Online STH 211 Sustainable Hotel Operations Fall 2013 Instructor: Dr. Jerrie Hsieh E-Mail : y_hsieh@uncg.edu Office: Bryan 472 Office Hours: Mondays & Wednesdays 10am:00 -1:00pm, or by appointment (please email the instructor to make an appointment) Managing Front Office Operations 8th ed., by Michael L. Kasavana & Richard M. Brooks , American Hotel and Lodging Association (ISBN 978-0-86612-338-9) Hotel Development Principles and Best Practices, 1st ed., by A.J. Singh & Herve Houdre, American Hotel and Lodging Association (ISBN 9780-86612-378-5) (Recommend to those who want to know more about sustainable development in hospitality) Required Text: Recommended Text: Technical Assistance If you have problem logging into Blackboard, you will need to contact UNCG IT at (336) 256-8324, http://its.uncg.edu/Current/ http://its.uncg.edu/Blackboard/ COURSE DESCRIPTION This course provides students with a general understanding of sustainable hotel operations, emphasizing front office management, financial control, guest services, sustainable development strategies, and best practices. COURSE OBJECTIVES At the conclusion of this course students will be able to: 1. Describe the guest cycle and its relationship to hotel organization. 2. Identify the functions, procedures, tasks, and duties of all hotel departments. 3. Explain the role of the property management system in hotel operation. 4. Describe the process of creating and maintaining front office accounts. 5. Summarize the steps in the front office audit process. 6. Apply methods, such as room rate settings, forecasting availability and overbooking, and yield management to maximize hotel profits. 7. Explain a sustainable lodging operation and its relationship to three dimensions of sustainable development. 8. Apply the concept of sustainability into the hotel function areas, including the front office, housekeeping, food and beverages, human resources, marketing, and purchasing. 1 INSTRUCTIONAL METHODS On-line class lectures and notes Readings from text and other documents posted to Blackboard GRADING Resume Assignment Hotel Assignment Salary Assignment Guest Folio Assignment Weekly On-line Quiz On-line Exam Hotel Industry News Reflection Paper Guest Speaker Reflection Paper Opinion papers Sustainable Reporting Assignment Total Possible Points 10 points x 1 = 10 points 10 points x 1 = 10 points 20 points x 1 = 20 points 20 points x 1 = 20 points 15 points x 9 ( ch1, 2, 3, 4, 5, 8&9, 11, 10, 13)= 135 points 100 points x 2 = 200 points 30 points x 1 = 30 points 40 points x 1 = 40 points 20 points x 3 = 60 points 40 points x 1= 40 points 565 points Your final total points / 565 (points) =☼ % Grading Scale Your ☼ grade By percentage A+ 97% to 100% A 93% to 97% A90% to 92% B+ 87% to 89% B 83% to 86% B80% to 82% Your By points grade 584.05 C+ 525.45 C 508.50 C491.55 D+ 468.95 D 452.00 DF ☼ By percentage 77% to 79% 73% to 76% 70% to 72% 67% to 69% 63% to 66% 60% to 62 % Below 60% By points 435.05 412.45 395.50 378.55 355.95 339.00 Below 339.00 Students are responsible for checking their grades on Blackboard frequently. Please email your instructor as soon as you find any questions regarding your grades. No grade change request will be accepted after a grade had been posted for two weeks. Blackboard Weekly On-Line Quizzes: There will be 10 on-line weekly quizzes during the semester, including one extra 5-point quiz (Quiz 1: Test Your Hotel Knowledge). The purpose of Quiz 1 (extra 5 points) on the first week is to help you get familiar with the format of on-line quizzes for this course. Each quiz is worth 15 points (except Quiz 1). The quizzes are based upon the lecture power point presentations, textbook, and articles posted. All weekly quiz questions are 2 available at the beginning of the semester and are due at 11:50 pm on Sundays. This will allow you to finish weekly course requirements ahead of the schedule if you want. Please note, the on-line quiz link will disappear automatically at 11:50pm on the assigned Sunday. If you miss the time block, you won’t be able to re-take it. Be sure to complete each on-line quiz before due time. Weekly On-Line Quiz Guidelines You will have only 1 opportunity to take the quiz within the available time. The quizzes are open book but they are timed (10 minutes per quiz), so you will need to have a fairly good grasp of the material in order to achieve a satisfactory grade. Each quiz has 10 multiple-choice questions. Quiz questions are from the textbook, lecture power point slides, or posted articles. Your grade is available for review at the time you complete the quiz. The quiz questions will appear one at time. If you skip the question, you will not be able to return. As soon as you “submit” the quiz, you will be able to view results with correct answers. On-line quizzes will not be available for you to review before the exam. If you need to keep the results for review, you can print them before the on-line quiz is due (11:50pm, Sunday). Please email your instructor immediately if any technical problem occurs while taking the on-line quiz. Murphy’s Law: “Anything that can go wrong will go wrong.” Do not wait until the last minute to take the on-line quiz. On-line Exams Two (2) on-line exams will be given during the semester on scheduled