Course Form I. Summary of Proposed Changes Dept / Program Management and Marketing Course Title Prefix and Course # MGMT 493 International Experience in Business Short Title (max. 26 characters incl. spaces) Summarize the change(s) proposed International Experience Change the course from experimental to regular status II. Endorsement/Approvals Complete the form and obtain signatures before submitting to Faculty Senate Office Please type / print name Signature Requestor: Nader Shooshtari Phone/ email : Ext. 6701/nader.shooshtari@business.umt.edu Program Klaus Uhlenbruck Chair/Director: Other affected programs Dean: Date Are other departments/programs affected by this modification Please obtain signature(s) from the because of Chair/Director of any such department/ (a) required courses incl. prerequisites or corequisites, program (above) before submission (b) perceived overlap in content areas (c) cross-listing of coursework III: To Add a New Course Syllabus and assessment information is required (paste syllabus into section V or attach). Course should have internal coherence and clear focus. Common Course Numbering Review (Department Chair Must Initial): YES NO Does an equivalent course exist elsewhere in the MUS? Check all relevant disciplines if X course is interdisciplinary. (http://mus.edu/transfer/CCN/ccn_default.asp) If YES: Do the proposed abbreviation, number, title and credits align with existing course(s)? Please indicate equivalent course/campus. If NO: Course may be unique, but is subject to common course review. Be sure to include learning outcomes on syllabus or paste below. The course number may be changed at the system level. Please see attached syllabus Exact entry to appear in the next catalog (Specify course abbreviation, level, number, title, credits, repeatability (if applicable), frequency of offering, prerequisites, and a brief description.) UG 493 International Experience in Business, variable cr. (R-6) offered intermittently. Prereq., junior standing in business. Field-based, experiential courses that focus on international business topics, incl. the culture and business environment of important U.S. trading partners, such as China, Germany, or Italy. Justification: How does the course fit with the existing curriculum? Why is it needed? These courses provide an opportunity for our students to combine academic learning in the classroom with in – country travel and site visits to companies and governmental institutions; provide hands on, real life experience lacking among our students about various aspects of international business and operating in a global business environment. Address global, regional and national perspectives on how culture, institutions and the natural environment affect business and managerial decision making. These courses are facilitated by UM faculty, but some teaching is also done by local professors and UM students may be in classrooms with host-country students. Are there curricular adjustments to accommodate teaching this course? We have been offering International experience courses in the past three years with class sessions in the spring semester, followed by in-country travel and classroom and company site visits during summer. No curricular adjustments are needed. Complete for UG courses (UG courses should be assigned a 400 number). Describe graduate increment - see procedure 301.30 Graduate students are required to complete an additional research paper in addition to the written assignment required of all class members and make a presentation to the class regarding this assignment. http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx See syllabus Complete for Co-convented courses Companion course number, title, and description (include syllabus of companion course in section V) See procedure 301.20 http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx. New fees and changes to existing fees are only approved once each biennium by the Board of Regents. The coordination of fee submission is administered by Administration and Finance. Fees may be requested only for courses meeting specific conditions according to Policy 940.12.1 http://mus.edu/borpol/bor900/940-12-1.pdf . Please indicate whether this course will be considered for a fee. If YES, what is the proposed amount of the fee? Justification: YES NO X IV. To Delete or Change an Existing Course – check X all that apply Deletion Title Course Number From: UG 495 Level U, UG, From: Change G To: UG 493 To: Co-convened Description Change Change the course from experimental Repeatability (495) to regular status as a study abroad (493) course Change in Credits From: Cross Listing (primary To: program initiates form) Prerequisites Is there a fee associated with the course? 1. Current course information at it appears in catalog 2. Full and exact entry (as proposed) (http://www.umt.edu/catalog) 3. If cross-listed course: secondary program & course number 4. If co-convened course: companion course number, title, and description (include syllabus of companion course in section V) See procedure 301.20 http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx. 5. Is this a course with MUS Common Course Numbering? http://mus.edu/transfer/CCN/ccn_default.asp If yes, please explain below whether this change will eliminate the course’s common course status. 