For Release: 23 February 2015
Chevrolet Trailblazer a new favourite SUV in Zimbabwe
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Chevrolet Trailblazer sales in Zimbabwe grow by 25%
Trailblazer market share tops 31% in 2014
23 FEBRUARY 2015 – The Chevrolet Trailblazer has emerged as Zimbabwe’s
favourite medium-sized SUV, following a bumper year for General Motors vehicles
in Zimbabwe in 2014, where GM saw a market share overall of 19.8%.
“Trailblazer sales increased by 25% last year, compared to 2013,” comments
General Motors South Africa’s Vice President of Vehicle Sales, Service and
Marketing, Brian Olson. “The medium SUV segment Trailblazer share is now sitting
at 31% - an increase of 13% compared to that of 2013. This exponential growth
can largely be factored down to having the right product for the market, retailed
through our dedicated Autoworld dealer partners who are committed to provide
customers with outstanding customer service.
“The Chevrolet Trailblazer, which was originally introduced to Zimbabwe in 2012, is
an affordable, ultimately-capable medium-sized SUV with leading off-road and
towing capabilities with premium ride and handling dynamics.”
To meet the varying needs of customers, the Trailblazer is available in a choice of
petrol and class leading turbocharged diesel engines in two- or four-wheel drive and
a generous ground clearance of up to 230 mm to tackle the varying terrain
conditions.
Alloy wheels and colour coding ensure exterior remains classy while the
sophisticated interior of the Trailblazer features the new-age Chevrolet Mylink
Infotainment System, bringing smartphone technology to your Trailblazer. Superior
third row of seating doubled up with air conditioning for all seven occupants allows
for comfort in the cabin on those long trips.
Feature highlights across the range also benefit from cruise control, multi-function
leather steering, all round electric windows, eleven cup holders and four power
sockets for passenger peace of mind.
Naturally, safety equipment matches the high specification levels, with Trailblazer
featuring ABS with EBD, PBA (Panic Brake Assist), HBFA (Hydraulic Brake Fade
Assist), a limited slip differential, six airbags including two additional side airbags,
ISOFIX child seat anchors, a collapsible steering column and remote central locking
with auto-locking doors.
Range-topping LTZ models benefit from the addition of ESC (Electronic Stability
Control) and TCS (Traction Control System), HDC (Hill Descent Control), TSC
(Trailer Sway Control) and EDC (Engine Drag Control), the LTZ automatic models
also featuring HSA (Hill Start Assistance).
All Chevrolet Trailblazer models are sold as standard with a 3-year/ 100 000 km
warranty.
Ends
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30
countries, and the company has leadership positions in the world's largest and fastestgrowing automotive markets. GM, its subsidiaries and joint venture entities sell vehicles
under the Chevrolet, Cadillac, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall and
Wuling brands. More information on the company and its subsidiaries, including OnStar, a
global leader in vehicle safety, security and information services, can be found at
http://www.gm.com
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CONTACT:
Nandi N. Matomela
Sub-Saharan Communications Co-ordinator
General Motors Africa
+27 41 403 9215 (tel)
+27 83 929 8785 (mobile)
Email: nandi.matomela@gm.com
Website: www.gmsa.com