• Protection: helmet, shoes, coat, sunglasses
• Modesty: bathing suit, bath robe, pajamas, turtleneck
• Decoration: jewelry, gown, scarf
• Identification: uniform, costume, work badge
• Status: crown, banner, expensive jewelry

• No education required
• Sorting, folding, displaying garments
• Assisting customers
• Cash register work

• 2-4 years college or training
• Drawing clothing designs
• Draping fabric
• Meeting with clients/companies

• 2-4 years college/training
• Promoting clothing
• Selling clothing
• Studying consumer habits
• Pricing/ordering clothing

• What a person looks like tells a lot about that person
• Clothing styles can show personality, style, and interests

• Feminine
• Detailed
• Light colors
• Ruffles
• Delicate design

• Sporty
• Simple
• Masculine
• Bold colors
• Bold designs

• Accessories show personality
• Tips:
– Keep them simple
– Coordinate them
– Use them for self-expression

• 1920’s woman
– Liked to party and dance
– Had short hairstyle
– Wore shorter dresses/skirts

• Fashion style popular after World War II
• Designer Christian Dior
• Sophisticated
• Feminine

• Term used to describe a young subculture of people during the 1960’s
• They influenced fashion and music popular during the time period

• Style of clothing design popular in the
1960’s-1970’s

Time Period
1910’s
1920’s
1930’s
1940’s
Important Events Influential People Famous Designers
Culture (music, movies, entertainment)
Clothing Styles
Accessories (hair, makeup, hats)
1912-Titanic sank
Radio is invented
Telephone switchboard
J.W. Judson invents zipper
Jazz Age
Prohibition
Stock market crash
Babe Ruth
Teddy Roosevelt
Howard Taft
“Gibson Girl”
Clara Bow
Al Capone
President
Harding
“Flapper”
Elizabeth Arden
Levi Strauss
Harold C. Fox
Lucile Paquin
Coco Chanel
Valentina
Great Depression Duke Ellington
Ella Fitzgerald
Louis Armstrong
Greta Garbo
Shiarapelli
“Happy Feet”
“Cinderella”
First American football game
Jazz
Blues
Charleston
“Diary of the
Lost Girl”
“Gone with the
Wind”
Jessie James
Jazz, blues, country music
Fabric shortage
WWII
Lauren Bacall Christian Dior
“New Look”
Rations on supplies and goods
Puffy skirts
Corsets
Bustled skirts
Layers
Pleated skirts
Smooth designs
Shorter loose fitting clothing
Wrap dresses
Simple designs
Boring colors
Few fabric colors
Wool fabric
Suits for men and women
Large waves
Big hats
Pearl strands
Hats/head ornaments
Short hair
Long wavy hair
No bangs
Nylons
Leg makeup
Hair in bandanas or wraps
1950’s
TV!
WWII is over
Leisure time
Marilyn Monroe
Audry Hepburn
Elizabeth Taylor
Elvis
Este Lauder
Balenciaga
Color films
“Twist Again”
Wide skirts
Sweater sets
Dark denim
Collared shirts
Beehive
Pearls

Time Period
1960’s
1970’s
1980’s
1990’s
Important Events
Woodstock
Vietnam War begins
Death of MLK
Vietnam War ends
Watergate scandal
First spacecraft to
Mars
Iran-Iraq War
Challenger space shuttle explodes
Gulf War
First sheep cloned
Influential People Famous Designers
Beatles
“Hippie”
Twiggy
Jimmy Hendrix
Jacqueline
Kennedy
The Supremes
Farrah Faucet
Aretha Franklin
Isley Brothers
Pucci
Yves Saint
Laurent
Mary Quant
Perry Ellis
Anne Klein
Bill Blass
Culture (Music, movies, entertainment)
“Yellow
Submarine”
“Love-Me-Do”
“Sound of
Music”
“Godfather”
The
Temptations
Disco
“Star Wars”
Princess Diana
Madonna
Michael
Jackson
Britney Spears
Spice Girls
Backstreet
Boys
Donna Karan
Ralph Lauren
Valentino
Calvin Klein
Prada
Gucci
Guess
Dynasty
“Friends”
“Austin
Powers”
Clothing Styles
Colorful
Platform shoes
Tie dye
Mini dress
“Ethnic Look”
Bell bottoms
Polyester
Jumpsuits
Jeans and tshirts for girls and guys
Exercise clothes
Shoulder pads
Bright colors
Business suits
Grunge
Comfortable
Jeans and tshirts for girls and guys
Bib overalls
Flannel
Accessories (hair, makeup, hats)
Long and short hair styles
Fake hair
Platform shoes
Long straight hair
Teased hair
Headbands, leg warmers, and leotards/legging s
Tatoos

yellow
red blue orange green violet

Warm colors
Excitement
Attraction
Energetic
Relaxation
Calmness
Soothing
Cool colors

• A one color plan
– Example: light yellow, dark yellow, med.
Yellow

• Three colors next to one another on the wheel
– Example: red, redorange, orange

• Colors opposite on the color wheel
– Example: red and green OR violet and yellow

• A color and the colors next to it’s opposite
– Example: red-orange, green and blue

• Any neutral color combined (gray, brown, white, black, tan, khaki, denim, etc.) with a single color
– Example: red and black

• Three colors equal distance apart on the color wheel
– Example: red, blue, yellow

– WARM
• Spring
• Autumn
– COOL
• Summer
• Winter

• Black

• Makes a person appear taller and slimmer

• Brown, black, kahki, tan, grey, white, denim

• Horizontal – widen body
• Vertical – add height
• Diagonal – add excitement
• Curved – create softness

• Bell – wide at opening
• Tubular – tall and narrow shape
• Full - oversized
• Natural – follows natural shape

• Nubby – makes body appear larger
• Shiny – makes body appear larger
• Dull – creates no illusion
• Crisp – hides imperfections, creates clean lines

• Stripes, repeating pattern

• Fading fabric coloring
• Ex. – fading dress

• Design coming off of a central point
• Ex. - tie dye

• Symmetrical – same on both sides
• Asymetrical – different on both sides

• Focal point or item that draws your eye

• ½ and ½ - divides the body in half making the person appear shorter and wider
• 2/3 and 1/3 – makes one part of the outfit appear taller and longer

• When an outfit uses good elements and principles of design
– Color
– Line
– Proportion
– Balance
– Emphasis
– Etc.

• Manufactured – fiber is made in a factory with factory-produced materials
• Natural – fiber is made of a natural product and comes from either a plant or an animal

• Natural fiber
• Comes from cotton plant
• Used in t-shirts, denim jeans and casual clothes
• Wrinkles easily and absorbs moisture

• Natural fiber
• Shaven off of a sheep
• Used for sweaters, mittens, suits
• Itchy and warm

• Natural fiber
• Comes from the silk worm
• Used for dresses, blouses, and scarves
• Wrinkles easily, expensive, soft and light

• Manufactured fiber
• Used in jackets and workout clothing
• Elastic, light, dries quickly
• Can be water-resistant

• Manufactured fiber
• Stretchy, does not wrinkle, hot, does not fade
• Pants, shirts, jackets, jerseys