Gordon State College Office of Community Education Goals, Outcomes and Evidence of Improvement 2011 – 2015 http://www.gordonstate.edu/commed/home Mission Statement The mission of the Office of Community Education is to connect to our community through high quality courses and programs to enrich lives by providing lifelong learning opportunities. These non‐
academic online and face‐to‐face classes are designed to promote personal and professional development solutions. Unit Outcomes Assessment Results Report 2014‐2015 Goals 1. Enhance Summer Camp Programs 2. Enhance the Community Education Webpages 3. To further the connection with the community Outcomes 1. Added an additional week for the science camp as well as the soccer camp. Held the first basketball camp with team & individual photos, plus had two pro basketball players as guests. 2. No major changes have taken place for the webpages. However, we are in process of updating the online registration page to have a cohesive look of the Gordon website 3. Chamber events such as Business‐After‐Hours remain ongoing. Joined Gordon’s basketball coach with the radio show, Good Morning, Griffin, to promote basketball camp, community education and Gordon athletics Review of Outcomes 1. Met 2. In progress 3. In progress Evidence of Improvement 1. Seven out of eight summer camps met or exceeded the minimum amount of registrants needed to cover the cost of each camp. 2. Only the minor adjustments with the visual look with the registration. The content has remained the same. 3. Nothing tangible 2013‐2014 Goals 1.
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Increase revenue to improve self‐sufficiency. Enhance summer camp programs. Enhance the Community Education web page. Further the connection with the community. Outcomes 1. Increased use of social media for marketing and monthly updates. 2. Added a new science camp for ages 5‐12. Included lunches with the Soccer camp to ensure children have access to nutritious meals 3. Met with webmaster to improve the CE webpage 4. Gave presentations to the chamber breakfast for both Barnesville and Griffin Chamber Chapters. Participated in vendor fairs and other community events. Joined the Development Officer on the radio talk show “Good Morning Griffin” Review of Outcomes 1.
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Met Met In progress Met Evidence of Improvement 1. Received our goal of 300 Likes on Facebook 2. Science camp was a great success and planning on two weeks for the next summer. The campers thoroughly enjoyed eating in the dining hall. The parents liked not having to provide a lunch 3. Only a slight improvement was made 4. Networking has increased to include invitations for future interacting events 2012‐2013 Goals 1. Expand marketing strategies. 2. Reduce costs to improve self‐sufficiency. Outcomes 1. Increased use of social media for marketing and updates. Presentation to staff council to improve awareness of current CE activities. Participated in vendor fairs and other community events. 2. Utilized new format for catalogs, which reduced printing and mailing costs. 3. Revenue and enrollment show an increase due to expanded marketing strategies Review of Outcomes 1. Met 2. Met 3. Met Evidence of Improvement 1. Increased enrollment 2. The percentage of printing & mailing has been reduced 3. Profit margins increased by 48% 2011‐2012 Goals 1. Improve profitability of community education programs. 2. Enhance customer privacy procedures to comply with college policies. Outcomes 1. Ed2go reported that our third fiscal quarter has increased 241% from last year’s quarter. 2. Online registration/communication has increased which reduces mailing cost. 3. Payment Card Industry (PCI) compliance has been completed and in use since September 2011. Review of Outcomes 1. Met: Profitability of CE programs increased due to increase in participation of online programming utilizing Ed2Go and the reduction of mailings. 2. 2. Met: Community Education is in compliance with the payment card industry (PCI) Evidence of Improvement 1. Reduction in paper and mailing has increased the profit margin. 2. The threat of identity theft and stolen credit card has significantly been reduced.