ISYS1051 BUSINESS ANALYSIS Business Systems Modeling Margaret Cybulski Class: Wednesday 13.30 – 15.30 Annie Tran s3285585 8/17/2011 RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Contents Introduction..................................................................................................................................................................................................................................... 2 Company Overview ................................................................................................................................................................................................................... 2 Core Processes ......................................................................................................................................................................................................................... 2 Formal System Model ................................................................................................................................................................................................................... 3 Use Case ........................................................................................................................................................................................................................................ 4 Extended Use Cases .................................................................................................................................................................................................................... 5 1. Customer Online Purchase.............................................................................................................................................................................................. 5 2. Website Maintenance ....................................................................................................................................................................................................... 6 3. Inventory Management ..................................................................................................................................................................................................... 7 Data Flow Diagrams (DFD) ......................................................................................................................................................................................................... 8 Context Diagram........................................................................................................................................................................................................................ 8 Level 0......................................................................................................................................................................................................................................... 9 Level 1: Customer Ordering .................................................................................................................................................................................................. 10 Level 1: Website Maintenance .............................................................................................................................................................................................. 11 Level 1: Inventory Management............................................................................................................................................................................................ 12 Conclusion .................................................................................................................................................................................................................................... 13 Recommendations .................................................................................................................................................................................................................. 13 Appendix ....................................................................................................................................................................................................................................... 14 1 RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Introduction Company Overview This report focuses on a small clothing business. It is a walk-in and online based business called Polka Boutique. It began as an online store in 2005 and later expanded into a walk-in store in 2009. It is currently located in Moonee Ponds, Melbourne. Polka Boutique has since established a well organised system of managing the business. Polka Boutique specialise in selling women’s clothing to customers between the ages of 18 and above. Along with clothing they also offer customers a wide range of beautiful accessories such as belts, gloves, handbags, jewellery and limited range of fashionable shoes. Core Processes This report will analyse and concentrate on the online aspect of the business processes and procedures. This will include managing the company website, inventory management, and the process of customer purchasing products. These three systems analysed are essential to Polka Boutique. Without management of the website, potential customers would not be able to browse and view the business’s latest promotions, sales and products. Without customers there would be no business to run and no revenue. And inventory management is significant to the business because without it, the Polka Boutique may lose potential customers to competitors as they do not have adequate supplies to meet demands of customers and the market. Analysis was conducted using formal system model, use cases and DFD, which is shown in this report. 2 RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Formal System Model Input · Customers · Employees · Inventory Annie Tran Environment · Suppliers · Customers Resources · Competitors · Staff skills · Market trends · Land · Inventory Influence Decision making Operational · Receive orders · Checking inventory · Checking credit card details · Organising shipment · Receive returns · Organising refunds · Updating website Provides revenue Other subsystem · Ordering inventory · Launching new products · Appoint new manager · Launching new designs Performance monitoring Feedbacks · · Promotional management Website management Provides information 3 · Studying customers feedback · Comparing sales with competitors · Comparing revenue with competitors · Monitor staff turnover · Studying staff performance · Monitor suppliers Reports performance Output · Shipped product · Satisfied customers · Good services RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Check inventory Use Case Login/ Register Manage Refunds View items Select colour Bank Add item