A RHETORICAL ANALYSIS: kids, trees, and climate change In 2013, an essay was written with the intent to influence the world to look further into making a positive difference in the reality of a changing climate. The essay was written to parents so that they would see the importance of improving the environment for the benefit of their children and families. The author’s name is Mark Hertsgaard. Mark is an author of 6 books. He has published his books in 16 different languages all over the world. Also, he has spent a lot of time researching environmental degradation in 19 different countries. Mark Hertsgaard’s main call to write is to benefit the overall quality of the environment which we live in and to show possible solutions to this world crisis. The first part of the essay describes an experience he had with his daughter Chiara and how his daughter is no longer able to enjoy the environment she had before. Mark writes the essay to describe the crisis the world faces because of the changing climate and possible solutions. In addition to this he has also talked about how people know what they must do and have already started in making the change. In the essay Kids, Trees, and Climate Change, Mark Hersgaard is effective in his use of organization, pathos, ethos, and logos by telling his readers what the problem is, what has been done so far to fix the problem, and what possible solutions there are. The essay uses pathos right away in the introduction regarding his daughter. A lot of times, the use children in writing or speech immediately starts the topic with an emotional vibe. He says how Chiara, his daughter will no longer be able to enjoy her time at the beach because the world isn’t taking care of the environment. This shows emotion in the essay and strikes home for a lot of people. Also, he talks about how change needs to happen really soon. He says, without a substantial change in our ways in how we take care of this earth, the future for our children, and possibly us, will not provide what it needs to fully sustain, “we can’t afford it”. He gives the reader many examples on how some organizations have tried to make a difference and how everyone needs to be involved. In his use of logos, he shows facts to back up his claim. First, he talked about how the water supply in California is being negatively affected. Farmers will not be able to grow their crops properly and could create a shortage for one of the country’s top producers in fruit. This claim uses logic to show the result when climate change occurs. It gives logical reason for a need to change our habits when it comes to taking care of our planet. This is particularly effective for reason of persuasion. He also talks about how the people as a whole know how to make a difference and they have already started. He says that there was a ban on 166 proposed coal plants by a “national network of grassroots activists”. In addition to this, he says that public health professionals, community organizers, faith leaders, farmers, attorneys, students, and other people like us advertised the opposition of coal. Overall, we can see that Mark gives examples of people and groups that have already started in a world of clean energy. He has given examples that we all know of and can relate to. This all helps support his claim that everyone needs to become involved. Without clear facts and research there would not be an effective claim in this essay. Mark’s use of logos is very effective. The fact that Mark is a father gives him plenty of credibility to his claim. Being a father means being someone who is supposed to watch out for their children’s future and be their protector. Thus, being the people who should care about the changing climate. Although this adds to the pathos of the essay, this is a place he uses ethos. He is also has creditability because he is the writer of many books that have been published in 16 different languages. That means that he has written for people all over the world. He spreads his message not only to people here in America but also throughout the globe. The use of organization in the text is laid out extremely well in a way that he doesn’t miss anything in his claim and he keeps the reader reading. Again, first he starts talking about his daughter before he jumps into the details. Once he starts talking he shows the reader the main points/problems. He then shows what the actual problem is: climate change. Furthermore, he shares stories and examples of people and groups who have made an effort to fix the problem. He then gives examples for possible solutions that will help the world’s climate and finishes his writing with a claim that all hope for a healthy climate isn’t lost. He has the reader understand how they can make a difference personally. In summary, he gets the reader involved, he describes the problem, says what has already been done, what possible solutions there are, and a reason to keep trying. If I were to ask any questions to the writer in a face-to-face conversation, I would want to ask further about why he thinks his ideas for creating a better environment would work. He talks about solutions that have helped other countries but the USA is very different from most of the world. In the US, there are many industries and when the government changes one industry or gives more regulation, other industries are affected, possibly in a negative way. New jobs might be created, but other jobs could be destroyed. Also, everything costs money. The government would probably have to support new “green” industries for a long time before they could go on their own. I feel that this essay is very effective in supporting its claim. It is rich with logos, shows ethos, and connects the reader on a deeper level with pathos. The organization makes it an easy read for anyone in the world to analyze and ponder. It was easy to see the goal in the authors writing, which was to persuade the readers that climate change has an effect on our personal lives and that we need to be proactive as a community, state, country, and world if we want to protect this planet.