Mil 3 LIPRARIES DUPL TOSO OObbbOMO a : ; u > .M414 no. 32.55- 9/ ALFRED P. WORKING PAPER SLOAN SCHOOL OF MANAGEMENT Leadership Style and Incentives Julio J. Rotemberg Garth Saloner WP# 3250-91-EFA September 1990 MASSACHUSETTS INSTITUTE OF TECHNOLOGY 50 MEMORIAL DRIVE CAMBRIDGE, MASSACHUSETTS 02139 Leadership Style and Incentives Rotemberg Garth Saloner Julio WP# © J. September 1990 3250-91-EFA 1991 Massachusetts Institute of Technology Sloan School of Management Massachusetts Institute of Technology 50 Memorial Drive 02139 Cambridge, MA Acknowled gement The authors are respectively Professor of Applied Economics at MITs Sloan School of Management and Professor of Strategic Management and Economics and BP Amenca Faculty Fellow at Stanford University's Graduate School of Business. We wish to thank Tom Allen for help as well as the National Science Foundation and the International Financial Services Research Center at MIT for support. Abstract We study the relationship between a firm's environment and We present conditions under which firms benefit from having autocratic leadership and its optimal leadership conditions under which they benefit from a more participatory style. model in which contracts between the firm (or that providing incentives to subordinates is We CEO) and managers not straightforward. style. use an economic are incomplete so CEO's with different preferences (or personalities) adopt different leadership styles and these styles in turn have an effect on the incentive contracts that can be offered to subordinates. that shareholders gain from appointing a firm has the potential for exploiting environment more is poor autocratic. in new CEO who We show adopts a participatory style when the numerous innovative ideas, shareholders benefit ideas. By from hiring a contrast, CEO when whose the style is Students of business organizations have long recognized that the heads of different companies exercise their authority in different ways. Some leaders are quite autocratic; they seek and receive only minimal advice from their subordinates. Other leaders are within their organizations. Some more democratic and seek consensus chief executive officers issue directives concerning of operation. Others suggest only broad principles minute details and give considerable autonomy to those below them. In this on firm paper we provide an economic model profitability. We show in which leadership style has an important effect that senior management's style can alter the incentives that can be provided for subordinates to ferret out profitable opportunities for the firm. The resulting theory has predictions for the circumstances where shareholders benefit from having either autocratic or democratic CEO's. We consider a setting in which firms undertake investment projects which are sequential in that the firm has the option of shutting variety of business settings: down projects mid-way. This is Almost any business venture goes through a appropriate to a wide variety of stages from conceptualization to eventual adoption and implementation, and a venture can be cut short at any stage by withdrawing the needed additional financing. As the shown, in literature on sequential investment initiated by Roberts and Weitzman (1981) has such a setting the optimal investment strategy for the firm involves experimenting with the early stages of many projects. the project Indeed the firm should initiate some projects for which the funded to completion exceeds the corresponding expected revenue. expected cost if The reason that the option to shut is if down projects is valuable. The challenge to senior management for their subordinates to think incentive interferes such a setting is to provide the appropriate incentives up and undertake these potentially profitable scheme that the firm can to fruition. in offer is to reward employees projects. whose projects are carried through Here, however, the valuable option that the firm has to close projects with their projects mid-way reduces the incentive the subordinates to generate potentially profitable ventures in the Since the leadership style of the senior management about whether to continue projects already underway, its down mid-way to provide the appropriate incentives to its managers. In particular, the its ability knowledge that the senior management may abort incentives for One simple We workers. it is first for place. likely to affect how decisions are made also affects the ability of the firm to provide investigate the effect that autocratic and democratic leadership have on the ability of the firm to provide incentives and study the circumstances in which styles different leadership styles are optimal. Our main could exploit - finding is and where to ferret those ideas out when the environment The that in environments which are rich in potential literature - it is new rich in ideas, autocratic on leadership styles has Tannenbaum and Warren ideas which the firm correspondingly more important to provide incentives to employees the democratic leadership style is less new is most On attractive. the other hand, management may be more classified these styles in numerous profitable. related ways. Robert H. Schmidt (1958), see leadership behavior as falling in a continuum be- tween extreme "boss- centered" leadership and extreme "subordinate-centered" leadership. While the former managers make subordinate be allowed to decisions on their make own and announce them the latter insist that each decisions within broad limits imposed by his/her superior. Likert (1967) classifies organizations as adopting 4 "systems", labelled systems differ along a variety of characteristics. System 1 is more autocratic through 1 in that are consulted less than systems 2, 3 and 4 with system 4 being the one with the participation. Managers are increasingly superiors) as one goes from system Without offering as They compare Harold Matsushita. complete a S. 1 friendlier (and subordinates grow 4. These subordinates most subordinate less afraid of their to 4. classification, Pascale and Athos (1981) stress similar contrasts. Geneen who managed ITT from 1960 to 1979 to the management Geneen emphasized "unshakeable facts" and obtained these "unshakeable of facts" by promoting confrontation between famous for his pressure-cooker line managers and those charge of staff functions. Geneen in meetings where managers has to defend their results To some aggressive questioning by Geneen and other managers. is in the face ot extent, these meetings provided subordinates with the ability to express their opinions. However, the unshakeable facts were often then used to remove employees whose performance was The management style at less than wholly satisfactory. Matsushita was much more participatory. Decision making at Mat- sushita involved the seeking of consensus and not the unilateral decisions from the and perhaps as a tices lifetime training The that the its result, CEO. In addition, managerial turnover was much lower since that Japanese company prac- employment. Finally, the company spent considerably more resources developing and employees. early students of leadership style such as Likert and more participatory leadership style is Tannenbaum and Schmidt suggest always better. The alternative view that the optimal depends on the environment has gained wide currency since the work of Paul R. Lawrence style and Jay W. Lorsch (1967) and Charles Perrow (1970). These