AdJuggler®

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AdJuggler® Hyper-Local Mobile Module
Are You Taking Advantage of Mobile Application Inventory –
From Within Your Primary Digital Advertising Platform?
AdJuggler® version 8 significantly expands its
capabilities in managing mobile application
inventory. Customers can now leverage a single
platform to traffic mobile campaigns, integrate a
mobile flight within a larger campaign, and monetize
iOS and Android mobile application inventory to
real-time bidders (RTB) through AdJuggler’s Exchange
Media Program. Our mobile software development
kits (SDKs) are fully IAB/MRAID compliant, enabling
publishers and networks to deliver today’s
interactive mobile ad units, including VAST preroll on smartphones and tablets. Equally valuable,
AdJuggler offers an intuitive GPS mapping interface
for mobile campaign creation to target mobile web
and application users located in pre-defined areas or
within custom-defined GPS coordinates – as small as
an 8-foot radius.
IAB/MRAID-Compliant Mobile Delivery for iOS and Android
iOS + Android = 95% App Market.
Leverage AdJuggler’s MRAID-compliant SDKs to access today’s mobile application
inventory and their support for a comprehensive set of creatives and user behaviors.
Hyper-Local, GPS-Based Geo-Targeting.
AdJuggler’s embedded map feature enables customers to target users to within a
custom 8-foot radius or across standard DMA zones.
Integrated Mobile Campaign Set Up. Manage mobile-only campaigns or embed mobile flights within a campaign that may
also utilize display and video.
Granular Mobile Reporting & Targeting.
Target and report your mobile application campaigns by tablet versus phone,
mobile carrier, mobile vendor, mobile device model, and mobile operating system.
Mobile Monetization within EMP.
Utilize our Exchange Media Program (EMP) to automatically monetize mobile inventory
within iOS, Android applications, and within web mobile.
Post-Click Mobile Tracking.
click tracking.
Track clicks and actions from mobile-to-mobile or mobile-to-desktop with our cookie-less post-
Standard MMA Sizes. Traffic standard MMA mobile creative and monetize those standard sizes via our Exchange Media Program
(EMP).
© 2008-2013 AdJuggler, Inc. | Contact AdJuggler at www.adjuggler.com | (888) 358-3400
Selected Features of AdJuggler® v.8.0
Targeting
Monetization
Frequency, click capping, post-click tracking
EMP real-time-bidding (RTB)
Geotargeting from country to zip
Multiple RTB source competition
Cookie targeting & retargeting
Manual SOV weighting
Boolean keyword targeting
CPM, CPC, and CPA pricing
Browser, line speed, and OS
Predictive eCPM optimization
Mobile handset, carrier, and OS
Optimization at channel, spot
Hyper local mobile geo-targeting (GPS)
Advertiser & category exclusions
Rich Media, Video, Mobile Support
Security & Workflow
Flash video & expandable content
Real-time ‘tear sheet’ display
VAST 1.0/2.0 support + Brightcove support
Role-based authority control & logs
Integrated display, video, & mobile
Multi-client security & 3rd-party access
Companion ad campaigns
Global blacklisting and EU privacy (AdChoices)
Email templates, mirroring, roadblocks
Workflow management & approval
In-app support for iOS and Android; SDKs
Custom HTML & rich media templates
Reporting & Analysis
Platform & Tools
Ad hoc querying and reporting
Real-time processing & reporting
Inventory forecasting
Brand and malware protection
Graphical dashboard
Global blacklisting and EU privacy (AdChoices)
Email and batch reporting
Global CDN
Excel, CSV, HTML, and PDF formats
Extensible API
Invoice exporting to financial system
IAB certified; MRAID/ORMMA compliant SDKs
AdJuggler® enables publishers and networks to source and manage all media
through one, integrated platform that maximizes yield based on the value
and preferences of each unique user.
Toll-free: 888.358.3400
Worldwide: +1.703.914.9700
5440 Cherokee Avenue, Suite 100
Alexandria, VA 22312-2374 USA
sales@adjuggler.com
© 2008-2013 AdJuggler, Inc. | Contact AdJuggler at www.adjuggler.com | (888) 358-3400
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