National Apple Orchard Census 2012 1 Table of Contents Introduction Page 3 Executive Summary Page 4 Section 1 Orchard Area, Sales, Growers and Markets Page 6 Section 2 Varieties and Orchard Age Page 15 Section 3 Employment, Facilities, Business Development and Producer Page 21 Profile Appendix Tables Table 1: Apple Production Area (hectares) by Year of Planting and Apple Type in Ireland in 2012 Table 2: Number of Apple Trees by Year of Planting and Apple Type in Ireland in 2012 Table 3: Number of Growers of Each Apple Type by County in Ireland in 2012 Table 4: Sales of 2011 Harvest by Market by County Table 5: Production Area, Number of Growers and Sales for Most Commonly Grown Apple Varieties in Ireland in 2011/12 Table 6: Average (median) Prices per Tonne by Market for 2011 harvest Table 7: Apple Production Area (hectares) in Ireland in 1980-2012 2 National Apple Orchard Census 2012 Introduction The National Apple Orchard Census 2012 was compiled from information provided by the 45 commercial apple growers operating in the Republic of Ireland in 2012. The census provides an important overview of apple production, and comparisons are made to previous censuses (2007, 2002 and 1997) where possible. The census surveyed all commercial orchards, defined as follows: - a production area of at least 0.2 hectares of apples, including cider apples - the fruit from the orchard is sold every year - the orchard is sprayed against pests/diseases every year, or maintained to organic standards Within the 45 growers, there are two organic growers. Production areas are based on areas planted up to March 2012. Sales value and volume reflects the 2011 crop, harvested in autumn 2011 and sold in 2011/12. Bord Bia and the Department of Agriculture, Food and the Marine wish to thank all apple growers surveyed, and Teagasc, for their assistance in compiling this census. Notes: For convenience, figures in this report are rounded. Statistical analysis for this census was carried out by Franklin Research, Dun Laoghaire, Co. Dublin. 3 Executive Summary This report presents the findings of a census of the 45 Irish orchards operating in 2012. Total apple production area in 2012 is 615 hectares, which represents a 6% increase from the previous census (579 hectares in 2007). Half (50%) of the total production area is accounted for by the culinary variety Bramley’s Seedling. Culinary varieties in total account for 51% of total production area, followed by cider varieties at 29% and dessert varieties at 20%. Culinary apple production area increased 18% since the 2007 census, while cider apple production area increased 12%. Production area of dessert apples continues to decline, down 20% from the 2007 census and 40% since the 1997 census. The value of Irish apples harvested in 2011 is €4.88 million. This is a 24% increase in farmgate value since the last census. Culinary apples account for 49% of total production value, dessert apples account for 35% and cider apples 16%. The apple sector employs 58 people full-time and 236 people part-time, corresponding to 113 full-time equivalent jobs. Dublin, Tipperary, Meath, Waterford and Kilkenny are the principal counties for apple production, accounting for 90% of total apple production area in 2012. Dublin and Meath production is mostly concentrated in culinary production, with 177 hectares and 49 hectares of culinary apples respectively. Tipperary production is mostly cider production, with 82 hectares of cider apples. Production in Waterford and Kilkenny is more evenly spread across the three apple types. Growers with larger orchards dominate apple production. Of the 45 orchards in 2012, the top 10 (in terms of orchard area) account for 63% of total production area. 4 The production area of the culinary variety Bramley’s Seedling has increased 16% from the last census (309 hectares in 2012, up from 266 hectares in 2007). This increase is mostly due to significant new plantings by a small number of growers. Among the dessert varieties, the production area of Jonagold is down 39% from the last census (35 hectares in 2012, from 57 hectares in 2007). The production areas of the other main dessert varieties Elstar and Katja are virtually unchanged. Dabinett is the most important cider variety. Its production area is up 17% from the last census (90 hectares in 2012, from 77 hectares in 2007). The production area of Michelin is unchanged at 51 hectares. The age profile of apple trees varies by apple variety. 35% of total production area in trees is under 10 years of age. However, 44% of culinary trees are 20+ years of age, in comparison to only 28% of dessert trees and 31% of cider trees. 38% of orchards have mechanical harvesting equipment. 40% of orchards have refrigeration storage, with 9% having ultra low 02 stores. Grower comments on barriers to expansion are dominated by cost and profitability issues (e.g. establishment costs, time before return on investment, low cost imports and labour costs). For further information contact: Lorcan Bourke, Edward Massey, Bord Bia, Horticulture & Plant Health Division, Clanwilliam Court, Lower Mount St, Dept. of Agriculture, Food & the Marine, Dublin 2. Backweston Campus, Celbridge, Co Kildare. Tel: (01) 668 5155 Tel: (01) 5058755 Email: lorcan.bourke@bordbia.ie Email: ted.massey@agriculture.gov.ie 5 Section 1 Orchard Area, Sales, Growers and Markets This section provides an overview of apple production in Ireland. The charts illustrate the key trends in orchard area, sales, growers and markets. Apple Production Are a in Ire land by Apple Type in 1997, 2002, 2007 and 2012 (he ctare s ) 400 Area (hectares) 300 287 317 306 269 204 171 200 153 122 100 154 157 176 100 0 Culinary Dessert 1997 2002 2007 Cider* 2012 * T he 1997 cider apple figure is based on a T eagasc est imate. Total apple production area (culinary, dessert and cider) in 2012 is 615 hectares. This is a 6% increase from the last census (579 hectares in 2007). The average (median) orchard size in 2012 is 8.2 hectares. Culinary apple production area in 2012 is 317 hectares, representing 51% of total production area. Cider apple production area is 176 hectares (29% of total production area) and dessert apple production area is 122 hectares (20% of total production area). Culinary apple production area increased 18% since the 2007 census (from 269 hectares in 2007 to 317 hectares in 2012). This increase is largely due to significant new plantings of Bramley’s Seedling by a small number of growers (both new and existing growers), but may be partly attributable to an under-recording of culinary area in the 2007 census. Cider apple production area increased 12% (from 157 hectares in 2007 to 176 hectares in 2012). Production area of dessert apples continues to decline, down 20% from the last census and 40% since the 1997 census (204 hectares in 1997, 153 hectares in 2007 and 122 hectares in 2012). 6 Farmgate Value of Apple s in Ire land for 2001, 2006 and 2011 Harve s ts (€ million) €5.00 €4.11 Value (€ m illion) €4.00 €3.15 €3.00 €2.26 €2.00 €0.78 €1.00 €0.77 €0.33 €0.00 Culinary & dessert* 2001 Cider 2006 2011 * 1996 value figures not available. Culinary and dessert combined because 2007 census asked growers for t he combined value of culinary and dessert apple sales. Total farmgate sales value of Irish apples harvested in 2011 is €4.88 million. This is a 24% increase in farmgate value since the last census (€3.93 million) and an 88% increase on the 2002 census (€2.59 million). Culinary apples sales in 2011/12 were €2.39 million (representing 49% of total farmgate value), dessert apple sales were €1.72 million (35% of total farmgate value) and cider apples sales were €0.77 million (16% of total farmgate value). The value of culinary and dessert apple sales increased by 30% (from €3.15 million in 2006/07 to €4.11 million in 2011/12), while the value of cider apple sales is unchanged (€0.78 million in 2006/07 and €0.77 million in 2011/12). 