Farm News, IA 08-10-07 Rise in fuel costs not strictly related to ethanol By KRISTIN DANLEY-GREINER, Farm News staff While food manufacturers are pointing the finger at ethanol for fueling food costs, ethanol supporters say that’s not the case. Schwan’s Foods officials say they will raise pizza and snack product prices because of an increase in costs for raw materials, including corn. But Tim Johnson, a research analyst with the Iowa Farm Bureau Federation, said that corn is ‘‘just one of many inputs that are included in the final cost of a finished product, regardless if it is popcorn or pizza.’’ ‘‘It is estimated that a box of corn flakes only contains about 2.2 cents worth of corn. If corn makes up such a small percentage of a product’s final price, other factors have a greater impact on the price consumers pay,’’ Johnson said. ‘‘Those factors include packaging, marketing and transportation. It’s also important to note that even with today’s slight increase in food prices, Americans spend less on food than any other country in the world. Currently, less than 10 cents out of each consumer dollar is spent on food, and less than 2 cents goes to the farm sector.’’ The increase in corn acres to support the increase in ethanol production has had other effects on food manufacturers. Officials with American Pop Corn Company out of Sioux City, which manufactures Jolly Time brand popcorn, have said that the demand for corn has spurred an increase in contract costs with farmers who plant their corn. Elaine Kub, DTN commodity market analyst, noted that U.S. consumers have been paying ‘‘very low prices’’ in the grocery store, relative to other nations, for more than 60 years and in that timeframe, production costs have increased greatly for crop producers, with prices for equipment, fuel and fertilizer all ‘‘increasing astronomically, and meanwhile the commodity markets have not proportionally risen to reimburse farmers for those costs.’’ ‘‘That argument can be made with or without the increased competition from new ethanol plants. From that point of view, higher input costs for companies like Jolly Time and Schwann’s seem more like a correction to market fundamentals than some new development they couldn’t have foreseen and hedged against,’’ Kub said. ‘‘However, they have been hit from many angles. Higher energy, transportation and equipment costs affect their profit margins to the same degree — if not more so — as crop producers. It’s likely that the higher prices they pass on to end consumers have more to do with the potential for $100/barrel crude oil than the potential for $4/bushel corn.’’ Kelvin Leibold, farm management field specialist with Iowa State University, said that American Pop Corn Company and Schwan’s are both highly dependent upon ag ingredients. But if you consider frosted corn flakes, for example, less than 3 percent of the purchase prices ties back to the raw ingredient, Leibold said. ‘‘So a 50 percent run-up in corn prices impacts the cost of a box of cereal about 1 to 2 percent,’’ he said. ‘‘Jolly Time is using a product that can be replaced acre for acre by the product it needs — popcorn. If popcorn is 50 percent of the cost of producing a bag of microwavable popcorn, then a 50 percent increase catches you in the chin. Milk prices will have to increase to cover feed costs or we will end up with hamburger fairly quick. I would be guessing what the cost percentage is of milk in ice cream, but it could be over 30 percent as well. Most all of these products have also been kicked with higher transportation costs, due to fuel prices.’’ Leibold said that if corn were to hit $5, the situation could accelerate. ‘‘We will then find out who are the ‘bottom feeders’ of the corn system. Is it ethanol, chickens, hogs, beef, how much of exports, poor people around the world? The good news is that farmers in poor countries are probably going to be able to improve their standard of living without having to worry about the USA dumping corn into their market under some ‘food for peace program’ and dropping the bottom of the market. Albeit possibly at the expense of some starving people,’’ he said. Looking at the big picture, Leibold said consumers should decide whether or not it’s better to pay higher food prices at the grocery store and lower prices at the pump. ‘‘It depends on what you eat, how much and how much you drive. As we have probably doubled the amount of natural gas we use for industrial purposes in Iowa in the last two years, we may also be having some impact on the cost to heat homes,’’ he said. ‘‘I suppose it depends on how much I drive and how big my home is and how well insulated. So it is about trade-offs, both economical and social.’’