authors focus mostly on the effect of the predictability of tasks. Lawrence and Lorsch put particular stress on the fact that production divisions face relatively predictable tasks while research divisions do not with sales divisions falling some place in the middle. They find that those divisions where tasks are in three respects. is The first is that the structure is more predictable more formal, there are more that the planning horizons are shorter and the final one is that people are rules. differ The second more concerned with getting tasks done than with their interpersonal relations. Perrow (1970) too focuses on the that the ability to routinize tasks that, when such the firm's style One routinization is is is effect of the extent to which tasks are routine. He argues desirable for firms (because it stabilizes their earnings) possible, bureaucratization ensues as well. When it is and impossible, by necessity more participatory. issue that is left somewhat open by this research on the personality of the leader or whether any assume the former. This is the following example (p. CEO is whether the management style depends can pick any leadership style. In this supported by the observations of Desmond Graves (1986) 123): "A likable but indecisive leader, paper we who who coordinated but interfere with the efforts of able subordinates, provided the culture of reports did not expansionism necessary for a business to make its mark in the marketplace. He was succeeded by one of those subordinates consolidated the position and quadrupled profitability of the organization in six years..." characteristics of the leader then permeate the whole organizations' culture, about what behavior is appropriate and what behavior is i.e., its who These basic beliefs deviant. Fiedler (1965) also gives great weight to the psychological characteristics of the leader. shows that leaders who have a more participatitive workers. He regards esteem for style also have higher co-workers as a personality trait. esteem He concludes different leadership styles are successful in different settings, firms ought to place He for their co- that, because managers using information on the managers' tendency to esteem their co-workers. While he also studies the effect on the of the groups' task ideal personality of the leader, Fiedler emphasizes that the leader's ideal type depends on the psychological relationship between the leader and his subordinates whether the subordinates Our paper is like work based on Coase (1937) which argues that firms arise as a partial solution to the intrinsic incompleteness of contracts seen as creating rights of control and those who cannot be contractually stipulated. This solution are generally not sufficient to obtain the firms do better when, as CEO's who can be proposal is if is is parties. make those outcome that is proposed by Shleifer and is Firms are decisions that possible with complete contracts. the universe of available contracts were expanded. difference 1 generally only partial in that control structures Summers that "fair-mindedness" is A better For this reason (1987), they hire "fair-minded" trusted to follow through on implicit promises. Shleifer and The main CEO's whereas we between are given these rights similar to ours in that personal characteristics of the are incomplete. on the leader). also closely related to the outcome would be possible (i.e., CEO Summers' (1987) matter because contracts a desirable characteristic for focus on personal characteristics that are appropriate in all some contexts and inappropriate in others. The next section presents our basic model of sequential research and implementation. Section 2 analyzes the model and compares the outcome under two extreme types of CEO. Section formulates and solves the problem of maximizing the environment of the enterprise. Section 1 See Holm»trom and Tirole (1989) for a survey fit between the 4 concludes the paper. CEO 3 personality and the The Model 1. The if situation successfully for we examine one in which a manager can expend implemented, might improve firm an improvement in either method to reduce of a is their potential for This profitability. product design or delivery to the costs, or the effort developing might effort an idea which, entail the search customer, the investigation final development of a new product. Firms obviously differ in undertaking such profit-enhancing ventures so that only some managers are in a position to pursue them. For example, in mature industries with stable markets and established technologies such opportunities are likely to be rarer than in emerging industries. We have in mind product enhancements invests a great deal of personal time oping a proposal for its and that go through two stages. In the first, effort in researching the profit-enhancing idea the manager and devel- implementation. The second stage consists of the implementation which may be carried out by the manager or by others. Importantly, however, the to whether or not to the implement the project is in the hands of a more senior itself, final decision as manager whom we call CEO. The fruits of the manager's to be reaped by the firm that the if it efforts are to be stochastic. That eventually implements a manager's project manager must decide whether will look better assumed is, is the potential profit uncertain at the time or not to put his effort into the project. While than others, the exact profitability of the venture is unknown some projects until the project has been researched by the manager. Notation and Timing 1.1. It is useful to think of events as unfolding over three periods. Managerial effort to develop the idea takes place in the first period. In the second period, the idea is adopted (or implemented). This implementation usually requires that the firm spend additional resources on the project. Finally, in the third period, the of an implemented project bears The random variable G denotes the profit implemented project from the second period on. Ignoring discounting, G equals the increased revenue (or reduced cost) in the third period minus the implementation costs incurred variable It is fruit. G in period two. We let the realization G of the random have a cumulative distribution function F(G) and corresponding density function f{G). important to stress that the realizations of G 5 can be negative. A negative G simply means The that the costs of implementing the idea exceed the benefits. profit opportunities terms of the greater during the first G = period: e 1 important to become period, first the potential gain from the project CEO we assume For simplicity G G becomes known, but the G e , of what G the G becomes known results = G if = 1), It is not end of the at the it first will be. can be derived by having manager and will be. must then decide whether or not is both the manager and the CEO. to I /: implement the project during the second period. to = 1 if a project not. Finally, at the end of the second period, the profit implemented e the manager has researched the project (c if becomes known denote the implementation decision by 1.2. i.e., effort c to and manager simply have a more accurate estimate of what obtain an estimate, say CEO manager must devote available, the our analysis whether the actual value of for period or whether the We negative, is the manager does explore the idea (devotes effort) and if At the end of the he does not. The G in