System StorageTM
DS4000 / 5000 for VMware
Sales Training
Exceeding Application
Service Levels
© 2008 IBM Corporation
IBM System Storage™
Agenda
• Why Sell VMware and SRM
• Why sell the DS4/5000
• VMware Storage Challenges
• How DS4/5000 makes VMware better
• VMware Sales Kit
• Customer Success Stories
IBM Systems
IBM System Storage™
Five Top Spending Priorities for Hard Times
1. Storage: Disks and Management Software
2. Business Intelligence: Niche Analytics
3. Virtualization: Optimizing Resources
4. Security: Data End Points
5. Cloud Computing: Business Solutions
http://www.infoworld.com/article/08/11/19/47FE-fiverecession-proof-technologies_1.html
InfoWorld article – November 2008: based on Forrester, Gartner, IDC
IBM Systems
IBM System Storage™
Market & Trends: Server Virtualization Is Mainstream
Market Statistics
• 7% of all x86 servers virtualized now
• IDC: only 17% of WW Server Market will
be virtualized by 2010 – up from 5% in
2005
• $2-3 of storage drag & $4-5 of service
drag for every $1 of license revenue
• 20.3% of VAR revenue in 2007 is related
to server virtualization *
• Average virtualization deal size (IBM
DS4000 storage only) = $50K
Sources: Gartner Survey (11/2006. N=215), IDC, Thom. Weisel,
Forrester, and VMware S-1
*CMP Channel Virtualization Study Nov. 2007
$2.50
Actual
VMware Software License Revenue
Associated Storage Revenue
$2.02
$2.00
$1.77
$1.50
$1.24
$1.00
$0.72
$0.50
$0.71
$0.81
$0.49
$0.29
$2005
2006
2007
2008
VMware® license & storage drag
revenue
Server Virtualization Drags Significant Storage Spend
4 4
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IBM System Storage™
Why Disaster Recovery Matters
•
Business without continuity plan = business at risk
Every year, one out of 500 data centers will experience a severe
disaster (McGladrey and Pullen)
43% of companies experiencing disasters never
re-open, and 29% close within two years (McGladrey and Pullen)
93% of businesses that lost their data center for
10 days went bankrupt within one year (National Archives & Records
Administration)
Standards for availability are rising
Faster
pace of business  more critical change
Intense
Number
SOX,
competitive environment requires high SLA
and severity of threats increasing
industry specific compliance laws and regulations
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IBM System Storage™
Challenges of disaster recovery with physical infrastructure
Require identical hardware for recovery
• Because of hardware dependencies
• Double costs, increases complexity
Site A
Site B
Idle hardware
• Need standby hardware for faster RTO
• Repurposing servers at time of disaster is
labor-intensive and time-consuming
Slow, complex recovery process
• Different solutions for different availability tiers
• Separate procedures for system and data disks
• Separate procedures for desktop PC’s
• Multi-step recovery processes
Recovery
Target
Configure
hardware
Install
OS
Config
OS
Install
backup/
restore
agent
Start “Singlestep automatic
recovery”
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IBM System Storage™
Advantages of Virtual DR
• Virtual machines are portable
• Virtual hardware can be automatically configured
• Test and failover can be automated (minimizes human error)
• The need for idle hardware is reduced
• Costs are lowered, and the quality of service is raised
IBM Systems
IBM System Storage™
Datacenter Disaster Recovery in under 17 minutes
Large Chemical Company
Replication
Solutions
IBM
System X
Servers
Production Environment:
400+ VM’s on
68 Physical ESX Servers
Back-Up/DR Environment:
400+ VM’s on
50 Physical ESX Servers
IBM
System X
Servers
IBM Systems
IBM System Storage™
IBM (channel) Impact
