The Rimrock Report THE UNIVERSITY OF ARIZONA, SCHOOL OF NATURAL RESOURCES AND THE ENVIRONMENT April 2014 Volume 7, Issue 2 New! Vegetation/GIS Data System (VGS) Support Web Site Inside this issue: For those of us who monitor rangelands, Del Despain’s software for tablet computers is one of the best tools to come along in recent years. He is a range person who needed a tool to faciliate his monitoring work and has designed the software to be practical and user friendly. I met Del in Kingman at the very first range workshop I attended as an extension specialist here in Arizona. We started talking and found out we were both using tablet computers; he to collect and manage range vegetation data and I to run a portable NIRS instrument. Del has been holding VGS users group meetings at the national SRM meetings the last few years and at this past meeting in Orlando he debuted the new VGS website. So I asked him to provide the same information here in the Rimrock Report. I am sure you will find this website as useful as we did when he presented it at the SRM meeting. New! VGS Support Web Site 2-3 Plant of the “week” 4-5 2014 bales Elementary Science Fair 6 Chris’ Hot Topic of Range 7-11 Better Rangeland Photos Workshop 12-15 View from the Rim 16 Just Me Talking 16 “…one of the best tools to come along in recent years…” The Rimrock Report New! VGS Support Web Site by Guest Writer Del Despain...continued A new web site has been launched to provide resources and support for users and others interested in the VGS (Vegetation/GIS Data System) database application. VGS is tablet and desktop computer software for recording and managing vegetation and other ecosystem related data. The support web site was announced at the annual VGS User Group meeting held in conjunction with the Society for Range Management meetings in Orlando Florida in February. Visit the web site at: http://vgs.arizona.edu The new web site provides the following resources: 1) General Information General information is included on the web site targeted at those evaluating VGS for potential use, those looking for more detailed training and information, and those simply interested in finding out what VGS is all about. Computer requirements and recommendations for using the software are included. There is also a calendar of Camp Verde Range Rocks students use upcoming events. In general, anyone is invited to tablet PC and VGS to record range data attend various trainings and field days regardless of the target agency or group. So, if you see something on the calendar that is happening in your area, contact us and we’ll let you know if an event is open for attendance and the topics to be covered. Or, if we will be in your area, perhaps we can coordinate a visit to your location. 2) FAQs The FAQ pages provide lists of frequently asked questions with answers or links to information. This is a good first stop to find answers to questions about VGS. There is a section for general questions and a support section for the most oft-asked “how to” questions. 3) Downloads Several files and documents are freely available for download from the VGS web site. Additional resources will be provided over time. Files available for download are organized into two sections: Even old cowboys can use the VGS system Page 2 The Rimrock Report New! VGS Support Web Site...continued 1. General: Files in this section include VGS installation packages, help manuals and general information documents. 2. Organization/Group: This section includes pre-configured database and configuration files for specific organizations or groups. Other documents, such as field guides, examples and so forth that are pertinent to an organization may also be available. 4) Forums Over time, we expect this section of the web site may become the most useful resource on the VGS site. There isn’t much information there yet, but as people ask questions and responses and comments are posted, the forums will become a great resource for finding and sharing answers to questions and issues that have come up previously. There is a “General” forum for general questions and discussions about VGS. The general forum may also be used for discussing sampling protocols and vegetation measurement in general. The “Support” forum is for specific questions and issues regarding how to use and accomplish tasks in VGS. Anyone may respond to each other’s questions or comments in either forum, but we reserve the right to monitor and filter all postings. The forums are available for all to peruse, but posting to the forums requires setting up an account. This is easily done by clicking the “Log-in/Register” link on the home page. 5) Support ticketing system The web site includes a complete support/help-desk ticketing system. This will be the foundation for tracking bugs and specific user issues. Users are welcome to call as well, but support tickets will still be created to help track the issues