CONGRATULATIONS!
You’re a
BUSINESSWOMAN!
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First, you’ll need parties! Let’s make a list of 50
women that you can reach out to.
Grab your WHO DO YOU KNOW sheet and
we will fill it out together!
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Never prejudge whether someone will or won’t be interested in Pure
Romance. Write down the first person that comes to mind, and contact
them to let them decide for themselves! For example, include men on
your list. While our parties are women-only, men may be interested in
Pure Romance products or know others who are interested!
Have your cellphone, address book, and social networking contacts
(from Facebook, Twitter, and LinkedIn) available as you complete your
list. Don’t repeat names! If you are having a hard time completing the list,
give a copy to friends or family members, and have them fill it out.
After you complete the list, select six close friends and family members
to contact first! At least one, if not all, of your top six supporters will
book a party with you or provide you with a referral. Because Pure
Romance recommends that new Consultants book six parties in their first
60 days, calling your top six will give you a good foundation to reach that
goal!
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Your Pure Romance Commercial will help you
announce your business! It has 4 components:
The Introduction. Let them know your name and that you own and operate your
own Pure Romance business.
The Company. A brief description of Pure Romance.
The Product. Keep it classy! Use tasteful words like lotion, lingerie, and
relationship enhancement products.
The Offer. This point is most important! Remember, you have a lot to offer:
education, empowerment, and entertainment - plus
hostess rewards!
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Sample Commercial:
I am a Pure Romance business
owner—have you heard of Pure
Romance? Well, we’re an in-home
party company. We hold parties to
educate women on the benefits of
relationship enhancement products.
We sell the highest quality
products, from lotions and lingerie
to bedroom accessories. I have to
say, the best part of my job is I get
to throw fun parties for women,
give them tips for improving their
intimate lives, and give away free
products. My hostesses can receive
up to $150 in free Pure Romance
products, just for having a party!
Your Turn!
 Take a few
minutes to
create your
commercial
and say it out
loud!
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Making the Call:
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The first people you contact about hosting a
party will be some of your closest friends and
family members, so it should be easy to talk to
them.
When you ask someone to host a party, here are
some talking points you can use to get her
excited:
Tell her she'll be doing you a favor by helping
you get your new business off to a great start
and how much it would mean to you!
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Tell her how much fun the two of you will have
at the party!
Tell her she can get free products just for hosting
the party!
Tell her a specific date that you'd like to have the
party--if your friend is hosting the party to help
you out, she'll likely be flexible on dates.
Offer a theme! What are some theme ideas?
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Sample Booking Call Script
Consultant: “Hi, [friend's name]! How are you?
You are not going to believe what I did—started my
own Pure Romance business! I'm really excited, and
I'm trying to schedule my first parties. Do you think
you could help me get my business off the ground by
hosting a party next weekend? We'll have a blast, and
I'll show you all the fun goodies in my starter kit.
You'll get free products just for hosting. Can I put
you down for next Saturday?”
You will want to follow up with anyone who
expresses interest in hosting, even if she needs
more time to schedule a date. Keep detailed
notes of when to call back, review your notes
regularly, and follow up. You'll see your
business soar in no time!
Work Smart! Decide on the dates you want to
work before you make your booking calls. This
can help you book parties on the days you most
want to work! Friday evenings and weekends
are very popular days, and you can book parties
any day of the week. Offer a small gift to any
hostess willing to book a party on a weeknight.
Try not to schedule the party more than two or
three weeks away to avoid any postponements.
GET 6 BOOKINGS IN YOUR FIRST 30 DAYS TO
MAXIMIZE PROFITS AND GET A GREAT JUMPSTART TO
YOUR BUSINESS!
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Be sure to shadow a
minimum of 2 parties
before your own. This
will help you learn
different techniques
for booking,
demonstrations, etc.
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Head to our team
website,
www.rockinromancers.weebly.com
for a shadow list,
guidelines and
evaluation sheet!
