Mr. CHEUNG Kin-sun
Member of CDC – HKEAA Committee on ICT (Senior Secondary)
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The Elective Part
C. Multimedia Production and Web Site Development
In the light of the rapidly emerging new Internet technology, students should be well equipped with advanced skills in designing and developing web sites as well as manipulating multimedia elements.
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The Elective Part
C. Multimedia Production and Web Site Development
Option features and characteristics
 Especially suitable for students learning through application;
 Not only focusing on practical use of application software, but also emphasizing the understanding of theories behind such as recognising the essential design factors;
 Developing students’ problem solving skills as well as creativity.
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The Elective Part
C. Multimedia Production and Web Site Development
Time allocation: 75 hrs
Web Site
Development
(50 hours)
Multimedia
Production
(25 hours)
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The Elective Part
C. Multimedia Production and Web Site Development
Previous Knowledge
 Extensions of topic in Compulsory Part
 Module A “Information Processing”
 (e) “Presentation of information”
 Module C “Internet and its Applications”
 (b) “Internet Services and Applications”
 (c) “Elementary Web Authoring”
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The Elective Part
C. Multimedia Production and Web Site Development
Learning Objectives
Students will learn about:
 the benefits of multimedia applications;
 the different kinds of multimedia elements;
 the integrated use of multimedia elements in a simple multimedia application;
 design factors for presenting information effectively on the Internet;
 web authoring and web site publishing; and
 dynamic and interactive web pages.
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The Elective Part
C. Multimedia Production and Web Site Development
Details of the two topics
Topic a. Multimedia Production (25 hrs)
i. Multimedia Applications
ii.
Multimedia Basics
iii. Multimedia Products
b. Web Site Development (50 hrs)
i. Presenting Information on the Internet
ii.
Web Authoring Tools
iii. Dynamic and Interactive Web Pages
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
 Describe and identify different types of multimedia elements.
 Describe the attributes of different multimedia elements.
 Know the different multimedia file types.
 Understand the meaning of digitisation, codingdecoding and compression.
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
 Understand the difference between server-side and client-side technologies.
 Describe the characteristics of client-side scripting.
 Create interactive menus upon user selection.
 Validate and manipulate input data.
 Retrieve and save client information.
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The Elective Part
C. Multimedia Production and Web Site Development
 Students’ learning needs in the design and production of web pages and multimedia production;
 The essential knowledge and skills required for producing multimedia products and developing web site;
 Developing the potential and interests of students who learn better in a practical way.
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The Elective Part
C. Multimedia Production and Web Site Development
Propose teaching sequence —
1.
Introduction to the basic knowledge and skills for multimedia production;
2.
Exploring possible application of multimedia products in different areas;
3.
Design and production of multimedia products for specific purposes;
4.
Familiarization of web authoring tools;
5.
Use of different techniques such as client-side scripting to enhance the interactivity of web pages;
6.
Publication of web site on the Internet.
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The Elective Part
C. Multimedia Production and Web Site Development
Experience sharing:
Examples of learning and teaching activities
- ref Chapter 4
Example 4
Topic: a Multimedia Production
Theme: Presenting a report on the Sports Day
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The Elective Part
C. Multimedia Production and Web Site Development
 Students are asked to make use of their ICT skills to present their observations on their school’s Sports Day on the Internet. They have to decide on the information to be collected and on what equipment they have to use during the Sports Day. In order to make the presentation more interesting, students have to employ different methods to produce the desired effects.
 In this activity, students develop their problem-solving skills by identifying the problems, designing their own solutions, gathering the necessary information, selecting the best possible solution, and presenting and evaluating their results.
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
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The Elective Part
C. Multimedia Production and Web Site Development
 Adobe Resource Package for ICT
 Visual Design - Foundations of Design and Print
Production
 Digital Design - Foundation of Web Design
 Download link: http://www.aitle.org.hk/nuke/adobe_projects_nonmembe rs.php
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The Elective Part
C. Multimedia Production and Web Site Development
 Apache OpenOffice
/ LibreOffice
 Gimp
/
Inkscape
 Audacity
 Microsoft Windows Movie Maker (XP only)
 VirtualDub
 RealProducer Basic
 Mozilla Firefox
( web developer extension
)
 Nvu
/ KompoZer
 FileZilla
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Action Verbs, Breadth and Depth
 ICT C&A Guide P.9
 Each module or option is written with learning outcomes that use action verbs to indicate the thinking or practical skills that students should exhibit during the course of study:
Examples of action verbs Students need to demonstrate
Be aware of, know, define, write, list, relate, recognise, state
The recall and understanding of specific terms or facts and simple concepts.
Discuss, describe, explain, identify, demonstrate, apply, convert
The application of declarative knowledge and practical skills in particular contexts.
Distinguish, analyse, compare, evaluate, organise, prepare, test
Develop, plan, design, construct, process, integrate, implement
The analysis of materials or systems into their constituent parts and the recognition of relationships between parts.
The synthesis of concepts and skills from different areas into a plan for solving a problem or reaching a conclusion, and the transfer of learnt concepts and skills to new scenarios/situations.