and to keep users informed about progress. Use of the ticketing system requires users to register for an account as described above. To maintain privacy for users, support tickets are generally not visible to everyone. Hopi range managers use tablet PC and VGS to record range data Go ahead and poke around the new web site and please send us your feedback - preferably via the “General Forum” on the web site. The web site is a work in progress and we want to make it a useful resource for all, so suggestions are always welcome. Page 3 The Rimrock Report Plant of the “Week” by guest writer Maria Williams TERLINGUA CREEK CAT’S EYE Rangelands occasionally harbor unique plant species. One such plant is Terlingua Creek Cat’s-eye (Oreocarya [Cryptantha] crassipes), a federally endangered species found only in a few square miles of Brewster County, Texas. All known populations of this endangered species are located in what has been described as the harshest part of the Chihuahuan desert, a moonscape where few plants grow. Terlingua Creek Cat’s-eye continues to persist here in a narrow ecological range on privately owned land. Cattle have grazed these particular ranches since the 1800s. Local ranchers can identify Terlingua Creek Cat’s-eye, know where to find it, and note that “nothing eats it”. Attempts to locate this species in nearby Big Bend Ranch State Park and Big Bend National Park have failed to uncover any new populations. With its bristly, hairy leaves, and silvery green appearance, it stands out against the creamy yellow limestone hills where it is found. Plants range in size from 6-12 inches tall. First blooms are noted in March, possibly providing an early nectar source for migrating insects. Individual seed units are light and aerodynamic. Terlingua Creek Cat’s Eye; Photo by John Wells The geologic area where Terlingua Creek Cat’s-eye is located is a rock unit called the Fizzle Flat lentil with high concentrations of gypsum and barite. No records of Terlingua Creek Cat’s-eye have occurred outside of this substrate. Plants with restricted distributions like this are the most vulnerable to habitat loss or degradation. Our study was undertaken at Sul Ross State University in Alpine, Texas from 2010-2012 with the goal of collecting much needed information for recovery as defined by Texas Parks and Wildlife. The privately owned areas that Terlingua Creek Cat’s-eye inhabits have a sparse but interesting vegetation community which includes other rare plants. Protecting and assessing Terlingua Creek Cat’s-eye habitat may be benefiting the recovery of the target species, but it is also supporting the plants with which it may have evolved. How Terlingua Creek Cat’s-eye has evolved adaptations that allow it to survive in an area nearly devoid of vegetation is not known. Through analysis of herbivory patterns and chemistry our research found that Terlingua Creek Cat’s-eye has a poisonous hepatotoxin in Terlingua Creek Cat Eye Flowers; its leaves and roots (pyrrolizidine alkaloids) that made it not only Photo by John Wells unpalatable but deadly if eaten by mammals. This may have conferred protection not only against herbivory but some pyrrolizidines provide osmotic protection to plant cells. This osmotic protection prevents plants under drought stress from losing their cellular integrity. Page 4 Volume 7, Issue 2 Plant of the “Week”…..continued Our findings that gypsum levels are higher closer to the Cat’s-eye plants than in the outlying areas may account for the sparse vegetation as gypseous soils tend to be inhospitable to plants due to its dryness. In the case of Terlingua Creek Cat’s-eye, it could be soil structure providing the advantage that makes this habitat functional for Terlingua Creek Cat’s-eye because gypsum was positively and significantly correlated to the soil’s capacity to hold a known amount of water. Monitoring the Cat’s Eye; Photo by William Greenwood Although the endangered species act does require a recovery plan for the conservation of endangered plants, it does not require that owners of the property where the plants are located comply with recommendations or measures intended to protect it. Terlingua Creek Cat’s-eye habitat is being mined and developed for bentonite. Fortunately, it’s a small area since the demand for bentonite is fairly low. Since the Cat’s-eye is basically unpalatable there is little else placing it at risk other than its very small and harsh homeland. At the same time, private property owners in Texas have collaborated with researchers to allow an assessment of previously unmapped or unknown populations, thus helping to protect the plants on a larger scale. Ranchers were aided in the cost of building fences which also served to protect this endangered species. They even purchased adjacent properties because Terlingua Creek Cat’s-eye grows there. They felt personally protective of the plants! The unique features of the Cat’s-eye plants’ toxic and osmotic properties were identified with the assistance and support of local ranchers. All plants have a relationship with their soil. In some cases, this relationship can facilitate survival in a harsh environment, as it did here. While the unique chemical properties of the Cat’s-eye could eventually prove useful to humanity, the protective nature of the landowners led to a collaboration with researchers and governmental agencies that proved successful to all, especially to the Terlingua Creek Cat’s-eye. Left: Poorly vegetated landscape; Photo by Steve Williams. Right: Top view of Terlingua Creek Cat’s Eye; Photo by Roy Morey Page 5 The Rimrock Report 2014 Bales Elementary Science Fair Bales Elementary held their annual science fair last February. Once again the school was packed with rows of science. Projects were quite varied, from solar powered radios to mentos and soda to tornadoes, volcanos, and dinosaurs. Rangeland science was strongly represented, with several plant growth projects and a few on animal sciences. The University of Arizona’s Cooperative Extension had a booth there representing the V Bar V Ranch, the “Range Rocks!” Program, and the Bureau of Land Management. The booth talked about rangeland restoration, plant identification, BLM projects, and the uses of near infrared spectroscopy. Joelle Walker and Doug Whitbeck were also science fair judges and searched for the best rangeland vegetation and the Left: Doug Whitbeck teaching students about Rangeland restoration with native seeds. best rangeland animal science Right: Doug Whitbeck and Joelle Walker looking for the best Rangeland Science project, with a plant projects. identification book and critter book as prizes. The Winner of Rangeland Vegetation was Emily Hovatter from Grade 6. She won based on her experiment with plant growth and how the different types of water and fertilizer affected them. She is a great kid, and she loves animals!! She would probably have a zoo if she could get it into her house. She wants to be an Egyptologist when she grows up. Emily Hovatter (center) and her dad (left) being presented the Plant Identification book for best rangeland vegetation project Zachary Shamblin, winner of the rangeland animal science project. Page 6 The winner of Rangeland Animal Science was Zachary Shamblin from Grade 6. Zachary did his project on cricket behavior. He chose his project because he wanted to learn more about what attracted crickets. He is fascinated by science and animals, and spends a lot of time with animals. He just started learning how to rope, and is hoping to make a career out of roping when he grows up. Volume 7, Issue 2 Chris’ Hot Topic of Range #SocialMedia #OneYearLater “75% of American Children Under 8 Have Access to a Smartphone or Tablet”~ Common Sense Media. “71% of those age 18-29 cite the internet as a main news source”~ Pew Research Center Exactly one year ago the V Bar V Range Program launched a full scale social media bonanza. We’re talking a Website, Google+, YouTube Channel, Facebook, and Twitter account. This was our grand experiment, to see if incorporating the latest in social media technology could enhance our ability to advertise workshops, communicate, educate, and inform. It was a logical move. Social media has rapidly expanded over the last decade, transitioning from a 2005 novelty with only 8% of internet users to a 2014 multi-billion dollar industrial complex power house with 73% of internet users. This transition has transformed society, moving away from traditional media sources and putting a focus on user generated content. Today over 50% of Americans get their news from the internet as opposed to newspapers, TV, and radio. A handful of Social Media Platforms. Well, it doesn’t take a rocket surgeon to realize that there might be some communication potential in social media. Most companies now have some sort of online presence and many have created sophisticated social media hubs to monitor trends and to interact full time, in real time, with fans. There are many examples where social media has been successfully used in various commercial and private sectors. However, the rangeland sector might be a little trickier. For one, our age distribution is skewed a little to the right (Average age of a producer is over 55). This is significant since social media data, when broken up by age, show a much faster adoption of social media by the younger generations. Another issue is that the rangeland sector tends to be a little less technologically inclined when it comes to information. A recent survey asked 91 agriculture media editors and broadcasters how they feel their audience prefers to receive information. The response: 42% Radio; 24% Magazine; 10% email; and only 8.5% internet (Rhoades and Aue 2010). Though to be fair this was published way back when in 2010; back in the archaic days of iPhone 3. Use of Social Networking Sites by Age. ~Pew