F(0). is For the project with payoff CEO presents, the higher the likelihood that it environment less "rich" the is implemented and / from any project which is = if it is researched and earned by the firm. Preferences and Profits We assume break down that the manager's utility depends only on his effort e and on his income. the manager's compensation into the wage, w, for a opportunity of undertaking a profit-enhancing project and tasks, and the "incentive" payment k which we do not let is effort is It will e. As we discuss the only his "usual" more fully below, depend instead on whether the project to actually implemented. typical in principal-agent models, below which the manager who thus performs tied to the effort k depend on the actual effort made. which the employee devoted As is manager who does not have We will refuse to we suppose work. This that there minimum is level of some minimum w for level of w performing "normal" tasks can be thought of as being determined in a competitive market for managerial talent. We assume that the manager's in excess of w) 3 utility is linear in k (so and that exerting the effort e gives him that he disutility d. 3 is risk-neutral over income Since we are interested in we could also have let the manager obtain some direct utility from the implemenThe improvement in the manager's prospects in the external labor market following implementation of his idea could generate some direct utility of this sort. As long as the expected value of direct utility from implementation does At the cost of complicating the analysis, tation of hia idea. not exceed the disutility of effort d this modification has no substantive effect* on the conclusions. 3 Letting the manager's utility be linear in income beyond w implies a form of risk aversion since the worker does not accept the change in the manager's utility from undertaking projects, we normalize his utility so that his when he utility receives u; is can simply be written as u(k, The model we in CEO posit instead that the = e) focus of our analysis which the Then the manager's expected zero. E(k) maximizes profits, the CEO CEO is CEO a function of the expectation of CEO. and jfc c it. microeconomic In a traditional would seek to maximize I(G — k). However concerned not only about firm profitability but also about the is well-being of the manager. In particular, decision, the ed where E(k) the utility function of the is CEO — utility as we suppose that at the time he places weight 9 on profits and weight 1 — 9 makes his on the manager's implementation Thus the utility. seeks to maximize: I\{l Note that any decision CEO's is effort that - 9){G - + k) 9k\. (1) might have been expended by the manager prior to the implementation "water under the bridge" and therefore the disutility of that effort doesn't enter the preferences. The variable 9 is the key variable in our analysis. "personality type" of the CEO. A the "bottom line" and not at a 9 that is equal to 1, in to 1 the with a about the all 9 of is utility of the can be though of as representing the a profit-maximizer: he cares only about manager who works contrast, cares only about the welfare of his oblivious to the "bottom line" increases from CEO It Values of 9 between . CEO's concern and 1 for him. manager and A CEO completely is represent intermediate cases: for profit vis-a-vis his concern for his with As 9 manager's welfare declines. We CEO term a CEO for whom with a "participatory" 9 = an "autocratic" manager, and one for The motivation style. for this implementation decision generally being taken by the CEO the manager. if be If the manager's compensation in equilibrium, the manager will is higher is the following. is 9, the more the account. Hence the term "participatory" to describe a the project CEO CEO We 9 = 1 a think of the with some degree of consultation with is implemented, as have an incentive to try to convince the should be implemented. The higher whom CEO it often will that the project takes the manager's preferences into with a high 9 By contrast a CEO with a wage below tu. This form of risk aversion is not, per ae central to our analysis. What is central is that the employee remain an employee and not become the owner of the enterprise. In other words, we cannot let the employee become the residual claimant on all the firm's cash flows. It might be thought that a risk neutral employee would be willing to become the owner. However, this becomes impossible once it is recognired that a company has many interdependent employees and that they cannot each become the residual claimant of the entire firm. a 9 = does not take the interests or concerns of the manager into account and need not consult with him. Hence the label "autocratic". In general one might expect that the overall CEO by the extent to which the about his manager's welfare efficiency of the firm would also be affected concerned with his manager's welfare. is will generally indulge his manager's desire A CEO who cares and for perquisites for nonessential equipment and personnel. Since shareholders are probably incapable of stopping of these payments, we expect manager autocratic to be more efficient. what they would be under profit-maximization by C(9) costs over In the "background" who have are the firm's shareholders 4 We (so that all denote the increase C(0) = 0). in 5 CEO. the authority to hire the Since they are removed from the day to day operations of the firm, they are assumed to be solely interested in profit-maximization and to be unconcerned about the manager's utility as long as he is compensated sufficiently to induce him to do CEO Thus the his job. the intermediary between is the two sets of stakeholders, the manager and the shareholders, and his preferences play a role in determining the sharing of the profits between them. 1.3. Informational Assumptions and Contractibility An important distinction in our model compensation directly on the manager's the case where the CEO can do complete contracts possible is complete contracts based on e it is whether or not the effort. also that it is that e be verifiable. It we term can be replicated under somewhat weaker conditions. In particular, G is verifiable. In is observable by the for enforcing the CEO, but compensation agreement an extreme case this enforcement body might be the Courts verifiability refers to the ability to establish the facts before is 6 turns out, however, that the outcome with can be established by the body responsible however, the enforcement able to base the manager's Consistent with the contracting literature means not only that the relevant information between manager and CEO. which case CEO "complete contracts" case. One simple condition that makes possible to obtain this outcome as long as "Verifiability" a so, the is performed by other employees. 4 A countervailing force exi»t» when manager and CEO do not observe CEO who maximizes profits will tend to spend too much in finding out If the CEO a judge or jury. is 8 often, observed to have reneged the actual value of G in the second period. Then, the true value of G. He may, for example, have to appoint separate "task force" to perform this function. 6 Little hinges on this assumption, and indeed the opposite assumption (that the participatory manager simply involves reinterpreting C(6) as a cost saving, rather than a cost increase. 