6. Graduate increment if level of course is changed to UG. Reference procedure 301.30: http://umt.edu/facultysenate/committees/ YES NO X Have you reviewed the graduate increment guidelines? Please check (X) space provided. X grad_council/procedures/default.aspx (syllabus required in section V) 7. Other programs affected by the change 8. Justification for proposed change Need to change the status from experimental to regular course offering. V. Syllabus/Assessment Information Required for new courses and course change from U to UG. Paste syllabus in field below or attach and send digital copy with form. Please note: This syllabus is an example for the type of offering. Deviations may be necessary depending on the country. MGMT 495-60 & MKTG 495-60 International Experience in Business - Italia Summer Program, Part I: May 30th – June 7th, 2011 Università degli Studi di Brescia – University of Montana – Montana State University Instructor: e-mail: blog: Michael R. Braun, Ph.D. Michael.braun@business.umt.edu http://brescia2011.blogspot.com/ Please note that your stay in Brescia also includes lectures by various faculty members of Universita degli Studi di Brescia and by UM’s Arnie Sherman. Also, we will be visiting several companies and institutions in the area. This syllabus is limited to my section of the course. An overall schedule is available at the very bottom. Course Objective WELCOME! The first part of your course in Italy, from May 30 – June 7, is about international strategic management. The objective of this course is to provide you with an understanding of the theoretical and the practical implications of international approaches to management. International Strategic Management focuses on the job of the general manager or top management team in formulating and implementing short- and long-run corporate strategy in an increasingly global marketplace. In general, Strategic Management is concerned with assessing the external competitive dynamics, evaluating a firm’s internal capabilities and weaknesses, formulating a firm-specific strategy, and implementing the strategy for long-term competitive advantage. However, competition and cooperation among businesses today is being conducted on a global scale. To that end, competitive dynamics of any firm and its industry must be considered in a larger (i.e., international) context. This course is designed to provide students with current research to help understand various strategic elements needed when attempting to successfully manage a business in global markets. A secondary goal of this course is for students to develop rigorous decision-making skills relating to various aspects of international strategies. In order to facilitate these goals, students will be exposed to a variety of strategic considerations in a global context through readings in articles and through case study analyses. We will rely predominantly on Pankaj Ghemawat’s book, Redefining Global Strategy. To that end, the course will include: Description of the economic and institutional environment in which multinational corporations operate. How companies devise strategies to develop markets abroad in ways that leverage a company’s core competence into long-term competitive advantage. Description and analysis of a number of fundamental characteristics of strategic management, specifically the ideas of and relationships among industry, strategy and company performance. Description and analysis of the source of pressures for global integration and local responsiveness facing multinational companies. Discussion on international strategic considerations of organizational forms and ownership structures, as well as recessionary market environments. Course Skills Throughout the course, students will be asked to engage in the critical thinking process necessary to evaluate corporate strategy in a global marketplace. To be precise, students will be asked to: engage in a macro-perspective analysis to evaluate the opportunities and threats facing the firm. evaluate the global competitive dynamics and cross-border differences necessary to consider in the strategy formulation. uncover industry-specific competitive and cooperative relationships that can inform on a firm’s strengths and vulnerabilities. identify a firm’s core capabilities and resources and to what extent they are protectable and transferable into the global market place. assess market-specific considerations that can facilitate or hinder foreign market entry. appraise different modes of foreign market entry and global competition. Learning Objectives In addition to developing an understanding of the course content and refining the situational case analysis process, students are expected to: • • • • • • • • actively participate in interactive dialogue on course topics. demonstrate clear and logical writing skills during class assignments and cases. identify the key issue in a business case. use the analytic tools and techniques presented in class. apply financial analysis to the argument development process. recommend strategies that are implementable. develop an implementation schedule. demonstrate proficiency in communicating strategic analyses and recommendations. Overall, the course has three broad objectives. First, the course should provide a better understanding of how businesses formulate, develop, and implement strategy in the global marketplace. Second, it