• SRM leverages DS4/5000 replication features
• Integrated through VMware Virtual Center to break down
organizational barriers at customer site
• Demonstrates the IBM and VMware partnership
• Sell more software and premium features
• Sell more implementation services
• ~70% of ESX Servers are on IP and FC SANs
• SRM + IBM will encourage more storage to be replicated
• Incremental cost to customer per VM is low, but overall impact to
IBM should be high
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IBM System Storage™
Customer Impact
• SRM + DS4/5000 replication – best of both worlds
• RPO and reliability from IBM
• Simplification, automation, and cost savings from VMware
• Increase scope of DR plan
• Protect any VM at almost no operational cost
• Reduce time to recovery
• RTO for even lower priority applications is commensurate with
IBM RPO
• Most reliable recovery
• Proven IBM replication
• Server HW independence + repeatable, testable, and auditable
automated DR workflow
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IBM System Storage™
Why sell DS4/5000 for VMware
DS 5000
• IBM has the most comprehensive storage portfolio in the industry
• Tivoli TSM, Fastback, SVC, ProtecTier, Partnerships, Services
• DS4/5000 is #1 in IBM Mid-range Storage
• #1 in revenue - $4.1B shipped
• #1 in install base 94,000 systems
• Breadth of application support - VMware, Oracle, Exchange,
SQL Server, Hyper-V, SAP, others
• IBM DS3/4/5000 overlay sales team
• World-wide DS 4/5000-only sales force (“sell-with”) at your call
• One of the highest margins of any mid-range storage system
Delivers real value to you and your customers
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IBM System Storage™
VMware Current adopters: Networked storage concerns
FIGURE 1. SERVER VIRTUALIZATION AND NETWORKED STORAGE CHALLENGES
DS4/5000 Best in Class - Performance, Availability and Cost
Enterprise Strategy Group December, 2007
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IBM System Storage™
How does the DS4/5000 make VMware better?
• Real-world Balanced Performance: Best VM scalability of any mid-range
storage platform
• Non-disruptive VM Flexibility: Dynamic provisioning
• Best VM Data Availability: RAID 6 and Redundant everything!
• Integrated Backup & Recovery: VCB and all major backup vendors
• Affordable Disaster Recovery: Integrated, automated failover using
VMware SRM and IBM ERM
• One of the Lowest Cost VMware Solutions: storage comprises up to 40%
of server virtualization budget
Best in Class – Performance, Availability and Cost
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IBM System Storage™
DS5000 Delivers Real-world Performance
•
Best VM scalability of any mid-range platform*
•
Best in Class Database IOPS - OLTP performance*
•
Best in Class Sequential Apps – OLAP performance*
•
Pair with IBM System X servers - outstanding VMmark
results
•
Headroom for backup and disaster recovery services
Demonstrates sustained balanced performance
for concurrent applications running on VMware
•
*SPC Benchmarks and ESG Real-world Performance Test 2008
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IBM System Storage™
VMware / Virtual Infrastructure DS5K Real-world Performance
• Concurrently delivers
•
•
•
•
Email – 17,512 Exchange mailboxes
Database – 9,164 IOPS
Web Server – 4,551 IOPS
Backup Job – 425 MBPS
• First concurrent mixed-workload storage
test for a virtual environment
• IBM, VMware and ESG jointly
• Time is Money
• Email response time ≤ 16 ms, under 20
ms max recommended by MS
• Database response time ≤ 6ms
• Sustainable balanced performance
Outstanding response times, especially at high IOPS levels
IBM Systems
IBM System Storage™