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HOSTESS PACKET
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Recommended Materials:
Two Catalogs: One catalog for your hostess, and the other for her
to pass along to customers interested in placing preorders.
Five Order Forms and Envelopes (for privacy): Add a classy
touch by placing each form in an envelope.
Six Pure Romance Business Cards: One card for your hostess,
and the other five to place in the envelopes with the order forms.
Twenty Pure Romance Invitations: This is optional, depending
on how the hostess is planning to invite her guests.
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Retail Sales Goal: $700 or More Party Average
Work to build your party average to at least $700. Experienced Consultants may find that their party average is closer to $800. What
would happen if you set a goal to average $1,000 per party? Chances are you will increase your party average just by setting your
sights a bit higher!
Attendance Goal: At Least 10 Women at Every Party
Tell your hostess that most of your parties have at least 10 guests. Encourage her to over-invite in order to get at least 10 guests to
attend and to make sure everyone she knows is included! As a general rule, the hostess should invite around 50% more guests than
she hopes to have in attendance to make up for any guests who decline or have to cancel.
Preorder Goal: Collect Three Preorders
The average order is about $50 per person! Can you imagine what you could do with an extra $150 in retail sales from every party?
That's the kind of impact preorders can have on your business! Later in this section, you will learn how you can make collecting
preorders easy for you and your hostesses.
Party Booking Goal: Book Three New Parties at Every Party
Booking new parties at your parties is what keeps momentum behind your business. Set a goal to book three parties at every party
you hold. Whatever your financial goals are for your Pure Romance business, this party booking goal will set you up to meet them!
New Consultant Goal: Schedule Three Follow-Up Calls per Party
Sharing the business opportunity with other women should be second nature at each of your parties. You should ask everyone if
they are interested in learning more about Pure Romance, and set at least three follow-up calls per party. If you are regularly setting
up time to talk to women you've met at your parties, you will ensure that you're consistently expanding your business!
Making It Work
It's important to remember that any goals you set for yourself should be flexible and adaptable based on the needs of each hostess.
What happens if your goal for the number of guests at each party is 10-15 people, but your hostess only wants to invite eight of her
closest friends? Do you turn down her party? Of course not! You can always adjust your goals as needed. Having the initial goal
gives you something concrete to work toward for every party
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Let’s review together what to say on each call!
Remember to SMILE and show enthusiasm
about your party!
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The Opening Speech sets the tone and expectations
for your party. Make sure to include:
Hostess benefits (use whole numbers rather than
percentages)
Booking bonus/incentive (different than your
hostess benefits, this encourages her to secure a
date in the next couple of weeks rather than
months down the road)
Dynamics of the show (licker & sniffer, making her
wish list, private ordering room)
Thank your hostess!!!!
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Thank you so much for coming out this evening to _________ [hostess’s name] party. With a quick show of hands...how
many of you are attending your very first Pure Romance party? Welcome! I am excited to see you here. We are going to
have a great time!”
“Now that I know a little about you, let me share a little about myself and Pure Romance. As I said, my name is
____________ [first name] and I’m a _____________ [student, stay-at-home mom, etc.] and I started at Pure Romance
for the ______________ [reason one] and ______________ [reason two]. What I also love about this business is our
mission to empower, educate, and entertain in a comfortable place for women to openly discuss sexual health.”
“Pure Romance was founded by Patty Brisben, a single mother of four, over 20 years ago out of the basement of her home
in Cincinnati. Today, we are a global leader in the industry working with Indiana University, home to the largest sexual
health research center in the United States, to provide premium products and up-to-date information. What that means for
you is you’re going to experience some of the hottest relationship enhancement products on the market.”
“As we are sampling the products, your left is for licking and right is for sniffing. You can always sniff your licker, but
you won’t want to lick your sniffer. So we will start with the bath and beauty products and then slowly move our way to
the bedroom accessories, which is what you came to see, right?”
“My goal here tonight is to make sure that you learn some new things, have fun with your friends, and feel comfortable
sharing as much or as little as you want. We will have confidential one-on-one ordering at the end of the demonstration,
so you can ask me any questions you have in the shopping room.”