will help develop your written and verbal communications in preparation for careers in international business. Third, the course should make you more strategic thinkers; while the course focuses on international business strategy; many of the ideas and concepts apply to a variety of organizations, i.e. political, non-profit, government, etc. After this course you should be able to identify the risks and rewards of an organization’s international strategy, dissect how to evaluate a particular strategy, and determine its likelihood for success. Course Expectations The easy part of the course is to do all the assignments and master the readings. The difficult part is to integrate and synthesize the different materials and exercises that the course covers. By the end of the course, I expect your writings and thinking to reflect comprehensive, integrated analysis. The best first step is to get familiar with ALL parts of the course syllabus; it will help set your expectations of the work load for the class. Teaching Method This course relies on academic research, real world examples, and classroom discussion. Do not expect a traditional lecture in which I speak and you take notes. Instead, each class will take full advantage of the cultural mix of our students to require heavy class participation from each individual. This teaching method requires you to read all the assigned readings in depth and to come to class prepared to discuss assigned articles and cases. Course Material We will rely predominantly on the recently published book Redefining Global Strategy, by Harvard Business School faculty Pankaj Ghemawat. In addition to providing a counterargument to Thomas Friedman’s The World is Flat, Ghemawat also offers useful frameworks and guidelines for practitioners to navigate the global marketplace. Case studies and additional readings: There are several mini-case studies and additional readings that will be distributed in class. These will generally be read during class sessions. In addition, one full-length case study will be distributed in class on Friday evening. You will read and prepare this case over the weekend, to be discussed in Monday’s session. The other book is entitled The Geography of Bliss, by Eric Weiner, a former NPR correspondent. This best-seller is one man’s journey to find happiness in different countries: The Netherlands, Switzerland, Moldova, Thailand, India, and America, among many others. Not only is it a wonderful way to get into the global mindset through the “happiness” lens, but it’s also a fun read. Be aware: the book has some strong language. Grading and Assignments General comment: Grading in this course is competitive. You will be evaluated relative to the work that your classmates submit. Student will be graded as follows: Graduate Students Class participation: Reflection paper: In-class presentation: TOTAL Undergraduate Students 40% 20% 40% 100% Class participation: Reflection paper: 50% 50% TOTAL 100% Both UM graduate and undergraduate students will be asked to complete a written assignment that reflects on your experience working with students from your partner school. That is, UM students will write about their experience working with Brescia students and about the Italian culture, while Brescia students will write about their experience working with students from the United States and their perceptions of United States culture. Papers should be 8 pages maximum, double spaced, and incorporate relevant readings. To accomplish this, I highly recommend that that each individual in the course keep a detailed journal of their experiences. Your journal should include specific examples that will help you write your paper later. All papers are due July 10th; please e-mail them to michael.braun@business.umt.edu. FOR GRADUATE STUDENTS ONLY: I am asking the GRADUATE students to develop and deliver presentations, to be presented during our orientation sessions in April. These presentations should be in Powerpoint, and approximately 20 minutes in length, touching on the following questions: 1. The American constitutional system includes a notion known as Separation of Powers, allowing several branches of government to share power among them. Italy, on the other hand, is suffering from conflicts of interest of its leader and prime minister, Silvio Berlusconi. Please provide a brief overview of these conflicts, as well as background on Berlusconi’s rise to power and his current political agenda for Italy and Europe in general. 2. Italian business practices, protocols, and customs – doing business in Italy is different from doing business in the U.S. Please provide insights into these differences from secondary research. Also, offer a short overview of Italy’s key industries, its banking system, and its key exports to the U.S. and rest of the world (see www.trade.gov for trade statistics). About Your Instructor Prior to my arrival in academia, I was a director with a Los Angeles-based boutique merchant bank, Stephens & Partners, where I initiated, raised capital for, and managed leveraged buyout strategies and transactions for private equity firms. I was also responsible for managing acquisitions and divestitures for private and publicly-traded firms (including WaterPik, ESCO Technologies, and Esterline Technologies, among others). My early career was spent in