7 B re akdown of Orchard Production Are a in 2012 and Farmgate Sale s Value of 2011 Harve st in Ire land 100% 84% 75% 71% 50% 29% 25% 16% 0% Culinary & dessert % of production area in 2012 Cider % of farmgate sales value of 2011 harvest P roduct ion area in 2012 = 615 ha.; farmgat e sales value of 2 011 harvest = €4.88 million. Culinary and dessert apples in 2012 account for 71% of production area and 84% of sales value of the 2011 crop. Cider apples account for 29% of production area and 16% of sales value of the 2011 crop. 8 Numbe r of Apple Growe rs in Ire land by Apple Type in 2002, 2007 and 2012 Number of growers 50 34 30 36 34 32 31 25 17 14 19 0 Culinary Dessert 2002 2007 Cider 2012 The total number of growers in 2012 is 45. This is almost identical to the 46 growers operating in 2002 and up from the 40 growers operating in 2007. Of the 45 growers operating in 2012, 34 grow culinary apples, 32 grow dessert apples and 19 grow cider apples. The number of growers growing culinary apples is up 13% (from 30 growers in 2007 to 34 growers in 2012). There is very little change in the numbers of growers growing dessert apples (31 growers in 2007 and 32 growers in 2012) or cider apples (17 growers in 2007 to 19 growers in 2012). 9 Apple Production in Ire land by Orchard Size in 2007 and 2012 % of total production area 100% 75% 64% 63% 50% 30% 27% 25% 6% 10% 0% Largest 10 orchards (by area) Next 15 largest orchards (by area) 2007 Smaller orchards (by area)* 2012 * 15 sm aller orchards in 2007, 20 in 2012. Apple production is dominated by growers with larger orchards. Of the 45 orchards in 2012, the top 10 (in terms of orchard area) account for 63% of total production area. The next 15 orchards account for 27% of total production area, while the smallest 20 orchards account for 10%. However, the proportion of total production area accounted for by the top 10 growers is marginally (1%) down from the 2007 census, indicating that the larger orchards are not increasing their share of the apple market. 10 Production Are a of Each Apple Type in Ire land by County in 2012 (he ctare s ) 197 Area (hectares) 200 20 124 100 177 0 Dublin 103 71 82 45 30 12 49 Meath 14 28 30 27 29 12 Tipperary Waterford Kilkenny Culinary Dessert 61 59 19 16 24 All other counties Cider Five counties (Dublin, Tipperary, Meath, Waterford and Kilkenny) account for 90% of total apple production area in 2012. Dublin’s production area of 197 hectares in 2012 is up 6% since the last census (185 hectares in 2007), while Meath’s production area of 61 hectares is up 17% (52 hectares in 2007). Of the other major counties, Tipperary’s production area is 124 hectares in 2012 (up from 115 hectares in 2007), Waterford’s is 103 hectares (up from 92 hectares) and Kilkenny’s is 71 hectares (down from 83 hectares). Dublin and Meath production is largely focused on culinary production, with 177 hectares and 49 hectares of culinary apples respectively (together accounting for 71% of culinary apple production area). Tipperary’s production is mostly cider production, with 82 hectares of cider apple varieties (accounting for 47% of cider apple production area). Production in Waterford and Kilkenny is more evenly spread across the three apple types. 