COLLEGE OF BUSINESS Curriculum Committee October 18, 2005 2:00 p.m.

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COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
2:00 p.m.
2005-06 #5
Present
D. Wunsch (chair), W. Cummings, D. Docking, L. Neeley, K. Judson, G. Aase,
P. Fricilone, D. Haas, L. Marcellus, M. Salmon
Action on Minutes
The minutes of the Fourth Meeting, dated October 4, 2005, were approved as
presented.
FINA 460
A new course, FINA 460, Analysis of Fixed Income Securities, was approved
by the committee. It will also be added to the list of electives for the major and
minor in the department as well as included in the paragraph on the Chartered
Financial Analyst Preparation. (See page 1-2 of 4)
MKTG Items
Two new courses, MKTG 099, Portfolio, and MKTG 435, Business-toBusiness Selling, were approved. MKTG 099 is a zero credit course which
will capture the portfolio requirement for marketing majors, and MKTG 435
will be a required course in the Professional Sales area of study. (See pages 23 of 4)
OMIS 099
The committee also approved the new required OMIS portfolio course, OMIS
099. (See pages 3-4 of 4)
Ethics Initiatives
Committee members discussed the deliverables/recommendations stated in the
BELIEF document prepared by the Ethics Task Force. The following
recommendations were approved:
•
•
•
•
•
Adoption of the list of Business Ethics learning outcomes.
Adoption of the handbook concept as a means of integrating Business
Ethics across the curriculum.
Adoption of the online learning module as a means of
integrating/reinforcing Business Ethics across the curriculum that will
complement the handbook.
Once completed, adoption of the online assessment tool as the means
by which to measure students’ ethical awareness and their ability to
recognize the impact on different stakeholders with respect to
identification of ethical issues, decision alternatives, and decision
consequences.
The use of the Building Ethical Leaders Handbook, the Online
Learning Module, and the Online Ethical Awareness Assessment is to
be implemented through UBUS 310.
The motion to approve the deliverable to integrate business ethics across the
curriculum was tabled until further clarification is received from the Ethics
Task Force.
MBA Phase One
Review
A discussion of the criteria for waiving MBA Phase One requirements took
place. More discussion will take place at the next meeting.
Adjournment
The meeting adjourned at 3:20 p.m.
Next Meeting
The next meeting is scheduled for Tuesday, November 1, at 2:00 p.m.
COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
Page ii
2005-06 #5
Minutes approved: October 28, 2005
____________________________________________
William Cummings, Assistant Faculty Chair/Secretary
WC:cw
Copies to: Vice Provost; Undergraduate Curriculum Committee; Director of Admissions; Graduate
Council Curriculum Committee; University Publications; Community College Relations; Career Services,
University Archives; College Curriculum Committees; Student Association; Registration/Scheduling;
College of Business Faculty
COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
Page 1 of 4
2005-06 #5
Department of Finance
New course: Page 75, 2005-2006 Undergraduate Catalog
CIP Code: 52.08
460. ANALYSIS OF FIXED INCOME SECURITIES (3). Exploration of the fixed income
securities markets, institutions and instruments. Analysis of risks and risk management of fixed
income securities. Portfolio management of fixed income securities. PRQ: Satisfactory
completion of the finance core1 and ACCY 306.
Recommended abbreviation for Registration and Records: ANAL OF FIXED INC SECURITIES
Rationale: The market for fixed income securities (i.e., bonds and other debt instruments) is a significant part of the
financial market. The size of the U.S. debt market is well over $15 trillion and has experienced significant
innovations in the design of these securities and their use in financial engineering and hedging. It is important to
introduce students to this segment of the financial market. Our current curriculum does not offer a systematic and
comprehensive analysis of the fixed income securities market. Further, Chicago is the center of the bond and bond
derivatives market, where billions of dollars of bonds and bond derivatives are traded everyday. Thus, a course in
fixed income securities can better prepare our students for opportunities with financial institutions in the greater
Chicago area. Finally, the course will provide a thorough coverage of fixed income securities for students who plan
to pursue the Chartered Financial Analyst (CFA) Charterholder designation.
Other catalog change: Page 73-74, 2005-2006 Undergraduate Catalog
Major in Finance (B.S.)
↓
Requirements in Department (18)
↓
Course work from the following (9)
↓
FINA 455, Analysis of Derivative Securities (3)
FINA 460, Analysis of Fixed Income Securities (3)
FINA 465, Internal Review for Financial Institutions (3)
↓
Minor in Finance (24-34)
↓
Requirements (18-27)
↓
One of the following (3)
↓
FINA 455, Analysis of Derivative Securities (3)
FINA 460, Analysis of Fixed Income Securities (3)
FINA 465, Internal Review of Financial Institutions (3)
↓
COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
Page 2 of 4
2005-06 #5
Chartered Financial Analyst Preparation
The Chartered Financial Analyst (C.F.A.) professional designation is awarded to investment
advisers, portfolio managers, and securities research analysts who have a baccalaureate degree
and who have successfully completed three examinations in financial and investment analysis.
