Currently Enrolled Student Survey The Last Ten Years (2005 to 2014) Graphical Information The Currently Enrolled Student Survey is a tool for evaluating service quality. Each year every student is given an opportunity to rate their experiences with various offices and online resources. Departments such as Student Financial Aid and Parking Services are measured by six questions regarding helpfulness, ease of contact, responsiveness, the quality of information received, online information resources, and “going the extra mile” to provide service. Ratings are on a scale from 1 (poor) to 5 (excellent), and a 4.0 mean rating or higher meets Texas Tech’s standard for providing quality service. (Students may also add lengthy comments about each service.) Emphasized in this report are the services that have been evaluated in the same manner for an extended period of time (usually ten years). For each area there are two charts. First, a summary trend chart shows the average result of those who answered all six standard questions in a given year. A second chart shows the yearly ratings by individual question. (Question order is determined by the ratings in 2014, and the color coding is consistent for all similar charts.) Table of Contents Introduction & Table of Contents Ten-Year Summary of Ratings by Classification & College Common-Question Sets Over 10 Years Part One – Major Areas of Service, Common Question Set Academic Advising Student Financial Aid Student Business Services The Registrar Parking Services The Library The Learning Center Part Two – Other Areas of Service Regarding Your Education General TTU Experience Raiderlink Web Site MyTech Tab in Raiderlink Online Registration TTU Web Site Information Technology (All data) Information Technology (Selected data) Computer Labs Distance Learning Active Learning & Engagement Supplemental Instruction Part Three – Histograms for Departments & Areas A technical note on validating trends CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 1 2 3 5 6 7 8 9 10 11 12 12 13 13 14 14 15 15 16 16 17 17 18 20 Page 1 Ten-Year Summary of Ratings in General Overall, ratings over the last 10 years have been consistently high – averaging just below the 4.0 standard of performance. The ratings by freshmen are highest. The scores by those in the Graduate School are almost as high. Ten-Year Summary Ten-Year Summary (Showing the Mean ± Margin of Error) (Showing the Mean ± Margin of Error) BY CLASSIFICATION BY COLLEGE 5.0 5.0 4.5 4.5 4.0 4.0 3.5 3.5 3.0 3.0 2.5 2.5 2.0 2.0 1.5 1.5 1.0 1.0 FR SO JR SR GR LAW UNIV Undergraduate ratings decline by classification. (Sophomore are less pleased than freshmen; juniors are less satisfied than sophomores; etc., etc.) Each service encounter is an opportunity for the student to be pleased or disappointed, and the declining scores over time is likely a reflection of accumulated service failures. (We know from the comments that especially bad service is long-remembered.) That the amount of decline is so slight is almost another indicator of success – if poor service were more common, a steeper decline would be expected. Students in Agriculture, Business, Education, and Human Sciences tend to be more pleased than those in Architecture, Engineering, and the Arts. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 2 Common Question Sets Over Ten Years Overall, ratings of seven major service departments using the same six service questions over the ten year period are good. A closer look will show improvement for the first four years, a decline in 2009 (when dissatisfaction over the aid disbursement debit card significantly lowered the ratings for financial aid, business services and the registrar), a rebound in 2011, and a period of declining scores. Overall Summary Average of All Standard Question Sets (Showing the Mean ± Margin of Error over 10 Years) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Common Question Sets Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 2007 Easy contact 2008 2009 Info. quality 2010 2011 Responsive 2012 Online 2013 2014 Goes Extra Mile Helpfulness is frequently the highest-rated characteristic. Ease of contact, Information quality, and Responsiveness are also often well-regarded. Going-the extra-mile always trails all the other characteristics, but the difference is narrowing. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 3 The following seven departments utilized a common suite of 6 questions. THE UNITS: THE COMMON QUESTIONS: Academic Advising (p. 4) Student Financial Aid (p. 5) Student Business Services (p. 6) The Registrar (p. 7) Parking Services (p. 8) The Library (p. 9) The Learning Center (p. 10) CES Ten-Year Report 2005-14 Making contact with this office was easy. Online resources were useful to me. Response time was reasonable. The quality of the information I received was good. The staff were helpful in addressing my requests. The staff were willing to ‘go the extra mile’ to address my needs. Institutional Research, 3/9/2015 Page 4 Academic Advising Ratings for advising have been consistently above the 4.0 standard. After a long period of slowly rising scores, the ratings have steadily declined in recent years. Advising Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Advising Ratings by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 2007 Easy contact 2008 2009 Responsive 2010 2011 Info. quality 2012 2013 Goes Extra Mile 2014 Online Helpfulness