'See Holmstrom and Tirole (1989). More in is more efficient) on an implicit agreement with the manager when it is example by withholding payment (for of a "bonus" understood by the employees that the circumstances warrant a bonus being paid) has deleterious effects on his reputation for "fair dealing" . this In this context, verifiability refers to the manager's ability to convince the other employees in the firm that he did indeed carry out the required effort. Typically e is not verifiable because really putting in the necessary effort the agency literature other than the The it is manager fact that e is typically it is difficult to distinguish cases in and when he is assumed that the simply going through the motions. Indeed, effort manager is positive i.e., manager This is is not observable does not, in and of itself, to be risk-neutral, he and receiving a larger is indifferent indifferent d. On and therefore he In practice, G is verifiable. Since between receiving a direct payment d average as is on the G is happy <j>G at the beginning of the first period G turns out to be partial audits many is <f> = d/E(G). simply E(<f>G) = a perfect indicator of whether or not the manager exerted the to have his compensation based indirectly on the outcome of his effort itself. however, even G is likely to be very difficult to verify. Accounting profit figures are and other cost items. This manipulation extremely costly to detect. Moreover, this form of manipulation that if payment (which depends on G) when subject to manipulation through the allocation of overhead is be possible between receiving d always and receiving a payment 4>G where because the expected value of effort as directly is still prevent a complete contract from only in those cases where he in fact comes up with a profitable proposal. Formally, the E(kG/E(G)) = effort in himself. assumed for exerting effort is cannot be precisely observed by anyone being written in our setting. Indeed a complete contract will the which the manager and imposing big fines is not easy to reduce by making on firms found to have manipulated their books. The reason of these manipulations are conceivably justified so that it is hard to decide, even ex post the correct procedure for determining costs. In is any event the principal force that ensures that managers receive their incentive payments probably reputational. When those that work with him. firm treats its employee a particular manager has been successful, this becomes These also learn whether that employee unfairly, this peer group lets is known treated "unfairly" . If to the others know. This loss of reputation, in turn, makes G on it is harder for the firm to attract new employees. Making payments to the employee depend not possible if other employees do not readily observe G . It is for this reason that we ignore such contracts. What peers can easily observe is whether the manager's project determine this because their contact with the manager project so the firm elsewhere. is this reason that relatively easy to enforce. we variable 7 The CEO outside enforcement party difference manipulable only by the agent who on the decision of the principal who of the is is the promise of in is making the is paying the agent. implemented, a contract some payment k this contract, evidence on this effort. It is is Among if the project unfortunately sparse. the engineers, scientists 67% It is for in the traditional depend on an a variable Here, the variable also depends for this reason that the personality the opportunity to help their company the latter very important. By made is whether incomplete contracts setting consists only of their projects implemented. Empir- Some support comes from in the private sector it is increase the study by Ritti (1968) about their goals and aspi- very important to work on problems that have company and 69% say that contrast, contingent implemented. 8 is working say that practical applications important to their deem in this managers ought to be keen on having which he asks engineers and rations. even needed. plays such a crucial role in our analysis. or not the project ical is his ideas are that, in the traditional literature, the Since the only action on which the manager's compensation can be Given obtained the idea manager depend on whether to the In that literature, as in our model, contracts imperfectly related to effort. is it one fundamental respect from those contracts studied differ in principal-agent literature. is No basic content of the focus on these contracts. These contracts which them know the unable to implement the project and pretend that Thus contracts that make the payment implemented are lets implemented. They can is its profits. 88% Among it is very important to have research scientists, only 28% of the scientists view publication in technical journals as very important. 9 7 See, for instance, Holmstrom (1979). not implemented, the manager simply earns his reservation wage ui. Paying the employee more would be wasteful. Paying him less is impossible given our specification of employee tastes Our results would still go through if there was no minimum payment but the k has to be thought of as the difference between the payment if the project is implemented and the payments if it is not. *If the idea if "See also Badawy (1971). 10 Ritti (1968) views these differences as matters of basic personality. and one that is consistent with our model, possible to provide cations to their company. By do different interpretation, uiat because engineers work on applied problems them with compensation schemes that depend on the their projects. Accordingly engineers for the is A in fact care that their work has valuable practical impli- contrast, scientists involved in basic research cannot be compensated more concerned with outside recognition than with enhancing the the manager. implementation of final implementation of their ideas. Accordingly, given the incentives they The contract it is that specifies the contingent payment k is As discussed above, the "contract" may be on enforcement through reputation rather than to the oversight of the shareholders. litigation. face, they tend to be profitability of their firms. entered into between the CEO and implicit rather than explicit, relying however, In either case, it is subject While the shareholders cannot be expected to monitor the detailed operations of the firm (such as which projects should be implemented and which should not), they can be expected to monitor the broad structure that the managers are offered. 10 In our model this is is and level of the compensation packages captured by assuming that when the contract specified at the beginning of the first period, the shareholders can object Formally, than is we shall assume if k is that, as profit-maximizers, the shareholders insist that k set "too high". is set no higher absolutely necessary in order to elicit effort. '"Monitoring by outriders, be they shareholden via the Board of Director* or other creditor* our analysis takes int account some of these imperfections. 