Gareth Johns
IT Skills Development Advisor
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Course Aim
Use Qualtrics software to create and distribute surveys that effectively capture the data you require.
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Survey
“A systematic collection and analysis of data relating to the attitudes, living conditions, opinions, etc. of a population”
Oxford English Dictionary
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Survey vs Questionnaire
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Qualtrics
Open your email to complete survey: staffemail.cardiffmet.ac.uk
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By the end of this session you should be able to:
• Plan the design and structure of a survey to capture data in a coherent way.
• Use Qualtrics to create a range of question types, including: Multiple Choice, Text Entry, Matrices, Rank
Order and Sliders.
• Utilise survey logic to adjust survey flow, based on previous responses.
• Customise the Look & Feel of a survey.
• Distribute the survey in a range of ways, including anonymous distribution, email “panels” and through social media.
• Adhere to good survey design practices to gather the data you require, effectively.
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A Likert scale can be used to measure behaviour and
(especially) attitude.
Comprised of several Likert items; statements that respondents evaluate and respond to – typically by agreeing or disagreeing.
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You should now be able to:
• Plan the design and structure of a survey to capture data in a coherent way.
• Use Qualtrics to create a range of question types, including: Multiple Choice, Text Entry, Matrices, Rank
Order and Sliders.
• Utilise survey logic to adjust survey flow, based on previous responses.
• Customise the Look & Feel of a survey.
• Distribute the survey in a range of ways, including anonymous distribution, email “panels” and through social media.
• Adhere to good survey design practices to gather the data you require, effectively.
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Your feedback is valuable to us.
Please help us to improve the relevance, content and delivery of our IT Training courses by completing a brief questionnaire.
Please check your emails for survey link
Thank you for attending
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E-learning
• Learn Qualtrics in 5 Steps – Qualtrics Online Training: http://www.qualtrics.com/university/researchsuite/misc-pages/misc/learnqualtrics-in-5-steps/
• Qualtrics eBooks http://www.qualtrics.com/university/researchsuite/research-resources/otherresources/ebook-downloads/
• Questionnaire Design for Social Surveys – Coursera.com – available until 31 st
March
Books
• Blair, J., Czaja, R., Blair, E. (2014) Designing Surveys: A Guide to Decisions and
Procedures. London: Sage Publications.
• Oppenheim, A. (1992) Questionnaire Design, Interviewing and Attitude
Measurement. New edition. New York: Cassell
• Brace, I. (2008) Questionnaire design: how to plan, structure and write survey
material for effective market research. Kogan Page: London.
• Visser, P., Krosnick, J., Lavrakas, P. (2000). ‘Survey research’ in Reis, H. ; Judd, C.
(eds) Handbook of research methods in social and personality psychology. , (pp.
223-252). Cambridge University Press New York
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Session hand outs and other resources available at: tsr.cardiffmet.ac.uk/Learning/Help/Training/
Upcoming training sessions:
• New Summer Term schedule – Easter Break
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training@cardiffmet.ac.uk
029 2041 7000
Visit an IT Advisor in the
Learning Centres
7000
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