11 Apple Production Are a, Farmgate Sale s Value and Numbe r of Growe rs in Ire land by County in 2011/12 % of total 60% 40% 20% 32%33% 13% 22% 19% 17% 20%18% 16% 10%8% 9% 27% 13% 12%12% 10%9% 0% Dublin Tipperary % of production area in 2012 Meath Waterford Kilkenny % of farmgate sales value of 2011 harvest All other counties % of growers in 2012 P roduct ion area in 2 012 = 615 ha.; farmgat e sales value of 2011 h arvest = €4.88 million ; number of growers in 2012 = 45. The five counties, Dublin, Tipperary, Meath, Waterford and Kilkenny account for 90% of total production area, 91% of total farmgate sales value and 73% of all growers. Dublin and Meath have a small number of growers relative to their share of production area and farmgate sales value, indicating a larger than average orchard size. 12 M arke t De stination for Irish Apple s Harve ste d in 2011(tonne s ) 10,000 Weight (tonnes) 8,000 9,425 2,446 165 6,000 4,821 3,541 4,000 2,000 3,374 230 496 3,274 267 4,821 2,380 0 Culinary * Not shown: 27 t onnes t o slicing/puree, and 4 t onnes t o juicing. T ot al cider variet y t onnes = 4,85 2. Dessert Fresh Cider* Cider Juice Slicing/puree The total tonnage of culinary, dessert and cider apples harvested in 2011 is 17,650 tonnes. Culinary apples sales tonnage was 9,425 tonnes in 2011, representing 53% of total sales tonnage. Of this, 3,541 tonnes were sold into the cider market, 3,274 tonnes were sold into the fresh market, 2,446 tonnes were sold into the slicing/puree market and 165 tonnes were sold into the juice market. Dessert apple sales tonnage was 3,374 tonnes, representing 19% of total sales tonnage. The majority of dessert apple sales (2,380 tonnes) were sold into the fresh market. Cider apple sales tonnage (for dedicated cider varieties) was 4,821 tonnes, representing 27% of total sales tonnage. In addition, 3,541 tonnes of culinary apples and 496 tonnes of dessert apples were destined for the cider market. 13 Average tonnes per hectare & average price per tonne Ave rage Yie lds and Price s pe r Tonne in Ire land for 2011 Harve s t €575 600.0 400.0 €173 200.0 29.7 €145 27.6 27.4 0.0 Culinary Dessert Average yield (tonnes per hectare) Cider Average price per tonne For culinary apples harvested in 2011, the average yield is 29.7 tonnes per hectare while the average farmgate sales price per tonne is €173. This gives an average sales value per hectare for culinary apples of €5,136. For dessert apples, the average yield is 27.6 tonnes per hectare while the average farmgate sales price per tonne is €575. This gives an average sales value per hectare for culinary apples of €15,873. For cider apples, the average yield is 27.4 tonnes per hectare while the average farmgate sales price per tonne is €145. This gives an average sales value per hectare for culinary apples of €3,972. Average prices per tonne by market are shown in Table 6 of the appendix. 14 Section 2 Varieties and Orchard Age This section provides a breakdown of the census information by variety of apple grown. Information about the age profile of apple trees is also provided. Apple Production Area in Ireland by Variety in 2012 Dessert 20% Other dessert 8% Katja/Katy 2% Dabinett 15% Michelin 8% Cider 29% Elstar 4% Other cider 6% Jonagold 6% Other culinary 1% Culinary 51% Bramley's Seedling 50% P roduction area in 2012 = 615 hect ares. Culinary production: culinary apples account for 51% of total apple production area in 2012. Bramley’s Seedling accounts for virtually all culinary apple production (317 hectares of culinary apples, of which 309 hectares are Bramley’s Seedling). Dessert production: dessert apples account for 20% of total apple production area. Jonagold is the most widely produced dessert variety accounting for 6% of total apple 15 production area, followed by Elstar (4% of total apple production area) and Katja (2%). Cider production: cider apples account for 29% of total apple production area. Dabinett is the most produced cider variety accounting for 15% of total apple production area, followed by Michelin (8% of total apple production area) 16 Production Are a for M ost Important Culinary