11 is undoubtedly imperfect and 2. Analysis The Complete Contracts Case 2.1. case in which the The difficulties (such as where cases that follow. is a profit-maximizer and faces no contracting or informational provides a useful benchmark for the more interesting c is contractible) In this case the CEO would be able to induce the manager to research those which he wished researched simply by offering the manager a payment of d (the manager's projects disutility of effort) to CEO The undertake the task. would therefore instruct the manager to research certain implement any project project CEO for G > which He would then projects. Therefore, the expected net gain from researching a 0. is: G dF{G) - I d. (2) 'o Note that expression (2) implementing projects whose is exceeds G E(G) — d who (1981) This is starting projects which would on average be unprofitable CEO What worthwhile. if down is continued to the end. that this option E(G) — d and Weitzman at a later date, the option of shutting the project our paper demonstrates has the option of not precisely the point of Roberts note that, in the case of R<kD projects that can be shut that starting a project gives the CEO Therefore, there exist projects in which exceeds zero. negative which are worth investigating. precisely because the it is worth The reason is this option is down and not as worthwhile once contracts is are incomplete. With complete contracts any whenever if e is is its G realization of is project for which (2) positive. \ possibility including those for which (2) which projects he we discussed will give is manager ,.,.., is researched and is him earlier this incentive whenever willing to make G > 0. for implemented outcome can be implemented even at the end of the first period (before implementation) negative. Thus, the Another among many schemes manager G this is is that the CEO tells the manager he Note, however, that this would induce the manager to exert effort in him E G G. t The positive As discussed above, not contractible as long as the value of contractible. is CEO would also have to tell will pay all projects, the manager for payment. implementing the complete contract involves paying the Then the average payment the requisite effort. 12 to the manager equals d and the The Incomplete Contracts Case 2.2. The when complete difficulty that arises contracts are impossible to enter into can be seen by contemplating the use of a contract analogous to the second one discussed above. In that scheme the manager was effectively only paid when continues to ensure that the manager not possible to ensure that all is of G — 1 _ F iQ\ if the project is when the paid ._-,_, G > projects with At the implementation stage (period was implemented. Suppose that the contract the project implemented. CEO the firm to earn no additional profits, but, since the is CEO implements projects only contracts case, the projects their CEO G > if 1 payment — of d/(l F(0)) it is effort. expects contingent on Thus a profit- _ F Q y Therefore, in contrast to the complete , G < < does not implement those projects for which which would be profitable were CEO not implemented the implementation, he also need not compensate the manager for his additional maximizing it is expects the firm to earn additional profits the project If implemented but that is are implemented. the 2), project 1 _F i Some y not for the increased compensation to the manager that implementation would imply, are not implemented. The net result is that if the manager exerts the effort he is from exerting fraction of the time. His expected compensation paid 1-f / \ only a relatively small effort therefore falls short of the result that he will choose not to exert the effort, and the project, which on average will not is d with profitable, be undertaken. Of course the optimal contract contracts must be incomplete. We in the complete contracts case therefore contracts setting and contrast the outcomes is not the optimal contract now examine the optimal when there is when contracts in an incomplete autocratic and when there is participatory top management. 2.3. Autocratic Top Management With incomplete contracting the CEO which depends on whether the project is would choose to implement any project can only offer a contract which specifies a payment k which for G > a manager researches will eventually be implemented manager would be With such a contract implemented. willing to exert effort only fc[l - is k. The in place, the CEO probability that a project that therefore 1 — F(k). Knowing this, the if F(k)} 13 > d, (3) i.e., if his The expected increase in outweighs the cost of utility effort. lowest cost contract which induces the manager to put in the effort is therefore that with the lowest value of k which satisfies Equation (3). Since both the shareholders and the CEO to maximize profits in the autocratic case, they are in agreement that the CEO payment just from exerting large enough that the manager's increase exactly equal to his disutility of doing so. which we denote k a = F(d) 0, i.e., that case if must be manager he researches will effort is manager to the is paid d (4) F(k a ) > 0. if the project is implemented he is is where In the special case profitability of every project exceeds d, then k be implemented. Hence he in fact d. at least as large as d since where the increased the CEO should choose a defined implicitly by is a utility This payment by the autocratic k*[l-F(k a )} = Notice that k expected in want a is equal to d. In certain that every project that happy to receive a payment of d contingent on implementation. If F(d) > however, so that there exist some projects which ex post will turn out not to be 0, have been worth the manager's effort, must pay the manager more than to induce him is k a the paid more CEO when he requires a higher is will exceed his disutility of effort be paid some of the time even will is This can lead to a CEO a to research the project in the first place. realizes that he will only < G < then k That d. when is, his project The reason implemented is for this he puts in the if CEO the profit- maximizing in order that the manager is effort. In particular, choose not to implement the project. Thus the manager if insists that he paid. difficulty. As payment when the the project becomes implemented less often, the manager project is implemented. But, this higher payment leads the to implement the project less often. There might thus exist no payment for which the project ever implemented, equation (4) might not have a solution. A (4). necessary condition for (4) to have a solution They do so only if of (4) rises with k only is bigger, is autocratic. it is F if is changes relatively slowly as the elasticity of F that increases in k raise the G 14 make its argument is hand side of hand side smaller than one. If it changes. In particular, the with respect to impossible to induce the employee to left the necessary effort left when management Assuming a G > k a , solution to (4) exists, and given that the the autocratic CEO's CEO implements any project for which firm's expected profits with this optimal contract are given by: - (G / k a dF(G) ) = f G dF{G) Jk* k a [\ - F(k a )\ r°° = / GdF{G)-d. (5) Jk" The second term in (5) reflects the fact that on average the manager represents the average profitability of the project and is k implemented ex post, a , i.e., the higher place. This is is k a i.e., the average value of A: tracts case and and The the average value of G > given that becomes increasingly more rises it choose to implement the project, even when (2) d. k a . G first term simply for a project that This term is decreasing in the lower are the expected profits from undertaking the project in the because as Comparing G is paid is (5), the it turns out that likely G > expected payment to the manager this incomplete contracts autocratic CEO case. that the CEO first will ultimately 0. is d both in the complete con- However, the increase in expected profits to the firm are lower with incomplete contracts by G / This is lost profit opportunities from exploring the a . (6) < G < because the firm loses those profit opportunities where These of k dF[G). This occurs project. The in particular can sometimes be projects are worth doing. However, [1 it is — F(d)\ is small, apparent from be worthwhile to have the manager exert the a . sufficient to eliminate altogether the benefits solution to (4), assuming when k it exists, will often involve i.e., if a relatively small fraction of the (5) that if k a gets "too large" effort in the first place: the firm exploit its possible profitable opportunities at all. a high value This can occur even if it may it may not not be able to would be worthwhile to undertake the project with complete contracts. 