure hard to measure mainly theories
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Some general questions for SD and ICT policy-makers:
• To what extent should ICT investments be treated as investments in green technology by tax systems, government programs, green market mechanisms, and international agreements - in ways similar, for example, to renewable energy, CCS, and geo-engineering technologies?
• To what extent would investments in the production, application and use of green ICTs be made anyway in the absence of green support policies and mechanisms - for example to reduce costs, improve productivity, enhance competitiveness?
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Some specific questions for SD and ICT policy-makers:
• If ICTs are considered green technologies, are different support regimes needed for different kinds of ICT investments?
– Investments in ICT manufacturing, application and use?
– Investments in hardware, software, services, and skills?
– Development of smart energy, transportation and building infrastructures?
– Greening of supply chains, business processes, and organizational structures?
• In a connected, Web 2.0 + world, where traditional relationships between producers and consumers are being transformed, what principles should guide the allocation of green ICT credits under different support regimes based, for example, on taxation, government programs or green market mechanisms?
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• Measuring the direct, indirect and systemic effects of ICTs in helping to green the economy
• Frameworks for dealing with the dual nature of ICTs as a growing part of green economy problems and an increasingly significant contributor to green economy solutions
• Policies for eliminating barriers to de-materialization of work, learning, health care, leisure and consumption
• Strategies for anticipating and controlling the rebound effects and unintended consequences of green ICTs
• Opportunities for applying ICT-enabled networked governance approaches to sustainable development policymaking and implementation
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Thank you for your kind attention. If you would like further information about IISD and its Global Connectivity program, please contact:
Heather Creech, Director Global Connectivity Program hcreech@iisd.ca
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