and De ss e rt Apple Varie tie s Grown in Ire land in 1997, 2002, 2007 and 2012 (he ctare s ) 309 266 298 276 Bramley's Seedling 2012 35 57 46 47 Jonagold 2007 2002 23 26 23 24 Elstar 13 14 21 Katja/Katy 1997 43 59 58 Other varieties 0 89 101 100 200 P roduction area (hect ares) 300 400 The production area of the culinary variety Bramley’s Seedling in 2012 is 309 hectares, up from 266 hectares in 2007. Among the dessert varieties, the production area of Jonagold is down 39% from previous years (35 hectares in 2012, from 57 hectares in 2007). The production areas of Elstar and Katja are virtually unchanged (Elstar: 23 hectares in 2012, from 26 hectares in 2007; Katja: 13 hectares in 2012, from 14 hectares in 2007). Table 5 in the appendix provides production areas for other culinary and dessert varieties. 17 Production Are a for M ost Important Cide r Apple Varie tie s Grown in Ire land in 2002, 2007 and 2012 (he ctare s) 90 Dabinett 77 57 2012 51 51 Michelin 2007 57 2002 35 Other varieties 29 40 0 50 P roduct ion area (hect ares) 100 150 Among the cider varieties, the production area of Dabinett is up 17% from the previous census (90 hectares in 2012, from 77 hectares in 2007), while the production area of Michelin is unchanged at 51 hectares. 18 Age Profile of Apple Trees in Ireland in March 2012 (percent of total apple production area) 25 years and over 26% 0-4 years 26% 160 ha. 158 ha. 20-24 years 11% 55 ha. 68 ha. 70 ha. 104 ha. 15-19 years 11% 5-9 years 9% 10-14 years 17% P roduct ion area in 2012 = 615 hect ares. Overall, Irish orchards have a varied age profile between younger trees and trees that have reached maturity. However, only 37% are in their most productive years (5-19 years). While 26% of trees are aged 0-4 years a further 37% are aged over 20 years and as such have reducing production capacity. 19 Age Profile of Apple Tre e s in Ire land by Apple Type in M arch 2012 (he ctare s ) 317 300 Area (hectares) 112 200 176 26 35 14 5 100 124 0 Culinary 0-4 years 5-9 years 29 25 22 122 17 17 13 18 37 20 71 13 16 Dessert 10-14 years 15-19 years Cider 20-24 years 25 years and over The majority of apple trees planted within the last 10 years are culinary (129 hectares of culinary trees aged 0-9 years, versus 56 hectares for dessert trees and 29 hectares for cider trees). Culinary production could be expected to significantly increase over the coming years with a total of 124 hectares (39% of culinary production area) less than 5 years of age. This recent planting will go some way to address the age imbalance in culinary orchards where 138 hectares (44% of culinary production area) are aged 20+ years. 20 Section 3 Employment, Facilities, Business Development and Producer Profile Apple Orchard Employme nt in Ire land in 2012 236 Number of people em ployed 7 200 168 100 113 2 58 56 21 61 55 Part-time Total full-time equivalents* 37 0 Full-time Irish EU Non-EU * Full-time jobs plus part -t im e jo bs aggregat ed t o t he n umber of full-t ime jobs t hey would represent . There are 58 people in full-time employment on Irish orchards in 2012 and 236 people in part-time employment. Converting those in part-time employment to the number of full-time jobs they would represent, results in a total of 113 full-time equivalent jobs in Irish orchards in 2012. This indicates very little change in employment in Irish orchards since 2007. 21 Pe rce ntage of Iris h Apple Growe rs with Diffe re nt Facilitie s in 2012 75% % of growers 58% 50% 38% 40% 36% 29% 20% 25% 20% 9% 0% M e c h a n ic a l h a r v e s t in g P ackho us e J u ic in g e q u ip m e n t A p p le g r a d e r R e f r ig e r a t e d U lt r a L o w 0 2 s to ra g e S to re B a rn s to re B in s * number of growers in 2012 is 45. 