DS5000 - Best in Class DB-OLTP Performance
SPC-1
30 ms limit
• SPC-1 IOPSTM
• 58,158.69
Headroom for
Database
Performance vs. Load Curve
30
• SPC-1 Testing
• 256 – 146.8 GB 15K
RPM Disk Drives
• September 2008
Response Time (ms)
25
20
DS5300
15
EMC CX-40
NetApp FAS 3170
10
5
0
10%
50%
80%
90%
95%
100%
Percent Load (of rated IOPS)
Response Time Does Not Degrade Under Load
IBM Systems
IBM System Storage™
DS5000 Best in Class Throughput & OLAP
• SPC-2 Testing
• 128 – 146.8 GB 15K
RPM disk drives
• September 2008
TM
Benchmark Results
6000
$120
5000
$100
4000
$80
3000
$60
2000
$40
1000
$20
0
Dollars
• SPC-2 MBPSTM
• 4,818.43
Throughput (MBPS)
SPC-2
$0
Large File Processing
48 Streams
Large Database Query
48 Streams
MBPS
Video-on-Demand
5100 Streams
Dollars/MBPS
SPC-2 is a composite of
these 3 workloads
EMC & NetApp do not publish SPC-2 results
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IBM System Storage™
Industry Leading, Non-disruptive VM Flexibility:
Dynamic Provisioning for Mixed-workloads
• EXP HotAdd Technology
• Online capacity expansion, configuration and LUN access
• Dynamic Array Expansion (DAE)
• Add drives to existing array (restripes logical drives, defrags array)
• Dynamic Volume Expansion (DVE)
• Add available capacity to existing logical drives (OS dependent)
• Dynamic RAID Level Migration (DRM)
• Change the RAID configuration of an array (without relocating data)
• Dynamic Segment Size Migration (DSS)
• Change the data stripe size (without relocating data)
• Dynamic mode switching
• Change between remote mirroring modes
Dynamic Features enable on-the-fly VM tuning!
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IBM System Storage™
Consolidation Makes Availability More Critical
• Best Data Protection - RAID6: Protects against double
disk failure at half the cost of RAID 10
• 10 to 1 server consolidation = 10x the data makes VMware data
protection critical
• RAID 6 hardware implementation with virtually the same performance
as RAID 5
• Proactive drive health monitoring
• Complete System Availability – Redundant Everything
•
•
•
•
•
Powers supplies – Hot swappable
Cooling fans – Hot swappable
Active-Active controllers
Mirrored battery-backed cache
World-class proactive support - DS4/5000 Service Alert
DS4000/5000 Best in Class - Data Availability
IBM Systems
IBM System Storage™
DS4/5000 and VCB (VMware Consolidated Backup)
Partner Software
•
•
•
•
•
•
•
•
Tivoli Storage Manager
Symantec NetBackup
Symantec Backup Exec
vRangerPro
CA ArcServe
CommVault Simpana
HP Data Protector
Any data protection application
that supports VCB
Backup and Recovery Features
• Backup proxy server can be run
inside a virtual machine
• Leverage existing investment in
backup agents to move virtual
machine data from the backup proxy
server to tape or disk
• Quiesce Virtual Machine file system
• Recover individual files and
directories.
• Recover entire virtual machine image
in the event of disaster.
DS4/5000 is one of the only Storage Systems that can Intermix
High-performance and High-Capacity Drives in the Same Tray
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IBM System Storage™
DS4/5000 and VCB (VMware Consolidated Backup)
Benefits
• Eliminates backup windows
• Reduce the load on ESX Servers
• Integrate with the existing backup
tools and technologies already in
place
• Eliminates the need to run a backup
agents on every virtual machine
• Eliminate backup traffic on the local
area network
• Lowest cost VMware backup and
recovery solution, when combined
with existing data protection software
http://www.vmware.com/products/vi/consolidated_backup.html
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IBM System Storage™