2.4. Participatory Management In the second period the participatory implement any project which is CEO, who recommended to him. 15 cares only about the manager's utility, will Thus if the contingent payment k in the participatory W > management case is f denoted the manager will undertake the project provided , d. Since the shareholders will not tolerate a level of compensation for the manager that excess of prefer what is required to an even higher regardless of its elicit effort, level of the CEO The compensation!). merits, and the manager is must paid set P = net result is that the project The shareholders d. CEO d (even though the would undertaken is profits are therefore E(G)-d-C(0). Participatory management has two disadvantages contracts. First, this regime projects even if project equal E{G) — up less efficient if is < they are not worthwhile (G his option to shut d. C(0) > As discussed above, down Second, the participatory CEO implements is the value of the project when the CEO gives unprofitable projects. Autocracy and Participation Compared 2.5. Despite the differences in the preferences of the CEO in the two regimes, because of the oversight imposed by the shareholders, the manager's expected compensation profits differ however. is maximization with complete Thus, ignoring C(0), the net benefits from the 0). this (7) vis-a-vis profit- 0. in is The difference between expected is identical. The shareholder's under participation and autocracy profits given by: A= \G° -d-C{0)}-{[ G dF[G) - d - C(0)] "' (8) ,*• = G dF{G) - / C(0). J -oo The sign of A is ambiguous scales in favor of autocracy. ambiguous: the sign of the less efficient at general. in Apart from the first term in (8) is CEO inefficiency of participation obviously weighs the effect of C(0), intuition for this result implements is however, which regime dominates is CEO is ambiguous. That carrying out the operations of the firm, he than a non-profit-maximizing participatory The The may is, even if the autocratic nonetheless produce fewer profits CEO! the following. his project, the participatory As long CEO will as the implement consequences because he values the manager's preferences and not can easily be induced to undertake his project, and the net result 16 manager stands is it, profit. to gain if the regardless of the profit As a result, the that every project is manager researched and implemented. While that all this means that some unprofitable projects are implemented, it also means of the profitable ones are too. The profit-maximizing autocrat CEO understand that as long as the project, the CEO will unable to achieve this outcome. Both he and the manager is required to compensate the is manager have an incentive not to implement some projects. he implements his if In particular, the CEO will not implement projects which would be profitable but for the manager's compensation. However, this problem then feeds on implemented and on which he is implement the to for those which are thereby compensated. This in turn reduces the incentive for the is must achieve project, since the expected profit threshold that the project higher. The net result of this would make higher is only be compensated for some fraction of the will manager demands a high rate of compensation projects that he researches, the CEO Knowing that he itself. is profits in the some profitable projects are foregone. Even if CEO the autocratic he had a participatory style, and therefore be better off himself, there if nothing he can do about and ignore profits that it. While he would like to promise to respect only his manager's desires second period, his inability to credibly commit to such a promise renders the promise ineffectual. To see when the participatory style dominates A= G / dF{G) first G + I useful to decompose A as follows: dF{G) - C(0). (9) J-oo JO The it is term demonstrates the advantage of participation: for projects in the range < < ka G participation ensures that profitable projects are implemented whereas they are not implemented Conversely, the second term illustrates the relative advantage of autocracy: under autocracy. unprofitable projects which are adopted under participation are not adopted under autocracy. The effect of the first two terms of the proportion of projects with in this region that projects is felt, a participatory G < the effect of the (9) is is demonstrated low, the participatory style CEO's overindulgence and where the autocrats intolerance management style is in Figure for 1. is As that figure shows, when particularly attractive. It is of his manager's pursuit of unprofitable ex post unprofitable projects is costly. Thus particularly attractive in environments which are relatively rich in available profitable opportunities. Autocratic management is particularly attractive 17 when d is small relative to the possible G's. From Equation smaller Then k (4), a d the smaller is positively related to is the region in which the autocratic is his operating efficiency Therefore effort, and intolerance autocracy is likely to is lies is more dominate the participatory CEO Autocracy will CEO style. is the entire distribution of if in the in where there are essentially no worthwhile and the third term in (9) will style. middle region [0,k a the region a [0, A: ] ] will be more suited to participatory management. That becomes more likely more is, if an becomes correspondingly and an outcome below the participatory style becomes more attractive. less likely, So G researched will be implemented, the more efficient contrast, any change in the distribution which results in less weight in "the tails" and outcome far our analysis has dealt with the management style that project. Firms, on the other hand, have access to functions differ. style of Thus the be more profitable. weigh against the participatory weight as well. foregoes profitable opportunities. projects. In this case, few projects will be researched in either regime By = then k a the two regimes are equivalent, except that 1 also attractive in the other extreme is = This has two related implications. First, efficient. to the right of d so that every project that autocratic d small compared to the potential gains from his Notice too that to the right of k a in Figure autocracy if for unprofitable projects are assets to the shareholders. the manager's disutility for effort if In the limit d. many However, we can use the results from management that is is more profitable for any one different projects this section to make whose distribution inferences about the suited