Stage-Gate Innovation Summit 2013 ® Driving Innovation Performance: Getting Better Results FEBRUARY 26-28, 2013 MIAMI, FLORIDA Discover new ways to get better innovation results Keynote Address by Robert G. Cooper, Father of Stage-Gate® and World-Renowned Innovation Expert FEATURING UNIQUE PRESENTATIONS DELIVERED BY THESE INNOVATION CHAMPIONS: PENNY WISE DR. BILLY GRIERSON Director, Brand and Core Marketing 3M GOH (Science Relations & Innovation Management) BASF CHESTER BAKER BRUCE KIRK Head of Global Innovation ABBOTT NUTRITION Director Corporate Innovation Effectiveness CORNING INC. STEPHAN LIOZU MIKE SABA former President & CEO ARDEX AMERICAS Sr. Director, PepsiCo R&D Beverages PEPSICO INC. RONALD SONNIER MARY WAGNER Director of Product Development and Management BAKER HUGHES CORP. svp, Global R&D/Quality & Regulatory STARBUCKS R E G I S T E R T O D AY ! Innovation Performance Benchmarks & Best Practices Unveiled by Scott J. Edgett, CEO and Co-founder of Stage-Gate International PLUS... ◆ Real-time Audience Benchmarking ◆ Innovation Toolkit ◆ Mini Workshops ◆ Panel Discussion ◆ Cross-Industry Networking ◆ Innovation Marketplace ◆ Software Exhibits ◆ and more! ® ® ® www.stage-gate.com FEBRUARY 26-28, 2013 • MIAMI, FLORIDA Stage-Gate Innovation Summit 2013 ® Pre-Summit Event Add to your Summit experience at our INNOVATION LEADERSHIP ROUNDTABLE 8 R E A S O N S TO AT T E N D 1 Network with seasoned innovation champions that share a common goal to continuously improve their new product process performance and business results. February 26, 2-5 pm Start your 2013 Summit experience by participating in the Innovation Leadership Roundtable. Join a select group of seasoned Stage-Gate practitioners and global innovation thought leader Scott J. Edgett to explore the toughest Stage-Gate challenges faced today. Dr. Edgett will lead this roundtable providing expert analysis and commentary while participants work toward finding practical solutions to address these major issues. Participants submit specific topics of interest relating to: 1. Developing high caliber teams 2. Stage-Gate in complex organizational structures 3. How to improve gatekeeping (governance) and management involvement 2 Create a competitive advantage for your company with benchmarks and comparative data about product success rates – study results presented by Scott J. Edgett. 3 Engage in real-time audience benchmarking and advance your personal subject-matter expertise through dynamic discussions. 4 Receive strategic and tactical advice on global innovation trends from the world’s top innovation expert and father of the Stage-Gate process, Robert G. Cooper. 5 Return to your company with a toolkit to enable immediate implementation of new ideas and improvements. Your toolkit contains templates including the Stage-Gate dashboard, deliverables from case presentations, and reference materials. 6 Participate in professionally facilitated, interactive workshops and panel discussion on the topics you said were most critical to you. 7 Learn more about the product innovation software tools that have achieved Stage-Gate® Ready Certification and receive personal demonstrations by these industry experts. 8 Discover advanced techniques and cutting-edge ideas to the most challenging aspects of product innovation – return to your organization well-equipped to move forward. REGISTER EARLY – LIMITED TO 25 PARTICIPANTS! All attendees are invited to the INNOVATION CELEBRATION DINNER February 26, 6:00 - 8:30pm with opening Keynote address by Dr. Robert Cooper, creator of the Stage-Gate process R E G I S T E R T O D AY ! ◆2 www.stage-gate.com Summit Agenda Day One • Tuesday, February 26 Day Three • Thursday, February 28 5:00 – 6:00pm Registration 7:30 – 8:15am Networking Breakfast 6:00 – 6:15pm Welcome and Introductions 8:15 – 8:30am 6:15 – 7:30pm Innovation Celebration Dinner Welcome and Overview of Day One and Two 7:30 – 8:15pm KEYNOTE ADDRESS: Dr. Robert G. 8:30 – 9:15am CASE PRESENTATION: PEPSICO INC. Mike Saba, Sr. Director, PepsiCo R&D Beverages Cooper, Creator of Stage-Gate® 8:15 – 8:30pm Close of Evening/End Day One Day Two • Wednesday, February 27 7:30 – 8:30am Networking Breakfast 8:30 – 8:45am Welcome and Introductions 8:45 – 9:30am KEYNOTE ADDRESS: Dr. Scott J. Real-time Benchmarking and Discussion 9:45 – 10:30am CASE PRESENTATION: CORNING INC. Bruce Kirk, Director Corporate Innovation Effectiveness 11:00 – 11:45am CASE PRESENTATION: 3M Penny