Optimizing the
Availability, Scalability
and Efficiency of your
Power System
Peter A. Panfil
VP Global Power
AFCOM
DATA CENTER WORLD – April 2013
Three areas data centers look to improve
 Availability and efficiency traditionally
dominate drivers
 Scalability seen as way to lower costs and
increase speed of deployment
 Increasing availability, efficiency and
scalability builds and protects your
bottom line
Availability
Efficiency
Scalability
Provider Wants
1.
2.
3.
4.
5.
Low 1st cost
Energy Efficiency
High Availability
Physical Security
Scalability / Speed
Customer Wants
1.
2.
3.
4.
5.
Security
Availability
Best Practices Utilized
Monitoring
Cost Savings
Ensuring availability
 Downtime is costly
‒ Penalties, loss of reputation, loss of business
Root Causes of Downtime
Data centers experienced multiple
outages during the 24 month
period surveyed
Source: Ponemon Institute
Greater reliability through DCIM
 Deploying a data center infrastructure management (DCIM) platform
optimizes availability
Unified management of the data center’s IT and facilities infrastructure
 Insight and action to achieve optimal data center performance and capacity
increases
 Monitor and control the critical infrastructure (IT and facility equipment),
manage capacity, track inventory, plan changes, visualize configurations,
analyze and calculate energy usage, optimize cooling/ power equipment
and account for the impact of virtualization on the equipment supporting it
Energy efficiency
Lower operating costs
 Technologies and approaches
to reduce operational
expenditures (OPEX)
 Focus on operational
efficiency of data center
environment
 Simple assessments help
identify energy consumption
Energy consumption in a typical data center
Source: Energy Logic
Scalability for infrastructure equipment
Faster deployment and lower costs
 Faster Deployments
– Pre-engineered standard configurations
– Designed to work together
– Factory tested and repeatable
 Lower Costs
– Just in time
– No need to size for max capacity on day one
 Scalability comes in many forms
Macro
Room
Room level building blocks
such as containers or skids
Traditional
Aisle
Aisle level scalability through
row cooling or row UPS
Micro
Equipment
Increasing capacity of existing
infrastructure equipment
Emerson Network Power:
The global leader in enabling
Business-Critical Continuity
Automatic
Transfer
Switch
Paralleling
Switchgear
Fire Pump Controller
Surge Protection
Uninterruptible Power
Supplies & Batteries
Cold Aisle
Containment
Row-Based
Precision Cooling
Cooling
Rack
Extreme-Density
Precision Cooling
Integrated Racks
Rack Power
Distribution Unit
KVM Switch
Monitoring
Power Distribution Units
Data Center
Infrastructure
Management
UPS