to particular firms. In particular, firms which face whose distribution functions have substantial weight in the more projects middle region where many new ideas are worthwhile but not revolutionary benefit from participatory management. Insofar this distribution is the typical one in areas rich with potentially profitable innovations, we should see innovative firms being participatory. What is more, as Pascale and Athos (1981) report for Matsushita, such firms will benefit disproportionately from training their employees. Such training presumably costs resources while also facilitating the exploration of the benefits from new new ideas. Insofar the autocratic style ideas, shareholders are autocratic. Put differently, if does not reap as many of do not benefit from training the employees whose CEO's training increases the odds that the employee will be in a position 18 to explore ideas CEO is whose payoff tends to the region lie in k a \, then such training is attractive if the participatory and unattractive otherwise. The Best Manager For the Job 3. Thus we have far contrasted the autocratic and participatory discussed the circumstances under which each style is [0, that profit-maximizing shareholders section may choose we go one step further and suppose is management styles The main the preferred one. to hire a non- profit- maximizing CEO whose personal "0" is result so far CEO. In this among candidate CEO's that the shareholders can choose with different personalities as measured by their concern for their workers. That that the shareholders can choose a and have is, we suppose best suited to the environment in which the firm operates. In order to CEO is do this we examine how shareholder manager of type 6 and that the is profitability varies with offered a contract which pays 0. Suppose that the him k e if his project is implemented. In that case, in the second period the has researched CEO will choose to implement a project that the manager if: -9){G - (1 That is, k e ) + ek e > G > if ( 1 Knowing his this, the manager will be willing to exert expected future payments exceed his disutility of / i.e., if [1 - F((1 — effort (set e effort. (10) )ifc'. — That = 1) during the him to work, they require that e optima] k e which we denote k ' , , is [1 period if is, if: k"dF(G) > d -)k')k' > d. (11) o Since the shareholders insist that the manager be paid no more than in order to induce first is absolutely essential Equation (11) be made to hold exactly, i.e., the that for which - F((i_i-)fc")]*" = 19 d. (12) The firm's expected profits are then given by: oo (G-k / which, using (12), can be written G dF{G)-d-C{9). (14) that the autocratic and participatory extremes are indeed special cases of this first more general formulation. — (13) GdF{G)-[l-F{k")\k"-C{9), / ("JZjr) ')dF(G)-C(9), as: / Notice e 1 in this case). = If 9 0, the autocratic case, then But then the expression for = it** a from equation (12) (since A: expected profits equation (14) in identical is to that for the autocratic case, in equation (5). Similarly, the participatory case — approached as the limit as $ is Then, {^fzf) —> 1. —oo so that the expression for expected profits in equation (14) reduces to that for the participatory style given in equation (7). the integral first. the lower limit is The Two terms in integral reaches a the lower limit varies with decreasing in 9 and that is there is no difference is 9 = intuition for this is maximized manager's utility. benefit that the the integral and C(9). Consider the lower limit of the integral it is equal to zero the lower limit if is zero. If any higher, is the integral varies as 9 varies therefore depends on straightforward to show that the lower limit when 9 is = how is strictly 1* J. therefore as represented in Figure 2. C(9) which also depicted there. profits are The In fact 9. it is How of the integral as a function of 9 increasing in 9 If maximum when 0, any lower, negative-profit projects are included; positive profit projects are excluded. The value equation (14) depend on if in efficiency across regimes, that ^: The "best" CEO is one who is C(9) his additional same for all 9, then cares equally about profits and his that at the implementation stage the manager obtains from the is CEO cares as much about compensation as he cares about the the effect of that compensation on the profitability of the firm. Overall, therefore, he does not care about the "To is see this notice that positive when t'* lower limit, which is < 5, jj(^rf) = ~j ., < and negative thereafter. the product of (-y^) and 0, *'* so that (7^) The term is k'" is is a decreasing function of 6 positive, strictly decreasing in S 20 and from and is (12), tero is when which is equal to decreasing in 9 S = 5. 1 when = 0, Therefore the manager's compensation but, instead, worries only about whether profits of the firm w>M increase as a Thus the CEO's ex post result of project will only be implemented that which would be achieved than participatory style it turns out to be profitable. The manager's compensation in general 2 that will overall outcome C{6) if is increasing in 6, though the identical to is the optimal 6 for the firm, 6' firm should lean in the direction of autocracy (from 6 less efficient in = |) when , is the conducting the day- to-day operations. The extent to which It is for this reason that different firms have CEO's with different personalities. One interesting implication of our analysis that, in general, the purely autocratic This The is the firm were able to write a complete contract with the manager. should do so depends on the distribution function F. must is is if if it from Figure Thus the |. whether or not the willing to exert the effort necessary to research the project even is strictly less i.e., implements exactly those projects which incentives are optimal: he then set so that he also see 0: implementing the project. should be implemented from a profit-maximizing point of view. One can G > be true unless the function C and the purely participatory styles are both suboptimal. rises very fast with in which case it is possible for pure autocracy to be optimal. The management style, and hence the that the firm should seek to explore. In other words is positive. The investment of complete contracts choose obviously affects the range of projects 9 that firms affects that range of projects for which (14) and Weitzman (1981) apply only in the case it rules derived by Roberts and that they have to be suitably modified depending on the management style of the firm. 4. Conclusions We have presented a model where shareholders select the firm's leadership style to maximize ex ante profits. This leadership style affects the corporate culture of the organization in that employee's beliefs about how they will be treated in various circumstances depend on this leadership style. In the model, maximization of ex ante profits sometimes requires that the firm not be too keen on maximizing ex post In our setup, Leadership style matters because profits. we have it can achieve this aim. followed Fiedler (1965) and Graves (1986) in depend on the personality of the chief executive. This we could have imagined that is making leadership style not an essential assumption. In particular, firms develop reputations for having certain styles as in Kreps (1984). 