to wishlist Organising new products Select quantity Add item to bag Verify details Select size Check out items Order inventory Organising promotions Manager Customer Suppliers Paying for items Submit order Update/ Manage website Credit card/Pay Pal Services Log out/ Continue shopping Delivery product/ collect returns Sign In Process order Courier Ship order Sales Staff Process returns 4 Maintain catalogue RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Extended Use Cases 1. Customer Online Purchase 5 Annie Tran RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis 2. Website Maintenance 6 Annie Tran RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis 3. Inventory Management 7 Annie Tran RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Data Flow Diagrams (DFD) Invoice Context Diagram Customer Customer order & payment 0 Credit card confirmation request Bank Sales Staff Order Polka Boutique Delivery Courier Inventory & website management Credit card approval Stock & inventory Manager Suppliers 8 RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Customer (1) Annie Tran Customer browse Level 0 1.0 Item price Shopping Bag Item information Place Order Item Availability Clothing Inventory (1) Credit card details 2.0 Receipt Credit Card details Process Payment Order Details Detail verifications Bank Product Sale Staff (1) Couriers Product Shipment 3.0 Deliver Order Inventory Product Updates retrieval Product Customer (2) 4.0 Clothing Inventory (2) Manage Inventory Required inventory Suppliers Inventory Data Sale Staff (2) Manager Inventory reports 5.0 Ideas, products, designs, news, sales Weekly Newsletter & Promotions Manage Website Weekly Newsletter & Promotions 6.0 Product returns Refunds Manage Returns & Refunds 9 Product refund Product return Customer (3) RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Level 1: Customer Ordering Customer browse 1.1 Receive customer clothing preference 1.2 Customer browse 1.3 Display clothing range Customer browse Browse Catalogue Customer browse 1.4 Item availability Item Information View Item Item 1.5 Select Size & Colour Item 1.7 Add Item to Wishlist 1.8 1.6 Item Item Select Quantity 10 Add Item to Cart 1.9 Cart Submission Item Price Check Out Cart RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Level 1: Website Maintenance Ideas, products, designs, news, sales 5.1 Log-In by Manager Ideas, products, designs, news, sales 5.3 5.2 Ideas, products, designs, news, sales Update Website Information and Data Remove old content Ideas, products, designs, news, sales 5.4 Add New Content Ideas, products, designs, news, sales 5.6 5.5 Confirm Updates/ Changes Ideas, products, designs, news, sales 11 Notify Staff & Customers of Changes Via e-Mail Weekly Newsletter & Promotions RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Level 1: Inventory Management Inventory data 4.1 Calculate Amount of Goods Sold 4.2 Inventory data Generate Inventory Report Inventory report Inventory report 4.3 4.4 Generate List of Required Inventory Amount Inventory report Contact Suppliers Inventory report 4.5 Order Required Inventory 12 Required inventory RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Conclusion Polka Boutique has a well-functioning and organised method of managing and administering the business. It’s a small store, owned by a single owner and has very few employees. There are not many complicated task that requires the manager or the sales staff to perform. Products and items get from point A to point B without any trouble. Suppliers are very reliable and there have been no delays with suppliers in the past. Recommendations Recommendation to improve the business performance may include the following: 1. Promote or hire staff to manage online business: appoint one or two staff to manage online orders, returns and refunds. This can ease the workload of sales assistance and reduce their stress of managing the store and online orders. Also with a staff member, whose role is to manage online orders, these orders can be processed immediately as their main duty is to monitor these orders. Whereas the sales staff that Polka Boutique have currently are often preoccupied with looking after the store and don’t processes these orders till end of the day. 2. Hire third party to manage website and promote business: Manager should be working together with a third party to manage and update the company’s site. The third party should possess marketing and publishing skills and background. Having a professional do the task often means the job will be completed at a higher standard because they have the knowledge and skills relating to website and how to sell a business and products. It may be more expensive, but in long terms, it may provide higher revenue and attract more customers. 3. Develop an electronic method of inventory control: Instead of relying of staff to provide data in order to produce inventory reports, hire someone to deliver an electronic system keep track of products sold. This will save both sales staff and the manager’s time. More important task and jobs could be completed with this time. 13 RMIT University School of Business IT & Logistics - ISYS1051 Business Analysis Annie Tran Appendix Several activities were performed when analysing Polka Boutique. These activities include drafting a set of questions for the manager to answer, organising a date to have an interview with the store manager, conducting the interview, drafting the FSM, use case, extended use case and data flow diagram. Throughout this assignment there was only one problem that I encountered. This was a minor problem that I confronted with in the early stages of the assignment. The issue was that I had supplied more processes and provided too much depth in level 0 than there is supposed to be in this level. I realised that these extra information is more suitable for level 1. This was a very simply problem that was easily solved by moving the extra processes I have presented in level 0 into level 1, and deleted them from level 0. Other than this minor problem, there were no problems encountered as the manager was able to provide an very in depth view of the business procedures and operations. On top of the, the manager was generous enough to provide hard copy documents of the company’s daily operational processes and the job duties of each employee. This assignment was quite challenging for me as I have never worked with Microsoft Visio prior to this course. I struggled to grasp how the program operates. Also prior to Business Analysis, I have never seen or heard of what DFD, FSM and Use Case and being presented with so many new terminologies and diagrams, it was hard to distinguish them from each other. However I overcame this problem by revisiting the lecture slides and practising drawing the diagrams in the tutorial class. This assignment has allowed me to explore and experiment with Visio and many diagrams. 14