A Customer Success from the Experts in Business-Critical ContinuityTM. No downtime is top priority When Ticketmaster needed to consolidate data center space and gain remote access to their servers, they turned to Avocent, the leader in KVM over IP switching systems. Ticketmaster is the exclusive ticketing service for hundreds of leading arenas, stadiums, performing arts venues and theaters. They offer event tickets at more than 3,500 retail ticket center outlets and 12 worldwide telephone call centers. They also host one of the largest e-commerce Internet sites. With offices all over the country, Ticketmaster’s technical staff spends much of its time providing client services as well as handling ticket printer outages and other related problems. Like their Web group that maintains a complete 24/7 infrastructure, the data center staff also needs to assure that there are no central points of failure. They strive for 100 percent uptime. Company Ticketmaster Type of Business Entertainment Web site www.ticketmaster.com Applications DSR KVM over IP switch “The Avocent solution was able to provide connectivity remotely and didn’t require additional space in the data center. With this solutoin we’re much more organized within our data center and able to use our space more efficiently.” – Jeffrey Scheller, National Director of Network Engineering “Our data centers were filled with monitors and keyboards scattered all over the place and we needed to consolidate space,” said Jeffrey Scheller, national director of network engineering for Ticketmaster. “We wanted a technology solution that would enable us to run long cables to various locations as well as provide remote KVM capability so anyone troubleshooting could do whatever was needed to quickly solve problems.” Remote access around the clock Scheller stressed that maximizing use of their existing space and creating new space for additional communication gear, including additional servers, were the key drivers for looking at new technology. “We had some KVMs in place but we still needed dedicated keyboard, mouse and monitors for some servers because we didn’t have enough KVM ports,” explained Scheller. “The Avocent solution was able to provide connectivity remotely and didn’t require that additional space in the data center. With this solution we’re much more organized within our data center and able to use our space more efficiently.” With five domestic data centers, two based in Canada, and one each in Australia and the United Kingdom, Ticketmaster has 222 servers connected to KVM A Customer Success from the Experts in Business-Critical ContinuityTM. Another Ticketmaster priority was system security. equipment. The Ticketmaster system includes Windows NT and 2000 as well as several Linux systems. Since people always need to purchase event tickets, the service is up and running 24/7 with 30 senior technical staff members servicing the data centers. “The biggest challenge in installing the solution was getting the time for my staff to do the installation,” said Scheller. “We did face a few technical hurdles and the Avocent staff was gracious enough to get us through that. When we accidentally corrupted the PS/2 dongles, they wanted to help and provided the additional equipment necessary to get us running again.” Dongles are server interface modules. Avocent’s modules, called IQ cables, provide the connection between a KVM switch and a server. They are known as “smart cables” and transfer information through a built-in microprocessor. Making the right choices When Scheller and his team evaluate new products, the first step is the lab in the Ticketmaster research office in Phoenix, Ariz. All the equipment in the various data centers is duplicated there for testing, evaluation and disaster recovery. “We evaluated another vendor and had both systems running in two locations to test the remove connectivity,” Scheller said. “The other solution required a separate device that had to be plugged into the KVM matrix. It wasn’t a complete digital solution like the Avocent product. To expand space in their data center and meet their remote connectivity needs, Ticketmaster installed 15 Avocent DSR4160 and 12 DSR 2161 units. “The Avocent solution integrates well into the rack space and the DSR equipment is an all-in-one unit so you don’t need to buy any additional equipment,” explained Scheller. “The remote control capability we were using before caused concern about the security of their encryption algorighms and did not allow us to utilize a centralized account database” said Scheller. “The Avocent solution builds on NT architecture. Since we were able to utilize the user accounts within our administrative network, it didn’t require end users of the KVM system to remember a new password or something separate in order to access servers from the KVM network. We are able to leverage our existing security standards on our administrative network and maintain those password policies and password expirations that were overlooked by the previous solution.” Saving space and money Ticketmaster was able to realize savings with the Avocent solution because it did not require additional remote control software to be installed on critical systems where Ticketmaster needed remote connectivity. “We spent a lot of time analyzing different solutions and selecting the best one,” concludes Scheller. “Space savings in our center translates to money since expanding a center costs quite a bit. With an Avocent KVM solution, everything is built-in to that single piece of hardware and is easy to manipulate and manage within our racks. Avocent’s solution provides superior remote capability as well as better space utilization in the data center thereby allowing us to deploy new solutions to our customers.” Emerson Network Power. The global leader in enabling Business-Critical ContinuityTM. AC Power Connectivity Embedded Computing Embedded Power DC Power Infrastructure Management & Monitoring EmersonNetworkPower.com Outside Plant Power Switching & Controls Precision Cooling Racks & Integrated Cabinets Services Surge Protection Emerson, Business-Critical Continuity and Emerson Network Power are trademarks of Emerson Electric Co. or one of its affiliated companies. ©2010 Emerson Electric Co. Avocent, the Avocent logo and DSR are trademarks of Avocent Corporation in the U.S. and other countries. All other marks are the property of their respective owners. 0111-TM-CS-EN