is the best quality each year and it is rated well above the 4.0 standard. Going-the-extra-mile is not as well regarded, but it meets the standard or is close to it every year. (Online resources have not always been applicable in some program areas, so the lower but improving ratings for that is to be expected.) CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 5 Student Financial Aid Student Financial Aid is consistently below the standard, being often rated around 3.5. Financial Aid Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Financial Aid Ratings by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 Online 2007 2008 Info. quality 2009 2010 Responsive 2011 2012 Easy contact 2013 2014 Goes Extra Mile Helpfulness is consistently the best quality. Low ratings for Ease-of-contact relate to students complaining of difficulties getting answers over the phone and wait times for in-person service. For 2014 the lesser-regarded qualities scored much better than in the past. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 6 Student Business Services Student Business Services ratings tend to track closely with the Financial Aid ratings but at a somewhat higher level. Student Business Services Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Student Business Services by Question - 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 2007 Info. quality 2008 2009 Responsive 2010 2011 Easy contact 2012 Online 2013 2014 Goes Extra Mile As is often the case, helpfulness is the best quality and Going-the-extra-mile needs improvement. Information quality is higher than is typical for most units. The items that were lower-rated in the past are showing improvement. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 7 The Registrar The ratings for the registrar are often at or slightly below the 4.0 standard. Registrar Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Registrar by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 2007 Info. quality 2008 2009 Responsive 2010 2011 Easy contact 2012 Online 2013 2014 Goes Extra Mile In comparison with the other units evaluated above, the Registrar is notable in that the Responsiveness ratings are better than usual. Helpfulness is frequently at or above the 4.0 standard. Going-the-extramile is usually lowest, but it is not as far off the other ratings in recent years. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 8 Parking Services Parking Services had enjoyed a long series of rising scores early in the period, but that trend has reversed and those gains appear to have been lost. Parking Services Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Parking Services by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 Easy contact 2007 Online 2008 2009 Responsive 2010 2011 Info. quality 2012 Helpful 2013 2014 Goes Extra Mile In comparison with the units evaluated above, Helpfulness is notable for being one of the lower-rated service characteristics. Operational characteristics are best. Going-the-extra-mile trails all other characteristics to a notable extent. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 9 The Library The Library is one of the highest rated units – being above the 4.0 standard every year. Library Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Library by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 Helpful 2006 2007 Info. quality 2008 Online 2009 2010 Easy contact 2011 2012 Responsive 2013 2014 Goes Extra Mile In recent years there is little difference between the best-quality characteristic and the lowest-rated one. All of the qualities have been above the 4.0 standard in recent years. Recent scores are not as high as they once were. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 10 The Learning Center The academic support center has gone by different names over the years. Fewer students use and rate this service, hence the larger margin of error. The 4.0 standard for quality falls within that margin of error. The Learning Center Average of Those Answering All Six Questions The Overall Mean ± Margin of Error over 10 Years (& 4 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 Learning Center by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 Easy contact 2007 Helpful 2008 2009 Info. quality 2010 2011 Responsive 2012 Online 2013 2014 Goes Extra Mile Increasingly, the difference between the highest-rated and lowest-rated characteristic is narrowing. CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 11 PART TWO: Other Areas of Service The following pair of “How would you rate …” questions have appeared for only 9 years. The ratings are at or above the 4.0 standard, but the scores seem to be slipping downward. Regarding Your Education The Mean ± Margin of Error over 9 Years (& 3 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 General TTU Experience The Mean ± Margin of Error over 9 Years (& 3 Yrs. with a Normalized Col. & Classification Distribution) 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 12 The Raiderlink section has been a part of the survey for only six years. Search is often the subject of complaints. Raiderlink Web Site by Question 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 2008 Attractive 2009 2010 Locate Info 2011 2012 2013 2014 Search One can now say The MyTech Tab is reasonably useful in all regards. Usefulness Questions - MyTech Tab in Raiderlink 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 Registering