Micromax introduces its first Octa-Core processor smartphone – Canvas
Knight A350; CAN be furiously fast!
- First Micromax Mobile to be exclusively sold on www.micromaxinfo.com only
- Powered by a MediaTek 2GHz Tru Octa-Core MT6592T processor; promises multi-tasking efficiency
- Equipped with a SHARP full HD screen, 16 MP Rear Camera and Yamaha music amplifier
Key features of Canvas Knight
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MediaTek 2GHz Tru Octa-Core
MT6592T processor
12.7 cm (5”) SHARP FHD IPS display
1920*1080 443ppi resolution
16MP Rear camera with OmniVision
CameraChip sensor and M8 Largan
Lens with voice command & 8MP
Front Camera
Android 4.2.2 Jelly Bean
Camerazzi Camera Feature
Yamaha Music Amplifier
2350 mAh battery
32GB Internal Memory
Full HD 1080p video recording &
playback
Smart Gestures - Proximity Answer
Phone, Upside Silent, Upside Speaker
and Proximity Dial Phone
Available in Black, Black & Gold and
White & Gold
BBM, Hike, GetIt, Truecaller, Spuul,
Kingsoft Office Suite, Opera Mini,
M!Live, M!Vault, M!Security, Games
– RealSteel WRB, Where’s My Perry
and Where’s My Water
New Delhi, 05 March, 2014: In pursuit to strengthen its
leadership in the Indian Smartphone Market,
Micromax,
India’s
2nd
Largest
Smartphone
Manufacturer and World’s 11th Largest Mobile
Manufacturer, today announced the launch of its first
Octa-Core Smartphone - Canvas Knight A350. The new
smartphone sports a full aluminium body casing adding
style, oomph and sturdiness.
Designed for the discerning consumers seeking a
combination of innovation, style and efficiency, the
Canvas Knight boasts of a MediaTek 2GHz Tru OctaCore MT6592T processor packed with a 2GB RAM,
promising exceptionally fast performance, smoother
transitions and a smooth interface. Exemplifying
excellent graphic quality, the smartphone sports a 12.7
cm (5”) SHARP FHD IPS display that offers dynamic
contrast and color clarity adding more life and vibrancy
to the viewing experience. With a 16MP Rear Camera
paired with OmniVision’s CameraChip sensor and a new
generation M8 Largan Lens, users can record videos
with a resolution of 1920*1080 at a speed of 30 frames
per second. The rear camera comes with voice
command capabilities wherein all a user needs to do is
say ‘Cheese’ or ‘Capture’ to click images while on-themove. It also delivers a full HD 1080p video recording
and playback functionalities.
The OmniVision CameraChip sensors are capable of
capturing high resolution images in rapid succession, fulfilling image processing functions, image
size, frame rate, exposure, gain, cropping and orientation are programmable through the Serial
Camera Control Bus (SCCB). The Canvas Knight comes with the unique ‘Camerazzi’ camera feature
which offers a host of innovative functions including 360 Degree Panorama, Cinemagraph and Object
Eraser.
Commenting on the launch, Mr. Rahul Sharma, Co-Founder, Micromax said, “At Micromax, we
have always believed that real innovations are a direct result of the consumers’ needs, and customer
centricity has to be at the core of developing products. Canvas Knight is another milestone for
Micromax to bring the best combination of technology, style and affordability for the masses.” He
further added, “With the launch of Canvas Knight, our first Octa-Core smartphone, we have yet
again raised the bar of affordable innovation in the country”.
Canvas Knight A350 also comes with a Yamaha Amplifier for the music lovers promising great audio
output delivering a cinematic entertainment experience. Power packed with 2350 mAh battery, and
equipped with 32GB of internal storage, users need not worry about storing their favorite music,
images, videos etc. Running on Android 4.2.2 Jelly Bean, users get access to unlimited applications
which can be downloaded via the pre-loaded Google Play Store. The phone also packs in smart
gestures that give users an array of features like, ‘Proximity Answer Phone, Upside Silent, Upside
Speaker and Proximity Dial Phone’ for hassle free functioning.
Speaking on the launch, Dr. Finbarr Moynihan, General Manager – International Sales & Marketing,
MediaTek Inc., said, “The MT6592T enables consumers to experience premium gaming performance
and enhanced web browsing. With MediaTek’s Tru Octa-Core MT6592T, users can enjoy heavy web
downloading, hardcore gaming, high-quality premium video viewing or other types of rigorous
multitasking without experiencing lag times or excessive battery consumption. The MT6592T
supports up to 16MP camera and ARM Mali450 GPU, designed to deliver superior gaming
experience. We are delighted that our partnership with Micromax continues to deliver innovative
mobile consumer products, extending our commitment to make the best of global technology
available to the Indian market.”
This phone packs lot of fun and new applications like BBM & Hike for instant messaging, Spuul to
watch free movies & TV Shows, Kingsoft Office Suite to read, write and edit documents on-the-go,
M!Security for anti-theft and anti-virus protection, M!Live portal to download unlimited games,
videos, wallpapers & music, Opera Mini browser for optimal net surfing, Truecaller, GetIt, M!Vault
and pre-loaded games like RealSteel WRB, Where’s My Perry and Where’s My Water for the
gaming enthusiasts. The phone supports Bluetooth v4.0 and Wi-Fi, ensuring full time connectivity for
the social media buffs.
Priced at Rs. 19,999/- Canvas Knight would be exclusively retailed from www.micromaxinfo.com from
05th March 2014 in 3 attractive colors – Black, White& Gold and Black & Gold.
You can also connect with us at – f - Micromax or @Micromax_Mobile
About Micromax
Micromax Informatics Limited is one of the leading consumer electronics company in India and
the 11th largest mobile phone player in the world. Over the past decade, Micromax has pioneered
the democratization of technology in India by offering affordable innovations through their
product offerings and removing barriers for large scale adoption of advanced technologies.
Micromax is currently the 2nd largest smartphone company in India with a market share of 17.1
percent in Q3 of 2013. The brand’s product portfolio embraces more than 60 models today,
ranging from feature rich, dual – SIM phones, 3G Android smartphones, tablets, LED televisions
and data cards. The company also has many firsts to its credit when it comes to the mobile
devices market including Canvas LapTab – the world’s first dual boot tablet powered by Intel,
launched on the 6th of January 2014 at CES in Vegas (Consumer Electronic Show), the first quadcore budget smartphone, the 30-day battery backup, dual SIM phones, QWERTY keypads,
universal remote control mobile phones etc. The company has sales presence spread across
Russia and SAARC markets.