Resumes For Today’s Job Market Kathleen E. High, M.Ed., Adjunct Counselor Counseling Dept., Cypress College Resumes • • • • • • Resumes Cover Letters Transferrable Skills Online Presence Branding Resources The “Rules” Have Changed Since the economic recession, resumes are different • • • What A Resume Does • Marketing Tool vs. Biography What Should Be Included • • Summary vs. Objective Statement Only Relevant to Job vs. Whole History What Should Be Emphasized • Accomplishments vs. Job Duties The “Rules” Have Changed (Continued) • • • How They Are Laid Out • • Emphasize What You Offer Them vs. Self Serving Customized to the Reader vs. Generic When They Are Sent Out • • Was “Quantity” – Volume increases odds of response Now “Quality” – Better fit and tailored will increase odds How They Are Sent Out • Online or email vs. ‘Snail Mail’ Resumes • • • Purpose • To Get an Interview Contents • • Brief & Relevant to the Job Experience, Skills, Education & Abilities Types • Different Types – Use What Best Represents You Different Types of Resumes Use Format That Best Represents You • • • • Chronological Functional Combination Online Scannable PDF HTML Plain text (ASCII) Email • • • • • Cover Letters • • Purpose • • • • Grab and Direct Reader’s Attention Introduce Yourself Personalize to Them Show Your Writing Style Content • • Highlight Most Relevant & Important Address Questions or Previously Unmentioned Online Presence Online Presence Expected to Replace Resumes Your Online Presence Will Impact Your Job Search! • • • • • Social Media • • Linked In – Professional Use Only! Others: YouTube, Facebook, Instagram, etc. Blogging Websites Web Domain Name Email Address Transferrable Skills • Usable in Many Different Jobs (Writing, Critical Thinking, Computers, Interpersonal Skills, Self Management.) • Emphasize Transferrable Skills When: • Lacking Experience in the Job • Transitioning into a New Direction • Gives You an Advantage (i.e. Multi-lingual) • See Workshop: “Identifying Your Transferrable Skills” for more information Personal Branding Complete “Personal Marketing” Tools with “Branding” • • • • What Makes You Unique • • Mission Statement Elevator Speech Resume & Online Presence Graphics (colors, fonts, images, etc.) Most Job Search Websites Give Help with This Tools & Resources – On Campus • • Career Planning Center • • • • • Computerized Programs Links to Job Search/Resume Websites Handouts, Books and Other Resources Workshops (Handouts from Prior Available) Career Counselor Fullerton College – Workforce Center (Job Placement) Tools & Resources – Off Campus • • • • Local One-Stop Career Centers • • • Computerized Programs Handouts, Books and Other Resources Workshops See Handouts Career and Job Coaches for Hire List of Job Search Websites Handouts Available • • • Website Resources Employment History – Working Document So How Do You Find Your Dream Job or Career?