Research Center Page 7 The Rimrock Report Chris’ Hot Topic of Range …..continued So lots of potential here, but we had no real idea of how successful we’d be. There was a lot to consider; which social media sites, how many sites, strategies to use, and of course the rules and regulations when it comes to branding and representing the University of Arizona. It could get somewhat complicated, so I must give a shout out to Sheila Merrigan, Jeanne Pfander, and Barb Hutchinson for all their help throughout this process. They introduced us to Hootsuite.com, a social media organizing site that allows us to schedule posts. Suddenly we didn’t have to log on every day and a single message could be posted to multiple social media sites. Now that is efficient. The V Bar V Range Program Website turned out to be a great Primary source of news by age. ~Pew Research Center” base of operations for our online presence. It links to all our projects and current activities, has a regularly updated “upcoming events” section, and links to our various social media sites. The website is also visited regularly, with 2074 unique visitors and 15,147 page views for the year. That’s five people visiting a day, which isn’t half bad for its first year. Gotta give tons of credit to Craig Boesewetter and his website development team for getting the site running and for helping with any bugs we inadvertently created. Great people to work with! It is a little too early to report on our YouTube account, but we did just launch our Range Rocks! World Premiere. The Premiere is a short detailed video on the origins of near infrared and the start of a V Bar V Range Program Website Front Page series of educational modules that we hope will be continuously posted throughout the year. We’ll mostly be using YouTube as a place we can store videos and link to other social media sites, but stay tuned as we work to add more educational modules and other informational content. Google+…well it still has potential. It is Google’s answer to Facebook and is part of Google’s plan to have a completely integrated online experience and, eventually, seamless interaction between the digital and real world. At 500,000,000 unique profiles it is the second largest social media site in the world and definitely nothing to sneeze at. …but, after a year of posts we only have 6 people in our circle, and one of them is me, so if range folk are using Google+, we haven’t found them yet. Page 8 …Yep, that’s about right. Image by: Brian Kuo Volume 7, Issue 2 Chris’ Hot Topic of Range …..continued Top; age distribution of Facebook and the V Bar V. Bottom; number of page likes over the year. Facebook seems to be where the majority of online range folk hang out. We quickly grew to 60 “likes” just months after we launched. Then we decided to try a paid advertising for our annual Ranch Explorer days. We didn’t seem to get any new signups for the event, but in four days our page views went over 8000 and our “likes” doubled to 110 (Real people? Or bots that inflate “like” numbers to justify the cost of advertising? #conspiracy). From that point we steadily increased until today where we have 146 “likes”. A great many more “likes” than Karen Launchbaugh’s U-Idaho Rangeland Center Facebook page (#winning). The age demographic information is very interesting in that it doesn’t seem to mirror the Facebook community. We have more women, 20% of everyone is over the age of 55, and we have no teenagers. So without jumping to too many conclusions I think we can say that women love rangelands, kids these days need to go outside more often, and the older generations are much more tech savvy than they let on. Those stats are all fun, and we did see a lot more interest in Facebook than the other social media sites. So we chose to focus our efforts there. At first we were worried that we wouldn’t be able to generate much content; even talking about forcing ourselves to post at least once a week. Our goal was to advertise workshops and update on our activities. This became much easier when our flip phones were upgraded to smart phones. We also started sharing rangeland related news from across the internet which increased our content and hopefully added an entertaining new dimension to our site. Between workshops, rangeland news, and our activities we have been able to average about five updates a week. So far we are satisfied with Facebook. However, there were a few things that didn’t quite work as expected. We have not yet had a single person sign up to an event through Facebook and user participation through discussions is a bit Doug enjoying his shiny new lacking. This is probably a function of only having 146 people and the type of semi-intelligent personal handupdates made. We’ll see what we can do about this as our site enters its second held communication device. year. I also mentioned that we have a Twitter account. This is another social media tool that