Seminar Teacher
Please click on the promotional
video when you reach slide # 26
Developing Leaders in the Fields of
Marketing & Distribution
Classroom Training
On the Job Experience
DECA Leadership
Course Offerings:
Introduction to Business & Marketing
Cooperative Marketing
Sports & Entertainment Marketing
Advanced Marketing
Introduction to Business &
Marketing
An entry level course designed to
explore the roles of business &
marketing in the free enterprise
system & global economy.
Introduction to Business & Marketing
UNITS OF STUDY
 Economics
 Interpersonal Skills
 Business
 Consumer Choices
 Marketing
 Employability Skills
 Communications  Resume & Interview
Skills
Skills
Cooperative Marketing
Students are introduced to the marketing of
goods, services, and ideas, & then learn the
skills necessary for successful marketing
employment.
Students can combine classroom instruction
with a minimum of 396 continuous hours of
supervised on-the-job training in a local
marketing business for a second credit.
Cooperative Marketing
UNITS OF STUDY
 Developing a Career  Pricing
 Human Relations
 Promotion
 Examining Marketing  Merchandising
& Business
 Managing Market
Information
 Product/Service Mgt.
 Risk Management
 Professional Selling
Cooperative Marketing
BREAKING
NEWS !!!
Cooperative Marketing
Combining classroom instruction with
on-the-job training is not required.
Students may now earn one or two credits
depending on whether they work or not in
an approved marketing job.
Occupational Areas
Marketing Education
Occupational Areas
Advertising
E-Commerce
Financial Services
Import/Export
Product Mgt.
Real Estate
Sales Management
Travel & Tourism
Automotive
Entrepreneurship
Food Marketing
International Mkt.
Professional Sales
Restaurant Mkting.
Service Marketing
Customer Service
Fashion Merchandising
Hospitality Marketing
Marketing Research
Public Relations
Retail Management
Sports Marketing
Training Station Logos
(Where Our Students Work)
Training Station Logos
Where Our Students Work
Training Station Logos
Where Our Students Work
Training Station Logos
Where Our Students Work
Training Station Logos
Where Our Students Work
Sports & Entertainment Marketing
Students develop a thorough
understanding of the sports &
entertainment industry and career
options available.
Example: DECA Day With the Capitals
Sports & Entertainment Marketing
UNITS OF STUDY
 Overview of Marketing
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
Practices
Economics
Business Structures &
Organization
Communication Strategies
Interpersonal Skills
Marketing Research
Safety & Security

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
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Product Planning
Promotion
Sponsorships
Public Relations & Publicity
Sales Campaigns
Event/Idea Development
Agents & Personal Managers
Licensing, Concessions & Onsite Merchandising
Advanced Marketing
This senior level course offers
students knowledge of
supervisory & management
responsibilities needed for
advancement on-the-job or to
operate your own business
25%
20%
15%
10%
5%
0%
Movie Theater
Shopping
Sports
Introduction to Advanced Marketing
UNITS OF STUDY
 Developing
 Developing
Product/Service Skills
Marketing
Management Skills  Purchasing Product &
 Analyzing
Services
Operational Needs  Sales management
 Managing Marketing  Entrepreneurship
Information
On The Job Training
Requirements & Benefits
Earn While You Learn!!!
Take one class & get two credits
Marketing Education
 Students must attend
On The Job
Training
Requirements
school & work regularly
 Jobs must be approved
 Students must work a
minimum of 396 hours.
 Must be employed by the
second week of school
DECA
An Association of Marketing Students
Suggested DECA Activities
Fall Social Events
Fashion Shows
Employer Banquets
Scholarships
Competitive Events
Travel
Community Service
Leadership
DECA
CLICK HERE
PROMOTIONAL VIDEO
An Association of Marketing Students
Suggested DECA Activities
Fall Social Events
Fashion Shows
Employer Banquets
Scholarships
Competitive Events
Travel
Community Service
Leadership
Networking
Résumé
Building
Recognition
National NRF Certification
Benefits of Enrollment
Fun
Benefits of Enrollment
Benefits of Marketing Education
Enrollment & DECA Participation
Sign Up Soon!!!