Wise, Director, Brand and Core Marketing 11:45am – 12:00 Real-time Benchmarking and Discussion 12:00 – 1:00pm Networking Lunch 1:00 – 1:45pm CASE PRESENTATION: STARBUCKS 9:30 – 10:15am CASE PRESENTATION: 10:15 – 10:45am Networking Break 10:45 – 11:30am CASE PRESENTATION: BASF Dr. Billy Grierson, Innovation Management 9:30 – 9:45am Networking Break Real-time Benchmarking and Discussion ARDEX AMERICAS Stephan Liozu, former President & CEO Edgett, CEO, Stage-Gate International 10:30 – 11:00am 9:15 – 9:30am 11:30am – 12:00 Panel Discussion on Innovation Leadership 12:00 - 12:45pm Networking Lunch 12:45 – 1:30pm CASE PRESENTATION: BAKER HUGHES CORP. Ronald Sonnier, Director of Product Development & Management 1:30 – 2:00pm Wrap-up and Closing Remarks 2013 EVENT SPONSORS Mary Wagner, svp, Global R&D/Quality & Regulatory 1:45 – 2:00pm Real-time Benchmarking and Discussion 2:00 – 2:45pm CASE PRESENTATION: www.innovation-framework.com ABBOTT NUTRITION Chester Baker, Head of Global Innovation 2:45 – 3:15pm Networking Break 3:15 – 4:15pm Meet You at the SummitTM Workshops 4:15 – 4:45pm Wrap-up and Close of Day Two Sessions 5:00 – 6:30pm Networking Reception R E G I S T E R T O D AY ! www.planview.com www.sopheon.com ◆3 www.stage-gate.com Keynote Presentations Tuesday, February 26 7:30 - 8:15pm GOING REALLY GLOBAL IN PRODUCT INNOVATION Wednesday, February 27 8:45 - 9:30am CREATING INNOVATION VALUE: FOUR KEY DRIVERS OF SUCCESS Dr. Robert G. Cooper Dr. Scott J. Edgett Father of Stage-Gate® and World-Renowned Innovation Expert CEO and Co-founder of Stage-Gate International “Innovation” might have been the great buzz-word for the first decade of this century. But “global innovation” has become the lynchpin for this second decade. However, most firms miss the mark when it comes to global product innovation. “Going global” means much more than opening an R&D facility in China, or outsourcing some technology work to India, or even having a manufacturing plant off-shore. Join us at Stage-Gate Innovation Summit 2013 to hear world-renowned expert Dr. Robert Cooper reveal the results of research studies and his experiences into what really works and generates profits when it comes to adopting a more global approach to innovation. Global innovation has many implications and challenges for most Western companies. A few firms have got it right, and are reaping the benefits. But, most have a way to go. Compounding this is that much has also changed in a very short period of time making this presentation by Dr. Cooper very timely. Organizations with a focus on the future and product development are relentless in their efforts to also identify and adopt innovation enablers. More and more we see how they are concentrating on improving performance around four highly interdependent innovation critical success drivers. Explore with Dr. Scott Edgett how top performing companies are achieving superior new product performance results by leveraging the Innovation Diamond™. Benchmark your organization’s capabilities against top performers on the four key drivers of success: Product Innovation Strategy, Portfolio Management, Idea-to-Launch Process, and Climate, Culture and Leadership. Companies that are able to successfully manage these four critical aspects of innovation on a sustainable and repeatable basis do achieve stellar results. Dr. Edgett will provide benchmark data, company insights and examples on what organizations are doing to help operationalize the Innovation Diamond as each company strives to raise the performance bar on new product results. Product Innovation & Technology Strategy EXPLORE THE DEPTH AND BREADTH OF THE INNOVATION DIAMOND™: WHERE CAN IT TAKE YOUR PERFORMANCE? “Top performing companies focus on the four drivers of Climate, Culture & Leadership New Product Performance Portfolio Management The Innovation Diamond™.” Dr. Robert G. Cooper and Dr. Scott J. Edgett, creators of The Innovation Diamond™ R E G I S T E R T O D AY ! Idea-to-Launch System: Stage-Gate® ◆4 www.stage-gate.com Speaker Presentations Nutrition modified its global product innovation system and put a stronger emphasis on how ideas are recognized, developed, evaluated and transformed into products. As a result, Abbott was able to: THINKING LOCALLY...ON A GLOBAL SCALE Penny Wise, Global Director, Brand and Core Marketing, 3M • Formulate a product innovation and technology strategy Growth across international markets remains a strategic priority at 3M, including