GOVERNANCE AS LEADERSHIP IN FAMILY ENTERPRISES Sam Davis III Principal, The Davis Group VCU Family Business Forum October 15, 2014 PRESENTATION OUTLINE • Intersecting Family, Business & Ownership Systems • Family and Business Life Stages • Governance structures and their applications • Outside board members? Advisory Boards? • Roles of outside advisors • Best practices of business-owning families 2 FAMILY, BUSINESS & OWNERSHIP SYSTEMS TRAITS: TRAITS: Emotional Focus Inward Orientation Little Change Unconditional Acceptance Data focused Outward Orientation Much Change Conditional Acceptance FAMILY SYSTEMS BUSINESS SYSTEMS TASKS: TASKS: Nurture Develop Self-Esteem Grow Adults OWNERSHIP SYSTEMS Generate Profits Develop Skills Train Leaders TRAITS: TASKS: Balance emotional and data Increase shareholder value focus Sustain the business Onward/ Outward Orientation Transfer control and wealth Little Change Conditional Acceptance 3 THE NUCLEAR FAMILY 4 MULTI-GENERATIONAL FAMILY 5 STAGES OF THE FAMILY BUSINESS The Founder Generation FOUNDER The Sibling Generation FOUNDER SIBLINGS 6 STAGES (cont.) Intergenerational Stage SENIORS SIBLINGS & SPOUSES DESCENDENTS 7 STAGES (cont.) Cousin Consortium Stage SENIORS Family A Family B FAMILY LEGACY Family C Family D 8 NOW, TURN TO YOUR NEIGHBOR... 1. What generation is your family enterprise? 2. What governance issues are you facing now or in the next generation? 9 GOVERNANCE IN THE FOUR STAGES OF FAMILY OWNERSHIP Hands On Management Governance COUSIN CONSORTIUM INTERGENERATIONAL SIBLING FOUNDER 10 GOVERNANCE STRUCTURES AND THEIR APPLICATIONS Role: FAMILY MANAGEMENT Focus: Relationships Operations Structure: Family Sr. Mgt Team/ Meeting Strategic Planning OWNER Assets Shareholder Meetings DIRECTOR Fiduciary/ Legal Trustees/ Board 11 GUIDELINES FOR GOVERNANCE STRUCTURES Family Meetings or Councils are regular assemblies of family members to (1) educate, (2) communicate, (3) reach consensus on the purposes and responsibilities of the family, (4) celebrate the family legacy; and (5) plan activities reflecting those purposes and responsibilities. 13 GOVERNANCE STRUCTURES (CONT.) Senior Management/Leadership Team meetings are attended by key executives in the company for the purpose of planning and reviewing operating performance. Strategic Planning processes are conducted by senior management to clarify shareholder vision, set strategic business priorities, and provide for accountability in the implementation of plans. 14 GOVERNANCE STRUCTURES (CONT.) Shareholder Meetings should be separate from Senior Management Meetings or Family Councils; to affirm the Vision, Values and strategic direction of the family enterprise; to vote ownership shares on major issues; to ratify Buy-Sell Agreements; and to select directors of the company. 15 GOVERNANCE STRUCTURES (CONT.) Board of Directors meetings comply with legal and fiduciary requirements and assure the integrity of management’s strategic direction, financial accountability, and succession planning. Advisory Boards or the inclusion of non-voting volunteers may be used to supplement family members with voting rights who serve on the board. 16 GOVERNANCE STRUCTURES AND MEASURABLE RESULTS FAMILY Communications MANAGEMENT OWNERS DIRECTOR Strategic direction Estate & Succession tax plans planning Vision Income Statements Shareholder CEO oversight & Balance Sheets Agreements Togetherness Performance Profitability Balance Sheet Love Dividends Board Fees; Asset Growth Other Compensation Promotions 17 CASE STUDY Hand-out 18 SIX PRINCIPLES OF EFFECTIVE GOVERNANCE Principle 1: First responsibility is to the Business Principle 2: Heed the voice of the family Principle 3: Create and maintain an open system Principle 4: Continually clarify roles and boundaries Principle 5: Plan for succession in family leadership Principle 6: Respect non-family leadership 19 PRIMARY DUTIES OF BOARDS OF DIRECTORS 1. 2. 3. 4. 5. 6. 7. Protect shareholder interests Establish strategic direction Provide supportive oversight of the CEO Plan for leadership succession Perform legal and fiduciary duties Promote the company name Act in a crisis 20 OUTSIDE BOARD MEMBERS OR ADVISORY BOARDS • Advisory vs Governance • The value of an outside perspective • Taking advantage of skills and experience of business leaders • Family – Outsider balance favors family • Voting procedures; conduct of meetings • Don’t confuse the role of professional advisors with board responsibilities 21 TRAITS OF EFFECTIVE FAMILY BUSINESS BOARD MEMBERS • • • • • Understanding and care for family and its legacy High ethical standards and reputation Willingness to say “no” to the CEO Open-mindedness; objectivity Interest in the company and enthusiasm for its mission • Strategic thinking; analytical; problem solving • Keen sensitivity to conflicts of interest 22 WHAT ABOUT YOU? 1. What governance structures are being used by your family enterprise? 2. What new structures or changes to existing governance structures might you consider? 3. What issues would the governance changes address? 4. What steps would you need to take to change your existing governance structure(s)? 23 PROFESSIONAL ADVISORS TO FAMILY BUSINESSES • Business Attorneys – corporate documents; bylaws; annual filings • Tax & Estate Attorneys – estate plans; buy-sell agreements; trust documents • Tax Accountants – tax planning and annual filings for corporate entities, individuals and trusts • Investment Advisors; Financial Planners – financial planning; wealth management • Philanthropy Advisors – strategic philanthropy • Family Business Consultants – family education; family dynamics; succession planning; coaching 24 COLLABORATION & THE 3 CIRCLE MODEL Industry Expert & Others Executive Coach Business Attorney Business Accountant Financial Planner Estate Planning Attorney Banker OWNER Financial Advisor Family Business Consultant Tax Accountant 25 BEST PRACTICES • • • • • Honor the Family Legacy Values can be a Critical Success Factor Strategic planning w/Accountability Measures Family meetings and Family Governance Advisory Boards or Independent Directors on Governing Boards • Succession planning • Family Philanthropy 26 THANK YOU! 27