Action Verbs, Breadth and Depth
 Sample Question 1 :
Amy is a web designer. She designs a web site to promote monuments to tourists in
Hong Kong. She creates a design for the first page of the web site with text and images.

Action Verbs, Breadth and Depth analyse, design

Question 1a :
Suggest a web page design method for aligning the information in the way shown in the design.
 Solution :
Table
Topic b. Web Site Development ii. Web authoring tools
Learning Outcomes Remarks
Construct simple web pages.
Students should be able to use different features (e.g. links, anchors, lists, tables, frames, Mailto and Fill-out
Forms) in constructing the web page. They should also be able to embed multimedia elements in the web page and apply a consistent look and style across a set of web pages.

Action Verbs, Breadth and Depth recognise, analyse
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Question 1b :
To reduce the download time of the images in the design, Amy uses images with reduced file sizes. Suggest three ways in which Amy can reduce the file size of the images.
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Solution :
She can increase the compression ratio, reduce the colour depth and reduce the resolution.
Topic a. Multimedia Production i. Multimedia basics
Learning Outcomes Remarks
Describe the attributes of different multimedia elements.
For example, font size and typeface of text, colour depth and resolution of graphics, bit rate and frequency of audio signal, frame size and frame rate of video.
Understand the meaning of digitisation, coding-decoding and compression.

Action Verbs, Breadth and Depth
 Sample Question 2 :
John would like to set up a discussion forum for members to share their travel experiences. Before setting up the forum, he has to design a web page where users can sign up for new accounts, as shown below.

Action Verbs on Sample Questions identify, write

Question 2a :
Suggest two methods of entering the sex of the user, other than using a text box.
 Solution :
Radio buttons drop down list
Topic b. Web Site Development ii. Web authoring tools
Learning Outcomes Remarks
Construct simple web pages.
Students should be able to use different features (e.g. links, anchors, lists, tables, frames, Mailto and Fill-out
Forms) in constructing the web page. They should also be able to embed multimedia elements in the web page and apply a consistent look and style across a set of web pages.

Action Verbs on Sample Questions

Question 2b :
To sign up for a new account, users enter a unique username and type the password twice for confirmation. They can check whether the username has already been used by clicking the button ‘Check’. All personal details have to be filled in.
To validate the username and password, John suggests three methods below:
Method 1: plain HTML codes
Method 2: client side scripts
Method 3: server side scripts

Action Verbs on Sample Questions compare, explain
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Question 2b (conti) :
If pop-up windows with error messages are to be automatically shown during the validation process, which method is applicable? Justify your answer.
 Solution :
Method 2. window.open / alert can be used to open the pop-up window during the validation process.(Justification)
OR
Method 2.
Method 1 cannot process pop-up windows. Only Method 2 and Method 3 do. Method
3 will increase the burden of the network and server. So Method 2 is more appropriate.

Action Verbs on Sample Questions compare, explain

Question 2b (conti) :
If pop-up windows with error messages are to be automatically shown during the validation process, which method is applicable? Justify your answer.
Topic Learning Outcomes Remarks b. Web Site Development ii. Web authoring tools
Create and manipulate browser windows.
Students should be able to create pop-up windows, manipulate window location, and window size, and allow scrollbars to appear when necessary. They should also be able to embed messages in browser window’s status bar such as displaying the current date, time, URL and its description.
b. Web Site Development iii. Dynamic and interactive web pages
Understand the difference between server-side and client-side technologies.
Describe the characteristics of client-side scripting.

Action Verbs, Breadth and Depth
 Sample Question 3 : process
 Question :
Janice wants to create an animation to zoom out so that the logo of the company appears smaller, as shown below.
Write down the steps to take to create this animation.

Action Verbs, Breadth and Depth process

Solution :
Step 1: Use an animation software package and import the logo.
Step 2: Create a shape tween. / Set the first and the last scale pictures as the first and the last key frames.
Step 3: Configure the software to automatically generate in-between pictures.
OR
Use the large image at the start position.
Use the small image at the final position.
Use some software function (e.g. tweening) to create the animation at the in-between positions.
Learning Outcomes Remarks Topic a. Multimedia Production iii. Multimedia products
(2) Multimedia editing and processing
Perform simple editing and processing on multimedia elements.
For example, changing the sharpness and brightness of graphical images, applying filters to give special effects, mixing of wave files, and adding a simple transition effect / text / image on video clips.

Thank you!
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http://www.openoffice.org/dev_docs/features/3.1/images/image21-screen.png
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http://www.gimp.org/screenshots/windowsxp_screenshot1.png
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http://www.inkscape.org/screenshots/gallery/inkscape-0.43-connectors.png
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http://audacity.sourceforge.net/about/images/recording.png
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http://nvu.com/screenshots.php
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http://filezilla.sourceforge.net/images/screenshot.gif
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