Unit 2: Political Culture, Socialization, Beliefs, Measures and Behaviors (whew!) AP Government and Politics Questions to Consider: What distinctive set of beliefs is fundamental to how most Americans, past and present, think about politics and government? What are the sources of American political culture? How do these change as we age? What is public opinion, and how is it measured? What role do the media play in shaping public opinion? What effect do they have on individual political beliefs and voting behavior? What is political ideology, and to what extent are ideological differences reflected in political behavior? What are the various ideologies to which people belong? Who votes, who doesn’t, and why? (this is a big question, containing much of the chapter) How can we improve voter turnout in the United States? Political culture Social conservative “Gender gap” Political Ideology 4-quadrant spectrum Conservative Liberal Moderate Statist Politics Libertarian Terms to Know: Public Opinion Public opinion polls Straw poll Sample Push polls Population Random sampling Stratified sampling Tracking polls Exit polls Margin of error Political socialization Conventional Participation Unconventional participation Electorate Voting-age population Split-ticket voting Retrospective judgment Prospective judgment Turnout HAVA