“I accept cash, checks, and credit cards. Anything I don’t have in stock will be shipped discreetly and directly from me to
you.”
“Let’s open your catalog and turn to page ____ [page the Customer Connection Card is on] and fold the Customer
Connection Card on the perforated edge so we can fill out the front of the card. When you are done, go ahead and tuck it
back into your catalog. We will fill out the back of the card later.”
“I would like to thank _________ [hostess] for opening up her home and hosting a Pure Romance party. As my hostess,
I’ll be spoiling you with free and discounted products, so get your wish list ready! Ladies, you can get your favorite items
free too—when you host your own party.”
“Let’s get started and have some fun! Turn to page ___ [the page of bath and beauty] in your catalog.”
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There are several types of games that you can play at your parties to build your business
in different ways.
Icebreaker games
Icebreaker games are games that help guests relax and allow you to connect with your
audience. They give you a chance to learn guests’ names and gauge what kind of
audience you’re facing. Playing an icebreaker game will put guests at ease and get them
ready for the party!
Booking games
Booking games are games that you can play to help you find guests who are interested
in booking parties. Booking games are a great way to find potential hostesses. They can
help you fill your calendar now, and keep it full well into the future!
Sponsoring games
Sponsoring games get your guests thinking about the opportunity to have their very
own Pure Romance business. They make it easier for you to engage guests in a
conversation about becoming a Pure Romance Consultant later in the party.
Income boosting games
Income boosting games will help you increase your total orders—both the night of the
party and in the future! Play these games to see an immediate impact on your business.
LOCATE GAMES ON THE COO AND OUR TEAM WEBSITE!
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Organize Your Demo to the Experience. Demo 1-3 items from each category.
Bath
Beauty
Massage
Foreplay
Fantasy Play
Games
Books
Lubricants
Enhancement Products
Performance Enhancers
Clitoral Vibrators
Vaginal Vibrators
G-Spot Vibrators
Classics
Dual Action Vibrators
Male Enhancers
C-Rings and Sleeves
Anal Play
Vaginal Health
Although your party might not follow exactly in this order, you can use this list to select an order for your
preferred categories. Organize your demonstration in whatever order works best for you! Just remember, the
more you can help a customer think about how she will experience her products, the more excited she will be
to purchase them—and the more prepared she'll be to use them at home!
Your demo should include the pleasure a product provides and the
discomfort it takes away. You will want to include information that is
educational and sprinkle with the entertainment!
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Closing Speech Outline
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Thank your hostess.
Collect the Customer Connection Cards from each guest.
Give an overview of the private shopping room.
Remind the guests that visits to the shopping room are one-on-one only
so they have a confidential place to order and ask questions.
Say the location of the private shopping room.
Provide business details.
State the payment methods that you will accept.
Explain the shipping and handling fees.
Explain the open order policy.
State current sales you are offering (if applicable).
Say “thank you” to the group before heading into the private shopping
room.
Thank each guest individually
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This looks like a lot but all together it sounds like…
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Alright, ladies, that is all I have to show you tonight! I want to thank [hostess's name] for inviting me
into her home and for such a great night with all of you! Let’s give her a big hand for being such a
fabulous hostess! Please make sure your Customer Connection Card is completely filled out, and I will
collect them at this time.
Remember, if you want to be spoiled just like [hostess's name] and are ready to book your party tonight,
circle “10” for the first question. If you thought what I did tonight looked fun and you would like to
know more about starting your own Pure Romance business, circle “10” for the second question. Also,
mark which ways you’d like for me to stay in touch with you, and write down who in this room you
think would be a fantastic Pure Romance Consultant. It could even be you!
Remember, ladies, when you pay today, you play today! There is a $6 shipping and handling fee that I
pay to have the product ready for you tonight. You will pay the same one-time charge for this shipping
and handling no matter what you purchase tonight. There is also sales tax—it’s _____, and I can help
you with totaling your order in the shopping room. Forms of payment that I accept are cash, major credit
cards, or a check made out to me. My name is on the back of your Customer Connection Card and on my
business card.
