Sample LinkedIn Profile – Graduate
1
DO NOT COPY: You are advised not to copy this sample,
but to use it to generate ideas to create your own
document.
Your Professional
Emily Example
Marketing Graduate/Marketing Officer at Monash University
Profile Picture
Melbourne Area, Australia | Marketing and Advertising
Previous 1.
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Education1.
Salvation Army
Chadstone Shopping Centre
Monash University
Background
Connect
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Send Emily InMail
au.linkedin.com/pub/emily-example/48/ab6/863
54 connections
Contact Info
Background
Summary
Innovative marketing graduate with experience in various industries. Ability to organise marketing
events on a large scale by communicating and successfully collaborate with all levels of stakeholders.
Specialisations include Social Media, Digital marketing, Advertising and Brand Management.
Marketing and Administrative Officer
Monash University
June 2012 – present (1 year 5 months) |Clayton Campus
• Contributing to the marketing departments’ communication processes, strategies and initiatives in
ensuring accuracy and consistency to the Faculty marketing messages.
• Increasing university brand awareness by using various communication vehicles including online,
newsletters, brochures and social media.
• Representing the Faculty at key fairs/expos/events to increase preference for Faculty degrees.
• Various marketing administration duties
Marketing Assistant
Salvation Army
April 2012 – May 2012 (2 months) | Melbourne Area, Australia
• Participated in two month’s work experience within marketing department
• Developed Social Media strategy with Marketing Officers and generated content for blogs and
websites of charity
• Work experience manager provided excellent reference in support of application for Nakam
Marketing project.
Promotions Assistant
Chadstone Shopping Centre
Dec 2010 – Mar 2012 (1 year 3 months) | Melbourne Area, Australia
• Managed product research studies in supermarkets
• Collated results and highlighted critical feedback items
• Promoted to team leader due to excellent feedback from clients
monash.edu/careers
Sample LinkedIn Profile – Graduate
1
Customer Service Assistant
Lush Cosmetics, Chadstone
Dec 2009 – Dec 2010 (1 year) | Melbourne Area, Australia
• Engaged in sales to provide appropriate products to meet customer requirements
• Provided support to customers post sales
• Organised and merchandised Christmas 2009/2010 window display
Education
Monash University
Bachelor of Commerce (Marketing)
2007 – 2010
Winner of Monash Marketing award for Brand Management 2010
Organisations
Australian Marketing Institute
Associate Member
August 2011 – Present
Monash University Student Union Marketing Sector
Elected as Committee Member
October 2010
Projects
Monash Orientation Expo
January 2013
Designed a campaign landing page where future students can find out about study and register to
attend key university orientation/fairs/expos/events and the opportunity to speak to Monash students
and staff.
Social Media Use in Industry
July 2009
Designed and scoped project for Nakam Marketing Research firm and presented findings in an easy to
understand format with a result of High Distinction.
Skills and Expertise (skills that people endorse you for)
Most endorsed for...
Marketing Communications
Social Media
Advertising
Public Relations
Digital Marketing
Brand Management
Event Management
Event Planning
Additional Information
Advice for Contacting Emily
Emily-example@monash.edu
monash.edu/careers
Sample LinkedIn Profile – Graduate
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Recommendations
Received (12) Given (7)
“I've had the pleasure work with Emily in delivering the communication and marketing campaigns at
Monash University. Emily is full of creative ideas, enthusiasm and loves to work collaboratively. She's
a hands-on individual and always happy to support the team with new ideas.” – Name (Title)
In this section, it will list the recommendations you receive from your colleagues, peers or supervisors.
Groups
Australian Marketing Group
Australian Marketing Institute (AMI)
Shows the professional groups that you have joined and associated with. Usually, when you are
approved by the host of the group, you will have access to their discussions and updates, and you will
have the opportunity to contribute.
Following
The Marketing Network
Marketing and Advertising
706,428 followers
In this section, it will display the companies that you are following – pick ones that interest you and
the ones you would like to know about their updates.
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Tips on setting up and using LinkedIn
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View setting up a linked in profile:
http://www.socialquickstarter.com/content/19-setting_up_a_linkedin_profile
LinkedIn is your professional network so make connections with people you know. Try
getting good recommendations from your professional contacts to build your profile and
network.
The layout of the profile can be tailored to your preference and highlight your best skills and
experience.
Join professional associations or organisations relating to your field of interest and participate
in group discussions or forums to provide valuable commentary and opinions to raise your
profile.
Use the ‘find Alumni’ tool in the ‘Network’ tab to see where other Monash graduates are
working and their career paths since graduation.
Use LinkedIn to search for job roles, and refine your search if you like - by location, company
name or industry.
Ensure you check your privacy settings every few months and be thoughtful about connecting
with people who make contact with you and how they add to your profile image.
Resources
 For university students setting up LinkedIn view:
http://university.linkedin.com/university/global/en_us/index/linkedin-for-students.html
monash.edu/careers