CES Ten-Year Report 2005-14 2008 Fin. Aid 2009 2010 Paying Bill 2011 2012 2013 2014 Update Personal Info Institutional Research, 3/9/2015 Page 13 Online Registration has been improving since the low in 2008. Online Registration by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 2008 2009 2010 2011 Locate courses Friendly interface Navigating Registration Easy Response time Help screens 2012 2013 2014 Instructions The Texas Tech website is most appreciated for its appearance, although that characteristic is not as well regarded as it once was. Usability is getting better. Search has improved. TTU Website by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 2008 "Look" CES Ten-Year Report 2005-14 2009 2010 Locate Info. 2011 2012 2013 2014 Search Institutional Research, 3/9/2015 Page 14 Individual questions about Information Technology have come and gone over time. The top chart shows all of the ratings. The lower chart is limited to those items appearing on the survey most consistently. Information Technology by Question - 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 2008 2009 2010 E-Mail Blackboard 742-HELP CBT Training Cloud Printing Wireless 2011 2012 2013 2014 Software Avail. With the exception of “wireless,” all of the services are now meeting the 4.0 standard. Selected Information Technology by Question 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 2006 2007 Blackboard CES Ten-Year Report 2005-14 2008 E-Mail 2009 742-HELP 2010 2011 2012 Software Avail. Institutional Research, 3/9/2015 2013 2014 Wireless Page 15 At the computer lab the student used most often (usually academic department labs, the library, and various ATLC’s), availability has increased to meet or exceed the 4.0 standard. Hardware and software has been at or above the standard for the entire period. Computer Labs by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Availability Newness Software The distance learning section was expanded with new questions in 2009. The ratings are rather close together over the last five years, but they are in a slight decline. Distance Learning by Question Over 10 Years 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2005 CES Ten-Year Report 2005-14 2006 2007 2008 2009 2010 Course Web Site Faculty access D.L. Web Site Technical assistance 2011 2012 2013 2014 Gen. experience Institutional Research, 3/9/2015 Page 16 The following two sections have been added to the survey for only the last two years. Both are doing consistently well, being at or near the 4.0 standard. Active Learning and Undergrad. Engagement 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2012 2013 2014 Helpful Responsive Online Info. quality Easy contact Goes Extra Mile Supplemental Instruction 5.0 4.5 4.0 3.5 3.0 2.5 2.0 1.5 1.0 2012 CES Ten-Year Report 2005-14 2013 2014 Helpful Info. quality Goes Extra Mile Easy contact Responsive Online Institutional Research, 3/9/2015 Page 17 PART THREE: Histograms for the Departments and Areas The first two charts in red are single-question items. All other charts represent total counts for multiple questions. Regarding Your Education General TTU Experience Advising 20000 16000 100000 15000 12000 80000 10000 8000 60000 5000 4000 40000 0 0 20000 1 2 3 4 5 Financial Aid 1 2 3 4 5 Student Business Services 0 Parking Services 50000 50000 60000 40000 40000 50000 30000 30000 20000 20000 10000 10000 0 0 Registrar Library 40000 30000 20000 10000 0 Learning Center 40000 80000 8000 30000 60000 6000 20000 40000 4000 10000 20000 2000 0 0 0 CES Ten-Year Report 2005-14 Institutional Research, 3/9/2015 Page 18 Raiderlink Web Site 30000 20000 MyTech Tab 80000 60000 Online Registration 120000 80000 40000 10000 20000 0 Distance Learning 0 I T Services 30000 60000 20000 40000 10000 20000 0 0 Computer Lab Supplemental Instruction 25000 4000 20000 3000 15000 10000 0 TTU Web Site 50000 40000 30000 20000 10000 0 Learning & Engagement 1500 1000 2000 5000 1000 0 0 CES Ten-Year Report 2005-14 40000 Institutional Research, 3/9/2015 500 0 Page 19 Note: Normalized Test Samples for Validating Apparent Trends Given that there are known differences in the characteristic responses of different populations by classification and by college, and knowing that the response rates by college and classification vary in each survey year, we checked to see if trend data was accurately reflecting changes of opinion or simply reflecting random changes in survey population. For each summary chart below there are also four additional columns at the right where a year’s data was normalized (“YearN”) as a test for possible distortions. The test years were evenly spaced over the ten-year period. A standard population distribution was defined for 45 combinations of classification and college so that each normalized year has, for example, the same proportion of agriculture freshmen, business juniors, and graduate students in the arts, etc. The appropriate number of survey responses were randomly selected each year to make a comparable survey database for each of the four test years. (Some oversampling was occasionally required.) There is little, if any, difference between the normalized year results and the original survey year results. Thus, the trends in the original data likely reflect real changes of opinion and are not some artifact arising from differences in survey participation patterns from one year to another. 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