It’s time to order! For those interested in shopping tonight, I will meet with you individually in the
shopping room. This ensures that you have a comfortable and confidential place to order and ask
questions. If you have any questions, feel free to ask them in the shopping room.
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Customer Connection Card
After you complete your opening speech, have the guests pull out their Customer Connection Card.
This is a valuable tool that can give you important information about each customer. When used
correctly, these cards can lead to increased sales, party bookings, and even new Consultants signing
up under you!
The Customer Connection Card is included with each catalog, so encouraging guests to fill them out
will be an easy element to add to your party routine! You can discuss the cards at the beginning of
your party, about halfway through your demonstration, and before ordering begins. Make sure you
collect all the cards prior to going into the shopping room, so if anyone does not come into the
shopping room, you still have their contact information.
When you tell your customers to fill out the cards, make sure they understand what the numbers on
the “interest” portions of the card mean.
Hosting a party:
1-3 – She’s a party goer, not a party thrower.
4-6 – She’s interested, but needs more information.
7-9 – She’s very interested and wants to discuss it now.
10 – She’s ready to set a date.
Taking home information about the business:
1-3 – It’s just not for her.
4-6 – She might be interested, but needs more details.
7-9 – She would probably take home some information.
10 – She definitely wants to know more.
Every guest and hostess at each party should fill out a Customer Connection Card before the party
ends. To encourage women to fill out their cards, create an incentive. Announce that everyone who
turns in a completed card will receive a raffle ticket for a chance to win a prize!
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Hello, ________. Did you have fun tonight? I noticed that you
circled a five out of 10 on your Customer Connection Card, how
can we make this a 10? I have recently been thinking of ways to
give more to my hostesses! Without hostesses and all of my
wonderful customers, I would not have a business! I have decided
that in the month of ________ I will be offering ________.
Would you be interested in being a preferred hostess and receiving
a special gift and free Pure Romance product? The average Pure
Romance hostess receives up to $150 in free product, and my
preferred hostesses also get a product of their choice at _____
% off! All that just for getting some girlfriends together and
having a fantastic time! My goal is for you and your friends to be
educated and entertained and also to be empowered about who you
are as women and feel more confident about your sexual health
and wellbeing. Doesn’t that sound exciting? Here are my open
dates, which one works best for you?
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Hello, ________. Did you have fun tonight? I thought so—I
noticed how much you know about our products! Have you
been to a lot of parties? Wow, you might love Pure Romance
even more than I do! So it probably won’t surprise you that
some of your friends here at the party wrote your name down
in the space on the Customer Connection Card where it asks
who would be a great Consultant.
Have you ever considered starting your own Pure Romance
business? It’s easy, especially for someone who knows the
products as well as you do—you could be making money at
these parties instead of spending it! I have a brochure with
information on becoming a Consultant and earning up to
$1,000 a week or more with just a few parties—would you be
open to taking this packet and having me call you in a few
days to discuss it?
Corporate offers a Fast Track Program to reward
you for getting off to a great start!
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YOUR SPONSOR OFFERS AN INCENTIVE
AS WELL!
VISIT OUR TEAM WEBSITE AND
COMPLETE YOUR MISSIONS TRAINING
AND RECEIVE MORE PRODUCTS!
DEMO BOOSTER
INVENTORY BOOSTER
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I.O.U
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I- IMMEDIATE INCOME- PARTIES
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O- ONGOING INCOME- REORDERS,
WEBSITE ORDERS
U- ULTIMATE INCOME- SPONSORING
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By adding members to your team you can
create ultimate wealth for your business!
What would you do with an extra $500 per
month? $1000? MORE?
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Nervous to sponsor because you are new?
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Your sponsor or upline director will help you!
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Lean on your sponsor and sister consultants for
help in your training process!
This business is a business of pleasure, enjoy
yourself!