DS4/5000 One of the Lowest Cost VMware Solutions
• Performance means efficiency, response times tell the story
• Time is Money
• IBM Storage Manager is included with every system
• Host Multi-pathing software included in system price
• Intermix high performance and high capacity drive in the same
tray
• No need to purchase additional trays for this
• No additional fees for software maintenance
• One maintenance charge per storage system
• Copy Services
• Volume Copy, FlashCopy and Enhanced Remote Mirroring are sold
one-time license (system) basis, not by host-tiered or capacity
• Best Investment Protection – DS4000 to DS5000
• Data-in-place upgrades, flexible host interconnects
One of the Lowest TCO Storage Systems. (period)
IBM Systems
IBM System Storage™
DS5300 Best in Class TCO*
Storage
Vendor
Model
SPC-2
MBPS
Class
SPC-2 PricePerformance
IBM
DS5300
4,818.43
Modular /
Mid-range
$93.80
Fujitsu
ETERNUS
4000
1,985.63
Modular /
Mid-range
$114.72
HP
StorageWorks
8000
1,137.78
Modular /
Mid-range
$346.42
HDS
USP-V
8,724.67
Monolithic /
Enterprise
$187.49
HP
StorageWorks
XP24000
8,724.67
Monolithic /
Enterprise
$187.45
Enterprise-class performance at mid-range prices
*Storage Performance Council – as of 1/11/2009
IBM Systems
IBM System Storage™
VMware Site Recovery Manager
• Simplifies and automates disaster
recovery workflows:
• Setup, testing, failover, failback
• Turns manual recovery runbooks
into automated recovery plans
• Provides central management of
recovery plans from VirtualCenter
Site Recovery Manager leverages VMware
and DS4/5000 ERM to transform disaster recovery
IBM Systems
IBM System Storage™
DS4/5000 Disaster Recovery Solution
Production
Disaster Recovery
Site Recovery Manager
Protected
Virtual Machines
IBM Enhanced
Remote Mirroring
DS4000 / DS5000
DS4000 / DS5000
IBM Systems
IBM System Storage™
Virtual Runbook
• Pre-program the disaster response
• What VMs are shutdown (instant repurposing)
• VM startup order
• VM-specific recovery steps
• Scripts
• Notifications
• Prompts
• Any action
requiring
repetition for each
VM is automated
IBM Systems
IBM System Storage™
VMware DR Strategic Vision
• DR protection is a
property of a VM
Site A
Site B
• When you create a VM,
specify a secondary site
and an RPO
• Everything else is taken care
of automatically
• Recovery time is
minimized
DS 5000
DS 4000
IBM Systems
IBM System Storage™
DS5000 Real-world Disaster Recovery Solution*
Production
Disaster Recovery
SRM
• First Real-world Disaster Recovery
storage test for a virtual environment
• IBM System X servers with DS4000
and DS5000
• Demonstrates automatic failover
between sites
• Demonstrates virtual machine
scalability while mirroring from site to
site
SRA
ERM
DS5000
DS4000
IBM Enhanced Remote Mirroring, IBM FlashCopy
And
VMware Site Recovery Manager
Demonstrates a scalable, automated DS4/5K solution
for Business Continuity & Disaster Recovery
•
Coming Soon – late 1Q09
IBM Systems
IBM System Storage™
DS4/5000 Enhanced Remote Mirroring (ERM)
• Storage-based data replication
• Designed to provide ongoing, real-time replication of a logical drive
from one storage subsystem to another
• Three mirroring modes
• Metro Mirror
• Global Copy
• Global Mirror
• Asynchronous ,synchronous, and
write-order consistency modes
• Depending on RTO, RPO and cost
SAN / WAN
Cross
mirroring
• Licensed by storage system
• Not host or capacity tiers
Mirror
A
Volume
A
Mirror
B
Volume
B
Enables affordable automated Disaster Recovery and Business Continuity
IBM Systems
IBM System Storage™
VMware Storage / SAN Compatibility Guides
• ESX Server 3.5 & Server 3i – all support shared storage for advanced
VMware functionality such as HA, VMotion, DRS, etc.