plans to accelerate ‘local’ commercialization capabilities. With a broad and diverse product portfolio that encompasses more than 55,000 products in multiple industries, this is no easy task. 3M’s International Commercialization Leadership program integrates two key ingredients to leverage a global competitive advantage: (1) best practice structure and discipline of 3M’s Stage-Gate process called NPI (New Product Introductions) and (2) entrepreneurial business and market leadership in each country where 3M does business. • Customize the process using State-Gate which enabled the new strategy • Implement governance and innovation management best practices Mr. Baker will discuss the journey Abbott took to make innovation a driving force within the company. He will share how Abbott Nutrition and other companies can make the case for change to improve innovation processes, including key performance metrics that drive business growth. He will provide insights gained since implementing the strategy and subsequent course corrections made during the process. Ms. Wise will discuss the 3M approach to global product innovation and the delicate balance between maintaining consistent commercialization practices to optimize success while activating distinct market strategies in line with each country’s respective culture and customer base. In this presentation, she will address the critical role of marketing and its integration with organizational and cultural factors that are critical to propel global product innovation forward. Key takeaways include: ◆ Overview of 3M’s product innovation system and key considerations in launching across international markets ◆ Key lessons for successful global product innovation Key takeaways include: ◆ The importance of undertaking a comprehensive assessment to make the case for change ◆ What was changed and why it was necessary ◆ What was learned along the journey, and the results achieved HOW ARDEX ACHIEVED A COMPETITIVE ADVANTAGE THROUGH BREAKTHROUGH INNOVATION ◆ How 3M leverages its international marketing roles to drive successful commercialization MAKING THE CASE: IMPROVING THE INNOVATION PIPELINE AND PROCESS Chester Baker, Head of Global Innovation, Abbott Nutrition For more than 85 years, Abbott Nutrition has been behind some of the world’s most trusted and recognized brands in pediatric, adult and performance nutrition products. In 2010, the company identified gaps in its innovation process that, if filled, could further drive product and packaging innovation. Following a comprehensive assessment, Abbott R E G I S T E R T O D AY ! Stephan M. Liozu, former President & CEO, ARDEX Americas Since ARDEX was founded in 1949, it has developed a reputation as a global innovation leader in specialty building products. Break-through “new to world” and “new to ARDEX” type products are highly coveted by ARDEX. In the Americas, while the firm has been very successful with its product releases, it recognized a ‘good to great’ opportunity existed for improvement regarding idea evaluation and project selection by systematically measuring differential economic value. ARDEX Americas has always enjoyed an abundance of ideas, and with its continuous improvement in idea screening and selection it is working on the most promising and differentiated ones and generating greater competitive advantage! ◆5 www.stage-gate.com Mr. Liozu will share the inspiring story of how years of continuous improvement to critical front end innovation business processes has been instrumental in ARDEX’s long-term success. FIVE POWERFUL STAGE-GATE® OUTCOMES THAT YOU CAN ACHIEVE Key takeaways include: Dr. Billy Grierson, GOH (Science Relations and Innovation Management), ◆ A unique approach to selecting high quality breakthrough product ideas BASF ◆ A customized Stage-Gate process for breakthrough projects 30+ years of developing, implementing and working with innovation and Stage-Gate processes has provided Dr. Billy Grierson the unique opportunity to learn firsthand what works and is sustainable. Dr. Grierson will draw upon his experience and share insights gained from being a innovation process project team member with Ciba-Geigy, Ciba Specialty Chemicals and BASF on their Stage-Gate design, roll-out and sustainability programs. Learn what these organizations did to optimize their processes to facilitate effective and efficient idea-to-launch. ◆ How to integrate value and pricing dimensions in the Stage-Gate