dates. Each online exam has a time window. If you miss the time window, you miss the exam. The online exam link will disappear automatically at 11:50pm on the Sunday of the exam week. It is very important to take the on-line exam in an internet environment without any interruption. I strongly recommend you to use UNCG computer lab to take the on-line exam. Students are responsible for the consequence of interrupted exam. No make-up exam request will be granted due to miss the exam window or the internet disconnection in the middle of the exam. Each exam has 30- 40 multiple-choice questions. You will have 45 minutes to complete the exam. Do not wait until the last minute to take the exam. Should any technical problem arise, you are less likely to get them solved at the end of the examination time block. Opinion Papers There will be three two-page write-up assignments based on a problem related to the course topics. These short papers are meant to challenge you on some fundamental aspects of sustainable development. In these papers, you should be able to defend a strong point of view (in favor or against). While writing your opinion papers, ask yourself the following questions: 3 “Why might others have a different view?” “How can I convince them of my point of view?” “If I were employed in an organization, how would I convince my colleagues and/or higher levels of the organization?” “If you propose a new concept, ask yourself what the main limitations to its implementations are.” Sustainable Reporting Assignment: You will review Marriott’s 2011-2012 Sustainability Report and compare it to the new G3 reporting requirements of the Global Reporting Initiative (http://www.globalreporting.org/); use specific comparisons. Do you like what they are measuring? Do the metrics that are presented lead you to believe that the company is on track towards sustainability as you or others define it? Why? Why not? Do you like this report: (1) as a business person in the company, (2) as an investor, and (3) as an activist? Are Marriott's sustainability efforts consistent with the so called "triple bottom line" (People, Planet, Profits). Indicate the sustainability practices that impressed you the most and elaborate on it. Your paper should not be more than 4 pages (not including footnotes, if any). Your paper should not be more than 4 pages. How to Submit Your Assignments Online? Since this is an online course, you will submit all your assignments (resume, salary, hotel, guest folio, opinion paper assignments) including the reflection papers online via the course Blackboard. You will need to type your assignment first and save it as a word file. The submission link is available in the weekly folder under the course content. Click “View/Complete Assignment” to submit your assignment. If you have anything you want to let me know about your assignment, you can type your comments in the comment box. Click” Browse” to select the word file you want to submit. Click”Open” to upload your file. Click” Submit” to submit your assignment. If you are not able to attach a file for submission, you can copy your assignment and paste it to the comment box. Email submissions will not be accepted. All assignments are due at 11:50pm, Sundays. Be sure to submit your assignment on-line before the due time. Blackboard on-line assignment submission system will not allow any late submission. CLASS COM MUNICATION Each student is required to obtain a valid UNCG email account for class communication during the semester. If you have not set up your UNCG email account, please contact the UNCG Computing Help Desk by phone at 336-256-TECH (8324) or by sending e-mail to 6-tech@uncg.edu. See more information at http://accounts.uncg.edu/ BLACKBOARD 4 Since this is an on-line class, Blackboard will be used throughout the semester. Audio lectures, student grades, assignments, and other important information will be provided through this software. On-line quizzes, exams, and assignment submissions will be performed via Blackboard. Students are expected to check blackboard frequently and are responsible for the information provided through this software. Everyone officially registered for this class has been added to Blackboard automatically. https://blackboard.uncg.edu ACADEMIC INTEGRITY All policies and procedures of this course follow those stated in the publication University Regulations concerning attendance, nondiscrimination policy, academic regulations and procedures, student rights and student conduct, among others. Students must abide by the Honor Code of the University of North Carolina Greensboro on all assignments and examinations related to this course. See more information at http://studentconduct.uncg.edu/policy/academicintegrity SPECIAL STUDENTS If any member of the class feels that he/she has a disability and needs special accommodations of any nature, I will work with you and the Office of Disability Services to provide reasonable accommodations to ensure that you have a fair opportunity to perform in this class. Please advise me as soon as possible of such disability and the desired accommodations. Please also contact the Office of Disability Services (ODS) at 336-334-5440 for further assistance. See more information at http://ods.dept.uncg.edu 5