21 Thus managers of certain firms would foster a participatory style simply because style (by making a decision that the managers be more in line dislike) would cause a abandoning that loss of reputation. This would with Perrow (1970)'s view that corporate culture depends mostly on interaction between people and is relatively unrelated to their psychological characteristics. Since even Kreps (1984)' construct relies on small probabilities of having an "irrational" personality, straightforward to give personality a more central role as we (and Shleifer it seems more and Summers (1987)) do. The principal open question left by this research is its empirical relevance. To what extent does the distinction between participatory and autocratic styles help us understand the effectiveness of research inside of firms? To what extent are these of executives to their environments differences in leadership style the clever responses and to what extent do they hinge on the personality of the CEO? Fiedler (1965) shows that the extent to which the leader gives a favorable description of co-worker his least preferred orientation of the leader. to be more successful These task. positively correlated with the permissiveness is He also in decision than the groups in shows that leaders who give such favorable descriptions tend and policy making teams and seem to involve more research activities certainly which the more autocratic leaders performed open by Fiedler's research is whether the regard one has a feature of one's personality or whether Miller, DeVries extent to which and structure personality traits. what happens to groups that have a creative well. These we have considered latter groups include combat crews. One question that for one's least favored co-worker is molded by the work environment. and Toulouse (1982) and Miller and Toulouse (1986) study more CEO (i.e., it is in of the type that basketball and surveying teams, open hearth shops and military is left and human-relations personality affects both strategy (i.e., directly the whether the firms are innovative) whether the firms are autocratic). Miller and Toulouse (1986) consider three The them first is is locus of control. Individuals with internal locus of control the result of their own actions while those with more external control tend to view their environment as having a larger role in shaping their life. feel that locus of Miller and Toulouse report that firms whose executives have an internal locus of control tend to innovate more and also tend to delegate statistically very significant more. The relationship between locus of control and innovation while that between locus of control and delegation 22 is is significant only at the 10% level. Another personality attribute they consider ous and adapt who easily, those whose personality is more the latter relationship is is flexibility. more are not tend to be flexible Those who are rigid. flexible are adventur- According to their study, CEO's tend to lead firms that innovate and delegate more though only The statistically significant. finding that there exist personality traits which leads to both more innovation and more delegation seems broadly consistent with our ory if one views most innovations as being the result of research whose payoff tends to "middle" region [0,* Finally, Miller ]. and Toulouse (1986) consider need nAch for achievement (nAch) of various executives. set relatively difficult goals for themselves and try to achieve them with outside help. Miller and Toulouse show that executives with a high need for achievement tend to lead innovative firms that delegate This seems inconsistent with our story that innovative little. firms delegate. However, closer inspection of their results show that this correlation for small firms. Thus they seem for the lie in a Individuals with high little the- achievement is to be picking true only up the existence of individual innovators whose need high and, in part as a result, succeed in creating viable companies. This inconsistent with our theory if these innovations are that delegation helps subordinates (not the One is CEO) made by the CEO himself. Our theory is not implies to be innovative. of the reasons the results of Miller, DeVries and Toulouse (1982) and Miller and Toulouse (1986) are only partial is that they focus on different psychological traits than those that emerge naturally from our theory. In our theory, for the welfare of his employees. what is important is the extent to which a CEO cares This might well be measurable by some index of empathy like the one proposed by Mehrabian and Epstein (1972). Mehrabian and Epstein (1972) report that subjects whose index of suggests that employees it is well. empathy was high were quite possible that Thus one implication sectors ought to have CEOs also willing to spent measuring high on of our theory CEO's with a high index is more time helping this index others. This might want to treat that firms that do relatively well in innovative of empathy, holding everything else constant. 23 their 5. References Badawy, M.K.: "Industrial and Engineers: Motivational Style Scientists Management Review, Differences, " C&liforma. Fall 1971, 11-16. Buss, Arnold H. and Stephen E. Finn: "Classification of Personality Traits," Journal of Personality and Social Psychology,S2, 1987, 432-44. Coase, Ronald: "The nature of The Firm,"Economica, November 1937, pp. 386-405. Fiedler, Fred E.: "Engineer the Oct. 1965, 115-22. Job to Fit the Manager," Harvard Business Review, 43, Sept.- Graves, Desmond: Corporate Culture - Diagnosis and Change, St Martin's Press, 1986. Holmstrom, Bengt: "Moral Hazard and Observability," BellJournal of Economics, Spring 1979, 74-91. and Jean Tirole:"The Theory of the Firm" in Richard Schmalensee and Robert Willig Handbook of Industrial Organization, North Holland, 1989. Kreps, David: "Corporate Culture and Economic Theory," Working Paper, May 1984. Lawrence, Paul R. and Jay W. Lorsch Organization and Environment Harvard Business School Press, 1967. Likert, Rensis: Human Organization, McGraw-Hill, 1967. Mehrabian, Albert and Norman Epstein: "A Measure of Emotional Empathy," Journai of Personality, 40, 1972, 525-43. Miller, Danny, Manfred F.R. Kets DeVries and Jean-Marie Toulouse: "Top Executive Locus of its Relationship to Strategy Making, Structure, and Environment", Academy of Control and Management Journal, 1982, vol. 25, pp. 237-253. Danny and Jean-Marie Toulouse: "Chief Executive Personality and Corporate Strategy and Structure in Small Firms", Management Science, vol. 32, Nov. 1986, pp. 1389- 1409. Miller, 24 2 U b Pascale, Richard T. and Anthony G. Athos The Art of Japanese Management, Warner Books, 1981. Perrow, Charles: Organizationa/ Analysis: A Sociological View, Wadsworth publishing, 1970. Roberts, Kevin and Martin L. Weitzman: "Funding Criteria for Research, Development and Exploration Projects," Econometrica, 49, September 1981, 1261-88. Ritti, Richard: "Work Goals of Scientists and Engineers," Industrial Relations, Feb 1968, 118-31. Shleifer, Andrei and Lawrence H. Summers: "Breach of Trust in Corporate Takeovers", Tannenbaum, Robert and Warren H. Schmidt "How Business Review 96, March-April 1958 , 25 to 1987. Choose a Leadership Pattern," Harvard Autocratic Style is Better Autocratic and Participatory Style Participatory is Better Styles are Equivalent Figure 1 : Comparison for the of Autocratic and Participatory Styles Case Where Qd) 26 is Zero f Figure 2: The Optimal Value 27 of 6 GdF(G) Date Due Lib-26-67 MIT 3 LIRBARIES TOAD OObbbOMO fl