AARON P. GARY
aaronpgary@gmail.com | 646-648-1757
19 Sherwood Road, Springfield, NJ 07081
EXECUTIVE SUMMARY
PRODUCT MANAGEMENT, B2B CHANNELS, & CLIENT RELATIONS
Strategic and results-driven Product Management Professional with extensive experience identifying opportunities to capture
new business, increase market-share presence, and foster strategic relationships in order to drive revenue growth across largescale environments. Proven track record of identifying both consumer and market trends within critical and emerging markets.
Leverages creative-services and advertising expertise to design brand-focused approaches to conceptualizing and deploying key
marketing strategies. Committed strategist with sterling history of highly successful and consultative knowledge-sharing and
business-development practices across multiple corporate arenas. Skilled communicator adept at building partnerships with
prospective and established channels while leading cross-functional design and creative teams to successful operations.
Areas of Expertise
Product Management – Strategic Marketing – Audience Engagement – Client Relationship Management – New Business Development
Market Insight & Analysis – Executive Presentations – Revenue Growth – Marketing Collateral – Content Management
PROFESSIONAL EXPERIENCE
TIME INC. – NEW YORK, NY
1999-Present
MULTINATIONAL MEDIA CORPORATION.
DIRECTOR, DIGITAL OPERATIONS, TIME INC NEWS GROUP-TIME, INC. (2014-PRESENT)
Given the additional responsibility of being the operational director of the TIME.com, Fortune.com, Money.com, TimeForKids.com
and SIKids.com websites. Managing a team of 15 made up of onshore and offshore developers, project managers and quality
assurance engineers to maintain the websites and add new functionality.
 Launched the redesigned TIME.com website, a fully responsive news website that is currently doing over 2 million unique
users a day.
 Migrated Fortune.com and Money.com off a legacy CMS platform into a fully supported Wordpress CMS hosted at Automattic.
ASSOCIATE DIRECTOR, ADVANCED WEBSITE AND APPLICATION DEVELOPMENT-TIME, INC. (2011-2014)
Promoted through a series of roles with increased responsibilities to function as Technology Product Manager for 45 B2B
websites and 8 Mobile platforms. Deliver expertise for construction of websites from concept to launch. Spearhead three onsite
and six offshore professionals consisting of two managers.
 Innovated and implemented company’s first HTML5 application also known as Fortune 500+ attaining 3K subscribers thus far
and enhancing services given to paid subscribers.
 Honored with 2011 AdAge Media Vanguard Award for outstanding production of single-purpose business application
available via desktop and iPad browsers.
 Championed transformation of Sports Illustrated mobile website by modernizing infrastructure leading to doubling of traffic
within three months and significant retention of overall costs.
 Directly accountable for delivering 24/7 support to guarantee streamlined operations at all times and alignment with
corporate expectations and requirements.
SENIOR MANAGER, B2B AND MOBILE WEBSITES (2009-2011)
Tapped to forge and manage consultant partnerships and four key vendor relationships directing design, development, and site
hosting throughout each project lifecycle. Interfaced with offshore team members for all in-house production requirements.
Facilitated security reviews and analysis for external-facing platforms. Accurately represented company on mitigation of
technical mobile web issues.
 Conceptualized redesign of all 45 B2B websites and 8 mobile websites including Time, Inc., Direct 2 Time, Time Axcess,
Fortune Conferences, People, My Recipes, and Time Warner by developing design guidelines for all sites rapidly becoming best
practice and standard procedure for long-term maintenance.
DEPARTMENTAL SYSTEM DEVELOPMENT MANAGER (2005-2009)
Spearheaded 12-15 concurrent projects leveraging knowledge of Agile Project Management methodologies. Led seven developers
and two analysts throughout all projects. Mentored and coached all project team members ensuring career growth and
performance development. Collaborated with QA department to guarantee correct testing of all applications distributed to
customers. Partnered with technology professionals to meet and/or exceed project expectations and fulfill project deadlines.
 Attained 50% increase in project turnaround time by generating formalized development and project management processes.
 Successfully transitioned 10 disparate applications operating within nine technologies to one comprehensive application by
coordinating production of Editorial Workflow application.
 Forecasted annual cost savings of $500K by launching roadmap to decrease 250 customized build applications to 25 through
evaluation of existing business processes and engagement of functional system owners.
 Retained approximately 410K in overall costs by conceptualizing and instituting cohesive vendor invoicing system in
conjunction with financial technology staff members.
 Teamed up with cross-functional departments including finance, marketing, and sales to create reporting tool allowing for
determination of market share of company titles in comparison to competitive ones.
SYSTEM DEVELOPMENT MANAGER, WOMAN’S TITLES GROUP (1999-2005)
Oversaw four developers in addition to external consultants and analysts throughout tenure. Formulated and continually
managed key partnerships with various management offices. Initiated open communication channels with editorial and
publishing managers to drive annual revenue growth and profitability.
 Generated $100K in annual cost savings by directing migration from Lotus Domino to Open Source Java platform.
 Envisioned and instituted Ad Positioning System enabling sales, production, and business units to carefully track advertising
sales leading to production of system across all company publications.
 Commanded development of People Group intranet site integrating all web applications into one standardized web portal.
 Restructured operating systems for diversified offices by implementing cohesive workflow functions for magazine’s photo
division ensuring streamlined allocation of staff labor.
 Named 2004 First Runner Up for Time, Inc. President’s award for instituting Fair Isaac Corporation Rules Engine and enabling
sales representatives to price ad space while concurrently allowing finance unit to track calculations.
 Honored with 2002 Time, Inc. President’s Award for outstanding collaboration with diversified units and excellent leadership
while streamlining sales processes.
ADDITIONAL PROFESSIONAL EXPERIENCE
TECHNICAL TEAM MEMBER, U.S. OPERATIONS, UNIPOWER SYSTEMS
Tasked with expanding sales with current and potential clientele. Administered supervision of U.S. consulting engagements.
Launched and maintained networked LAN system for insurance underwriting entity.
DIRECTOR OF CLIENT SERVICES, ERGOTECH INTERNATIONAL
Established story tracking system applying knowledge of Quark Publishing technology for leading entertainment publication
servicing 400+ users across seven globally dispersed locations. Functioned as Project Lead on construction and implementation
of Lotus Notes and Lotus Domino Solutions for mid-size entities and Fortune 500 organizations.
EDUCATION & PROFESSIONAL DEVELOPMENT
BACHELOR OF SCIENCE – MANAGEMENT INFORMATION SYSTEMS – STATE UNIVERSITY OF NEW YORK AT BUFFALO – BUFFALO, NY