has potential. At the moment we’ve only used it to advertise our workshop and events that have been posted on our other social media sites. It can have more utility than that, but we’ve not expanded our use of it yet. Page 9 The Rimrock Report Chris’ Hot Topic of Range …..continued Though I suppose I should admit to participating in some scheduled group chats. Those were very fast paced and condensing thoughts into 140 characters can be difficult; but they can be fun. Overall I think that our grand experiment worked. I feel that the website and Facebook are a success and I think that we can expand on Facebook, Twitter, and YouTube as this next year moves on. We’ll still maintain Google+, but only because it can be easily lumped with the other social media sites when scheduling posts. The question now is, are we satisfied or do we want to expand? We’ve limited ourselves to these social media outWho needs talking when you have the lets, but there are many others to choose convenience of tweeting at your fingertips! from. Should we now start up LinkedIn? Perhaps Instagram, Pinterest, FourSquare, Scoop.it, or Mixi? And then there’s this societal shift as kids move away from Facebook because “Facebook is what my mom does.” So to stay ahead of the game we might need to open many more accounts. I’ll get Dr. Doug Tolleson on top of all that, he seems to really like this sort of thing. Social media in the field? #LOL Additional reading: Rhoades, E., & Aue, K. (2010). Social agriculture: Adoption of social media by agricultural editors and broadcasters. Proc. 107th Annu. Mtg. Of Southern Association of Agricultural Scientists, Orlando, Florida, 7-9. Page 10 Volume 7, Issue 2 Chris’ Hot Topic of Range …..continued The most popular Facebook post of 2013! Page 11 The Rimrock Report Better Photos-Better Rangelands Workshop Page 12 The Rimrock Report Better Photos-Better Rangelands Workshop...continued Page 13 The Rimrock Report Better Photos-Better Rangelands Workshop...continued Page 14 The Rimrock Report Better Photos-Better Rangelands Workshop...continued Page 15 The view from the Rim I thought it might be time for a few more Tolleson-isms, but without interpretations. I think these are pretty self-explanatory and y’all are much more advanced now. That’s about as country as a tow truck with a flat. That makes about as much sense as an udder on a bull. If you go hunting for my faults, you won’t need a very good dog. The University of Arizona School of Natural Resources and the Environment V Bar V Ranch 2830 N. Commonwealth Drive Suite 103 Camp Verde, AZ 86322 Phone: 928-554-8991 Fax: 928-554-8996 Cell: 928-821-3222 E-mail: dougt@cals.arizona.edu Web: http://cals.arizona.edu/aes/vbarv/ Note: Please email me if you would like to be added to the “mailing” list for this newsletter. Just me talking... It rained just before Christmas and I was beginning to wonder if we were going to make it to Easter before we got wet again around here. But we did get some nice rain, generally about an inch, the first of March. We have had some mild temps since then without too much wind but I can’t say I have been out on the range enough to tell if that last rain actually did a lot of good. I’ll bet it did though and we will always take it. I will never forget my Grandpa Tolleson saying “Boy, don’t ever cuss a rain...” The SRM meeting in Orlando was good but the attendance was down. Among other things, the agencies did not send many of their people this year. The national BOD is working on overcoming that situation. I did get to see quite a bit of Florida on that trip. The Native American Range Forum group traveled down to Brighton to visit the Seminole ranches there. Saw some good county and good cattle, talked to some knowledgeable cattlemen and women. I also had the opportunity to go up to the Jacksonville area and visit Iric Burden at White Oak Conservation and speak to their staff about grazing animal nutritional monitoring. Great place. It is not often you get to spend time with friends, scratch rhinos and okapis and play with cheetahs. Our AZ SRM Winter meeting was another good time back in January. And the 101 workshop the day before had a good lineup of speakers and was well attended. The Better PhotosBetter Rangelands workshop this summer after the Navajo County Extension/AZ SRM meeting should be fantastic. Learning photography techniques from Bruce Taubert and Jeff Kida with AZ Highways will be a unique opportunity. We actually have gotten out of the office a bit lately. We went up and looked over the range conditions on Glen Reeds place near Williams and helped scout out some key areas north of Cave Creek. There have been some interesting range oriented focus groups in the state this spring, looking at social media, range education, etc... now if I can just get a Morse code app for my phone, I will be in business. Till next time, Dash-Dot-Dot Dash-Dash-Dash Dot-Dot-Dash Dash-Dash-Dot Page 16