business development in publishing, direct marketing, and e-commerce in Los Angeles, New York and Europe (the Netherlands and France), working with clients such as Staples, Auto-by-tel, Conde Nast, 101Communications, and Trois Suisses. I also spent a year as a marketing director for a consumer magazine in Czech Republic. I am Swiss by birth and retain my Swiss citizenship. Also, by way of background, my mother is Italian (from Varazze, Liguria) and my older sister lives in Varazze with her family. My early childhood was spent in Zurich, Brussels, and London, and I moved to the U.S. at age 14. I received my B.A. in Asian Studies from Cornell University, an M.A. with Fellowship in Publishing and Media from New York University, an MBA from the University of Southern California's Marshall School of Business, and a Ph.D. in Management from the University of Massachusetts, Amherst. My academic research interests involve the exploration of diverse organizational forms and their related structures and strategies during periods of uncertainty and decline. ------------------------------------------------------------------Course Material As stated above, the course relies predominantly on Pankaj Ghemawat’s text, Redefining Global Strategy, by Harvard Business School Press. The book retails in the U.S. for $29.95, and can be purchased through Amazon.com US and Amazon.com UK. Eric Weiner’s The Geography of Bliss is also available through Amazon – used copies are 13 cents. I have included links to free articles that we will cover in class as well: Serving the World’s Poor, Profitably, by C.K. Prahalad & Allen Hammond. http://www.expert2business.com/itson/Serving%20the%20ppor%20prahalad.pdf Family Firms versus Leveraged Buyouts, by Michael Braun, Larry Zacharias, and Scott Latham – I will e-mail you this paper. Strategy & Execution for Emerging Markets http://hbswk.hbs.edu/pdf/item/6424.pdf Course Content and Assignments: May 30th – June 7th, 2010 Pre-Course Preparation: Please have chapters read prior to the first class! Readings: May 30th: Chapter 1, Redefining Global Strategy, “Semi-globalization and Strategy” Discussion: Course Introduction What is International Strategy? Review of Basic Strategy Frameworks. Semi-globalization and Strategy Readings for next session: Chapters 2 & 3, Redefining Global Strategy May 31st: Discussion: CAGE Framework + ADDING Value Scorecard Readings for next session: Chapters 4 & 5, Redefining Global Strategy Ducati case June 1: Discussion: Adaptation + Aggregation Readings for next session: Chapters 6 & 7 Serving the World’s Poor, Profitably, by C.K. Prahalad & Allen Hammond. June 6: Discussion: Arbitrage & Playing the Difference Bottom of the Pyramid Strategies Emerging Markets Readings for next session: Family Firms versus Leveraged Buyouts, by Braun, Zacharias and Latham. June 7: Discussion: Family Firms: The Most Ubiquitous Organizational Form Course Wrap-up & Close Below find our complete schedule, including the classes taught by the other instructors and the site visits: lun mar mer gio ven 5/30/2011 5/31/2011 6/1/2011 6/2/2011 6/3/2011 09:00-11:00 09:00-11:00 Cultural, administrative, geographic and economic drivers of international strategy (M. Braun) 11:00-13:00 Web 2.0 and consumer behavior advanced II (M. Bonera) 14:30-18:00 09:00-11:00 09:00-11:00 Italian Holiday 09:00-11:00 Global strategy and foreign market entry (M. Braun) 11:00-13:00 Web 2.0 and consumer behavior advanced I (M. Bonera) 14:30-18:00 Musil Adaptation vs aggregation vs arbitrage (M. Braun) 11:00-13:00 Italian Holiday 11:00-13:00 11:00-13:00 14:30-18:00 14:30-18:00 The EU economy and institutional problems (A. Santagostino) 14:30-18:00 Workshop with M. Braun 6/6/2011 09:00-11:00 6/7/2011 09:00-11:00 6/8/2011 09:00-11:00 6/9/2011 09:00-11:00 6/10/2011 09:00-11:00 The EU economy and institutional problems (A. Santagostino) Bottom of the pyramid strategy (M. Braun) Risk management and financial crises I (F.Menoncin) Risk management and financial crises II (F. Menoncin) Logistcs and operations management II (L. Bertazzi) In laboratorio inf 11:00-13:00 11:00-13:00 11:00-13:00 How to finance you companies in global expansion. Show me the money! (A. Sherman) 14:30-18:00 11:00-13:00 The global scenario 2011. Where we have been and where do we go from here? (A. Sherman) 14:30-18:00 11:00-13:00 Organizing your Italian-American business venture: How not to make the wrong mistake (A. Sherman) 14:30-18:00 Family firm governance and strategy (M. Braun) 15:00-17:00 Berlucchi 6/13/2011 09:00-11:00 Bribery, corruption, influence peddling, sex, drugs and rock & roll. A case study (A. Sherman) Logistcs and operations management I (L.Bertazzi) 14:30-18:00 Centrale del Latte 6/14/2011 09:00-11:00 Negotiating an international agreement to a win/win outcome, the Art of Deal (A. Sherman) UbiBanca 6/15/2011 09:00-11:00 Beretta Workshop 11:00-13:00 11:00-13:00 Logistcs and operations management III (L.Bertazzi)In Laboratorio 3 Workshop with Arnold Sherman 11:00-13:00 Presentations VI Department Summary (Required if several forms are submitted) In a separate document list course number, title, and proposed change for all proposals. VII Copies and Electronic Submission. After approval, submit original, one copy, summary of proposals and electronic file to the Faculty Senate Office, UH 221, camie.foos@mso.umt.edu. Revised 5-4-11