Program Modification Form
I Summary of Proposed Changes
Business Technology/Administrative Management: Social Media
Department/program
Management Option
Add WRIT101 and BMKT265
Summary
II Endorsements and Approvals
Please obtain the Program Chair/Director’s approval and Dean’s approval.
Please type / print name Signature
Requestor:
Phone:
Program Chair/Director:
Department Dean
Other affected Programs:
(Use additional sheet if
needed)
Date
Cheryl Galipeau
243-7874
Cheryl Galipeau,
Program Director and
Business Technology
Chair
Lynn Stocking,
Missoula College
Associate Dean
Cathy Corr, Applied
Arts and Sciences
Chair
Are other departments/programs affected by this
Please obtain signature(s) from the Chair/Director
modification because of
of any such department/ program (above) before
(a) required courses incl. prerequisites or
submission
corequisites,
(b) perceived overlap in content areas
(c) cross-listing of coursework
III Type of Program Modification
(e.g. adding a writing course required of all majors.) Please X check the appropriate box.
Major
Minor
Option
Teaching major/minor
x
Other
Please
Adding WRIT 101 and BMKT265 to Social Media
describe
Management Option
IV Catalog Language
If you are proposing a change to an existing
Please provide the proposed copy as you wish it
program or major, please cut and paste the
to appear in the catalog. 
requirements as they appear in the current catalog
Show All
below. www.umt.edu/catalog 
Course
Course
Credits
Show All Course
Descriptions
Credits
Descriptions
BGEN 105S Show Description Introduction
to Business
BGEN 105S Introduction to
Business
3 Credits
3 Credits
Show
Description
BGEN 235 Show Description
Business Law
BGEN 235 Business Law
3 Credits
3 Credits
Show
Description
Show
Description
BMGT 245 Customer
Service
Management
4 Credits
Show
BMKT 114 -
3 Credits
Course
BMGT 245 Customer
Show Description
Service
Management
4 Credits
BMKT 114 Show Description Psychology of
Selling
3 Credits
BMKT 225 Show Description
Marketing
3 Credits
BMKT 240 Show Description
Advertising
3 Credits
3 Credits
COMX 111A
- Intro to
Show Description
Public
Speaking
3 Credits
COMX 140L
- Intro to
Show Description
Visual
Rhetoric
COMX 250 Show Description Intro to Public
Relations
3 Credits
BMKT 225 Marketing
HMR 290T Show Description Adm Mgmt
Internship
2 Credits
JRNL 100H Media
Show Description
History and
Literacy
3 Credits
3 Credits
3 Credits
BMKT 240 Advertising
BMKT265
Social Media
Strat & Mgmt
3 Credits
3 Credits
Show
Description
CAPP 120 Introduction to
Computers
3 Credits
Show
Description
COMX 111A Intro to Public
Speaking
3 Credits
Show
Description
COMX 115S Intro to
Interpersonal
Communc
3 Credits
Show
Description
COMX 140L Intro to Visual
Rhetoric
3 Credits
Show
Description
COMX 250 Intro to Public
Relations
3 Credits
Show
Description
CSCI 172 - Intro
to Computer
Modeling
3 Credits
Show
Description
HMR 290T Adm Mgmt
Internship
2 Credits
Show
Description
JRNL 100H Media History
and Literacy
3 Credits
Show
Description
JRNL 257 Beginning Visual
Journalism
3 Credits
Show
Description
M 115 Probability and
Linear Math
3 Credits
Show
Description
MART 214 Desktop
3 Credits
3 Credits
3 Credits
M 115 Probability
Show Description
and Linear
Math
Show
Description
3 Credits
CSCI 172 Intro to
Show Description
Computer
Modeling
JRNL 257 Beginning
Show Description
Visual
Journalism
Psychology of
Selling
Show
Description
CAPP 120 Show Description Introduction
to Computers
COMX 115S
- Intro to
Show Description
Interpersonal
Communc
Description
3 Credits
MART 214 Show Description Desktop
Publishing
3 Credits
MART 232 Show Description Interactive
Web II
3 Credits
TASK 240 Admin
Show Description
Support for
the Office
WRIT 121 Intro to
Show Description
Technical
Writing
Minimum Required Grade: C-
Publishing
3 Credits
3 Credits
60 Total
Credits
Required
MART 232
Interactive Web
II
3 Credits
Show
Description
TASK 240 Admin Support
for the Office
3 Credits
Show
Description
WRIT 101 College Writing I
3 Credits
WRIT
121 Show
Intro to
Description
Technical
Writing
Minimum Required
Grade: C-
3 Credits
66 Total Credits
Required
Please explain/justify the new proposal or change.  The Administrative Management Advisory
Committee recommended adding another writing course, WRIT101 College Writing I to the Social
Media Management curriculum. WRIT101 develops expository writing style and structured idea
presentation, enhancing WRIT121, the technical emphasis on clarity and conciseness. The Advisory
Committee also recommended creating and adding a permanent course BMKT265 Social Media
Strategies and Management, initially taught as Special Topics. This course provides a capstone
experience for students through practical application in researching, planning, selecting platform(s),
creating and publishing digital content to enhance business relationship and manage media for
social communities.
V Copies and Electronic Submission
Once approved, the original, a paper copy and an electronic file are submitted to the Faculty Senate
Office, UH 221 (camie.foos@mso.umt.edu).
VI Department Summary Required if several proposals are submitted. In a separate document
list program title and proposed change of all proposals.
Revised 11-2009