Average consumption (liter 100% alcohol) among boys and girls in grade 9 (app. age 15). 1989-2010 Boys Girls 6 5 4 3 b 2 1 0 1989 1991 1993 1995 1997 1999 2001 2003 2005 2007 2009 www.can .se Becoming adult in an alcohol culture: A mixed method study of prevention discourses, alcohol consumption and ascribed meanings of alcohol and intoxication among adolescents Presentation at the Nordic Alcohol and Drug Researchers’ Assembly, the MischMasch network, Reykjavik, Iceland, on the 23-25th of August, 2010 Josefin Bernhardson & Johan Svensson Centre for Social Research on Alcohol and Drugs (SoRAD) Contact: josefin.bernhardson@sorad.su.se or johan.svensson@sorad.su.se Aim - Investigate teenage drinking in relation to common assumptions and messages about teenage drinking, e.g., in prevention programs directed towards adolescents - Combine survey data with data from focus group interviews - Focus on the concept “peer pressure” Data and methods 1 Quantitative data Child- level of living survey conducted in 2000, n= 1,304, age 10-18 (resp. rate 85.3%). In this study age 14-18 n=703 Alcohol measurement: one question on alcohol, frequency of consumption during the last 6 months. Data and methods 2 Qualitative Focus groups interviews with girls age 15, nine groups (n=56) - Thematic analysis - Self reflexivity and memory work Peer pressure? Preliminary results/analysis Quantitative material Table 1. Sociability and proportion of girls and boys reporting regular consumption %. Indicators of sociability Number of friends High (three or more) Low (less than three) Popularity among class peers More popular As popular as others Less popular Regular consumption % (Some time a month or more frequent) Girls Boys Total * * ns 43.4 45.1 41.8 34.7 31.2 39.5 * 46.9 38.0 33.3 *** 55.4 32.4 28.6 ns 38.5 43.3 40.0 Unpopular among class peers (no one wants to be with you) Non- popular Non non-popular ns Ns ns 38.5 41.5 39.6 40.9 37.7 42.0 Having a boyfriend or girlfriend Yes No *** 59.5 35.2 *** 59.6 33.7 *** 59.4 36.6 Statistical significance test Chi-square, ns=not significant, *=p<0.05, **=p<0.01, ***=p<0.001 Preliminary results/analysis Qualitative material Themes from the interviews: -Teenage drinking vs. adult drinking: - Having fun: Friends, sex and intimate relations - The “other” sex: Nice girls and stupid boys. Peer pressure? Discussions • Do you thing peer pressure is a useful concept to analyze? • In what ways can our mixed method approach / combination of methods be productive and in what ways can it be problematic? Regarding e.g., epistemological differences, writings traditions, focuses, skills, etc? • Are there practical aspects to consider that might hinder work with a mixed method procedure? More time consuming, more data to handle and analyse, more knowledge/methodological skills required from the researcher?