•
•
•
•
•
•
DS3200 (SAS) (not boot from SAN)
DS3300 (iSCSI) (not boot from SAN)
DS3400 (FC)
DS4700 (FC)
DS4800 (FC)
DS5000 (iSCSI & FC)
• Storage / SAN Compatibility Guide
• http://www.vmware.com/resources/techresources/1034
• SRM 1.0
• SRA is available for download from VMware with trial/purchase of SRM
• DS4200, DS4700, DS4800, DS5100, DS5300
• Site Recovery Manager Compatibility Guide
• http://www.vmware.com/support/pubs/srm_pubs.html
IBM Participates in all Major VMware Programs
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IBM System Storage™
VMware Sales Kit for the DS4000,DS5000
VMware
Data
Protection
Installation &
Optimization
IBM DS4000 / 5000
Disk System
•Channel
•Sales training (this) presentation
•DS4/5000 for VMware sales brief
•DS4/5000 for SRM sales brief
•End-users
•Executive Video: “IBM's Dynamic Infrastructure for the
VMware Environment”
ESG White paper: DS5000 – Real-world Performance for
Virtualized Systems
•ESG White paper: DS4/5000 Real-world Disaster Recovery
Solution (coming soon)
•VMware, DS4800 Real-world Exchange 2007 solution brief
•DS4700, VMware, BladeCenter solution brief
•DS4/5000 VMware solution brief
•DS4/5000 VMware SRM solution brief
•Technical white papers
•DS4/5000 and VMware ESX best practices
•Backup and recovery with DS4/5000 , VCB and NBU
•Backup and recovery with DS4/5000 , VCB and TSM
•DS4/5000 and SRM best practices
•DS4/5000 ERM Disaster Recovery Design Guide
•Customer Success Stories
•DS4/5000 ERM / SRM Installation, Configuration Training Class
Sales Kit is Available from the (LSI) Overlay Sales Force
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IBM System Storage™
VMware and DS4/5000 Solution Brief
DS4/5000 network storage for VMware and SRM
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IBM System Storage™
VMware ESX / DS4700 / BladeCenter Solution Brief
End to end Virtualization Solutions
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IBM System Storage™
VMware ESX / Exchange 2007 Virtualized Exchange Solution
• MS Exchange 2007
• 16,000 Mailboxes
• VMware ESX 3.5
• (1) IBM 3850 System-X
Sever
• DS4800 Storage System
• Alternative to MS scaleout
Demonstrates real-world performance for email in a virtual environment
• MS Load Gen Simulator
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IBM System Storage™
Site Recovery Manager with DS4/5000 Solution Brief
Delivers Automated, Affordable Disaster Recovery
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IBM System Storage™
VMware Best Practices using DS 4000 & DS5000
Benefits
• Simplify VMware
implementation
• “Cookbook Approach” to
installing VMware with DS 4000 /
DS5000 series
• A quick and easy way to
provision storage for VMware
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IBM System Storage™
(VCB) DS4/5000 Backup for VMware using NetBackup
Benefits
• Delivers a comprehensive solution,
providing off-server backup,
granular file-level and virtual
machine-level recovery from a
single backup, and deduplication.
• VMware backups can be performed
to tape or disk
• PureDisk Deduplication Option
greatly reduces the time required to
restore individual files
• Disk-to-disk backup with Tiered
Storage increases service levels and
shortens or eliminates backup
windows
• A quick and easy way to protect
storage for VMware
IBM Systems
IBM System Storage™
(VCB) DS4/5000 Backup for VMware using Tivoli
Benefits
• Delivers a comprehensive solution,
providing off-server backup,
granular file-level and virtual
machine-level recovery
• VMware backups can be performed
to tape or disk
• Disk-to-disk backup with Tiered
Storage increases service levels and
shortens or eliminates backup
windows
• A quick and easy way to protect
DS4000 / DS5000 storage for
VMware
IBM Systems
IBM System Storage™
DS4000 / DS5000 Disaster Recovery solution using VMware SRM
Benefits
• Affordable, automated failover
solution
• Requires DS4/5K – Site Recovery
Adapter, available from VMware
• Installation & configuration guide
• A quick and easy way to protect
storage for VMware
• Requires IBM FlashCopy and IBM
Enhanced Remote Mirroring
software
IBM Systems
IBM System Storage™
DS4000 / DS5000 Disaster Recovery Design Guide
Benefits
• Disaster Recovery and Business
Continuity concepts
• Designing the recovery solution
• Includes best practices for
Installation & configuration
• ERM planning checklist
• Covers testing and bandwidth
considerations
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IBM System Storage™
St. Helens Council – Case Study
• Challenge
• With 89 physical servers in its data
centre, St. Helens Council lacked room
for growth. As the servers neared endof-life, it was time to re-think the IT
architecture
• Solution
• Working with Triangle (www.trianglegroup.com), the council consolidated
to an architecture based on a DS4000,
five IBM System x servers and an IBM
BladeCenter, using VMware to
virtualize the environment
• Benefits
• Rack-mounted and blade servers
provide high performance with a
smaller footprint, freeing space.