process to capture customer value ASSESSING, DESIGNING AND IMPLEMENTING A GLOBAL PRODUCT INNOVATION SYSTEM Ronald Sonnier, Director of Product Development and Management, Baker Hughes Corporation Dr. Grierson will explore and debunk four common StageGate misperceptions while reinforcing why it is essential that one key characteristic of a Stage-Gate process must never be compromised. Learn firsthand what Dr. Grierson and his colleagues are doing globally at BASF to ensure all parts of the firm’s innovation engine are finely tuned and kept in sync. Baker Hughes, a Fortune 500 Oil & Gas services company, underwent major organizational changes in 2010. A key piece of this strategy was to consolidate all of its businesses under one product development process. Executing this strategy has lead to significant increases in metrics used to measure new product development performance. Mr. Sonnier will discuss the journey to improve Baker Hughes’ product development, including scaling the process to project complexity, standardizing project prioritization, improving both project and launch execution, and focusing on metrics and data tagging. Baker Hughes is well on its way to optimizing the innovation process to exceed customer expectations. Key takeaways include: ◆ How Baker Hughes determined the most effective strategy to take innovation to the next level ◆ The key initiatives taken to merge and leverage its centers of innovation excellence Key takeaways include: ◆ How to create and sustain flexibility within your StageGate process to ensure it facilitates innovation ◆ Best practices for designing and implementing a StageGate process that simplifies and promotes research ◆ Why Stage-Gate encourages innovation and new product development ACCELERATING ‘TIME TO MARKET’ WITH NEXT GENERATION STAGE-GATE® ◆ What was changed and the top 5 lessons learned along the way “I cannot recall any Summit on any subject that was as valuable or as well managed as this one.” Jack Welsch, Vice President Product Development InterMetro (an Emerson Electric Company) R E G I S T E R T O D AY ! Bruce Kirk, Director Corporate Innovation Effectiveness, Corning Inc. Corning Inc., a Fortune 500 company for 57 consecutive years and the world leader in specialty glass and ceramics, has repeatedly updated their Stage-Gate process since its launch in 1987. Over the last 8 months Corning developed, and is currently testing, a Next Generation Innovation Framework which builds upon their Stage-Gate process foundation. ◆6 www.stage-gate.com This Next Gen Framework is intended to improve ‘time-tomarket’, and address different ‘project type’ risk and globalization issues that were presenting new opportunities and challenges for the industry and for Corning. NEW STAR-GATE INNOVATION SYSTEM BREWING AT STARBUCKS Mary Wagner, svp, Global R&D/Quality and Regulatory, Starbucks Mr. Kirk will share how, through continuous self-assessment, Corning is targeting specific areas of its product innovation process for improvement while carefully preserving and building upon best practice elements. Throughout the Starbucks organization, numerous ‘pockets of innovation excellence’ were incubating, but no one common approach prevailed. By 2010, Starbucks formalized their R&D program with a goal to transform their pockets of success into a sustainable new product machine capable of innovating faster and more effectively, globally. Key takeaways include: ◆ How to accelerate ‘time to market’ without compromising key Stage-Gate best practices ◆ How to optimize process design to address the unique needs of different project types This initiative was led by Research & Development and fondly dubbed ‘Star-Gate’, STAR being an acronym for System To Accelerate Results. STAR is an integrated system modeled off the Innovation Diamond™, serving four goals critical to enabling Starbucks’ go-forward strategy of continued growth through product innovation: Alignment to Strategy, Doing Projects Right (Stage-Gate), Picking the Right Projects (Portfolio Management) and preserving an Innovative Climate. Mary will discuss how Starbucks approaches product innovation, how they have implemented this significant transformation and the organizational and cultural changes necessary to make it stick. ◆ How to develop and sustain ‘super users’ proficient at selecting the right process, tool sets and project deliverables within a multi-tier Stage-Gate process environment HARMONIZING A DIVERSE GLOBAL