Psychologist faces

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Alfred Adler –

(birth order, inferiority complex)

Mary Ainsworth

Secure/insecure attachment

Gordon Allport

Neo-Freudian (traits)

Solomon Asch conformity

Albert Bandura

Bobo doll, reciprocal determinism

Diana Baumrind

Parenting styles

Aaron Beck cognitive triad

Alfred Binet

IQ (French schoolchildren)

Paul Broca

(“speech is broken”)

Mary Whiton Calkins

1 st female president of APA

Declined for PhD at Harvard

Noam Chomsky

Language acuisition device

Paul Costa

BIG FIVE

Robert McCrae

Rene Descartes

(nature)

John Locke

“tabula rasa”

Dorothea Dix

Humane treatment for mental patients

Hermann Ebbinghaus

Forgetting curve

Paul Ekman

Universal expressions

Albert Ellis

(RET – rational emotive therapy)

Erik Erikson

Psychosocial stages

Gustav Fechner

Ernst Weber

(Weber’s Law)

Leon Festinger

Cognitive dissonance

Sigmund Freud

(psychosexual stages, psychoanalysis)

Sir Francis Galton

(eugenics)

John Garcia

Classically conditioned taste aversion

Howard Gardner

(multiple intelligence – 8 types)

Michael Gazzaniga

Split-brain research

Roger Sperry

Carol Gilligan

Females & moral decisions

G. Stanley Hall

1 st president of APA, 1 st lab

Harry Harlow touch & security

Ernest Hilgard

(hypnosis & divided consciousness)

David Hubel

Feature detectors

Torsten Wiesel

Clark Hull

(drive-reduction theory)

William James

Founder of functionalism

Author “Principles of Psychology”

Mary Cover Jones

(1 st behavioral therapy – Little Albert)

Carl Jung

(archetypes, collective unconscious)

Lawrence Kohlberg

Moral development

Wolfgang Kohler

(insight)

Elisabeth Kubler-Ross

Five stages of death/dying

Simon LeVay

Hypothalamic differences in gay men

Elizabeth Loftus

(reconstructive memory)

Conrad Lorenz imprinting

Abraham Maslow

(hierarchy of needs)

Stanley Milgram

Obedience (shock)

Ivan Pavlov

Jean Piaget

(cognitive development)

Philippe Pinel

Medical model for mental illness

Robert Rescorla

Predictability/cognitive processes in classical conditioning

Carl Rogers

Client-centered therapy

(humanism)

David Rosenhan

Diagnostic labeling of disorders

Martin Seligman

(optimistic explanatory style)

Stanley Schachter

(two-factor theory of emotion)

Hans Selye

Has GAS

B. F. Skinner

Skinner Box

Socrates Plato

Knowledge is innate

Aristotle

Knowledge results from experience

Charles Spearman

“g” (general intelligence)

Robert Sternberg

Triarchic theory (multiple intelligences)

Louis Terman

Stanford-Binet, “Termites”

Edward Thorndike

(Law of Effect)

Edward Titchener

(structuralism/psychophysics)

Edward Tolman

(cognitive maps)

Lev Vygotsky

Scaffolding, mentors, zone of proximal development

Margaret Floy Washburn

1 st female PhD in psychology

John B. Watson

Father of behaviorism

Little Albert

David Wechsler

WAIS, WISC

Carl Wernicke

“What are you saying?”

Benjamin Whorf

Linguistic determinism

Joseph Wolpe

(systematic desensitization)

Wilhelm Wundt

(structuralism)

Philip Zimbardo

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