38% of growers have mechanical harvesting equipment. For apple storage, 40% of growers have refrigeration storage, but only 9% of growers have ultra low 02 storage facilities, which exist within a refrigerated store. 36% of growers have packhouses. Growers with packhouses tend to also have refrigerated and possibly ultra low 02 stores. Growers that solely have barn storage are unlikely to have a packhouse. 29% of growers have juicing equipment. This is higher than expected and may be attributable to many smaller growers that have low capacity (i.e. non-commercial) juicing equipment. 58% of growers have bins. While producers solely involved in cider apple production don’t use bins, this figure is lower than expected. This is considered to be due to smaller growers with multiple varieties harvesting directly into boxes. For apple transport (not shown), 9% of growers (i.e. four growers) have their own chilled transport. 22 Are a and Capacity of Apple Storage Facilitie s in Ire land in 2012 11,762 9,213 Area/capacity 10,000 6,664 5,215 5,000 4,532 0 Refrigeration storage (m3) Ultra Low 02 Packhouse (m3) Barn store (m3) Bins (tonnes) Store (m3) Total refrigeration capacity is 11,762 cubic metres, with ultra low O2 storage capacity of 5,215 cubic metres. Packhouse area is 4,532 cubic metres, barn storage area is 9,213 cubic metres and bin capacity is 6,664 tonnes. 23 State d B arrie rs to Expans ion for Iris h Apple Growe rs in 2012 Est ablish m ent Cost s 49% P ro fit abilit y 44% 42% Mark et Opport unit ies T im e Before Ret urn on Inv est m ent 33% Low Cost Im port s 33% Labour Cost s 33% 16% Ot her 0% Num ber of growers in 201 2 is 45 . 25% 50% % of growers Grower comments on barriers to expansion are dominated by cost and profitability issues. In the above chart, establishment costs, profitability, time before return on investment, low cost imports and labour costs all relate to making a profitable return on investment. 24 Irish Growe r's Orchard De ve lopme nt Plans for ne xt 5 ye ars (he ctare s ) 100 92 15 Area (hectares) 12 50 34 29 14 0 15 4 9 1 12 Re-plant Grub out 10 4 15 3 Plant new Bramley's Seedling 26 Dabinett Elstar Jonagold Sissy Red Other Growers plan to plant 92 hectares with new trees over the next 5 years. Among planned new trees, Jonagold has the highest area with 34 hectares of new orchard planned. However, growers also plan to grub out 9 hectares of Jonagold. Significant new plantings of Sissy Red are also planned by growers (12 hectares of new plantings and 10 hectares of replantings). As seen earlier, 139 hectares of culinary trees are aged 20 years or more. It is therefore not surprising that growers plans to grub out 12 hectares of Bramley’s Seedling over the next 5 years. While there have been significant new plantings of culinary apples over the last 5 years, growers will mostly plant dessert apples over the next 5 years. This should maintain the positive age profile among dessert varieties. There is a long lead-in time between planting and when an orchard reaches its full productive capacity. Therefore to predict future Irish apple production the above graph should be read in conjunction with “Age Profile of Apple Trees in Ireland by Apple Type” presented on Page 20 of this Report. 25 Source s of Plant/Propagating M ate rial for Iris h Apple Growe rs in 2012 UK 44% Belgium 33% Holland 29% Ireland 18% Ot h er Euro pe 7% 0% 25% 50% % of growers Num ber of growers in 201 2 is 45 . Adds t o m o re t han 100% as som e growers source from m ore t han one count ry. 44% of Irish apple growers in 2012 source their plant/propagating materials from the UK. Belgium and Holland are next main source countries (33% and 29% of growers respectively). Less than one-fifth (18%) of growers source plant/propagating materials in Ireland. 