Virtualized infrastructure increases
flexibility. Triangle ensured
implementation met deadlines and
budget targets.
IBM Systems
IBM System Storage™
Clinique Pasteur – Case Study
• Challenge
• Existing IT systems were not providing
reliable, cost-effective service to the
business; IT administration costs were high,
and storage capacity was spread across
multiple servers
• Solution
• Working with IBM Business Partner
Computacenter, implemented a SAN-based
solution built around two IBM TotalStorage®
DS4300 storage servers; consolidated more
than 40 physical servers to three IBM_`®
xSeries® 445 servers running VMware ESX
• Results
• Dramatic cost-savings in system
administration; ability to add new storage
capacity without service interruption;
enhanced services to the business at lower
costs of operation
IBM Systems
IBM System Storage™
King’s County Hospital – Case Study
• Challenge
• Update the hospital’s sprawling server
environment so that the organization
can better serve patients
• Solution
• IBM Business Partner ATS Group
designed and implemented a dual-site
IT infrastructure using IBM servers and
IBM System Storage™ hardware and
Enhanced Remote Mirror
• Results
• Cuts response times so the hospital
can admit patients more quickly
• Secures nearly 100 percent availability,
complying with federal guidelines
• Improves system performance,
responsiveness and scalability
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IBM System Storage™
IBM System Storage TM DS3000 DS4000 DS5000 Solution Customers
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IBM System Storage™
Resources
IBM System Storage DS5000
http://www03.ibm.com/systems/storage/disk/ds5000/index.html
IBM System Storage DS4000:
http://www-03.ibm.com/systems/storage/disk/midrange/
IBM System Storage DS3000:
http://www-03.ibm.com/systems/storage/disk/entry/
IBM System Storage DS5000
Interoperability Matrix:
http://www-03.ibm.com/systems/storage/disk/ds5000/interopmatrix.html
IBM System Storage DS4000
Interoperability Matrix:
http://www03.ibm.com/systems/storage/disk/ds4000/pdf/interopmatrix.pdf
IBM System Storage DS3000
Interoperability Matrix:
http://www03.ibm.com/systems/storage/disk/ds3000/pdf/interop.pdf
IBM Independent Software
Vendor Resource Library
(storage)
http://www03.ibm.com/systems/storage/solutions/isv/index.html#oracle
IBM Techdocs - Technical Sales
Library (all products)
http://www03.ibm.com/support/techdocs/atsmastr.nsf/Web/Techdocs
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IBM System Storage™
Backup
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IBM System Storage™
DS4000 ERM – Key Features
Designed to provide:
• Synchronous, asynchronous and WOC mirroring modes
• Helps enables administrators to choose the replication method that
best meets protection, distance or performance requirements
• Dynamic mode switching without suspending the mirror
• Helps enables administrators to accommodate changing
application and bandwidth requirements without sacrificing
protection
• Suspend / resume mirroring with delta resynchronization
• Helps reduce vulnerability associated with reestablishing the mirror
• Read-only mirror access (includes FlashCopy creation)
• Helps enable the remote data to be utilized prior to a disaster
without sacrificing protection of the primary site data
IBM Systems
IBM System Storage™
VMware Site Recovery Manager
Simple Setup and
Management

Simple setup and management
of VM protection

Easy to group VMs and assign policies
based on business requirements
Fast, Automated • Start booting recovery VMs as soon as
Recovery
disaster is confirmed
• Customizable startup sequence
Testing can be done at any time
Easy DR Tests
No impact to your production
environment
IBM Systems