No experience is required to take the examinations, although three years of work experience in
investments are necessary to be awarded the C.F.A. charter. Examinations are offered on the first
Saturday in June and applications are due on the preceding August 31. It is recommended that
finance majors take FINA 440, FINA 445, FINA 446, and FINA 455, and FINA 460 in
preparation for the C.F.A. examinations. Additional information about the C.F.A. Candidate
Program is available from the Department of Finance and from the C.F.A. Institute at
www.CFAinstitute.org or 800-247-8132.
Department of Marketing
New course: Page 80, 2005-2006 Undergraduate Catalog
CIP Code: 52.14
099. PORTFOLIO (0). Portfolio of student’s work demonstrating proficiency of marketing
concepts as described in the learning objectives. Required of all undergraduate marketing majors.
Students will be given portfolio instructions during the first semester of the upper-level major
program. The completed portfolio is due during the end of the semester of graduation. S/U
grading. CRQ: MKTG 495.
Rationale: MKTG 099 is a zero credit course which will capture the portfolio requirement for marketing majors. A
portfolio is currently required for all majors, but the department has to write an individual letter to Registration and
Records for each student to record that the portfolio requirement has been met. The MKTG 099 course would
produce a grade roll, and an “S” would indicate completion. The catalog change would also make it easier for
students to clearly see the portfolio is a requirement.
New course: Page 80, 2005-2006 Undergraduate Catalog
CIP Code: 52.14
435. BUSINESS-TO-BUSINESS SELLING (3). Developing business-to-business selling
processes over the telephone (inside selling) with particular emphasis on pre-call planning,
prospecting and qualifying, developing value statements, and follow-up. Introduction to and
hands-on application of a Customer Relationship Management (CRM) system and other
technologies. Students build and maintain a database related to the sales program. PRQ: MKTG
350.
COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
Page 3 of 4
2005-06 #5
Rationale: The current emphasis in sales has been in place for 15 years with no changes. The primary focus is to
offer a more complete curriculum for the students in order to align more closely with current business practices in
business-to-business selling. Currently other universities that offer similar programs have at least three courses in
sales beyond the required introductory sales class. The Department of Marketing has been offering only two
courses beyond the introductory sales class. These three classes have provided learning and experiences in many
sales topics; but due to time limitation, many important areas related to professional selling have not been
adequately developed. The proposed new sales course will provide instruction and skill development in the areas of
pre-call planning, prospecting, qualifying, value proposition development, and follow-up that have received almost
no attention in the current classes. In addition, the new class can provide valuable insights for students into inside
selling as career options and provide hands-on activities with a Customer Relationship Management system.
Note: The Department of Communications was contacted regarding duplication; they responded there was no
duplication issue.
Other catalog change: Page 79, 2005-2006 Undergraduate Catalog
Major in Marketing (B.S.)
↓
Requirements in Department (21-24)
MKTG 099, Portfolio (0)
MKTG 325, Buyer Behavior (3)
↓
Professional Sales (9)
MKTG 435, Business-To-Business Selling (3)
MKTG 450, Advanced Professional Selling (3)
MKTG 345, Business Marketing (3)
OR MKTG 455, Database Marketing Management (3)
MKTG 446, Sales Management (3)
↓
Rationale: This catalog change makes it easier for students to clearly see that a portfolio is a requirement and to
add MKTG 435 as a required course in the Professional Sales area of study..
Department of Operations Management and Information Systems
New course: Page 83, 2005-2006 Undergraduate Catalog
CIP Code: 52.02
099. PORTFOLIO (0). Portfolio of student’s work demonstrating proficiency of operations
management and information systems concepts as described in the learning objectives. Required
of all undergraduate operations management and information systems majors. Students will be
given portfolio instructions during the first semester of the upper-level major program. The
completed portfolio is due near the end of the semester of graduation. S/U grading. CRQ:
MGMT 468.
Rationale: Record keeping for the OMIS assessment portfolio.
COLLEGE OF BUSINESS
Curriculum Committee
October 18, 2005
Other catalog change: Page 82, 2005-2006 Undergraduate Catalog
Major in Operations and Information Management (B.S.)
↓
Requirements in Department (31-33)
OMIS 099, Portfolio (0)
OMIS 300 Career Planning in Operations and Information Management (1)
↓
Rationale: New course added for recording completion of the OMIS assessment portfolio.
Page 4 of 4
2005-06 #5
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