26 Age Profile of Irish Apple Growers in 2012 65 or over 18% under 35 2% 35-44 25% 55-64 22% 45-54 33% Number of growers in 2012 is 45. Almost one-fifth of growers (18%) are aged 65 or older, while only 2% are under 35 years of age. The census also asked whether the grower had an identified successor and 47% said that they did. 27 APPENDICES Table 1: Apple Production Area (hectares) by Year of Planting and Apple Type in Ireland in 2012 Area (hectares) Apple Type Planted 2007- Planted 2002- Planted 1997- Planted 1992- Planted 1987- Planted 1986 2012 2007 2002 1997 1992 and earlier Total Culinary Dessert Cider 124 20 16 5 37 13 14 18 71 35 13 22 26 17 25 112 17 29 317 122 176 Total % of total 160 26% 55 9% 104 17% 70 11% 68 11% 158 26% 615 100% Table 2: Number of Apple Trees by Year of Planting and Apple Type in Ireland in 2012 Number of trees Apple Type Planted 2007- Planted 2002- Planted 1997- Planted 1992- Planted 1987- Planted 1986 2012 2007 2002 1997 1992 and earlier Total Culinary Dessert Cider 183,806 37,754 12,205 7,219 46,598 6,835 11,032 26,508 44,467 38,433 14,331 15,744 12,984 21,341 8,100 51,834 14,159 8,886 305,307 160,690 96,238 Total % of total 233,765 42% 60,651 11% 82,007 15% 68,508 12% 42,425 8% 74,879 13% 562,235 100% 1 Table 3: Number of Growers of Each Apple Type by County in Ireland in 2012* Number of growers County Culinary Apples Dessert Apples Cider Apples Total** Waterford Tipperary Dublin Kilkenny Wexford Other counties 6 5 5 5 4 9 7 4 5 6 4 6 7 5 3 10 7 6 6 4 12 Total 34 32 19 45 4 * Counties with at least 3 growers for each apple type. ** The total is not the sum of the row as growers can grow more than one apple type. Table 4: Sales of 2011 Harvest by Market by County of (tonnes)* Market County Fresh Cider Juice Slicing/puree Total Waterford Tipperary Dublin Kilkenny Wexford Other counties 856 352 2,427 1,088 176 756 2,113 3,341 1,187 1,122 46 1,049 56 172 0 16 77 116 0 0 200 27 0 2,476 3,024 3,865 3,813 2,253 299 4,397 Total 5,654 8,858 436 2,703 17,650 * Counties with at least 3 growers for culinary, dessert and cider apples. 2 Table 5: Production Area, Number of Growers and Sales for Most Commonly Grown Apple Varieties in Ireland in 2011/12* Sales of 2011 harvest by market type (tonnes) Apple variety Number of growers Sales value of 2011 harvest Area (hectares) (as at March 2012) Average sales Total sales value value per tonne Fresh Cider Juice Slicing/puree Total 2,422 24 9,195 210 €2,350,716 €35,362 €256 €168 583 1,251 279 101 301 102 9 90 €310,921 €629,378 €79,660 €51,358 €74,724 €32,965 €6,813 €55,740 €533 €503 €285 €510 €249 €324 €801 €619 2,398 1,626 80 €389,268 €253,072 €14,278 €162 €156 €178 Culinary Bramley's Seedling Grenadier 34 7 309 8 3,274 3,337 183 162 3 Dessert Elstar John of Gold Strains Katja/Katy Discovery Golden Delicious Ida Red Red Windsor Worchester Permain 19 17 13 12 5 4 3 3 23 35 13 7 11 3 1 6 449 982 169 40 70 92 9 90 86 192 102 40 17 10 49 77 9 21 9 Cider Dabinet Michelin Aston Bitter 18 13 5 90 51 5 2,371 1,626 76 206 27 4 * Varieties grown by at least 3 orchards. 3 Table 6: Average (median) Prices per Tonne by Market for 2011 harvest Market Culinary Dessert Cider Fresh Cider Juice* Total (all markets) €350 €489 n/a €155 €145 €145 €1,450 €700 n/a €173 €575 €145 * Many apple producers, and especially culinary apple producers, producing apples for juice add value to their apples by juicing them on-farm or by paying another grower to juice their apples. The figures outlined above reflect the ex-farm sale price so in cases where juice is sold rather than apples they reflect the value of the juice produced from a tonne of apples rather than the estimated value of the apples prior to juicing. 4 Table 7: Apple Production Area (hectares) in Ireland in 1980-2012 Area (hectares) 2012 2007 2002 1997 1990 1985 1980 615 579 631 591 732* 662* 699* * estimated figures, not based on census of apple growers. Estimates might not have included cider apple production. 5