INNOVATION SYSTEM Mike Saba, Sr. Director, PepsiCo R&D Beverages, PepsiCo Inc. PepsiCo, a global food and beverage leader, recently launched a global new product development unification strategy. Central to this plan was the need to harmonize a diverse product innovation system that included 15+ Stage-Gate processes. Key to the success of this strategy was in the ability to introduce global standards and create a global process to increase efficiency while retaining and leveraging existing regional Stage-Gate process attributes. Not an easy task, but critical if PepsiCo was to achieve its product innovation objectives. Key takeaways include: ◆ An overview of Starbucks STAR Product Innovation System and the key considerations in tailoring Stage-Gate for an entrepreneurial organization culture ◆ How Starbucks prioritizes an incredibly diverse portfolio of project types ◆ Key lessons for successful global product innovation “There was a tremendous amount of Mr. Saba will discuss the learning journey and action plans that PepsiCo implemented to achieve this outcome. Discover the assessments, designs, implementation and team building techniques that were employed along this journey and how this effort increased profitability. energy and passion from speakers and delegates around a broad array of topics relating to innovation and product Key takeaways include: development. It was a very professional ◆ How to build flexibility into a global innovation system that promotes regional autonomy and global effectiveness and practical environment for ◆ Implementation techniques – the delicate balancing act between new expectations and old behaviors discussion and learning.” ◆ How leadership harmonized Stage-Gate and portfolio management as part of their innovation strategy R E G I S T E R T O D AY ! Matthew Lovell, Vice President, R&D Finance Advanced Medical Optics ◆7 www.stage-gate.com “ What an incredible event. I took away numerous learnings and made many valuable connections. Your entire team is fabulous and did a perfect job in order make it a big success. I plan to be a part of ‘the Stage-Gate family’ for many more years to come.” Johannes Erler Vice President Innovation D. Swarovski & Co. ABOUT STAGE-GATE Stage-Gate International is the world’s leading full-service provider of solutions which enable organizations to improve their Product Innovation and Portfolio Management capabilities. A globally recognized and trusted brand, Stage-Gate International accelerates client success with strategic advisory and transformation services, leading-edge products, best-selling publications, first-rate seminars and Stage-Gate® Certification. Clients include more than 5000 organizations of all sizes across all industries. Register today! +1-905-304-8797 ◆ www.stage-gate.com Location and Accommodations: The Summit will be held at the Hilton Miami Downtown in Miami, FL. Reservations can be made by calling +1-800-445-8667; mention the Stage-Gate Summit for preferred room rate. Please make your reservations early as this rate is only available for a limited time. Program Fee: $2695 U.S./person. Registration includes attendance to the Summit beginning Tuesday, February 26, 2013 at 5:00pm until the conclusion on Thursday, February 28 at 2:00pm. Also included in the fee are the Summit manual and toolkit, Innovation Celebration Dinner on February 26 at 6:00pm, breakfasts, luncheons, refreshment breaks and the Evening Networking Reception on Wednesday, Feb. 27 at 5:00pm. Pre-Summit Roundtable: Add the Roundtable event to your Summit experience on Tuesday, February 26 from 2:00-5:00pm for a total package price of $3190. Send Your Team: Shared experiences improve productivity and contribute to common goals. Groups of 3 or more may deduct $200 per person. Reserve Your Team Table: $9995 per team table provides 5 registrations (a savings of $3480), plus premium table location and reserved table marker to enhance your experience. No Risk Guarantee: Your satisfaction is guaranteed or your money back! Cancellations/Substitutions: Written cancellation will be accepted up to 10 business days prior to the event. For complete details visit www.stage-gate.com/Summit_2013/ Stage-Gate Innovation Summit 2013 ® F E B R U A RY 2 6 - 2 8 , 2 0 1 3 • M I A M I , F L O R I D A Stage-Gate® Innovation Summit 2013 1425 Osprey Drive, Suite 201 Ancaster • Ontario • L9G 4V5 Canada www.stage-gate.com PRSRT STD U.S. Postage PA I D Tampa, FL Permit No. 3311